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Cadbury Dairy Milk nudges consumers to stock up some chocolate to make their everyday moments sweeter in its latest campaign
The campaign is conceptualised by Ogilvy India
You can now earn money for doing nothing; here's how Cadbury 5Star is making it possible
Are you also a fan of doing nothing? Here's how you can encash on this habit
Ever thought Shahrukh Khan could endorse your neighbourhood store? Here’s how Cadbury India is making it possible
Cadbury India gives a chance to all small businesses to onboard India’s biggest brand ambassador, S…
Subway is giving out free Cadbury Creme Egg sandwiches in the UK ahead of Easter weekend and it is surprisingly not a late April Fools' joke
"This is no yolk!" Subway said in a press release. The questionable sandwiches will be available at…
Aaron McDade
Mondelez India invites consumers to create and name their own Cadbury Dairy Milk bar
You can now create and name your own Cadbury Dairy Milk Bar, here is how
This 10-year-old boy recreated Cadbury's iconic ad to garner donations for SOS Children’s Villages India
Chatpat recreates the classic cricket stadium celebration ad
Cadbury Dairy Milk recreates its iconic stadium advertisement, with a wonderful twist
The year 1994 introduced India to Cadbury Dairy Milk’s iconic campaign ‘Asli Swad Zindagi ka’.
Cadbury row over beef: Was Mondelez’s crisis management strategy convincing enough to win back its consumers' trust?
Experts advise Mondelez to do more than just automated Twitter response to tackle its beef controve…
From Manyavar’s Kanyadaan to Cadbury’s beef row, here are a few brands that found themselves in trouble in 2021
Advertising campaigns that created controversy in 2021
From CRED’s Indiranagar ka Gunda to Cadbury’s reimagined Kuch Khaas Hai, here are a few campaigns that stood out in 2021
A trip down memory lane: Campaigns that stood out in 2021
Hope shines the brightest in Diwali advertising campaigns this year
Campaigns that shone brightest this Diwali
Why are Indian brands transporting consumers to older times with their campaigns?
As more and more brands take us down memory lane with nostalgic elements in their ads, experts tell…
Cadbury Bournvita's latest campaign aims at raising awareness around children's mental health and emotional well-being
The campaign has been conceptualized by Ogilvy India
Here’s what experts have to say about Cadbury Dairy Milk’s latest ad that has taken the internet by storm
Mondelez India and Ogilvy India gave reimagined one of their popular ads from the 90s
Top Independence Day ads from the last five years
Here’s to the past that made us and the future in the making
As Cadbury Choclairs turns 50 in India, we look back at its journey and evolution
Cadbury had launched Choclairs (then Eclairs) in India in 1971 and the product is still popular acr…
Cadbury Dairy Milk's next phase of 'heart the hate' campaign urges bystanders to stand up against cyberbullying by sharing a Purple Heart
It urges Gen Z to support their friends if they face cyberbullying
Why Cadbury Dairy Milk’s ongoing campaigns on the theme of generosity became even more important in 2020
Cadbury Dairy Milk sold 15 million Thank You bars this year that helped sponsor insurance for aroun…
I would rate Wavemaker's performance in 2020 A+: Ajay Gupte, CEO – South Asia, Wavemaker
Wavemaker India has won new businesses worth over Rs 700 crore in 2020
Cadbury's 99 Flakes are running low in the UK and Ireland thanks to surging demand for the iconic ice-cream topping
Cadbury's owner Mondalez International confirmed the shortage in a statement to Insider, and said i…