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<ul class="summary-list"><li><keyword id="1754577" type="COMPANY" weightage="60" keywordseo="Twitch">Twitch</keyword> streamer <keyword id="10753888" type="UNKNOWN" weightage="60" keywordseo="maya-higa">Maya Higa</keyword> raised over $500,000 to fund her animal sanctuary.</li><li>Over 21-hours, thousands of viewers bid on items like a golden shovel and T-Pain's Gucci slippers.</li><li>Over the past three years, streamers have raised over $150 million for <keyword id="6351" type="ORGANIZATION" weightage="60" keywordseo="charity">charity</keyword>.</li></ul>On Wednesday night, Twitch streamer <a href="https://www.twitch.tv/maya">Maya Higa</a> raised $573,000 in an online auction to start her own animal conservation sanctuary.The 22-year-old, who has been streaming on the video platform for the past two years, shattered expectations for funds raised by auctioning off items during the 21-hour stream, from T-Pain's Gucci loafers to a golden shovel."All I want in my life is to be a force in conservation," Higa told Insider. "I constantly say on my Twitch stream that Twitch is an untapped reservoir for doing good."<h2>Dubbed the 'bird girl' by her fans, Higa says she's always been interested in environmental conservation</h2><div type="image" title="maya higa bird clip reddit" height="720" width="960" msid="80889666" hostid="261"></div>Higa first gained fame in April 2019 when a video of her showing off her bird, a juvenile red-tailed hawk, went viral. The clip quickly spread on Reddit, pulling in half a million views in a matter of months. Dubbed the "bird girl" by her new fan base, Higa has transitioned that brief moment of viral fame into a full career and <a href="https://www.twitch.tv/maya">390,000 Twitch followers</a>. Moving to Texas to live in a house with other streamers and her boyfriend Mizkif, Higa continued to stream, reacting to clips online and hanging out with the other creators.Since Higa says conservation and helping spread environmental awareness is her ultimate end goal, behind the scenes she had been working to help set up a non-profit foundation, which can now become a reality. Named Alveus, the center will start online as a virtual education center. With the funds raised by the stream, it will be able to open a physical sanctuary in Texas and create online conservation programs, hosting content creators that help spread the message."In 2017, I decided that my life purpose was to witness and be a part of the comeback of at least five species that I care about," Higa told Insider. "I believe that the more people learn about how much our natural world is suffering, the more they will do to come together to conserve it."<h2>Other famous streamers helped Higa raise the funds for her sanctuary, including singer-songwriter T-Pain</h2><div type="image" title="t-pain 2020 bad boys for life premiere" height="1656" width="2208" msid="80889667" hostid="261"></div>Originally, Higa intended for the auction to just be paintings she's created. As the word got out, other streamers started to offer up their belongings to raise money. Former Overwatch pro player Félix Lengyel, known online as xQc, had his former team's Luminosity jersey sold for $12,500. A golden shovel signed by streamer Chance Morris or Sodapoppin, was bought (by Mizkif after the previous buyer pulled out) for $31,000. T-Pain, the autotune crooner who also streams on Twitch, donated his Gucci loafers, overnight shipping them directly to Texas. The most expensive purchase of the night went to streamer Ludwig, who spent $53,000 to spend an hour with popular gaming streamer Michael Grzesiek, who goes by Shroud on Twitch. Anyone who gave over $100 received a metal leaf that would be added to a donor tree at the Alveus conservatory. Higa only expected a maximum of 300 of these leaves but by the end of the stream, had 2,500. Before the stream, as a joke, Higa said that she would shave her head if she reached $500,000 because, according to her, "I was certain we would not hit that goal on the stream." After that goal was smashed, Higa stayed true to her word and buzzed off her locks for the cause.<h2>Twitch has become a popular platform to raise money for charity</h2>Using Twitch to raise money for charity has become more popular with content creators over the past few years.In 2018, over <a href="https://www.newsweek.com/youtube-charity-live-stream-twitch-st-jude-1448385">$20 million was raised by streamers for charity</a>, with another <a href="https://www.theguardian.com/gaming-for-good/2020/sep/24/this-is-the-future-of-fundraising-how-gaming-is-becoming-the-latest-big-charity-revenue-stream#:~:text=Gamers%20who%20live%20stream%20now,%C2%A343m)%20in%202019%20alone.">$55 million being raised in 2019 </a>and <a href="https://www.forbes.com/sites/chrisstrub/2020/12/18/83m-raised-and-counting-in-2020-are-twitch-streamers-the-new-philanthropists/?sh=5226ea592e52">$83 million in 2020.</a> St. Jude's Children Hospital has even started to mobilize content creators to raise money for sick children, creating the <a href="https://www.stjude.org/get-involved/other-ways/video-game-charity-event.html">Play Live initiative</a> to teach streamers how to raise money for their cause. Higa has hosted charity streams before as well. In May of 2019, she hosted a birthday charity stream for the 5 Cities Homeless Coalition, which gives resources to homeless families in the South San Luis Obispo County area, raising <a href="https://www.newsweek.com/youtube-charity-live-stream-twitch-st-jude-1448385">$32,000 with over 700 donors</a>."The most powerful tool in Twitch as a platform for me is being able to build and unite a community for doing good," Higa said. "I am constantly amazed by the generosity of my community and the support I get from Twitch streamers around me."Higa is optimistic about the future of Alveus, telling Insider that she hopes "Alveus can unite millions of viewers across media platforms, demographics, and nations for our natural world."

Twitch streamers helped 'Bird Girl' Maya Higa raise over $500,000 to build her own animal sanctuary

<ul class="summary-list"><li>Twitch CEO Dan Clancy is traveling the US in a van to meet top streamers and hear their concerns.</li><li>Clancy, a former NASA researcher, took over the CEO role in March from <a target="_blank" href="https://www.businessinsider.com/twitch-ceo-steps-down-after-16-years-to-raise-child-2023-3">Twitch cofounder Emmett Shear</a>.</li></ul>Twitch CEO Dan Clancy is taking an unusual approach to strengthen the relationship between the company's leadership and its community of creators.He's been driving around the country in his van, personally meeting with the <a target="_blank" href="https://www.businessinsider.com/email-shows-twitch-ceo-disappointed-by-handling-of-amazon-layoffs-2023-4">Amazon-owned streaming platform's</a> top streamers, listening to their input and concerns, and sometimes even giving them his personal cell phone number, Bloomberg<a target="_blank" href="https://www.bloomberg.com/news/articles/2023-11-09/twitch-ceo-dan-clancy-goes-on-a-cross-country-charm-offensive-in-a-van"> reported.</a>Clancy, who was previously president of Twitch, took on the CEO role in March from the company's cofounder Emmett Shear, who stepped down to focus on raising his newborn son. He's received some criticism in the past over certain <a target="_blank" href="https://www.businessinsider.com/read-twitch-staff-memo-about-streamer-pay-change-controversy-2022-9">monetization changes on Twitch</a> that went into effect when he was president, but his new strategy has him leaning into making interpersonal connections with those who bring in the most viewers to the platform.While traveling in his van, Clancy has met with <a target="_blank" href="https://www.businessinsider.com/ninja-tyler-blevins-twitch-subscribers-fortnite-drake-youtube-2018-3">streamer Tyler "Ninja" Blevins</a>, one of the most-viewed professional gamers on the platform, and his wife, Bloomberg reported, along with <a target="_blank" href="https://www.businessinsider.com/t-pain-talks-school-of-business-show-startups-fuse-2018-10">rapper T-Pain</a> and conservationist streamer Maya Higa. Higa previously raised over $500,000 in a single <a target="_blank" href="https://www.insider.com/twitch-streamer-mayahiga-raises-money-animal-sanctuary-2021-2">online auction to fund her animal sanctuary</a> with help from other big streamers."He asked a lot of questions about how it works, and how we use Twitch," Higa told Bloomberg. "It feels like he wants to know everybody as a person, not just what their content is."Clancy has also given out his personal cell phone number to several big names on the platform so they can give him input or air their grievances with him directly, Bloomberg reported.Twitch did not immediately respond to Insider's request for comment.<a target="_blank" href="https://www.businessinsider.com/twitch-ceo-stream-sings-take-me-home-country-roads-piano-2023-5">Clancy went viral</a> earlier this year after giving an impromptu singing performance in a Twitch livestream. Going by DJClancy on the platform, he played the piano and sang John Denver's "Take Me Home, Country Roads" after a user requested it in the stream's chat to about 70 viewers.As DJClancy, he was recently accepted into Twitch's partner program after he was previously denied for not having enough viewers — he posted about both his initial rejection and later acceptance on X, formerly Twitter. And he said that he wrote a song for the occasion.

Twitch's CEO has been living his own version of the van life

<ul class="summary-list"><li>Elon Musk tweeted a photo of his "bedside table" on November 28.</li><li>It featured two guns, four cans of caffeine-free Diet Coke, and a painting of George Washington.</li></ul>Twitter users have turned <a href="https://www.businessinsider.com/elon-musk-posted-photo-of-bedside-table-with-guns-coke-2022-11">Elon Musk's "bedside table" photo</a> into a meme, posting parody versions mocking the Twitter CEO.On November 28, Musk <a href="https://twitter.com/elonmusk/status/1597165510595989504">tweeted a photo</a> with the caption, "My bedside table" that featured two guns, four cans of caffeine-free diet coke, and a recreation painting of George Washington crossing the Delaware River.In a series of follow-up <a href="https://twitter.com/elonmusk/status/1597272038636650496">tweets</a> beneath the original, Musk added, "there is no excuse for my lack of coasters" and referred to himself as "Elon Musket."The tweet received a lot of attention, with over 88,000 replies and 28,000 quote-tweets. Many <a href="https://twitter.com/mutohd/status/1597167560138842113">questioned</a> the <a href="https://twitter.com/LuLFo9/status/1597804083020058624"></a> <a href="https://twitter.com/Patriot_Chef_NC/status/1597705965364998145">collection</a> of items and <a href="https://twitter.com/mmpadellan/status/1597256349435703297">mocked</a> <a href="https://twitter.com/CoDZombHistory/status/1597288774194630656">the</a> <a href="https://twitter.com/RKing618/status/1597365712947118080">image</a>. In particular, <a href="https://twitter.com/AleMiglioz/status/1597481492078546944">some users</a> — including <a href="https://twitter.com/KrisB_Brown/status/1597311351713853441">Kris Brown</a>, president of the anti-gun violence nonprofit <a href="https://www.bradyunited.org/">Brady</a>, and <a href="https://twitter.com/fred_guttenberg/status/1597207922916069376">Fred Guttenberg,</a> whose daughter Jaime was killed in the 2018 Stoneman Douglas High School shooting in Parkland, Florida — called out the inclusion of the guns in the photo.Musk has been vocal about his support for the 2nd Amendment in the past. In an <a href="https://www.cnbc.com/2022/05/25/elon-musk-backs-tight-background-checks-for-all-gun-sales-in-wake-of-mass-shooting-in-texas.html">email sent to CNBC in May 2022</a>, he said, "I strongly believe that the right to bear arms is an important safeguard against potential tyranny of government. Historically, maintaining their power over the people is why those in power did not allow public ownership of guns."Other users have been posting images of a collection of objects on nightstands with the same caption as Musk's.Influencer Logan Paul <a href="https://twitter.com/LoganPaul/status/1597715430436917250/photo/1">tweeted</a> his take on the "bedside table" trend on November 29 including two bottles of <a href="https://www.insider.com/logan-paul-ksi-prime-energy-drink-marketing-stunts-2022-2">PRIME energy drink</a>, which he co-owns with fellow YouTuber KSI, what appeared to be a golden gun, a Gucci card holder, a Polaroid camera, and a Pikachu Pokémon card.YouTuber and wildlife rehabilitator Maya Higa shared her <a href="https://twitter.com/mayahiga/status/1597474197143371776">version</a> which included a pink mug, a watch, and a ferret falling down the side of the bedside table. "He's ok he doesn't have bones," she wrote in a follow-up tweet.In a <a href="https://twitter.com/sachee/status/1597323974580797440">tweet</a> that received over 127,000 likes, Twitter user <a href="https://twitter.com/sachee">@sachee </a>shared a photo of what she said was her bedside table which featured four bottles of Pepto Bismol ultra, two cans of Diet Coke, six packets of Smarties candy, and a painting of the "Seinfeld" actor Jason Alexander.Hundreds more users posted more <a href="https://twitter.com/papagarbage2/status/1597365514065842176">obviously</a> <a href="https://twitter.com/bluthquotes/status/1597275394805485568">satirical</a> <a href="https://twitter.com/DrakeGatsby/status/1597384541018419200">takes</a> and <a href="https://twitter.com/fatbluntfriend/status/1597375896406876160">NSFW</a> <a href="https://twitter.com/ShapiroDrWife/status/1597360857389756416">versions</a> of the meme, and even <a href="https://twitter.com/ADOPTPetShelter/status/1597982863391338496">organizations</a> and <a href="https://twitter.com/UKGayEquality/status/1597980415436128256">activists</a> got involved.Musk became the CEO of Twitter in October after acquiring the company in a $44 billion deal. After one week he <a href="https://www.businessinsider.com/elon-musk-twitter-recruiting-layoffs-staff-workers-firing-employees-workforce-2022-11">laid off around half the staff</a> and received backlash for the introduction of the $8 Twitter Blue subscription which changed the website's verification process.<a href="https://www.insider.com/culture">For more stories like this, check out coverage from Insider's Digital Culture team here.</a>

People are posting parody photos of their bedside table in response to Elon Musk's tweet which suggested the Twitter CEO kept two guns by his bed

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Twitch streamers helped 'Bird Girl' Maya Higa raise over $500,000 to build her own animal sanctuary

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Twitch's CEO has been living his own version of the van life

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People are posting parody photos of their bedside table in response to Elon Musk's tweet which suggested the Twitter CEO kept two guns by his bed

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