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(Image: India Times) 
 Whether you are a foodie or not, the indomitable aroma of a plate of hot <keyword id="41887" type="UNKNOWN" weightage="20" keywordseo="biryani">biryani</keyword> is sure to make you drool. Quite popular among Indians and its diaspora, Biryani has earned the luxury of being a royal food. A simple hotch potch of rice, vegetables and meat with some authentic Indian spices has made biryani a love affair for gastronomers. 
 
Given the sheer richness and diversity of Indian cuisine thanks to the bountiful cultural heritage, almost every region has its own version of the biryani. The biryani of Hyderabad, Kolkata, Kashmir, Lucknow, and Kerala are the prominent delicacies in the country. 
 And To offer home cooked style fresh biryani to customers across India and worldwide, an Indian start up has just come up with variety of aromatic and flavorsome meal, with right combination of Carbohydrates(Rice) &amp; proteins(Meat/vegetables). <keyword id="4405228" type="UNKNOWN" weightage="20" keywordseo="Biryani-By-Kilo">Biryani By Kilo</keyword> (BBK) has already taken the <keyword id="674224" type="COMPANY" weightage="20" keywordseo="Delhi-NCR">Delhi NCR</keyword> foodies’ market by storm. 
 
So why is BBK so unique while there are so many restaurants serving the same? 
In an exclusive interview with Business Insider, Kaushik Roy, the founder of BBK claims, the uniqueness lies in the fact that Biryani is made fresh only after the customer order is placed, and delivered in the same handi that it is prepared. 
 Along with co-founder Vishal Jindal, who is a diehard foodie with vast entrepreneurial/PE and scaling up expertise, across different businesses and geographies- the founder duo want to make Biryani By Kilo a pan Indian &amp; worldwide brand. 
Innovation 
However one just can’t stop asking what actually made the duo kickstart a venture, the market of which is quite saturated. 
 
Standardized Process and Systems, best Kitchen Technologies and ERP, going back to traditional and lost recipes of Biryanis/Kebabs/Kormas, New Packing and Delivery methods to ensure freshness are the major innovations BBK has already done in the segment. 
 

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Here's how BBK delivers 
 
Funding 
BBK received funds from investors, including Chandigarh Angels Network, ex-Evalueserve Chief operating officer Ashish Gupta, GlobalLogic's Sunil Singh, highly successful US IT entrepreneur Alok Bhatia, and some senior executives from leading Financial &amp; Legal Firms. Rohit Chand and his son Ashish Chand also participated in BBK investment round, through their family fund Yukti Securities, which makes angel investments in the food and IT sectors. 
 
Revenue model 
BBK is currently generating an annual sales run rate of around Rs 7-10 cr. And targeting annual sales run rate of Rs 15-20cr by Mar 2018. BBK has currently 4 delivery outlets in NCR (Gurgaon, Dwarka, Noida, South Delhi- Shahpurjat). BBK plans to launch in other major cities like Pune &amp; Bangalore after Mar 2018.

A well funded start up is nowdelivering freshly cooked biryani at your doorstep. Have you tried it yet?

<ul><li><keyword id="95677" type="CITY" weightage="20" keywordseo="Jubilant-FoodWorks">Jubilant Foodworks</keyword> announced a new brand called Ekdum! with a variety of <keyword id="555496" type="PERSON" weightage="20" keywordseo="Biryanis">biryanis</keyword> from across India. </li><li>The love for biryani was evident in the stock market as Jubilant’s share prices jumped by over 7% on Thursday (November 17) morning.</li><li>Last year in March 2019, Jubilant Foodworks had also forayed into the Chinese food segment with its own brand – Hong’s Kitchen. </li></ul>The parent company of Domino’s pizza and Dunkin’ Donuts knows what Indians love the most – Biryani. Jubilant Foodworks announced a new brand called Ekdum! with a variety of biryanis from across India. And the love for biryani was evident in the stock market as Jubilant’s share prices jumped by over 6% on Thursday (November 17) morning. Its share price stood at ₹2,873.45 as of 11.45 am. <div type="image" title="jubilant." msid="79774160" hostid="261"></div> The company announced its Biryani foray with the likes of Hyderabadi Nizami Biryani, Lucknowi Nawabi Biryani, Dindigul Biryani, Kolkata Biryani, Butter Chicken Biryani, Egg Biryani, Paneer Makhni Biryani, and Tawa Chicken Biryani. Jubilant is also keeping its offering in the affordable range with a starting price of ₹99. "In line with our strategy of portfolio expansion, we are delighted to introduce Ekdum!,our new venture in the Biryani category. We see strong potential in this segment and are confident that Ekdum!, with its sharp and differentiated proposition will create a strong position for itself in the market,” said Shyam S Bhartia, Chairman and Hari S. Bhartia Co-Chairman, Jubilant FoodWorks Limited in a joint statement. The foray into the Biryani segment has also been appreciated by market analysts as the food item is one of the most popularly ordered dishes across e-commerce as well as sit-in restaurants. “Biryani is one of the most popular dishes and a large category in India— it lends well to delivery, sells well across lunch/dinner, appeals across demographics and offers scale and robust profitability/return metrics,” said a report by Kotak Securities. The report further said that there are three factors to keep in mind for Jubilant’s new offering – the pricing is attractive, the economics that can be achieved with Biryani is comparable to that of Domino’s, however, while Domino’s has a consistent taste offering through its pizza, managing the same with biryani could be a difficult task as it will also depend on the chefs hired. And, the company will also face competition from established brands like Biryani By Kilo, Behrouz Biryani, Biryani Bluez as well as traditional biryani outlets across different cities which have a brand legacy working for them like Hyderabad’s Paradise Biryani, among others. “JFL is opening three restaurants in Gurgaon for Delivery, Takeaway and Dine-In, with more restaurants planned to open in NCR over the next few months. In our view, this is a positive move by the company, which would help JFL to boost the revenue growth significantly going ahead,” said Amarjeet Maurya, AVP, Mid Caps, Angel Broking. Last year in March 2019, Jubilant Foodworks had also forayed into the Chinese food segment with its own brand – Hong’s Kitchen. Having started with a single outlet in Gurugram, the brand has scaled to five more stores. And experts believe that both the biryani and chinese cuisine offerings will help the company. “In our view, the platform is in place to accelerate store additions to 100-125 per year in Domino’s and 30-40 aggregate between HK and Ekdum!. We believe there is room for Jubilant Foodworks to step up aggression and investments,” said the Kotak report. SEE ALSO: <a href="https://www.businessinsider.in/business/news/india-has-a-hot-new-debate-on-its-plate-should-the-likes-of-burger-king-kfc-and-mcdonalds-menus-mention-calories/articleshow/79771040.cms">India has a hot new debate on its plate: Should the likes of Burger King, KFC and McDonald’s menus mention calories?</a> <a href="https://www.businessinsider.in/india/news/cooking-lpg-gas-cylinder-prices-hiked-by-100-this-month-how-much-subsidies-on-gas/articleshow/79772801.cms">Cooking gas prices hiked by ₹100 this month – check what happens to subsidies</a>

Biryani makes Domino’s Indian franchise owner 7% fatter⁠— the street's evidently "jubilant"

You Searched For "lucknowi biryani" and got 2 results

A well funded start up is nowdelivering freshly cooked biryani at your doorstep. Have you tried it yet?

Suchayan Mandal

Biryani makes Domino’s Indian franchise owner 7% fatter⁠— the street's evidently "jubilant"

Sanchita Dash

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