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2 mins read
Nescafe launches a campaign to motivate the youth to push their limits, surpass challenges and achieve their dreams
The campaign has been conceptualized by McCann India
4 mins read
5 ways brands can move people from just talking about sustainability — to taking real action
While 90% of people say they are willing to change their actions to be more sustainable, there is s…
Nadia Tuma-Weldon
2 mins read
TV ads featuring Hrithik and Katrina were conceptualised 6 months ago: Clarifies Zomato after its campaign draws mixed reactions on social media
TV ads featuring Hrithik and Katrina were well-intentioned but were unfortunately misinterpreted by…
3 mins read
Coca-Cola launches its new ‘Thanda’ campaign with actors Janhvi Kapoor and Ishaan Khatter
The film has been conceptualized by McCann World Group
2 mins read
Ogilvy India and McCann Worldgroup India bag second and third spot as Most Effective Agencies in 2020 Effie Index
Ogilvy India, McCann Worldgroup India and The Womb Communications have been named among some of the…
2 mins read
Dettol's latest Foaming Handwash range is aimed at making hand hygiene a fun experience
The campaign has been conceptualized by McCann Worldgroup
14 mins read
HUL & Star India declared joint winners as Effie India Client of the Year; McCann Worldwide and Ogilvy Group take home Effie India Agency of the Year
HUL and Star grabbed the top spot with seven and eight metals respectively, with 58 points each, wh…
2 mins read
Film-maker Vivek Agnihotri says, you can’t give ‘anyone’ a chance to run FTII
Agnihotri, who directed movies such as ‘Hate Story’, and ‘Chocolate’, ‘Dhan Dhana Dhan Goal’, t…
2 mins read
Adfest 2014 Kicks Off: India Secures 16 Shortlists On Day 1
The shortlists are in Press, Radio, Film Craft and Media categories. Grey Worldwide India leads wit…
bestmediainfo
1 min read
Maggi set to return in two weeks, Prasoon Joshi to create the re-launch campaign
Maggi, the popular instant noodle brand, is set to return to store shelves as Nestle said it cleare…
3 mins read
Cannes Lions 2021: On Day 3, India secures 21 shortlists
Dentsu Webchutney leads with 7 shortlists on day 3 of Cannes Lions 2021
4 mins read
3 mins read
Here are the 7 Indians who will be a part of Cannes Lions Jury this year
This year’s Lions juries see the highest ever representation from global brands
2 mins read
Ogilvy India’s Executive Creative Director Syed Mohammed Talha Nazim passes away
Nazim worked with Ogilvy from 2014 to 2016 and returned to Ogilvy last year
8 mins read
Cannes Lions 2021: India crosses 2019’s tally by winning 1 metal on Day 5, bringing our total tally to 22
Despite having the maximum number of metals this year, we couldn't win a Grand Prix
1 min read
Make In India man Sunil V moves out of advertising
"My idea about advertising is not about the song and dance and I believe it is an industry for youn…
3 mins read
Say goodbye to skimpily dressed, sexy women in TV ads who were there just to grab attention
Deodorants, cars and even cement, Indian advertisement industry has been showing off good looking w…
4 mins read
Coca-Cola Unveils New 'Happiness' Campaign That Celebrates Life's Joys, Big Or Small
The latest campaign, conceptualized by McCann Erickson, features new brand ambassadors Deepika Padu…
bestmediainfo
2 mins read
Nvidia's monster rally drives US stocks to fresh records
Shares of Nvidia surged more than 16% on Thursday following its blowout earnings beat the day befor…