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Coca-Cola launches its new ‘Thanda’ campaign with actors Janhvi Kapoor and Ishaan Khatter
The film has been conceptualized by McCann World Group
Ogilvy India and McCann Worldgroup India bag second and third spot as Most Effective Agencies in 2020 Effie Index
Ogilvy India, McCann Worldgroup India and The Womb Communications have been named among some of the…
Ad insiders from Burger King, Freshly, McCann, and Vita Coco say the coronavirus will radically change advertising, from elevating brand marketing to shrinking the holding companies
"The channel mix is going to change a lot [since] it could be six to 18 months of people working fr…
Tanya Dua,Lucia Moses
Maggi set to return in two weeks, Prasoon Joshi to create the re-launch campaign
Maggi, the popular instant noodle brand, is set to return to store shelves as Nestle said it cleare…
Adfest 2014 Kicks Off: India Secures 16 Shortlists On Day 1
The shortlists are in Press, Radio, Film Craft and Media categories. Grey Worldwide India leads wit…
bestmediainfo
RUMOR: WPP Will Buy Interpublic Group To Reclaim Top Spot In Ad World [THE BRIEF]
Rumors are swirling that WPP will acquire Interpublic Group in the wake of the proposed Publicis/Om…
Aaron Taube
English travellers like Tyson Fury are taking over boxing around the world, but they fight nothing like Brad Pitt's character in 'Snatch'
"In life you have to know how to defend yourself first," Saunders, an unbeaten fighter with 28 wins…
Alan Dawson
J Walter Thompson Likely To Win Global Advertising Contract From Tatas For Image Makeover
The two sides are yet to sign on the dotted line but a verbal commitment has been extended to the a…
This 21-Year-Old Just Sold A Stake In His Mobile Ad Startup To Ad Giant Interpublic
It's really exciting to have such a massive vote of confidence from one of the biggest players in t…
Jim Edwards
This tech-savvy doomsday preacher created an online FAQ in case you're confused about why the world didn't end on October 7th
First pointed out by the Daily Dot, the eBible Fellowship (1,095 Twitter followers) believes God cr…
Nathan McAlone
Meet the 'new predators in higher education' who are driving students deeper into debt
Online courses provide huge profits to colleges — while saddling students with mediocre class…
Ayelet Sheffey
Maaza brings together Amitabh Bachchan and Pooja Hegde to celebrate magnanimity in their new ad
Maaza is rejuvenating its purpose – to spread prosperity, and magnanimity among its consumers
Tucker Carlson peddled a white supremacist conspiracy theory while attacking Biden over the Haitian migrant crisis
Critics say Carlson, the most-watched host on cable news, is mainstreaming white supremacy by pushi…
John Haltiwanger
Ranbir Kapoor and Alia Bhatt encourage consumers to upgrade their lifestyle in a new campaign for Flipkart
The campaign is conceptualised by Team McCann
Here are the 7 Indians who will be a part of Cannes Lions Jury this year
This year’s Lions juries see the highest ever representation from global brands
TikTok is filled with dark jokes and conspiracies about a notorious child kidnapping case
Madeleine McCann is the British girl who went missing during a holiday with her family in Portugal,…
Martin Coulter
Tucker Carlson embraces white-supremacist 'replacement' conspiracy theory, claiming Democrats are 'importing' immigrants to 'dilute' American voters
"I have less political power because they're importing a brand new electorate. Why should I sit bac…
Eliza Relman
BuzzFeed, and the digital media business, faces its moment of truth
For these companies that were skirting the edge of profitability, this will be the time to show the…
Lucia Moses
From You’re Worth It to Stand up, how L’Oréal Paris’ communication has empowered women over the years
The evolution of L'Oréal Paris’ ‘You are worth it’ tagline
IAA awards the green crusaders of advertising with the Olive Crown Awards
The Olive Crown Awards celebrates excellence in communicating sustainability