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As India gears up for its vibrant festive season, a notable surge in <keyword id="23052492" type="General" weightage="20" keywordseo="seasonal-hiring" source="keywords">seasonal hiring</keyword> is taking place across various industries, with gig roles leading the charge. According to data from job site Indeed, seasonal hiring is projected to rise by 20% this year compared to last, driven primarily by <keyword id="19990771" type="General" weightage="20" keywordseo="e-commerce" source="keywords">e-commerce</keyword>, logistics, and retail sectors, as companies prepare for heightened consumer demand. Sashi Kumar, Head of Sales at Indeed India, emphasised, "The festive season is a crucial period for businesses across India, and we're seeing a significant uptick in hiring for seasonal roles as companies prepare to meet heightened consumer demand." <h3 style="line-height:1.2;margin-top:14.0pt;margin-bottom:4.0pt;">What is gig work?</h3>Gig work refers to flexible, short-term, or freelance employment often facilitated by digital platforms. Unlike traditional full-time jobs, gig workers are hired on a project basis, allowing them to work for multiple employers or companies as needed. These roles are popular in industries like food delivery, transportation, and logistics. During India's <keyword id="21015356" type="General" weightage="20" keywordseo="festival-season" source="keywords">festival season</keyword>, when businesses experience a spike in demand, gig workers play an essential role in ensuring smooth operations across sectors like retail and e-commerce. <h3>Gig labour during festival season</h3>The festive season in India, spanning from September to December, is one of the busiest times of the year for businesses. As a result, companies ramp up hiring to cope with increased sales and customer demand. Seasonal roles in delivery, logistics, warehouse operations, and customer support see the highest demand, as businesses focus on timely deliveries, inventory management, and customer satisfaction. Indeed's data reveals that the top gig roles witnessing a rise in hiring this season include <keyword id="21462485" type="General" weightage="20" keywordseo="delivery-executives" source="keywords">delivery executives</keyword>, <keyword id="22103182" type="General" weightage="20" keywordseo="warehouse-workers" source="keywords">warehouse workers</keyword>, <keyword id="23052493" type="General" weightage="20" keywordseo="logistics-coordinators" source="keywords">logistics coordinators</keyword>, <keyword id="23052494" type="General" weightage="20" keywordseo="in-store-sales-executives" source="keywords">in-store sales executives</keyword>, and customer care executives. While major cities like Mumbai, Bengaluru, and Delhi see a steady increase in demand for gig workers (18-20%), tier-2 and tier-3 cities like Nagpur, Jaipur, and Vadodara are emerging as key contributors, witnessing a hiring surge of 22-25%. <div type="Article" hostid="261" msid="112999246" title="As fast as some jobs are growing, others are losing steam" mstype="2" mssubtype="0"></div><h3><keyword id="3480589" type="General" weightage="20" keywordseo="meesho" source="Orion">Meesho</keyword> major contributor</h3>One of the standout examples this festive season is Meesho, a leading e-commerce marketplace in India. According to sources, the platform has enabled around 8.5 lakh seasonal job opportunities, representing a 70% increase from last year. Of these, 5 lakh jobs were created within Meesho's seller network, while another 3.5 lakh jobs emerged in the logistics sector. Sourabh Pandey, CXO of Fulfilment and Experience at Meesho, shared, "This festive season, we are particularly thrilled to have enabled 8.5 lakh seasonal jobs, especially in tier-3 and beyond cities. Empowering SMBs, local manufacturers, and logistics providers to scale their business is resulting in meaningful economic opportunities that are driving financial inclusion in these regions." Meesho has reportedly also partnered with prominent third-party logistics providers such as Delhivery, Ecom Express, and Shadowfax to meet the increased demands of the festive season. These collaborations have not only expanded logistics capacity but also helped generate gig opportunities in first-mile, middle-mile, and delivery associate roles. Abhishek Bansal, CEO &amp; Co-founder of Shadowfax, commented, "We are particularly excited to nearly double our capacity across several value-added services, such as Reverse Quality Check-Based Pickups and Hand-to-Hand Doorstep Exchange. These efforts ensure smooth deliveries and returns during the festive rush." <div type="Article" hostid="261" msid="112720685" title="If you want to find a job, it&amp;#39;s time to specialize" mstype="2" mssubtype="0"></div><h3 style="line-height:1.2;margin-top:14.0pt;margin-bottom:4.0pt;">The future of gig work in India</h3>The rapid rise in <keyword id="23052491" type="General" weightage="100" keywordseo="gig-hiring" source="keywords">gig hiring</keyword> reflects the evolving needs of today's consumers, particularly during high-demand periods like the festive season. The e-commerce industry, which saw a 35% rise in demand for seasonal workers, is expected to continue driving this trend, with logistics and retail sectors close behind. "The industries that are growing — e-commerce, logistics, quick commerce — are doing so because they're aligned with the needs and behaviours of today's consumers,” Sashi Kumar explains. “This is where the future of India's <keyword id="19916569" type="General" weightage="20" keywordseo="job-market" source="keywords">job market</keyword> could be heading". With a flurry of companies contributing significantly to job creation, particularly in tier-3 and tier-4 cities, gig work is becoming a vital source of employment across the country. As India's job market evolves, gig work is likely to play an even larger role in shaping the future of work, offering flexibility and economic opportunity to millions of workers. (With inputs from agencies)

E-commerce is expected to help seasonal hiring for gig roles surge by 20% this festival season: reports

<ul><li><keyword id="11931339" type="General" weightage="20" keywordseo="delhivery" source="Orion">Delhivery</keyword> to acquire <keyword id="118965" type="General" weightage="20" keywordseo="supply-chain" source="Orion">supply chain</keyword> solutions provider, Algorhythm Tech.</li><li>The company said the transaction is expected to be completed by 31st Jan 2023.</li><li>Algorhythm offers end-to-end supply chain planning and execution products to clients across FMCG, pharma, steel, auto, and telecom sectors.</li></ul>Delhivery, India's fully-integrated logistics service provider, will acquire the Pune-based Algorhythm Tech, which delivers intelligent planning and optimization solutions for enterprise supply chain operations. The company said the transaction is expected to be completed by 31st Jan 2023. This would be a 100% acquisition post which Algorhythm Tech will operate as a wholly owned subsidiary of Delhivery Limited. Founded in 2003 by Abhaya Borwankar, Ajit Singh, and Sandeep Pendurkar, Algorhythm offers end-to-end supply chain planning &amp; execution products to clients across FMCG, pharma, steel, auto, and telecom sectors, through its proprietary Rhythm 3.0 platform. Commenting on the announcement, Sandeep Kumar Barasia, Executive Director and Chief Business Officer, said, “We congratulate Abhaya, Ajit, and Sandeep on building a truly differentiated product offering with a great depth and breadth of coverage across industry sectors and use cases. Given that technology has and continues to be our core business differentiator, Algorhythm Tech’s SCM software products will enhance our Supply Chain Solutions offering with value-added services and also drive cost optimization in service delivery. These SCM products are increasingly becoming vital for supply chain planning and optimization. And our clients will have the option of availing the benefits of these as part of our Integrated Solutions platform.” Delhivery's Supply Chain Solutions business combines warehousing and transportation operations, infrastructure, network, and technology with deep data science and business intelligence capabilities. Enabling the company to provide comprehensive and integrated logistics solutions that improve its customers’ supply chain reliability, speed, and efficiency. Ajit Singh, co-founder, Algorhythm Tech, added, “Delhivery has made great strides to emerge as the largest logistics provider in India in a decade, and we can think of no better team or company to work with to accelerate our joint vision for the future.” SEE ALSO: <a href="https://www.businessinsider.in/tech/news/google-for-india-goes-heavy-on-ai-from-reading-handwritten-prescriptions-to-enhancing-agricultural-capabilities-heres-all-you-need-to-know/articleshow/96362495.cms">Google for India goes heavy on AI — From reading handwritten prescriptions to enhancing agricultural capabilities, here’s all you need to know</a> <a href="https://www.businessinsider.in/tech/gadgets/news/upcoming-new-games-in-2023/articleshow/95999256.cms">Top upcoming games in 2023: Here’s what PC, PlayStation, and Xbox users should expect</a>

Delhivery acquires Pune-based Algorhythm Tech to strengthen its supply chain

<ul><li>In an interview with Business Insider, <keyword id="1560090" type="PERSON" weightage="20" keywordseo="Delhivery">Delhivery</keyword>’s chief technology officer and co-founder Kapil Bharati shared how the company leveraged technology to make sense of the disruption in logistics last year.</li><li>Just two-three days after the lockdown was announced in March last year, Delhivery was up and running in 4,500 pincodes and after 10 days, they were operational in 15,000 pincodes in India.</li><li>Delhivery has recently opened two new tech offices or data centres and is also hiring aggressively.</li></ul>It’s been over a year since the COVID-19 pandemic began ravaging India and disrupted the normal movement across the country, as restrictions and lockdowns took over. In this situation, one of the sectors to come forward in times of need was the logistics and supply chain industry. And leading from the front is Delhivery, which may soon get listed publicly. In an interview with Business Insider, Delhivery’s chief technology officer (CTO) and co-founder Kapil Bharati shared how the company leveraged technology to make sense of the disruption in logistics and also cut down on costs at the same time. Lockdown logistics “We started a bit early, in the beginning of March 2020, and started putting in various interventions in place for COVID-19. So by the time the lockdown actually happened, we had systems in place and the operational processes in place,” said Bharati. Just two-three days after the lockdown was announced in March last year, Delhivery was up and running in 4,500 pincodes and after 10 days, they were operational in 15,000 pincodes in India. They also used technology to quickly differentiate between essential and non-essential products to ensure seamless delivery. Kshitij Chopra, co-head, products and strategy at Delhivery explained how they went about it. “We modified the algorithms to identify the government regulations on what classifies as essential and what is non essential. That not only helped us move shipments or deliveries in the network, but also helped our business development teams to proactively reach out to clients who were shipping the same categories of goods saying ‘hey, you can actually continue shipping,’ because there was so much confusion on ground,” he said. The second problem was identifying where they can ship, since the containment zones didn’t allow deliveries. “We had people on ground, where we were able to quickly coordinate with local authorities. As and when the definition of essential was changing, we were also upgrading our backend systems,” said Bharati. And also, this is helping the SoftBank-backed logistics unicorn, which has been cutting down on its losses even before the pandemic. As per reports, in FY20, Delhivery’s net loss stood at ₹284.13 crore from ₹1,781.04 crore reported in FY19. They also doubled down on fast moving consumer goods (FMCG) and pharmaceutical clients. It was only after two-three months that the demand from e-commerce portals doubled. “After 10 months, we saw the volumes coming back to pre-COVID levels, and pretty much the entire network was up and running,” said Bharati. Using data for delivery For Delhivery, the physical infrastructure is just one part of the operations – innovating on their technology and data science capabilities is another. “We use a bunch of artificial intelligence (AI) and machine learning (ML) optimisation tools to answer questions like the best route, time etc., for delivery. This helps us get to a higher quality of service at a lower cost,” said Chopra. Delhivery also has a proprietary system, which does geocoding and helps connect last mile riders with end consignees in an efficient way. “Location intelligence is one big area for us, where we continue to develop our capabilities and keep on integrating it back into our system so we can drive more and more automation and system direction. The second is customer intelligence and the third aspect is product intelligence,” said Bharati. Hiring and tech expansions Delhivery’s focus remains in expanding its tech capabilities. The startup had also recently acqui-hired retail tech platform Primaseller in March 2021. And tech leaders of the company said that this acquisition also helped them in getting the right talent into the company. “We continue to look for such companies, startups especially, who are working in the space adjacent to us or in the data, AI/ML side of things. We constantly look for such potential partners that we can partner with or even a possible acquisition,” said Bharati. Delhivery has recently opened two new offices or data centers and is also hiring aggressively. “We are doubling down on our campus hiring this year,” he said. SEE ALSO: <a href="https://www.businessinsider.in/cryptocurrency/news/after-ditching-bitcoin-elon-musk-is-now-working-on-making-dogecoin-efficient/articleshow/82628521.cms">After ditching Bitcoin, Elon Musk is now working on making Dogecoin efficient</a> <a href="https://www.businessinsider.in/cryptocurrency/news/four-reasons-why-cryptocurrency-ethereum-has-been-on-a-bull-run/articleshow/82606761.cms">Four reasons why cryptocurrency Ethereum has been on a bull run</a> <a href="https://www.businessinsider.in/science/health/news/covid-19-a-couple-from-chennai-has-come-up-with-this-innovation-of-a-surgical-mask-vending-machine-/articleshow/82605058.cms">Even small initiatives during a pandemic can help save a thousand lives, these people are doing their bit</a>

IPO-bound Delhivery’s CTO shares how the logistics unicorn leveraged technology in a pandemic year

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E-commerce is expected to help seasonal hiring for gig roles surge by 20% this festival season: reports

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Delhivery acquires Pune-based Algorhythm Tech to strengthen its supply chain

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IPO-bound Delhivery’s CTO shares how the logistics unicorn leveraged technology in a pandemic year

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