You Searched For "linear tv" and got 17 results
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5 mins read
Hollywood has a big problem with how people are watching TV these days
Viewers are opting for free TV options in a move threatening to upend Hollywood's decades-old busin…
Dan DeFrancesco
5 mins read
DirecTV is on the warpath against Disney in a battle it says is existential for cable TV
DirecTV's Rob Thun previewed his strategy ahead of a battle with Disney about the future of the pay…
James Faris
3 mins read
The future is connected: 80% of traditional TV viewers want to switch in a year says Finecast Kantar
India is set to become the third largest TV advertising market within the next two years due to a r…
4 mins read
Indians stick to TV for prime time and that's keeping them from cutting the 'cord'
Indians stick to TV for prime time and that's keeping them from cutting the 'cord'
2 mins read
Netflix to bring 'Basic With Ads' early next month
In a bid to introduce an ad-supported tier for its users, popular streaming platform Netflix has an…
6 mins read
How YouTube became a TV powerhouse and how much ad revenue it makes
YouTube dominates TV streaming, surpassing Netflix, with free content and live sports, making it in…
Lucia Moses
2 mins read
Well, this could be what finally kills cable TV
Disney, Fox, and WBD are teaming up to launch a sports streaming service. It could be what breaks c…
Nathan McAlone
2 mins read
Jon Stewart is coming back to a broken TV landscape
Welcome back to TV, Jon Stewart! We know the "Daily Show" audience has gotten smaller and older. Th…
Peter Kafka
4 mins read
ESPN, Fox, and Warner Bros are launching a new sports streaming service. It could change TV forever.
Sports are the main reason a lot of people pay for TV — particularly the NFL. A new sports st…
Peter Kafka
1 min read
Amazon Prime Video to stream ads during movies, TV shows from Jan 29
Amazon Prime Video will show advertisements during movies and TV shows from January 29, as it aims …
4 mins read
6 big questions about ESPN, Fox, and WBD's new sports streamer that could shake up the TV world
A new streamer from ESPN, Fox, and Warner Bros. Discovery could change how we watch sports, but muc…
Ashley Rodriguez
1 min read
Viacom 18 bags BCCI media rights in both digital and TV for next five years
Viacom 18 has bagged the BCCI media rights in both TV and digital for the next five years, announce…
4 mins read
TV audience is growing in complexity as idiot box turns smart
TV viewership in India is declining due to the rise in over-the-top (OTT) aggregation and 5G servic…
2 mins read
The $128 billion retail media industry is the hottest space in advertising right now — and its growth tear is coming at the expense of Google and TV
Amazon, Walmart, and Instacart lead the retail media pack in the US.
Lara O'Reilly
4 mins read
Not just for OTT, people rely on digital to discover & engage with content across TV and movies: BCG-Meta Report
Digital is the primary form of discovering content not just for young men in metropolises - even fo…
4 mins read
What the Hollywood writers' strike could mean for your favorite TV shows, from 'Abbot Elementary' to 'Saturday Night Live'
As members of the Writers Guild of America plan to hit the picket lines Tuesday, popular Hollywood …
Sindhu Sundar,Lucia Moses
2 mins read
HBO's 'The Last of Us' is really good. That doesn't mean other video-game TV shows will be.
HBO's "The Last of Us" doesn't feature the open worlds and role-playing of other games getting the …