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4 mins read

Small packs are pushing consumers to shop more often, leading to an increase in purchase frequency of FMCG brands: Kantar report

Inflationary pressures have pushed Indian consumers to switch to smaller packs. However, soon enoug…

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2 mins read

Soap makers reduce prices, increase production

"However, given the spread of Covid-19, we have decided to hold off this increase, currently. It i…

PTI   


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3 mins read

You have been paying more for detergents, soaps over the last three months

Rising cost of raw materials has been a pain point for all fast moving consumer goods (FMCG) compan…

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3 mins read

Chai and sanitiser may save the quarter⁠ for Hindustan Unilever

Analysts at Edelweiss Securities described as a match ‘made in heaven’. The first quarter earnin…

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4 mins read

Advertising FCT grew by 9% in week 13 of COVID-19 disruption on the back of social advertisements: BARC-Neilsen

Toiletries (190X), Social organisations (66X), ice cream (11X) were the highest contributors.

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2 mins read

FMCG makers ramp up production of hand sanitizers amid demand spike due to coronavirus

Some FMCG firms are also educating consumers by engaging their brands to communicate with the cons…

PTI   


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1 min read

24 magazine ads so clever they stopped readers from turning the page

We compiled print ads that are, in fact, not a waste of time. They're creative, charming, and have …

Ivan De Luce   


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4 mins read

Top stock movers — Bank of Baroda, Reliance Industries, Future Retail, HUL, ICICI Bank, SBI, HDFC Bank, Bharat Dynamics, Tata Motors and more

Indian stock market index Sensex jumped over 250 points in early trade on Thursday led by gains in …

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2 mins read

IPL team sponsorship crosses ₹500 crore mark this year: GroupM’s ESP Properties

IPL continues to carve a niche for itself in India while also keeping its fans engaged

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3 mins read

HUL spent Rs 4,737 crore on advertising in FY21, saw a 41% increase in profit after tax

HUL saw a 15% growth in Home Care, which was enabled by a strong recovery in Fabric Wash

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5 mins read

My family loves this Nickelodeon Hotel so much that we keep going back. Fair warning, adults might even enjoy it more than their kids.

The Nickelodeon Hotels & Resorts Punta Cana is an all-inclusive resort with a water park, multiple …

Jane Ridley   


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1 min read

HUL partners with UNICEF to support India's fight against COVID-19

"The need of the hour is simple and effective communication across both urban and rural India to he…

PTI   


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1 min read

HUL to increase soap prices by 5-6 pc

New Delhi, Jan 31 () FMCG major HUL on Friday said that it would increase soaps prices by up to 6 p…

PTI   


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5 mins read

From cookie king Britannia to soap titan HUL, inflation is eating profits away ⁠— so, you may have to pay even more for daily essentials

Inflation is biting even for some of the country’s largest companies. For instance, even though the…

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2 mins read

Hand sanitizer makers see 10-folds jump in sales; ramp up production

"Our key healthcare brands such as Dabur Chyawanprash, ImmunoDab and Giloy Ghanvati are running in…

PTI   


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2 mins read

HUL fourth-quarter volume growth down 7%, profit falls 1%, India sales slide 9% ⁠— as COVID-19 strikes India’s largest consumer firm

Hindustan Unilever’s fourth-quarter earnings showed a 1% fall in profit after tax, a 9% fall in dom…

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5 mins read

Why premiumisation will continue to be a focus area and growth driver for Marico

It's been just about a year since Koshy George came on board as the Chief Marketing Officer at Mari…

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3 mins read

From SBI, HUL to Tata Motors⁠— how some of India's top corporates are dealing with Coronavirus

SBI is cutting down staff to 50%. India’s largest truck maker, Tata Motors, is scaling down operati…

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4 mins read

Covid-19 has made for some very interesting inventions in the past few months. We list some bizarre products we have come across

Meanwhile, advertising watchdog ASCI has been calling out misleading ads, leading to the taking off…