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4 mins read

MullenLowe Lintas Group forays into content and entertainment business under the Lintas C:EX brand

MullenLowe Lintas Group has unveiled a specialized content business unit under the Lintas C:EX (Lin…

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2 mins read

Vim's new ad is a nudge to society to see women beyond archaic roles

It urges the audience to not reduce a woman's identity to her chores

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3 mins read

Cannes Lions 2021: India wins seven metals on Day 1, FCB Interface brings home our first Gold

FCB Interface has won the gold for its 'The Punishing Signal' campaign for the Mumbai Police

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3 mins read

Lowe’s Innovation Labs launches CONSTRUCT, a Startup Accelerator Program

CONSTRUCT is designed around Lowe’s start-up partners.

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8 mins read

Cannes Lions 2021: India crosses 2019’s tally by winning 1 metal on Day 5, bringing our total tally to 22

Despite having the maximum number of metals this year, we couldn't win a Grand Prix

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3 mins read

Here are the 7 Indians who will be a part of Cannes Lions Jury this year

This year’s Lions juries see the highest ever representation from global brands

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12 mins read

The advertising industry voices its enthusiasm about the government’s steps towards boosting digital ecosystem in Union Budget 2022-23

As data and digital occupy the centerpiece of the Union Budget 2022-23, advertising agencies rejoice

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5 mins read

Arun Iyer, Raja Ganapathy and Vineet Gupta’s Spring Marketing Capital is helping build disruptive brands of the future

Along with building marketing strategies for disruptive startups, Spring Marketing Capital will als…

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7 mins read

Experts are hoping to see the advertising industry generate around Rs 7000 crore, 12-15% higher than last year’s festive season

Consumers are spending a little extra money to spruce their homes now to welcome Maa Durga and then…

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8 mins read

How to stay creative when you feel dejected: Advertising industry’s Creative Officers share some tips

As COVID-induced exhaustion grinds down creativity, here’s how creative agencies are coping with th…

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11 mins read

10 Indian campaigns that made great strides towards gender equality and inclusivity in 2021

From UNAIDS The Mirror to Bhima’s Pure as Love, 10 Indian ads that challenged regressive gender and…

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11 mins read

Mother’s Day Special: What working mothers want their companies to take a note of

With Mother’s Day around the corner, we reached out to some working mothers of the advertising indu…