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8 mins read

Tackling the 'Korean Discount': A deep dive into curious case of Hyundai Motor India's market listing

Hyundai Motor India's record-breaking IPO, possibly aimed at escaping the "Korean Discount," debute…

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3 mins read

One marketing firm is merging AI and account-based marketing to attract new businesses. It's already achieved a 20x ROI.

Jasper is using AI to create personalized marketing content to target companies that might be inter…

Erica Sweeney   


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2 mins read

Fair trade regulator CCI to shortly commence market study on AI

Fair trade regulator CCI will shortly initiate a market study on Artificial Intelligence (AI) to ga…

PTI   


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7 mins read

SIMPLY PUT: SEBI is on a mission to take on the wild, wild west of futures and options in India. Here’s why, what, and how

It's no secret that futures and options see extreme risks, with most traders losing money regularly…

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3 mins read

Study links turmeric, Ashwagandha and green tea ‘herbal supplements’ to liver damage

As much as herbs like green tea and turmeric can support our well-being when consumed in moderation…

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3 mins read

What Nvidia leadership should be doing to prepare for a possible DOJ case

Nvidia's lawyers should now be cooperating with the DOJ and thoroughly reviewing all internal docum…

Natalie Musumeci   


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1 min read

JPMorgan says the carry trade that pummeled markets is only half done

The carry trade unwind, which helped fuel the bloodbath in US stocks, is probably only 50% over, JP…

Jennifer Sor   


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5 mins read

AI is ushering in a new era of personalized marketing

In a survey, 51% of marketing professionals said they used generative AI. The technology's adoption…

Matthew S. Smith   


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4 mins read

EV-iction notice: Why are electric vehicle owners switching back to petrol and diesel (ICE) cars?

Despite the largely successful worldwide push for EV adoption, many drivers are thinking about retu…

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5 mins read

She grew up in Ukraine, studied accounting, and joined the army. But since Russia invaded, she did a hard career pivot — twice.

The war has created a big need for blue-collar workers in Ukraine. Women, like 32-year-old Yuliia K…

Shubhangi Goel   


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3 mins read

Fad-busters: “Sunscreen” pills are the new trend in the market — but should you be taking them?

Sunscreen pills are considered dietary supplements, which are not as rigorously regulated as medica…

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4 mins read

Big screen effect: Of French beards, marketing case studies & littered tourist spots

Pathaan, which led to the reopening of 25 single screens in India, is the latest example of the sof…

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2 mins read

Stock market today: S&P 500 hits 8-day win streak as investors focus on Fed conference

Aside from the Fed, investors will pay attention to 2nd-quarter earnings results from retailers thi…

Matthew Fox   


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2 mins read

Stock market today: Stocks edge up after best week of the year as investors turn attention to Fed symposium

A speech from Fed Chairman Jerome Powell, retail earnings, and the Democratic National Convention a…

Matthew Fox   


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3 mins read

Blue skies, bold investments: Pleasant weather drives investors to buy more high-risk stocks, study finds

Imagine waking up to a sunlit morning, where the sky is painted with vibrant hues of blue and the a…

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4 mins read

As markets touch historic highs, index funds continue to offer exciting returns! Should you invest?

Index funds are funds that aim to replicate the performance of a specific market index, such as the…

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2 mins read

The IMF's chief is sounding the alarm, says the AI revolution is striking the job market 'like a tsunami'

"We have very little time to get people ready for it, businesses ready for it," said IMF chief Kris…

Kwan Wei Kevin Tan   


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8 mins read

Case study: How Netflix India created buzz around Kota Factory’s season 2 launch by leveraging Jeetu Bhaiya’s fanbase

The Title Marketing for Kota Factory Season 2 was done by Netflix India in collaboration with The R…