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Indian consumers shifting towards low-sugar beverages, high GST rates stalling growth in carbonated soft drinks market
India's carbonated soft drinks segment faces challenges due to a 40% tax rate under GST, hindering …
Solana extends 2-day surge to 72% as investors cheer the altcoin's recent DeFi ventures
Solana has been "increasingly seen as one of the go-to blockchains for developers," said Seth Ginns…
Emily Graffeo
Mango production goes down by 80% in UP due to abnormal weather conditions, say growers
Insram Ali, All India Mango Growers Association President, on Tuesday said, "This year, the mango c…
Discover the exhilarating tapestry of Thailand: 10 unmissable things to do
Thailand, the Land of Smiles, is a mesmerizing destination that beckons travelers with its vibrant …
How one Dutch company is making vegan leather from mangoes
The cofounders of Fruitleather hope their company will reduce food waste while making the leather i…
Katie Nixdorf,Emily Harger
Postmen will now deliver an essential summer service — mangoes
Summers are here and what better way to enjoy it than eating mangoes. This lockdown, mangoes will c…
Pakistan's mango exports are plummeting because of the pandemic — and fruit vendors are suffering
Pakistan is exporting 30,000 fewer tons of mangoes than usual, and now vendors are dealing with unp…
Yasmina Hatem,Lisa Desai,Clai…
Why are Indian brands transporting consumers to older times with their campaigns?
As more and more brands take us down memory lane with nostalgic elements in their ads, experts tell…
A new drink from YouTube superstars has sparked a cutthroat black market and anxiety among parents as it's become a status symbol for teens
Prime is meant to sell for around $2.50, but its scarcity in Britain prompted a frenzied resale mar…
Lindsay Dodgson,Marta Biino
Mango farmers could suffer almost 100% losses if lockdown persists
He said that in this mango season, not only has the market shrunk but production is also expec…
The Five Indian Marketeers: Meet the global winners of the Google Online Marketing Challenge
The 2015 edition of the Google Online Marketing Challenge saw intense competition but the team that…
Pepsi will release a mango-flavored soda next week, its first permanent flavor launch in five years
The new Pepsi Mango comes as a regular and a zero-sugar drink and will be available nationwide on M…
Fatma Khaled
13 Food Markets And Fairs To Visit In Your Lifetime
From buckets of cookies in Minnesota to cheesecake on a stick in Florida, here are 13 food markets …
Shirley Cheng,Emily Christian…
Blaze Pizza launches a new crust made with Mango White Claw as hard seltzer sales continue to explode
Those who shrugged off hard seltzer as a passing fad may have to eat their words, maybe in the form…
Irene Jiang
The food court at Costco's first Chinese store is serving seafood pizza and mango soft serve
"So many of the American articles I've seen written in advance of the opening asked the question if…
Kate Taylor
Parle Agro targets a 50% growth in 2021 over 2019 as India prepares for its hottest summer; sets aside Rs 240 crore for marketing activities
The beverage company has increased its marketing budget every year since 2019
Small shop owners form a vital part of the consumer electronics ecosystem and we want to make them self-reliant: Swati Rathi, Godrej Appliances
Swati Rathi, Head – Marketing, Godrej Appliances on brand unlocking plan.
Karnataka mangoes are going places; quite literally
Interacting with reporters at the venue of the mango-jackfruit festival which began here, Gowd…
Sanzo is the first sparkling water brand I've seen that features the flavors I grew up with, like calamansi, lychee and Alphonso mango
You won't see Sanzo's flavors in brands like La Croix, but they're still familiar, important, and d…
Connie Chen
Augmented Reality is the next big thing for brands: Frooti, OnePlus, TATA and other brands are leading the way
AR is a game changer in the mobile ad space and can revolutionize the way users engage with ads