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How McDonald's can learn from other fast-food giants in recovering from the deadly E. coli outbreak
Chipotle faced a similar food-safety crisis in 2015 and 2016, but managed to bounce back less than …
Kelsey Vlamis,Amanda Goh
McDonald's is the latest election battleground for Trump and Harris
Presidential candidates have often invoked McDonald's during their runs for the White House, both a…
Alex Bitter
More cases reported in McDonald's E. coli outbreak
The CDC on Friday said it has now identified at least 75 people across 13 states who are infected w…
Dominick Reuter
Why fast-food chains and big brands love loyalty programs
Retailers and fast-food giants like McDonald's, Starbucks, and Costco leverage loyalty programs to …
Nora Redmond
This is how important the Quarter Pounder is to McDonald's — and why it will want to address E. coli issues quickly
McDonald's Quarter Pounder is part of a "classics" menu that drives huge sales. That's why the Gold…
Erin Snodgrass
McDonald's new big burger is called the Big Arch. Branding experts say the name makes it sound superior to its rivals.
The prefix "Mc" has become synonymous with the world's biggest burger chain. So have the Golden Arc…
Grace Dean
US brands like McDonald's and Starbucks are facing mounting backlash in the Middle East as tensions rise
McDonald's, Starbucks, KFC, and Pizza Hut are among the fast-food brands still feeling Middle East …
Alex Bitter
McDonald's is extending its $5 deal again, and it's a sign that Americans still feel strapped
McDonald's is extending its $5 meal deal through December and adding more discounts. It's a sign Am…
Alex Bitter
It's official: McDonald's should stick to unhealthy food
The fast food chain's experiment with salads and meatless burgers was a dumb move.
Emily Stewart
McDonald's and Burger King's meal deals aren't changing fast food's pricey reputation
Diners' perception of fast food's good value has stayed the same despite offers like McDonald's $5 …
Alex Bitter
Here's why McDonald's $5 deal has customers hungry for the Golden Arches again
McDonald's will reportedly extend its $5 meal deal as it's luring guests back to restaurants. It sh…
Alex Bitter
The reason why McDonald's stock is soaring despite a big earnings miss: Value meals
McDonald's turned in what looked like a weak earnings report. But investors liked what they heard a…
Kelly Cloonan
Sorry Grimace, McDonald's doesn't care about your birthday this year
Grimace made a comeback in 2023 when McDonald's released a purple shake to celebrate his birthday. …
Grace Dean
Nvidia's chips are very popular. Its brand, less so.
Nvidia recently became a multi-trillion-dollar company amid the AI boom. However, according to a co…
Lloyd Lee
MrBeast's breakup with his talent manager is a wakeup call that influencers won't always need middlemen
Experts suggest this could signal a trend where influencers seek more control over their brand and …
Lindsay Dodgson
McDonald's says it's listening to penny-pinching customers and focusing on value
"The consumer is price weary," McDonald's CFO Ian Borden told analysts, adding diners were "certain…
Grace Dean
Amazon, Starbucks, McDonald's show how jittery US customers are about the economy
US customers are looking for cheaper Amazon products and McDonald's deals, while Starbucks' infrequ…
Kwan Wei Kevin Tan
The $5 McDonald's meal may be making a grand comeback but only for a month
Bloomberg reported the deal could last for a month. A meal of the same four items costs $18.26 in d…
Shubhangi Goel
McDonald's new marketing: Billboards that smell like its French fries
The fast-food giant launched a series of yellow and red billboards in the Netherlands that emit the…
Nathan Rennolds
It's the summer of $5 meals: Burger King creates a value meal to rival McDonald's deal
"We are moving full speed ahead with our own plans to launch our own $5 value meal before they do,"…