Best printers for Home

Best Mixer Grinder

Best wired Earphones

Best 43 Inch TV in India

Best Wi Fi Routers

Best Home Theatre in India

Smart Watch under 5000

Best Laptops for Education

Best Laptop for Students

New Delhi, Flexible workspace provider <keyword id="4052133" type="General" weightage="20" keywordseo="wework-india" source="Orion">WeWork India</keyword> on Tuesday announced the appointment of two senior leaders to its executive leadership team. Debosmita Majumder has joined <keyword id="2918346" type="General" weightage="20" keywordseo="wework" source="Orion">WeWork</keyword> India as Chief Marketing Officer, while Rupesh Kumar has taken up the role of Head of Engineering, the company said in a statement. "As we continue on a path of profitability, marketing and engineering will play a key role in elevating member experience and amplifying our market presence," said Karan Virwani, CEO, WeWork India. Majumder will be responsible for planning and elevating WeWork India's brand and marketing infrastructure involving aspects such as brand campaigns, marketing automation, strategy development and more. With over two decades of experience in tech, Kumar specialises in building large-scale web applications and enterprise products. An IIT-IIM graduate, he has previously been associated with <keyword id="4335935" type="General" weightage="20" keywordseo="medibuddy" source="Orion">MediBuddy</keyword>, <keyword id="964794" type="General" weightage="20" keywordseo="bigbasket" source="Orion">BigBasket</keyword>, and <keyword id="145865" type="General" weightage="20" keywordseo="adobe-systems" source="Orion">Adobe Systems</keyword>. WeWork India said it is excited about the possibilities that lie ahead. WeWork India's revenue grew by 40 per cent to Rs 400 crore during the first quarter of this fiscal year on rising demand for flexible workspace across major cities from corporates. Since entering the Indian market in 2017, WeWork has over 6.5 million square feet of assets signed across 50 locations. However, the company is facing a "difficult operating environment" globally, which has not impacted its India business so far. Last month, WeWork, once valued at $47 billion, said that "substantial doubt exists about the company's ability to continue as a going concern". The company, which reported a net loss of $397 million for the second quarter over the consolidated revenue of $844 million (up 4 per cent year-over-year), projected a weak future amid losses, projected cash needs and increased member turnover. "Excess supply in commercial real estate, increasing competition in flexible space and macroeconomic volatility drove higher member churn and softer demand than we anticipated, resulting in a slight decline in memberships," said WeWork interim CEO David Tolley.

WeWork India rejigs senior leadership to boost market presence

<keyword id="4335935" type="General" weightage="20" keywordseo="medibuddy" source="Orion">MediBuddy</keyword>, an end-to-end digital <keyword id="6354525" type="General" weightage="20" keywordseo="Healthcare" source="Orion">healthcare</keyword> platform, on Tuesday raised $125 million in Series C funding from Quadria Capital and Lightrock India, along with participation from several existing investors. It is the largest funding round in the digital healthcare services space, so far. With the new round of funding, the comprehensive healthcare platform will further invest in customer awareness, hiring, strengthening technology platforms including data science capabilities, clinical research, and product development. "MediBuddy is playing a critical role in organising primary healthcare services, improving quality and convenience even as it expands access across India including Tier 2 and Tier 3 towns," said Tejasvi Ravi, Principal &amp; Healthcare lead, Lightrock India, in a statement. "MediBuddy's care-platform provides seamlessly integrated care that is leading the way in increasing uptake of primary healthcare and helping millions of customers stay healthy," Ravi added. MediBuddy provides its users with 24x7 access to specialist doctors via video calls, doorstep medicine delivery, at-home lab tests, mental health support, and other integrated healthcare services; all in one place. The platform has successfully catered to the healthcare needs of over three crore Indians, leveraging its unparalleled pan-India network of 90,000 doctors, 7,000 hospitals, 3,000 diagnostic centres, and 2,500 pharmacies across the country. The digital healthcare platform, which recently roped in Amitabh Bachchan as its official brand ambassador, has also launched several other initiatives such as at-home sample pickup of blood tests, RT-PCR tests, Covid vaccination, tracking availability of hospital beds for Covid patients, a 24x7 Covid helpline number, and mental health counselling. SEE ALSO <a href="https://www.businessinsider.in/stock-market/news/equity-markets-across-the-world-witness-bloodbath-amid-worsening-russia-ukraine-conflict/articleshow/89740850.cms">Equity markets across the world witness bloodbath amid worsening Russia-Ukraine conflict</a> <a href="https://www.businessinsider.in/tech/news/indian-government-orders-blocking-of-apps-website-social-media-accounts-linked-to-sikhs-for-justice/articleshow/89744457.cms">Indian government orders blocking of apps, website, social media accounts linked to Sikhs For Justice</a> <a href="https://www.businessinsider.in/entertainment/news/fans-mourn-the-end-of-arthur-after-25-years-of-life-lessons-and-a-bunch-of-iconic-memes/articleshow/89737181.cms">Fans mourn the end of 'Arthur' after 25 years of life lessons and a bunch of iconic memes</a>

Healthcare company MediBuddy has raised $125 million for clinical research and hiring

<ul><li><keyword id="7716660" type="General" weightage="100" keywordseo="pristyn-care" source="Orion">Pristyn Care</keyword>, a Gurugram-based health-tech startup, has reportedly laid off 300 employees.</li><li>The company has recently fired 45 employees, citing underperformance.</li><li>Pristyn Care is backed by investors such as <keyword id="122716" type="General" weightage="50" keywordseo="sequoia-capital" source="Orion">Sequoia Capital</keyword> and <keyword id="526777" type="General" weightage="50" keywordseo="tiger-global" source="Orion">Tiger Global</keyword>.</li></ul>Gurugram-based health-tech startup Pristyn Care is the latest to join the list of companies laying off its workforce. In its latest round of layoffs, the company has fired 45 employees. The layoff wave has been arriving in ripples across the Indian companies after affecting thousands in the global market, including big names like <a href="https://www.businessinsider.in/tech/news/elon-musks-twitter-laid-off-more-than-90-of-staff-in-india-now-only-about-12-employees-remain-report-says/articleshow/95383606.cms">Twitter</a>, <a href="https://www.businessinsider.in/tech/news/meta-says-it-will-lay-off-more-than-11000-employees/articleshow/95405068.cms">Meta</a>, among many others. According to a<a href="https://inc42.com/buzz/exclusive-healthtech-unicorn-pristyn-care-trims-workforce-gst-officials-seek-clarity-on-biz-model/"> report</a> by Inc42, the Sequoia Capital and Tiger Global-backed health-tech firm has fired around 300 employees across departments in the last two months. <cmsannotation type="cmsannotation" annotationid="What does Pristyn Care do?" comment="subhead" text="What does Pristyn Care do?">What does Pristyn Care do?</cmsannotation> Pristyn Care is a health-tech company founded in 2018 by Dr <keyword id="345234" type="General" weightage="50" keywordseo="vaibhav-kapoor" source="Orion">Vaibhav Kapoor</keyword>, Dr <keyword id="12305824" type="General" weightage="50" keywordseo="garima-sawhney" source="Orion">Garima Sawhney</keyword>, and <keyword id="11127890" type="General" weightage="50" keywordseo="harsimarbir-singh" source="Orion">Harsimarbir Singh</keyword> that offers advanced secondary care surgeries across 800 hospitals, 200 clinics, and over 400 super-specialty surgeons. The company has so far <a href="https://www.businessinsider.in/business/startups/news/surgical-care-startup-pristyn-care-is-the-42-startup-to-be-valued-over-1-billion/articleshow/88157965.cms">raised</a> $177 million from Sequoia Capital, Tiger Global, Winter Capital and others. <cmsannotation type="cmsannotation" annotationid="15% of employees laid off" comment="subhead" text="15% of employees laid off">15% of employees laid off</cmsannotation> The fired employees make up around 15% of the company’s total workforce. The fired employees were junior and mid-level employees working in sales, administration, city teams, and others. The company has claimed that it has fired only 45 employees, and they were let-go due to underperformance. "We have a comprehensive performance evaluation process that helps us understand the efficiency levels across the board. This is a regular process and we found around 45 employees across the organization who were performing consistently below expectations and we had to part ways," a Pristyn Care spokesperson told Inc42. The company has, however, denied claims about a mass layoff and has claimed that it has hired over 300 employees in the last four months. The layoffs come at a time when the company is<a href="https://yourstory.com/2023/03/sequoia-backed-pristyn-care-lays-off-300-employees-shuts-medical-tourism-vertical"> reportedly</a> scaling down its international expansion segment focused on medical tourism. The segment reportedly failed to generate sufficient revenue. Pristyn Care is not the only healthcare startup that has laid off employees. Companies like PharmEasy, MediBuddy, and Innovaccer have recently announced layoffs. SEE ALSO: <a href="https://www.businessinsider.in/science/health/news/you-are-not-safe-from-air-pollution-anywhere-in-the-world-finds-a-new-study/articleshow/98471370.cms">You are not safe from air pollution anywhere in the world, finds a new study</a> <a href="https://www.businessinsider.in/business/auto/news/wedding-bells-ring-in-16-rise-in-february-auto-sales-2-wheeler-sales-yet-to-hit-pre-pandemic-levels-fada/articleshow/98443213.cms">Wedding bells ring in 16% rise in February auto sales, 2 wheeler sales yet to hit pre-pandemic levels: FADA</a> <a href="https://www.businessinsider.in/tech/gadgets/news/noise-and-fire-boltt-entered-in-top-five-in-global-smartwatch-shipments/articleshow/98171390.cms">These two Indian brands have together sold more smartwatches than Samsung in 2022</a>

Health-tech startup Pristyn Care has reportedly fired 300 employees in the last two months

New Delhi, As global layoffs deepen, Indian startups are not far behind and have sacked thousands of employees in the past 3-4 months, with many more to be given pink slips in the coming months amid deepening funding winter. In <keyword id="3658" type="General" weightage="80" keywordseo="india" source="Orion">India</keyword>, more than 21,000 employees have been laid off by more than 70 startups to day, including from unicorns like BYJU'S, <keyword id="6354720" type="General" weightage="80" keywordseo="ola" source="Orion">Ola</keyword>, MPL, Innovaccer, Unacademy, Vedantu, Cars24, <keyword id="2808667" type="General" weightage="50" keywordseo="oyo" source="Orion">OYO</keyword>, Meesho, Udaan and many more. The edtech sector has laid off the most employees, with 16 edtech startups laying off more than 8,000 employees to date. With the onset of January, more and more Indian companies are slashing jobs across the spectrum. The new year has already seen more than 16 homegrown startups sack employees in the country. Social media company <keyword id="3358959" type="General" weightage="80" keywordseo="sharechat" source="Orion">ShareChat</keyword> (Mohalla Tech Pvt Ltd) has laid off 20 per cent of its workforce due to uncertain market conditions. Backed by Twitter, Google, Snap and <keyword id="526777" type="General" weightage="80" keywordseo="tiger-global" source="Orion">Tiger Global</keyword>, ShareChat has about 2,300 employees, and the layoff impacted about 500 people at the company, Healthtech unicorn Innovaccer has sacked nearly 245 employees, or about 15 per cent of its workforce, across teams in India and the US. Innovaccer cofounder and CEO Abhinav Shashank cited an "uncertain macroeconomic environment" as the reason behind the job cuts, according to an internal mail sent to employees and accessed by leading startup news portal Inc42. This was the second layoff at the company in around 4-5 months' time amid the deepening funding winter and recession fears. In September last year, Innovaccer laid off nearly 120 employees, or less than 8 per cent of its workforce. Online food delivery platform <keyword id="6358977" type="General" weightage="50" keywordseo="swiggy" source="Orion">Swiggy</keyword> confirmed that the company is laying off 380 employees as food delivery growth slows. MediBuddy, an end-to-end digital healthcare platform in India, has laid off 8 per cent of its workforce, around 200 people, across all departments as a restructuring exercise. Homegrown online vehicle repair platform GoMechanic, backed by <keyword id="563136" type="General" weightage="50" keywordseo="sequoia-india" source="Orion">Sequoia India</keyword>, has laid off 70 per cent of its workforce as the startup struggles to raise funds amid serious concerns of accounting troubles. The company has asked the remaining staff to work without pay for three months, according to reports. Software-as-a-service (SaaS) voice automation startup Skit.ai has asked more than 115 employees to go, mostly from its India team, as part of the "restructuring process" amid the deepening funding winter. Even IT giant <keyword id="10862" type="General" weightage="50" keywordseo="wipro" source="Orion">Wipro</keyword> has laid off more than 400 fresher employees for poor performance in internal assessment tests. SEE ALSO: <a href="https://www.businessinsider.in/budget/news/budgeting-for-climate-change/articleshow/97378027.cms">Budgeting for the fifth C</a> <a href="https://www.businessinsider.in/business/news/an-app-that-wants-to-turn-fear-of-stock-markets-into-fun-raises-75-lakh-from-sharks/articleshow/97378121.cms">An app that wants to turn fear of stock markets into fun raises ₹75 lakh from sharks</a> <a href="https://www.businessinsider.in/india/news/steps-taken-in-subsidence-hit-joshimath-inadequate-declare-himalayas-eco-sensitive-zone-say-experts/articleshow/97411665.cms">Steps taken in subsidence-hit Joshimath inadequate, declare Himalayas eco-sensitive zone, say experts</a>

70-plus Indian startups show exit door to 21K techies, more pink slips coming

<ul><li><keyword id="3163762" type="PERSON" weightage="20" keywordseo="SonyLIV">SonyLIV</keyword> has roped in over 50 advertisers for India’s tour of Sri Lanka comprising three ODIs and three T20s.</li><li>Some of the brands it has onboarded includes Apple, HUL, Amazon, JSW, TVS, Tata Motors, <keyword id="26280" type="COMPANY" weightage="20" keywordseo="amul">Amul</keyword>, <keyword id="11673053" type="UNKNOWN" weightage="20" keywordseo="dafanews">Dafanews</keyword>, <keyword id="6416838" type="PERSON" weightage="20" keywordseo="coindcx">CoinDCX</keyword>, <keyword id="143842" type="COMPANY" weightage="20" keywordseo="Mobikwik">Mobikwik</keyword>, <keyword id="4306161" type="PERSON" weightage="20" keywordseo="Cars24">Cars24</keyword>, Medibuddy, Bridgestone, Acko General Insurance &amp; GoDigit amongst others.</li></ul>SonyLIV has announced that it has roped in over 50 advertisers including brands like Apple, HUL, Amazon, JSW, TVS, Tata Motors, Amul, Dafanews, CoinDCX, Mobikwik, Cars24, Medibuddy, Bridgestone, Acko General Insurance &amp; GoDigit amongst others for India’s tour of Sri Lanka comprising three ODIs and three T20s that began on July 18 and will go on till July 29. The series can be viewed live across 6 different languages including Hindi, English, Tamil, Telugu, Malayalam, and Bengali only on SonyLIV. With the increasing viewership coupled with the love for cricket amongst fans, SonyLIV has also locked sponsorship deals with some of the most prominent brands like Vimal, Betway, WazirX, and Swiggy. The platform is also set to provide comprehensive coverage of the Tokyo Olympics 2020 from July 23. Ranjana Mangla, Sr. VP &amp; Head of Ad Revenue, SonyLIV said, "We are elated to witness an overwhelming response from our advertising partners for all our sporting events that air on SonyLIV. Following the success of Euro 2020, we have managed to onboard more than 50 advertisers and multiple sponsors for India’s tour to Sri Lanka. Like always, we are committed to providing the best viewing experience for all global sporting events on the platform."

SonyLIV on-boards over 50 advertisers for India’s tour of Sri Lanka

<ul><li>Several banks including SBI, <keyword id="6357149" type="General" weightage="20" keywordseo="hdfc-bank" source="Orion">HDFC Bank</keyword> have increased interest rates on fixed deposits.</li><li>This is good news for FD investors who saw multi-year low interest rates as banks have been cutting interest rates over the past couple of years.</li><li>There are expectations that the RBI would now start hiking interest rates due to high inflationary pressures.</li></ul>Investment in fixed deposits (FD) at banks is still one of the popular investment products because of the guaranteed returns factor. Also, amid current volatile market conditions, FD is supposed to be one of the most secure and steady profit making products to invest in. Since the last few years, interest rates on fixed deposits have been at a multi-year low considering the Reserve Bank of India (RBI) was busy picking up the economy from COVID-19 wounds. This required RBI to infuse liquidity in the system and thereby cut interest rates. Cut to over two years since the pandemic happened, there is enough liquidity in the system and inflation is also high. Moreover, Union Budget 2022-23 proposed larger capex to boost growth amid persistently high inflation. All this has led to expectations that RBI would raise interest rates in the country in the coming time. Hence, several banks are hiking interest rates of fixed deposits after a gap of more than a year due to the pandemic. Here are banks that revised interest rates of fixed deposits in recent days. <table style="border-width: initial; border-style: none; table-layout: fixed; width: 468pt;"></colgroup><tbody><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Bank’s FD interest rates </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">1 year to 2 years </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">2 to 3 years </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">3 to 5 years </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">HDFC Bank </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">5% </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">5.20% </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">5.45% </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">SBI </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">5.10% </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">5.20% </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">5.45% </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">UCO Bank </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">5.10% </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">5.10% </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">5.30% </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Central Bank of India </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">5% </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">5.10% </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">5.10% </td></tr></tbody></table> Also, central banks of many developed countries are gearing up to raise interest rates to tame high interest rates, which have risen sharply across the world after the monetary policy stimulus programme since COVID-19. In India, the RBI has kept rates steady for a long time as it thinks the economy needs some more support. Nevertheless, this is good news for bank depositors as interest rates are expected to only inch up from here. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/politics/news/bjp-up-has-spent-over-3-crore-on-facebook-ads-last-month-congress-spent-6-lakh/articleshow/89750791.cms">BJP UP has spent over ₹3 crore on Facebook ads last month, Congress spent ₹6 lakh</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/business/startups/news/medibuddy-has-raised-125-million-for-clinical-research-and-hiring/articleshow/89750389.cms">Healthcare company MediBuddy has raised $125 million for clinical research and hiring</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/india/news/special-flights-for-indian-students-and-nationals-living-in-ukraine-amid-conflict-with-russia/articleshow/89746785.cms">Special flights for Indian students and nationals living in Ukraine amid conflict with Russia</a>

Here are banks that rose FD interest rates posing an attractive opportunity for depositors

<ul><li>Since the beginning of sporting events like India’s tour of Sri Lanka in mid-July and the ongoing Olympics, <keyword id="3163762" type="PERSON" weightage="20" keywordseo="SonyLIV">SonyLIV</keyword> registered an increase of 3X in viewership.</li><li>SonyLIV has roped in 100+ advertisers for India’s tour of Sri Lanka and the Tokyo 2020 Olympic Games.</li></ul>Riding high on the success of Euro 2020, SonyLIV once again recorded landmark numbers with the Tokyo 2020 Olympic Games and India’s tour of Sri Lanka. Since the beginning of sporting events like India’s tour of Sri Lanka in mid-July and the ongoing Olympics, SonyLIV registered an increase of 3X in viewership. Pioneers in the industry, the platform offered highlights, player compilations, and specials of India’s tour of Sri Lanka in four languages - English, Hindi, Tamil and Telugu. With unprecedented coverage with 20 LIVE streams, SonyLIV emerged as the one-stop destination for all the action from the Tokyo 2020 Olympic Games. The platform tied up with Google for their Organised Search Results Page (OSRP) to enhance consumer engagement on the platform. With this collaboration, users searched and watched their favourite team or athlete’s medal-winning performances, world record clips, medal event highlights, comprehensive day-wise India highlights, and more on Google OneBox in the form of SonyLIV VODs. SonyLIV has roped in 100+ advertisers for India’s tour of Sri Lanka and the Tokyo 2020 Olympic Games. The list of multiple sponsors comprised brands like Maruti Suzuki, LIC, JSW (Jindal Steel), WazirX, Vimal, Swiggy Betway, Fresh to Home and MPL. The platform cleared 99% of the total advertising inventory, on the back of continued support from some of the most prominent brands across various sectors - AMFI, Apple, Tata Motors, RBI, Hindustan Unilever Ltd, Amazon, Herbalife, Visa, Amul, TVS Eurogrip Tyres, NPCI, Accenture, Acer, Dafanews, CoinDCX, Abbott, Cars24, Medibuddy, Bridgestone, Raymond, Yamaha, Fastrack and GoDigit. SonyLIV is also the streaming partner for India’s tour of England, comprising five test matches that began on 04th August 2021. <keyword id="11456071" type="UNKNOWN" weightage="20" keywordseo="Ranjana-Mangla">Ranjana Mangla</keyword>, Sr. VP &amp; Head of Ad Revenue, <keyword id="6358540" type="UNKNOWN" weightage="20" keywordseo="sony">Sony</keyword> LIV said, "We are enthralled with the overwhelming response from advertisers that helped clear 99% of our total inventory for India’s tour of Sri Lanka and the Tokyo 2020 Olympic Games. While majority of the Euro 2020 advertisers continued their association, we onboarded more than 100 advertisers. We are grateful to our partners who continue to extend support to all our sporting events. With sports consumption on the rise, we are confident of onboarding new brands for the India-England series." Parth Jindal, Managing Director, JSW Cement, JSW Paints and Founder JSW Sports and IIS said, "The association with Sony and SonyLIV has been truly outstanding - working with a team that is as passionate as JSW with regards to the Olympics has truly been a pleasure and is something we at the JSW Group hope to do again in the very near future." Shashank Srivastava, Executive Director, Maruti Suzuki Ltd said, "Our association with SonyLIV as the Co Presenting Sponsor for the Tokyo 2020 Olympic Games has been very fruitful as it enabled us to connect with sports enthusiasts across the country. For the first time in India, SonyLIV’ s coverage with 20 LIVE streams, has given the viewers a chance to watch their favourite sport and not miss any action. India has already won multiple medals and our association with ‘Tokyo 2020, India’s Top Moments’ and ‘Top Athletes’ segments helped achieve the desired engagement for the brand. We look forward to the forthcoming sporting events on the platform." Nischal Shetty, CEO, WazirX, said, "Our partnership with <keyword id="9550787" type="AGENCY" weightage="20" keywordseo="sonyliv-india">SonyLIV India</keyword> to co-present for the Euro 2020 and India Vs Sri Lanka cricket series through our #IndiakaBitcoinExchange campaign not only helped us land the right knowledge on crypto but also bust the misconceptions around crypto investments. It helped us stay true to our vision to make crypto mainstream in India."

You Searched For "medibuddy" and got 7 results

WeWork India rejigs senior leadership to boost market presence

IANS

Healthcare company MediBuddy has raised $125 million for clinical research and hiring

IANS

Health-tech startup Pristyn Care has reportedly fired 300 employees in the last two months

Sourabh Jain

70-plus Indian startups show exit door to 21K techies, more pink slips coming

IANS

SonyLIV on-boards over 50 advertisers for India’s tour of Sri Lanka

BI India Partner

Here are banks that rose FD interest rates posing an attractive opportunity for depositors

Bhakti Makwana

SonyLIV witnesses 3X increase in viewership with its recent sporting events

BI India Partner

Popular Keywords

Buying Guides