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<ul><li>Licious has worked with TILT to craft two light-hearted advertisement films with uncle-nephew duo <keyword id="6354700" type="PERSON" weightage="20" keywordseo="Anil-Kapoor">Anil Kapoor</keyword> and <keyword id="114453" type="PERSON" weightage="20" keywordseo="Arjun-Kapoor">Arjun Kapoor</keyword> to portray the many nakhras that meat lovers have. </li><li>The film shows the duo bonding over cooking, sharing some fish-fry and tangdi kebab and overall having a great time.</li></ul>It is 2014. A good old Sunday morning at a time much more 'normal' than the current one. The most important task for the weekend for you &amp; your family often included a trip to the local market to pick up meat &amp; fish for lunch- tender mutton, freshly cut fish or some prawns, the day's catch. Sure, you had to trudge through the market to be able to get the meat or fish of your choice. It is not a pleasant experience! But that’s just who meat lovers are- their passion for great meat &amp; seafood fuels their determination to source the choicest cuts and cook those delicious dishes from which they derive all the pleasure. The way India experiences meat underwent a transformation in 2015, when <a href="http://www.licious.in">Licious</a>, meat and seafood brand, came into existence. Licious started their journey with a belief that India deserves better meat &amp; went on to learn all the nuances &amp; nitty-gritties of what great meat &amp; seafood stands for! And, over the last 5 years they have perfected this knowledge to understand all the nakhras of the meat lover. Nakhra is really an expression for the Love of Meat that is at the heart of everything Licious does. Be it the nakhra of 150+ quality checks, the nakhra of immaculate packaging or the nakhra of an unbroken cold chain - it is Licious’ love for the most delectable meat &amp; seafood that drives them to be obsessively fussy &amp; extremely passionate! <div type="Youtube" id="24fKw5yH7NE" title="Licious Fresh Fish and Anil Kapoor, a love story" thumbUrl="https://i.ytimg.com/vi/24fKw5yH7NE/mqdefault.jpg"></div> The newest brand campaign brings the idea of Meat Lover's Nakhras to life. In their biggest ever mass-media campaign Licious has worked with Bollywood actors Anil Kapoor and Arjun Kapoor to bring this core thought to life. <div type="Youtube" id="Was2Ui-BHRA" title="Licious Tender Chicken by chef Arjun Kapoor" thumbUrl="https://i.ytimg.com/vi/Was2Ui-BHRA/mqdefault.jpg"></div> Meghna Apparao, Chief Business Officer, Licious, said, “There are meat eaters &amp; then there are meat lovers. For meat lovers, great quality meat &amp; seafood is lot more than just food; it is a thing of joy, it is a great time shared with family &amp; friends over a meal, it is the immense satisfaction of creating a dish that is heart-warming. Meat lovers go to great lengths to ensure the meat they buy is perfect in every sense - fresh, hygienic, safe &amp; free of antibiotics. That’s where Licious comes in! Over the last 5 years we have been working towards a deeper understanding of meat-lovers' nakhras and combining them with our own, in a continuous process of product development. We pride ourselves in our ability to devise and improve on our stringent quality control measures, animal rearing and handling best practices, so that our consumers get nothing but the best - every single time. Licious is a brand created by the meat lovers for the meat lovers. It is a delight to see Anil Kapoor &amp; Arjun Kapoor showcasing their love for meat in a way that strikes a chord with us. After all, it is only one nakhrebaaj that understands another!” Adding on, Apparao also mentioned, “The role Licious plays is more pertinent now than ever. We have been working very hard since last year to serve our consumers the best of meat &amp; seafood while keeping them safe &amp; homebound. A good meal is great comfort- specially in times like these. The Licious promise in to ensure that we keep inspiring your inner cook &amp; be an innate part of your culinary journey.” Licious has worked with TILT to craft two light-hearted advertisement films with uncle-nephew duo Anil Kapoor &amp; Arjun Kapoor to portray the many nakhras that meat lovers have. The film shows the duo bonding over cooking, sharing some fish-fry and tangdi kebab and overall having a great time. The choice of the actors was driven by the fact their personal connect would leave an impression on the on-screen presence. After all, you cook &amp; share your meals with people you love &amp; truly connect with. The films reflect this natural &amp; effortless camaraderie. The adorable uncle-nephew chemistry coupled with their signature style and dialogues will not fail to make an impression on the audience. Commenting on his experience of working with the brand, Anil Kapoor, legendary Bollywood actor said, “I had such a great time working on the films! Good food and great culinary experiences – I could not really ask for a more enjoyable way of spending my time. And just like with food, this experience was made even better with Arjun's company, so it was a win-win situation for me! I am super impressed with all the good work that Licious is doing in disrupting the meat &amp; seafood ecosystem of the country. It is truly heartening to see the impact of their transformative work &amp; I'm happy to be a part of their story.” Adding on to the above Arjun Kapoor commented, “I am delighted to be associated with the brand Licious. The high-octane, positive energy is palpable on the set. I had a great time collaborating with Anil chachu and I hope people will enjoy the ad film as much as we did shooting for the same.” The campaign sees manifestation through TVCs &amp; digital films other than its ramification across all brand assets. Targeted at national audience, the campaign goes LIVE on 3rd June 2021. Disclaimer- The films were shot before the state-wide lockdowns were announced. Licious acquired the necessary permissions &amp; all COVID safety protocols were followed &amp; maintained before, during &amp; post shoot.

Licious ropes in Bollywood actors Anil Kapoor and Arjun Kapoor for its mass media campaign

<ul><li><keyword id="3088950" type="General" weightage="20" keywordseo="licious" source="Orion">Licious</keyword> — which sells meat and seafood online — on Tuesday announced that it has raised $150 million.</li><li>Though the company has not revealed its valuation, it claims to be the most valued direct-to-consumer (D2C) startup in India.</li><li>A direct-to-consumer brand is a company that sells its products directly to customers without relying on third parties in a big way.</li></ul>Licious — which sells meat and seafood online — on Tuesday announced that it has raised $150 million. The Series F2 round was led by Singapore-based Amansa Capital, along with Kotak PE and Axis Growth Avenues AIF - I. Zerodha’s founders Nithin and <keyword id="968035" type="General" weightage="20" keywordseo="nikhil-kamath" source="Orion">Nikhil Kamath</keyword>, BoAt’s cofounder Aman Gupta and True North’s partner Haresh Chawla also participated in the round. Avendus acted as the exclusive financial advisor to Licious for the transaction. Though the company has not revealed its valuation, it claims to be the most valued direct-to-consumer (D2C) startup in India. There are currently only two D2C unicorns in India — Mamaearth and Licious. Mensa Brands made it to the club too but it is a house of D2C brands, meaning they will acquire smaller D2C brands and scale them further. “This valuation is a direct outcome of the value that we have created for our stakeholders – investments made towards building the category have borne us rich dividends and have propelled growth for the company and its people. The growing interest of investors – from India and abroad alike is an added assurance that obsession with customers, quality and service standards are the pillars of the best businesses,” Vivek Gupta and Abhay Hanjura, cofounders of Licious, said in a statement. A direct-to-consumer brand is a company that sells its products directly to customers without relying on third parties in a big way. A more traditional retailer follows a longer chain to provide a product to customers — manufacturer/producer&gt; to a wholesaler&gt; to a distributor&gt; to a retailer &gt; to customer. The development comes only six months after Licious made its <a href="https://www.businessinsider.in/business/startups/news/meat-and-seafood-brand-licious-is-now-worth-over-a-billion-dollars/articleshow/86775398.cms">entry into the unicorn club</a> with a billion dollar valuation. The company had raised $52 million in October 2021 in a round led by IIFL AMC’s Late Stage Tech Fund. Licious was founded by Abhay Hanjura and Vivek Gupta about six years ago. The company works on a <a href="https://www.businessinsider.in/advertising/brands/news/licious-ropes-in-bollywood-actors-anil-kapoor-and-arjun-kapoor-for-its-mass-media-campaign/articleshow/83198002.cms">farm-to-folk business model</a>, which means that it owns the entire supply chain from sourcing to selling. The company has created a robust cold chain control system to maintain the quality of its products from procurement, processing to storage. The company specialises in chicken, goat, lamb and pork meat, among others. It also offers fish and seafood products, along with exotic meat varieties like turkey, blue crab and more. SEE ALSO <a href="https://www.businessinsider.in/business/startups/news/ashneer-grover-claims-bharatpes-gold-loan-vertical-was-his-project/articleshow/90217735.cms" data-type="tilCustomLink">Ashneer Grover claims Bharatpe's gold loan vertical was his project, calls out CEO for ‘selling lies’</a> <a class="tout-title-link" href="https://www.businessinsider.in/home/facebook-wants-to-bring-back-young-adults-on-its-platform-but-they-say-theres-nothing-much-it-can-do-to-win-them/articleshow/90206539.cms">Facebook wants to bring back young adults on its platform but they say there’s nothing much it can do to win them</a> <a href="https://www.businessinsider.in/tech/mobile/news/apple-supplier-foxconn-halts-production-at-its-shenzhen-plants-after-sudden-covid-19-outbreak/articleshow/90215795.cms" data-type="tilCustomLink">Apple supplier Foxconn halts production at its Shenzhen plants after sudden COVID-19 outbreak</a>

Zerodha founders, BoAt’s Aman Gupta and others invest $150 million in Licious

<ul><li><keyword id="3088950" type="General" weightage="20" keywordseo="licious" source="Orion">Licious</keyword> has raised $52 million in a round led by IIFL AMC’s Late Stage Tech Fund.</li><li>The company manages its own supply chain from sourcing to selling.</li><li>It has raised over $310 million to date and counts Temasek, 3one4 Capital, Bertelsmann India Investments as investors.</li></ul>Licious — which sells meat and seafood online — is now the latest entrant to the Indian unicorn club after being valued at a billion dollars. The New Delhi-based startup is the first direct-to-consumer (D2C) brand to achieve this valuation. A direct-to-consumer brand is a company that sells its products directly to customers without relying on third parties in a big way. A more traditional retailer follows a longer chain to provide a product to customers — manufacturer/producer&gt; to a wholesaler&gt; to a distributor&gt; to a retailer &gt; to customer. The meat and seafood brand Licious achieved this valuation after raising $52 million in a round led by IIFL AMC’s Late Stage Tech Fund. Avendus Capital acted as the exclusive financial advisor to Licious for the transaction. Licious was founded by Abhay Hanjura and Vivek Gupta about six years ago. The company works on a<a href="https://www.businessinsider.in/advertising/brands/news/licious-ropes-in-bollywood-actors-anil-kapoor-and-arjun-kapoor-for-its-mass-media-campaign/articleshow/83198002.cms"> farm-to folk business model</a>, which means that it owns the entire supply chain from sourcing to selling. The company has created a robust cold chain control system to maintain the quality of its products from procurement, processing to storage. The company specialises in chicken, goat, lamb and pork meat, among others. It also offers fish and seafood products, along with exotic meat varieties like turkey, blue crab and more. The company has raised over $310 million to date, with $192 million being infused in its last round raised in July this year. The Series F round was led by Temasek, with participation from 3one4 Capital, Bertelsmann India Investments, Vertex Growth Fund and others. “Even though the funding for [the] D2C sector has grown significantly, FMCG [fast moving consumer goods] is still not considered the most attractive category. The fresh meats and seafood sector is still largely underserved and unorganised that holds a vast opportunity of $40 billion,” Licious’ cofounders Hanjura and Gupta added in a joint statement. The entry of Licious into the unicorn club is just one example of the increasing valuations and demand of D2C brands in India. Over the last year, this segment of the retail and ecommerce industry has witnessed a significant uptick in its usage. Soon brands like <a href="https://www.businessinsider.in/business/startups/news/ofbusiness-was-the-only-woman-led-startup-that-entered-the-unicorn-club-this-year/articleshow/86511076.cms">Mamaearth and MyGlamm </a>others will be next in line to be valued at over $1 billion. SEE MORE <a href="https://www.businessinsider.in/tech/enterprise/news/tcs-earnings-may-excite-the-street-thanks-to-the-14-new-deals-in-last-three-months/articleshow/86773292.cms" data-type="tilCustomLink">TCS earnings may excite the street thanks to the 14 new deals in last three months</a> <a href="https://www.businessinsider.in/tech/news/whatsapp-instagram-and-facebook-are-down/articleshow/86759457.cms">Facebook shareholders lost nearly $50 billion in the 9 hours that the social network, WhatsApp and Instagram were down</a> <a href="https://www.businessinsider.in/stock-market/news/hdfc-bank-srei-infra-ongc-airtel-and-other-stocks-to-watch-out-for-as-markets-tumble-across-the-world/slidelist/86771522.cms">HDFC Bank, SREI Infra, ONGC, Airtel and other stocks to watch out for as markets tumble across the world</a>

Meat and seafood brand Licious is now worth over a billion dollars

<ul><li>White Hat Jr. used only the Facebook family of apps for the first 18 months to scale itself. </li><li>Maruti drove 1.3 million enquiries in six months from Facebook.</li></ul>The second day of the inaugural Facebook Fuel for India event started with a keynote session on how Facebook is partnering with businesses in India, large and small, to fuel the economic transformation of the country. The keynote saw sessions by diverse small, medium, and large businesses such as White Hat Jr. Maruti Suzuki, Mondelez, The Moms Co., Licious, Karagiri, Wingreens Farms and Vasthram Silk. Highlighting Facebook’s commitment to the economic recovery of India, Ajit Mohan, MD and VP at Facebook India said, “Even as India locked down in response to the pandemic, the Internet remained open, enabling businesses to reach their customers, sell, and even grow. Amidst these remarkable shifts, it has been exciting to see the creation of new economic opportunities, and humbling to see the Facebook family of apps play a central role in enabling many businesses to make a new start by moving online.” Helping businesses make a Nayi Shuruaat Facebook unveiled a new campaign film, Nayi Shuruaat, today as an ode to the resilience of the small businesses of India through the pandemic. Among the businesses that have made a new start and grown this year on the back of their Facebook community is The Mom’s Co. that makes natural, toxin-free, and safe personal care products for moms and babies. “We turned to our Facebook and Instagram communities to grow in these times. Over the last few months, we've done regular engagements, interactions, and Lives to engage, learn, and even institute new product development processes. As a result, we have seen triple the traffic on our website and our business has grown 200% pre-Covid levels,” said Malika Sadani, Co-founder, The Moms Co. Powering small businesses to growth Archana Vohra, Director, Small and Medium Businesses, Facebook India led a fireside chat talking to four inspiring women-led small businesses that have succeeded in leveraging digital to grow their businesses even during these challenging times. “Facebook’s goal has always been to enable new opportunities for businesses, especially for the more than 60 million small businesses across India. Everyday we see amazing examples of SMBs using the Facebook family of apps to pivot, and make a new start, and grow through this particularly challenging time. Through the ‘Facebook Fuel for India’ event, we hope to tell stories that inspire millions small businesses and entrepreneurs across the country to navigate through this crisis,” said Archana Vohra. During the fireside chat Pallavi Mohadikar, CEO and Founder, Karagiri spoke of how they supported their weaver community and launched their Diwali collection first on Instagram before rolling it out on their website. Sunitha Sivakumar, Proprietor and Designer, Vasthram Silk said, “As people had a lot of free time and were spending their leisure hours on social media - we believed that pushing our budget-friendly collection and posting daily advertisements across Facebook and Instagram was of great help to us and made us grow throughout the crucial period of the pandemic. With Whatsapp, we were able to connect personally with our customers - which also led to a huge surge in sales.” Meghna Apparao, Chief Business Officer, Licious spoke about how they hustled, pivoted, and introduced a ‘Notify Me’ feature on the app. This feature was integrated with WhatsApp, which enabled real-time messages to consumers when products became available. Fueling innovative businesses models out of India One of the most powerful stories shared on Day 2 was that of White Hat Jr. that used only the Facebook family of apps for the first 18 months to scale itself. The story signals how innovative businesses models can grow and be scaled out of India. Said Karan Bajaj, Founder &amp; CEO, Whitehat Jr:, “I am very excited to be here because Whitehat Jr.’s entire fuel for growth was Facebook and I wanted to share that with the broader audience. Whitehat Jr. started with a very singular mission that kids should be builders and creators of technology. The company got tremendous traction in India and over 18 months we went from basically 0 to a $150 million run rate. A lot of people know about the WhiteHat Jr. growth story but what’s not been discussed very often is that we grew to 5 million students and 11,000 teachers, growth seen on both sides of the platform, was driven entirely by Facebook. We didn’t use any other digital medium or go on to television till August of this year. Therefore, for the first 18 months of our growth, the entire journey happened on Facebook.” Helping large businesses Pivot Day 2 of the event also saw large businesses take centre stage to share how they’ve grown using digital. Two of the most inspiring stories came from Maruti Suzuki and Mondelez. Maruti drives 1.3 million enquiries in six months from Facebook Shashank Srivastava, Executive Director, Marketing and Sales, Maruti Suzuki India said, “Our research shows that 37% of brand salience and 45% of brand consideration is influenced by digital, and for both more than half is influenced by social media. Maruti has partnered with Facebook for building one of the largest digital retail networks with our 1000+ outlets as part of the hyperlocal program that was started in 2018. The program has become quite big and effective in driving quality offline retail experience and conversion. In the last six months alone, through Facebook Maruti has got more than 1.3 million enquiries.” Anil Viswanathan, Senior Director, Marketing (Chocolates), Insights &amp; Analytics, Mondelez India said, “The COVID-19 pandemic had a huge impact on small businesses because of falling footfalls. This Diwali, we wanted to do something special for small businesses and launched the ‘not just a Cadbury ad’, which went beyond being just an ad. This customized hyperlocal ad also included all those small retailers who sell multiple kinds of products that people give to their family members during Diwali. Through Facebook’s suite of capabilities, this hyperlocal ad featured close to 1800 retailers across six cities where viewers from different locations would see the local neighborhood retailers in hyperlocal ads. This triggered a lot of sharing within the local communities, generated positive buzz, and drove great business results.”

How WhiteHat Jr, Maruti and Mondelez drove their business amid a pandemic through Facebook

<ul class="summary-list"><li>A woman said in a viral video that she uses LinkedIn to find men to date. </li><li>Candice Gallagher said one downside to LinkedIn is that there's no way to filter men by height.</li></ul>A woman said she uses <a href="https://www.businessinsider.com/easy-resume-and-linkedin-tips-for-job-candidates-to-follow-2023-3">LinkedIn</a> as a dating app, and people online are divided on whether it's appropriate. Candice Gallagher, who goes by the username @candi.licious on TikTok, <a href="https://www.tiktok.com/@candi.licious/video/7260385706999074066?_r=1&amp;_t=8ecwjmX0kKd" target="_blank" rel="noopener">said in a video that she uses the online networking platform to look for men to date.</a> The video, which was posted on July 27, has since garnered some 860,000 views. "Why am I using LinkedIn as a dating app? The filters! Number one, I can filter for an education — MBA, baby," Gallagher said in the video, adding that she can also filter potential partners by industry and that she's looking for doctors, lawyers, and <a href="https://finance.yahoo.com/news/aspiring-finance-bros-may-hard-164342512.html" target="_blank" rel="noopener">finance bros.</a> Gallagher, <a href="https://www.straitstimes.com/life/entertainment/love-is-a-tall-order-for-english-tiktoker-in-singapore" target="_blank" rel="noopener">who's from the UK and works in Singapore,</a> said there's one drawback to using LinkedIn as a dating platform — there is no feature to filter out men by their height."But at least there are very good-looking photos that I can kind of do some height analysis on," she added.LinkedIn, of course, is primarily meant to be a place where professionals can network, look for jobs, and post work-related updates. But increasingly, it's become a mixed-use site, <a href="https://www.insider.com/social-media-tinder-for-work-linkedin-for-love-blurry-internet-2022-4">where people try to do everything from getting hired to sell insurance policies and gym memberships.</a>"To provide you with context, a friend had privately shared the LinkedIn profile of one of their connections and had asked if I would like to be set up on a blind date with him. This approach then sparked ideas about LinkedIn as a dating app," Gallagher told Insider, adding that she didn't intend to "undermine LinkedIn's professional purpose."Dozens of TikTok users were unhappy that Gallagher was using LinkedIn as a dating platform, with several saying that it was "unprofessional." "Is this a joke? There are so many women complaining about men doing the same thing. Why is it okay for you to do this?" one user said. "People are not on LinkedIn looking for that. That's definitely not the place," one user wrote, adding that it's "fully disrespectful." Some users raised questions on how Gallagher would know if the person she's interested in on LinkedIn is married or not."gurl, but u cant filter whether they alr marriage or not," one user commented. But several users agreed with Gallagher that the best way to find a partner is by hitting men up on LinkedIn. One user commented: "this is true if you want to date an intelligent and stable man go to LinkedIn."A LinkedIn spokesperson told Insider in a statement: "Romantic advances and harassment of any form is a violation of our rules, and our policies include detailed examples that show what kind of content does not belong on LinkedIn. Members can report any instances of harassment on LinkedIn and signal to us that such behaviour is unwanted, allowing us to take action."It's not the first time LinkedIn has gone viral as a dating app. In February, TikToker Hannah Harmelin told Insider that <a href="https://www.businessinsider.com/linkedin-users-sliding-others-dms-tiktoker-dating-2023-2">a man had asked her out on LinkedIn</a>, and that it made her feel "flattered" but "creeped out" at the same time.

People online are flaming a woman for saying she uses LinkedIn as a dating app: 'It's a professional platform'

Bengaluru-based early stage venture capital firm, 3one4 Capital, on Monday said it has closed its fourth early-stage fund (sixth fund overall) at $200 million (about Rs 1,600 crore). The fund was vastly oversubscribed within a timeframe of 2.5 months since the inception of the raise process, said the VC firm. "We are building 3one4 Capital to be the leading Indian homegrown venture capital firm, and this requires us to set an example of decadal discipline and consistent performance," said <keyword id="17356594" type="General" weightage="20" keywordseo="pranav-pai-partner" source="Orion">Pranav Pai, Partner</keyword>, 3one4 Capital. "We can now continue to direct more meaningful capital to discover the next set of generational tech leaders from <keyword id="3658" type="General" weightage="80" keywordseo="india" source="Orion">India</keyword>," he added. Although Fund IV of 3one4 Capital was oversubscribed to $250 million (Rs 2,000 crore), the firm has decided to adhere to its disciplined model and has reduced the accepted amount to $200 million in order to maintain the fund's intended size. In total, the firm will manage Rs 3,710 crore ($510 million) of committed capital and over Rs 6,000 crore ($750 million) in assets under management. The cumulative market cap of the companies inAthe portfolio is over $7.5 billion (Rs 60,000 crore). Key investors in 3one4 Capital include India's three systemically important banks, five of India's largest listed banks by market cap, eight of India's leading mutual fund operators, leading US university endowments, global sovereign funds, global corporations and insurance companies, leading corporations and a selection of India's largest family offices. The first close of Fund IV was completed in March 2023, and over five deals have already been approved or invested in. The final close is expected by the end of Q1 FY 2023-24. 3one4 Capital plans to continue its early-stage strategy, focusing on sectors such as consumer internet, SaaS, fintech, and Enterprise and SMB digitisation, while increasing investments in newer areas such as digital health, climate tech and more. "We will double down on India-specific businesses, given our lessons from market leaders such as Licious, <keyword id="11925346" type="General" weightage="50" keywordseo="werize" source="Orion">WeRize</keyword>, and KukuFM, and will remain bullish on India's consumption patterns," said <keyword id="12581187" type="General" weightage="80" keywordseo="anurag-ramdasan" source="Orion">Anurag Ramdasan</keyword>, Partner, 3one4 Capital. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/business/corporates/news/aditya-birla-fashion-and-tcns-clothing-merger-as-per-analysts-merger-was-not-necessary/articleshow/100074154.cms">Aditya Birla Fashion, TCNS Clothing’s shares tank on merger news; analysts say merger was not necessary</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/tech/mobile/news/survey-reveals-three-out-of-four-indians-suffer-from-nomophobia-heres-what-it-means/articleshow/100073985.cms">Survey reveals three out of four Indians suffer from NoMoPhobia: Here’s what it means</a>

Bengaluru-based VC firm 3one4 Capital raises ₹1,600 crore in new fund

<ul><li>Around 4,000 jobs were posted every day during the <keyword id="36208" type="General" weightage="20" keywordseo="festive-season" source="Orion">festive season</keyword> this year, says the <keyword id="198540" type="General" weightage="80" keywordseo="apna" source="Orion">Apna</keyword> report. </li><li>Cities including Mumbai, Bengaluru, Pune, Chennai and Indore witnessed a massive increase in the employer base. </li><li>Hospitality and beauty &amp; wellness industries witnessed a 65% growth in the number of employers this year as compared to the same period last year.</li></ul>The Covid-19-free festive season this year saw the creation of over two lakh jobs especially by the small and medium-sized businesses (<keyword id="417894" type="General" weightage="50" keywordseo="smbs" source="Orion">SMBs</keyword>) and micro, small and medium enterprises (MSMEs), according to a new report by jobs platform Apna. “Festive season is the time for Indian companies to hire professionals in order to maximise their business, creating a pool of opportunities for professionals across the industry. The season’s data reflects how the Indian economy is getting back on track,” said Manas Singh, chief business officer, Apna. The report further said that there was a massive increase in the number of employers looking out for the right talent pool across job roles like telecalling, <keyword id="6380915" type="General" weightage="50" keywordseo="bpo" source="Orion">BPO</keyword>, telesales, receptionist, front office, help desk admin and office assistants between September 1 to October 27 this year. Roles such as business development, telemarketing and sales also witnessed a growing demand in metro cities like Delhi-NCR, Mumbai and Bengaluru. In fact, during the festive season, on an average, 4,000 jobs were posted everyday, said the report. Cities including Mumbai, Bengaluru, Pune, Chennai and Indore witnessed a massive increase in the employer base during the festive season this year. <cmsannotation type="cmsannotation" annotationid="Sectors recording the most number of jobs" comment="subhead" text="Sectors recording the most number of jobs">Sectors recording the most number of jobs</cmsannotation> According to the report, the hospitality and beauty &amp; wellness industries witnessed a 65% growth in the number of employers this year as compared to the same period last year. The logistics and delivery industry recorded a 21% increase in the number of job applications during this period as the sector offered higher pay and better perks due to higher demand for professionals in the festive season. Delivery jobs were most popular in metro cities like Mumbai, Bengaluru and Delhi this season. E-commerce, food and hospitality sectors hired the maximum number of gig professionals this season. <keyword id="6358977" type="General" weightage="50" keywordseo="swiggy" source="Orion">Swiggy</keyword>, Zomato, Zepto, and Licious were the top recruiters during the season, the report added. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/business/startups/news/hardika-shah-is-the-founder-and-ceo-of-fintech-company-kinara-capital/slidelist/95200480.cms">A mother’s struggles as a kirana-store owner drove her daughter to help small biz owners access loans</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/science/health/news/hearts-from-covid-positive-donors-appear-safe-for-transplantation-study/articleshow/95202521.cms">Hearts from Covid-positive donors appear safe for transplantation: Study</a>

Over 2 lakh jobs created this festive season, says report

<ul><li>On an average, India saw four startups turn unicorns on a monthly basis.</li><li>A unicorn, in startup parlance, is a company valued at over $1 billion.</li><li><keyword id="12241709" type="General" weightage="20" keywordseo="globalbees" source="Orion">GlobalBees</keyword> raised $111.5 million, while <keyword id="4548811" type="General" weightage="20" keywordseo="mamaearth" source="Orion">Mamaearth</keyword> raised another $80 million.</li></ul>India is now home to 81 <keyword id="4112095" type="General" weightage="20" keywordseo="unicorn-startups" source="Orion">unicorn startups</keyword> after Mamaearth and GlobalBees made it to the list in the last few days of 2021. Both the companies, who work in the ecommerce space, have raised capital at a valuation of over $1 billion. GlobalBees, on December 29, announced that it has raised $111.5 million in a round led by Premji Invest. The round also saw participation from new investor Steadview Capital as well as existing investors SoftBank and <keyword id="1615917" type="General" weightage="20" keywordseo="firstcry" source="Orion">FirstCry</keyword>. The company is valued at $1.1 billion. The company runs on a Thras.io model, which is a New York-based e-commerce player that acquires small merchants and brands listed on Amazon marketplace. After the acquisition of Amazon sellers’ businesses, the brand scales them up. GlobalBees is founded by online baby product retailer FirstCry cofounder Supam Maheshwari and Edelweiss’ former president and group chief investment officer (CIO) Nitin Agarwal. It raised <a href="https://www.businessinsider.in/business/startups/news/globalbees-has-raised-150-million-in-few-months-of-launch-to-acquire-more-businesses/articleshow/84552291.cms">$150 million</a> earlier this year. Mamaearth, on the other hand, is a direct to consumer (D2C) brand that sells its beauty and personal care products both online and offline. The company has raised nearly $80 million (₹589 crore) as per regulatory filings. This appears to be a part of a larger round. According to Entrackr, which first<a href="https://entrackr.com/2021/12/exclusive-mamaearth-turns-unicorn-after-a-new-round/"> reported </a>the development, Mamaearth has raised the latest round at a valuation of $1.07 billion. The company was valued at $750 million earlier this year, when it<a href="https://www.businessinsider.in/india/news/indian-skin-care-startup-mamaearth-valued-at-750-million-dollars-raises-50-million-for-acquisition/articleshow/84748327.cms"> raised $50 million</a>. Mamaearth was founded by <keyword id="4548812" type="General" weightage="20" keywordseo="ghazal-alagh" source="Orion">Ghazal Alagh</keyword> and Varun Alagh. Business Insider has reached out to Mamaearth for confirmation. India added<a href="https://www.businessinsider.in/business/startups/news/2021-indias-year-of-the-unicorn-and-its-many-high-points/slidelist/88528773.cms"> 11 ecommerce companies to the unicorn club in 2021</a>. This includes online car retailers CarDekho, Droom and Spinny, social commerce company Meesho, D2C brand Licious and another Thras.io-style startup Mensa Brands. On an average, India saw four startups turn unicorns on a monthly basis. Update: Mamaearth on January 1 announced that it raised $52 million in a round led by Sequoia. The company was valued at $1.2 billion. SEE ALSO <a href="https://www.businessinsider.in/stock-market/news/reliance-industries-sun-pharma-dr-reddys-and-other-hot-stocks-to-watch-out-for-on-december-29/slidelist/88556621.cms" data-type="tilCustomLink">Reliance Industries, Sun Pharma, Dr Reddy’s and other hot stocks to watch out for on December 29</a> <a href="https://www.businessinsider.in/business/startups/news/nykaa-zomato-paytm-oyo-and-policybazaar-made-their-employees-millionaires/slidelist/88552831.cms" data-type="tilCustomLink">19 people who became millionaires by working for Indian tech startups</a> <a href="https://www.businessinsider.in/finance/banks/news/there-is-a-small-pool-of-hope-amid-all-the-fear-around-rbl-bank/articleshow/88538626.cms" data-type="tilCustomLink">There is a small pool of hope amid all the fear around RBL Bank</a>

India is home to 81 unicorns now as Mamaearth, Globalbees make it to the list

<ul><li>Quick commerce platforms like <keyword id="3275685" type="General" weightage="20" keywordseo="dunzo" source="Orion">Dunzo</keyword>, <keyword id="12437554" type="General" weightage="20" keywordseo="zepto" source="Orion">Zepto</keyword>, Blinkit are getting ahead of the retail stores in terms of fast delivery at your convenience.</li><li>Grocery shopping in India’s major cities is set to undergo a never-seen-before tec(h)tonic shift led by quick commerce platforms, says a report.</li><li>Meanwhile, <keyword id="2407038" type="General" weightage="20" keywordseo="dmart" source="Orion">DMart</keyword> is still aggressively opening stores in parts of the country to get back to pre-covid levels.</li></ul>The stores are coming to the consumers – figuratively. The local kirana store or India’s largest retail chain, all of them are keen on getting a piece of the <keyword id="1410674" type="General" weightage="20" keywordseo="online-grocery-delivery" source="Orion">online grocery delivery</keyword> market. DMart, for instance, has set up its app and pick-up centers for home delivery after handling its bulk delivery orders during the pandemic. Reliance Retail too stepped into this delivery business with its app, <keyword id="8506093" type="General" weightage="20" keywordseo="jiomart" source="Orion">JioMart</keyword> with little success, though it has also invested in Dunzo. Time does matter When it comes to the delivery market, it’s not about what you deliver, how you deliver but it’s all about ‘when’ you deliver. Most of the online <keyword id="2709620" type="General" weightage="20" keywordseo="grocery-delivery" source="Orion">grocery delivery</keyword> hinges on timing which is why quick commerce companies are walking away with a lion’s share of the pie. “Grocery shopping in India’s major cities is set to undergo a never-seen-before tec(h)tonic shift led by quick commerce platforms,” said a report by JM Financial. Online grocery market has two segments -- quick commerce and scheduled e-grocery. Only Jiomart, Bigbasket and DMart are scheduled e-grocery stores, all the other platforms are in a race of quick delivery business. And the segment seems to be ruled by the ‘10-30-minute delivery’ offered by platforms like <keyword id="6358977" type="General" weightage="20" keywordseo="swiggy" source="Orion">Swiggy</keyword>, Blinkit, Zepto and Dunzo. Most of the retail chains who intend to deliver groceries however have a one-day lag period between order and delivery. Added to that, quick commerce platforms are addressing multiple consumer pain-points such as convenience, speed, curated assortment, value, and round-the clock standardized services. Online food ordering business is <a href="https://www.businessinsider.in/retail/news/grocery-business-is-like-poison-pill-for-zomato-after-failing-miserably-two-times-as-per-analysts/articleshow/92202068.cms">aiding growth in the e-grocery as well</a>. Customers who order food online for convenience, wider selection, discounts and standardized customer support are also likely to be more amenable to ordering grocery items online for the very same reasons. This opens up cross-sell opportunities for food-techs like Swiggy and Blinkit, which is merging with Zomato. Paan to curds - quick commerce delivers it all A February 2022 Survey by LocalCircles indicates that 71% of the households used q-commerce platforms to either order daily use items such as milk, bread, eggs, curd, fruits and vegetables, etc. They also ordered indulgence items such as soft drinks, ice creams, chocolates and paan. Though, only 29% of the surveyed households used q-commerce for ‘all their grocery’ purchases. For the bulk purchases however, the large format stores are still in the running as people are going to the stores. DMart is still aggressively opening stores in parts of the country to get back to pre-covid levels. “We believe it will look to accelerate store expansion and the benefit of recent expansion is yet to fully kick in – revenue intensity is lower than pre-Covid levels,” said analysts at ICICI Securities post its March quarter earnings. Redseer estimates the grocery market size in India was worth $620 billion in 2021, which is expected to grow at a CAGR of 8% over the next four years to reach over $850 billion by 2025. Quick commerce is all set for the long haul Quick commerce players are also vying for a bigger piece of the entire pie. The quick ordering might start with fresher foods like fruits and vegetables, meat, dairy and other ready-to-cook items; and also indulgence categories like chocolates, biscuits, snacking items, cold drinks, and tobacco. But it could extend to others too. “We also expect grocery staples, cooking essentials, medicines, baby and personal care, home care and pet care, amongst others, to pick up as consumers become more habituated to ordering through the platforms,” said the JM Financial report. Recently, Swiggy raised $700 million for quick-commerce grocery service Instamart. Zomato poured $150 million into quick commerce startup Blinkit. Zepto raised $200 million and lastly Reliance Industries also caught the quick commerce train by investing $200 million in Dunzo. This also means that competitive intensity is likely to be severe in the near term, between them and also with the big retailers. “Only those platforms that have very strong customer recall, robust back-end supply chain and/or strong balance sheet are likely to survive this battle of attrition,” said the report. JM Financial believes that quick delivery platforms have what it takes to disrupt the unorganized grocery market including neighbourhood kirana stores or even retail chains like DMart in large cities. <table style="border-width: initial; border-style: none; table-layout: fixed; width: 468pt;"></colgroup><tbody><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Platform </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Earliest delivery option </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Jiomart </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">No timeline committed </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Bigbasket </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Next day morning </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">DMart </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Next day morning </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Instamart </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">25 mins </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Blinkit </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">50 mins </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Zepto </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">23 mins </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Dunzo </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">41 mins </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Bigbasket Now </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">30 mins </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Ola Dash </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">10 mins </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Amazon Fresh </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">3-4 hour </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Flipkart Quick </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">90 mins </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Fraazo </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">90 mins </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">FreshToHome </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Next day morning </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Licious </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">3-4 hour </td></tr></tbody></table> SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/thelife/personalities/news/gautam-adani-gives-a-tenth-of-his-networth-to-charity-azim-premji-is-impressed/articleshow/92426271.cms">Gautam Adani gives a tenth of his networth to charity, Azim Premji is impressed</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/cryptocurrency/news/cryptocurrencies-show-signs-of-life-after-a-bloodbath-but-future-remains-uncertain/articleshow/92427941.cms">Cryptocurrencies show signs of life after a bloodbath, but future remains uncertain</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/business/startups/news/rejected-i-banks-manufacturers-for-not-having-enough-women-on-board-says-mamaearth-founder/articleshow/92429742.cms">Rejected i-banks, manufacturers for not having enough women on board says Mamaearth founder</a>

DMart and JioMart are unable to keep pace with Dunzo, Swiggy Instamart, Ola Dash

<ul><li>This is the investment firm's fifth fund so far and its third early-stage fund.</li><li>The firm has so far invested over $110 million in Indian start-ups.</li><li>With the latest fund, the company aims to invest 25-30 <keyword id="6362513" type="UNKNOWN" weightage="20" keywordseo="startups">startups</keyword>.</li></ul><keyword id="3457279" type="PERSON" weightage="20" keywordseo="3one4-Capital">3one4 Capital</keyword>, the investment firm founded by the <keyword id="9868207" type="UNKNOWN" weightage="20" keywordseo="pai-brothers">Pai brothers</keyword> – Siddharth and Pranav, sons of the former Infosys exec TV Mohandas Pai, has launched its third early-stage fund worth $100 million. This is the investment firm's fifth fund so far. “Our investor base now combines an intellectually-diverse and globally-positioned pool of resources that provide a consistent competitive edge to the firm and its portfolio companies. By deepening our access to strategic corporations and investors, we can now direct more meaningful capital through the firm’s bottoms-up selection routines to discover the next set of generational tech companies from India,” said <keyword id="3267180" type="PERSON" weightage="20" keywordseo="Pranav-Pai">Pranav Pai</keyword>, Managing Partner, 3one4 Capital. The four-year old firm has so far invested over $110 million. The company said that 40% of the target corpus already committed from returning and new LPs (Limited Partners). Here are some of its investments: <table style="border-width: initial; border-style: none; width: 468pt; table-layout: fixed;"></colgroup><tbody><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Licious </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Darwinbox </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Faircent </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Yulu </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Open </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Pocket Aces </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">LoanTap </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Tracxn </td></tr></tbody></table> With the latest fund, the company aims to invest 25-30 startups working across sectors like SaaS and Enterprise Automation, Direct-to-Consumer, Media &amp; Content, FinTech, and Deep Technology. “The current paradigm shift has demanded the acceleration of disruptive business models and a rebalancing of the early-stage investment lens. With this new fund, 3one4 Capital is purpose-built to be deeply involved across the lifecycle of the next innovation engines from India,” said Siddarth Pai, Managing Partner, 3one4 Capital. With the latest fund, 3one4 Capital joins the long list of investment firms that have raised funding in the past few months. Earlier, Lightspeed, Sequoia, and Chiratae Ventures have all closed their funds to accelerate startup investments in India. India’s investors are adding fresh capital infusion to their funds as they look for the next big startup that rises out of the coronavirus pandemic.

3one4 Capital is back with a $100 million fund for early-stage startups

Mumbai, Mar 26 () Amid a lockdown across the country to curtail the spread of COVID-19, there are many apps that are trying to make life more involved and a little easier with contactless delivery options, maintaining health and wellness, gaming, navigation guidance and even providing seamless education.MapmyIndia Move app is one such app that aims to empower citizens to help authorities about lapses in enforcement related to COVID-19."In these difficult times every bit, even the smallest action taken in the right direction, counts. We are enabling the citizens to help authorities. Our objective is to facilitate better governance through better coordination or cooperation amongst citizens and authorities," MapmyIndia CEO and Executive Director Rohan Verma said.With limited resources and many constraints, the government authorities are doing their best to maintain calm and keep Indians safe and sound and using resources like the Move app and MapmyIndia maps citizens can act as force multipliers for the authorities, he added.Another app HealthifyMe is an artificial intelligence (AI)-led health and fitness app that launched a slew of initiatives to help people improve their immunity and adopt a healthy lifestyle during the 21-day lockdown. The company has launched Immunity Assessment Tests which can be taken by anyone free of cost.Those who score low on the test will also receive a free consultation by a trained coach. HealthifyMe has also launched home workouts on its app and daily live workouts with coaches, along with trackers for sleep, smoking and handwashing, factors that are the bedrocks of long-term immunity. These offerings are available for all users under the "Immunity Tab" in the HealthifyMe App.HealthifyMe CEO Tushar Vashisht said that it takes 21 days to build a habit and the app aims to use the lockdown to build healthier habits and improve their immunity."So we have launched the biggest ever upgrade to our app with several new features centered around eating balanced diets, exercising at home, sanitizing hands and sleeping better. We are also giving away free nutritionists and exercise consultations to anyone who needs help and together I am confident we shall overcome this virus and this crisis," he added.Meanwhile, edtech platforms like Edubrisk are also rising up to the occasion to help solve the educational crisis in the country. They are running free learning sessions for teachers or institutions so that they can take online classes for their students. Also, they are providing free demo entries for students who need to finish their courses on their platform.The dating and gaming industry is also not far behind as during this time of lockdown, dating apps like Gleeden are providing alternatives for individuals to spend their time at home doing something that they find pleasurable. The platform has registered a hike of over 70 per cent on its platform during this period. The gaming platforms are also not far behind and are giving lucrative offers to woo the customers. Falling the suit, Fantasy and online gaming platforms like the Baazi Games have also witnessed a hike of 8-10 per cent on its online poker platform, PokerBaazi. These platforms are proving to be very handy in order to divert the attention of the masses locked at their homes.As the social distancing measures in the wake of the COVID-19 are critical for both delivery executives and consumers, leading security and community management solution MyGate has partnered with Swiggy, Licious, Grofers, Dunzo and other leading e-commerce companies to enable contactless deliveries of essential services.The company's Leave at Gate feature, which establishes a clear process for contactless deliveries, is being made available proactively to all the 1.5 million homes on its platform. The over 7,000 gated communities on MyGate can now also elect to make it mandatory for their residents to pick up their parcels at the gate.Urban Company, formerly UrbanClap has partnered with Srinidhi Foundation to set up a relief fund to support gig workers and independent contractors on its platform during the COVID-19 crisis.This fund will be used to provide sustenance support to deserving individuals and their families over the next few months, till the situation comes back to normalcy. Shared living start up Stanza Living has also set-up a dedicated 'employee contingency fund' of nearly Rs 10 lakh to cover basic medical expenses for any employee in case of contraction of COVID19.The fund includes voluntary contributions from employees across over 10 cities, who have pledged a part of their salaries to the fund, with the co-founders pledging 50 per cent contribution to the fund collection. SM MKJ

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