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<ul><li><keyword id="2165" type="General" weightage="20" keywordseo="kareena-kapoor" source="Orion">Kareena Kapoor</keyword> Khan’s character Geet from <keyword id="14521" type="General" weightage="20" keywordseo="jab-we-met" source="Orion">Jab We Met</keyword> enjoys an ever-increasing fandom.</li><li>But have you ever imagined what the movie would have been like if Kareena’s sister <keyword id="11193" type="General" weightage="20" keywordseo="karisma-kapoor" source="Orion">Karisma Kapoor</keyword> were to play her role? <keyword id="11947433" type="General" weightage="20" keywordseo="dunzo-daily" source="Orion">Dunzo Daily</keyword>’s latest ad shows how it would have turned out.</li></ul>In its latest marketing campaign titled ‘Grocery ka drama chhodo, Dunzo Daily karo,’ Dunzo has been featuring India’s favorite movie stars from the 90s being overly dramatic about their everyday grocery problems. This time, Dunzo has done something unusual. Its ad features <keyword id="12351048" type="General" weightage="20" keywordseo="karisma-kapoor-as-geet" source="Orion">Karisma Kapoor as Geet</keyword> from Jab We Met. The older Kapoor sister spoofs the younger one, Kareena Kapoor Khan’s iconic character, which GenZ has grown up loving. And, Karisma nails the role. If anyone else could play Geet without taking away the character’s charm, it is the actor's older sister. <div type="Youtube" id="Xp18PV0txzA" title="Dunzo Daily Campaign | Itni Fast Delivery, By God! | Karisma Kapoor" thumbUrl="https://i.ytimg.com/vi/Xp18PV0txzA/mqdefault.jpg"></div> Created in Dunzo’s signature tongue-in-cheek tone of voice, Karisma’s ad throws a few Jab We Met references to convey how it is easier and quicker to order groceries online. Before the release of the final advertisement, Dunzo had released an Instagram post yesterday. It aimed to build curiosity and excitement around the ad launch. <div type="javascript" title="Instagram" contenttype="Video"><cdata><![CDATA[ ]]></cdata></div> Dunzo’s latest campaign is a repositioning exercise, which aims to change its image from primarily being known for its quick pick-up and drop service for all categories, to being one of the top players to get your groceries fresh and fast. The first ad in this campaign featured a revival of Bollywood star Sunny Deol’s famous dialogue Tareekh Pe Tareekh, which spoke about the difficulties users faced with booking slots for grocery delivery on other apps. <div type="Youtube" id="Vx0m1zgZqbM" title="Dunzo Daily Campaign | Tareekh Pe Tareekh | Sunny Deol" thumbUrl="https://i.ytimg.com/vi/Vx0m1zgZqbM/mqdefault.jpg"></div> It was followed by another ad with Kannada star Puneeth Rajkumar. <div type="Youtube" id="UC_138y--d8" title="Dunzo Daily Campaign | If You come today | Puneeth Rajkumar | Kannada" thumbUrl="https://i.ytimg.com/vi/UC_138y--d8/mqdefault.jpg"></div> The campaign has been entirely written and conceptualized by the in-house brand team, and shot by Basta Films. <div type="Article" hostid="261" msid="85625832" title="A lot of advertising agencies don’t like Dunzo because their clients send them our creatives asking them to do something similar: Sai Ganesh, Dunzo" mstype="2" mssubtype="0"></div>

When Karisma Kapoor played Geet from Jab We Met for Dunzo Daily

<ul><li>Iconic romantic films including DDLJ, Tamasha, Titanic 3D version and Jab We Met were re-released during Valentine’s week. </li><li>For chains like PVR, reruns have been an important part of their campaign to bring India back to the theatres. </li><li>Analyst Karan Taurani believes reruns are not powerful enough to impact collections or drive theatre occupancy and indicates lack of fresh Bollywood content. </li><li>Indian film critic Sucharita Tyagi states reruns of classics are helping build film communities, drive theatre occupancy and celebrate cinema. </li></ul>Theatre audiences in one of the PVR’s in Punjab were seen dancing to the groovy beats of ‘Mauja hi mauja’, a song from Shahid Kapoor and Kareena Kapoor Khan-starrer Jab We Met, rereleased in theatres almost two decades after its original release. Kapoor called it ‘too special’ on Twitter. But is the business of nostalgia strong enough to mint money at the box office? Several iconic romantic films including – Shah Rukh Khan (SRK)-Kajol-starrer Dilwale Dulhania Le Jaayenge (DDLJ), Ranbir Kapoor-Deepika Padukone’s Tamasha, James Cameron’s Titanic in 3D and Jab We Met – were released across PVR, Inox and Cinepolis theatres during Valentine’s week this February. Even though DDLJ remains the longest-running film in Indian cinema and is immensely popular with multiple reruns, it found tough competition this Valentine’s week from the Jab We Met rerun. “Jab We Met has now started beating DDLJ in PVR. Jab We Met collected ₹2 lakh on Friday. The collections then jumped to approximately ₹5 lakh on Saturday while the collections on Sunday were ₹6 lakh. On Monday, while DDLJ collected ₹6 lakh, Jab We Met collected ₹6.5 lakh in the multiplex chain,” reported<a href="https://www.bollywoodhungama.com/news/features/jab-mets-re-release-springs-surprise-collects-monday-sunday-also-beats-dilwale-dulhania-le-jayenge-pvr/"> Bollywood Hungama</a>. Rerun campaigns for boosting footfalls PVR Oberoi Mall in Goregaon, Mumbai decided to play six shows of Jab We Met on Valentine’s day. Tamasha had 150 shows with 50% audience occupancy and Titanic 3D version rerun had 1,000 shows, with 60% occupancy, PVR told Business Insider India. The PVR’S Valentine Week Film Festival (10th-16th February 2023) also re-released other romantic titles across languages – Ticket to Paradise (English), Ved (Marathi), Geetha Govindam (Telugu), Vinnaithaandi Varuvaayaa (Tamil), Hridayam (Malayalam), Googly (Kannada) and Love Ni Bhavai (Gujarati). “Screened across 25 cities in India, Jab We Met, DDLJ, Tamasha, Vinnaithaandi Varuvaayaa and Titanic especially received good response, recording average occupancy of 50-70%. Shows of Jab We Met had to be increased to meet the increased demand,” Gautam Dutta, CEO, PVR, told Business Insider India. PVR aims to continue with their rerun campaigns in the future, given the power nostalgia wields on millennials and even GenZs, Dutta added. For chains like PVR, reruns have been an important part of their campaign to boost theatre occupancy – be it re-releasing 11 films starring Amitabh Bachchan on his 80th birthday or the ‘Dilip Kumar Hero of Heroes’ campaign celebrating his 100th birth anniversary. The release of DDLJ during SRK’s birthday last year collected ₹23.4 lakh, claiming 60% occupancy then. “When you watch Jab We Met, you also watch it with 300 people who are die-hard fans of that film. Witnessing this celebration is pure joy. You know the punchlines, where to laugh, where to cry. Props to the Film Federation of India for bringing these classics back. They are also driving theatre occupancy,” Sucharita Tyagi, an Indian film critic told Business Insider India. Many movies like DDLJ, Tamasha, Jab We Met are already available on OTTs yet cinephiles are flocking to theatres in hoards. An Ormax report states the Indian theatre audience has lost <a href="https://www.businessinsider.in/business/news/indian-film-industry-lost-24-million-moviegoers-to-the-pandemic-ormax/articleshow/97918537.cms">24 million</a> moviegoers to the pandemic. This is accentuated by low impact of small and medium-budget films and availability of OTT platforms. The OTT audience in India has grown 20% in 2022 with 424 million active users. Yet, it looks like the big screen has its pull. “We are seeing films like Deewar in theatres, which was released when we weren’t even born. It is a novelty experience. Reruns boost film communities. The Priyanka Chopra led Jio-MAMI festival is also bringing physical screenings back. It is a good time for cinema I believe,” added Tyagi. Impact on collections: minuscule Reruns may boost film communities, but will they be able to revive flagging footfalls and lift box office collections? Karan Taurani, analyst at Elara Capital, believes reruns are not powerful enough to impact collections or drive theatre occupancy. They are rather indicative of fresh Bollywood content. Also, reruns have limitations in their reach. For instance, a Jab We Met will rake in more numbers in Punjab or Delhi as compared to South Indian cities like Chennai. “Reruns are happening because Pathaan has seen a strong run in the last two and a half weeks. Little to no fresh content is being offered, which is why these films are being re-released. The number of Hindi films released every quarter have come down 25-30%, from over 20 films every quarter pre-pandemic to less than 14 films now. There is greater reliance on big-budget films,” Taurani told Business Insider India. SRK-Deepika Padukone-starrer Pathaan crossed ₹500 crore in India in 20 days, contributing 46% to <a href="https://www.ormaxmedia.com/insights/stories/the-india-box-office-report-january-2023.html?s=08">January’s India box office</a> collections. Films released in January 2023 grossed ₹1,389 crore at the domestic box office, the highest since April 2022, as per <a href="https://www.ormaxmedia.com/insights/stories/the-india-box-office-report-january-2023.html?s=08">Ormax report.</a> A caveat – only six films managed to cross the ₹10 crore mark, indicating greater reliance on big-budget movies like Pathaan. “The impact of reruns is very minuscule. Collection is low because these are consumed more in terms of single screens where ticket prices are low. I don’t foresee a large number of people going to multiplexes for these films as ticket prices are 3-4 times higher,” added Taurani. But Tyagi states these movies are helping India come back to the theatres, although she too wishes the ticket prices of these movies were cheaper. “I cannot say if these movies are being used as fillers before the big releases but I am glad India is coming back to the theatres. I wish the ticket prices and snacks at concession stands were cheaper at theatres to make movie watching a more affordable experience,” added Tyagi. Reruns may not be too successful at raking in the moolah at the box office but what they surely do is revive the currency of nostalgia – allowing the audience to relive the past while providing theatre chains a respite from falling audience footfalls.

Business of nostalgia: Reruns aim to bring India back to the silver screens

India's film industry, often referred to as Bollywood, is renowned for its larger-than-life productions, captivating storytelling, and stellar performances. While male actors have traditionally dominated the limelight, there's a notable shift in the industry's landscape with leading actresses not only delivering powerful performances but also commanding substantial paychecks. In this article, we delve into Bollywood's <keyword id="22037768" type="General" weightage="20" keywordseo="highest-paid-actresses" source="keywords">highest-paid actresses</keyword> list as per IMDB, exploring their remarkable careers, notable contributions to Indian cinema, and the significant impact they've made on audiences worldwide. <table style="border-width: initial; border-style: none;"></colgroup><tbody><tr><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">Rank </td><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">Name Of The Actress </td><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">Approx. fee charged per movie </td></tr><tr><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">1. </td><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">Deepika Padukone </td><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">15cr to 30cr per movie </td></tr><tr><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">2. </td><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">Kangana Ranaut </td><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">15cr to 27cr per movie </td></tr><tr><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">3. </td><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">Priyanka Chopra Jonas </td><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">15cr to 25cr per movie </td></tr><tr><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">4. </td><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">Katrina Kaif </td><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">15cr to 25cr per movie </td></tr><tr><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">5. </td><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">Alia Bhatt </td><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">10cr to 20cr per movie </td></tr><tr><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">6. </td><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">Kareena Kapoor Khan </td><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">8cr to 18cr per movie </td></tr><tr><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">7. </td><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">Shraddha Kapoor </td><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">7cr to 15cr per movie </td></tr><tr><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">8. </td><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">Vidya Balan </td><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">8cr to 14cr per movie </td></tr><tr><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">9. </td><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">Anushka Sharma </td><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">8cr to 12cr per movie </td></tr><tr><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">10. </td><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">Aishwarya Rai Bachchan </td><td style="border-left:solid #000000 0.62499975pt;border-right:solid #000000 0.62499975pt;border-bottom:solid #000000 0.62499975pt;border-top:solid #000000 0.62499975pt;vertical-align:top;background-color:#ffffff;padding:8pt 8pt 8pt 8pt;overflow:hidden;overflow-wrap:break-word;">10cr per movie </td></tr></tbody></table> <cmsannotation type="cmsannotation" annotationid="Deepika Padukone" comment="subhead" text="Deepika Padukone">Deepika Padukone</cmsannotation> Known for her versatility and grace, Deepika Padukone commands a fee ranging from 15 crores to 30 crores per movie. Her portrayal of the courageous queen in "Padmaavat" and her endearing character in "Chennai Express" have left an indelible mark on Indian cinema. <cmsannotation type="cmsannotation" annotationid="Kangana Ranaut" comment="subhead" text="Kangana Ranaut">Kangana Ranaut</cmsannotation> A force to be reckoned with, Kangana Ranaut demands between 15 crores to 27 crores per movie. Her portrayal of the feisty Rani in "Queen" and the vivacious Tanu in "Tanu Weds Manu" series has earned her widespread acclaim and adoration. <cmsannotation type="cmsannotation" annotationid="Priyanka Chopra Jonas" comment="subhead" text="Priyanka Chopra Jonas">Priyanka Chopra Jonas</cmsannotation> A global icon, Priyanka Chopra Jonas charges a fee of 15 crores to 25 crores per movie. From her compelling performance in "Bajirao Mastani" to her powerful portrayal of Mary Kom in the biopic, she continues to captivate audiences worldwide. <cmsannotation type="cmsannotation" annotationid="Katrina Kaif" comment="subhead" text="Katrina Kaif">Katrina Kaif</cmsannotation> With her mesmerizing presence and effortless charm, Katrina Kaif earns between 15 crores to 25 crores per movie. Her roles in action-packed blockbusters like "Ek Tha Tiger" and heartfelt dramas like "Jab Tak Hai Jaan" have solidified her status as a leading lady in Bollywood. <cmsannotation type="cmsannotation" annotationid="Alia Bhatt" comment="subhead" text="Alia Bhatt">Alia Bhatt</cmsannotation> The epitome of talent and youthfulness, Alia Bhatt demands a fee ranging from 10 crores to 20 crores per movie. Her nuanced performances in films like "Raazi" and "Gully Boy" showcase her range and depth as an actor, earning her accolades from critics and fans alike. <cmsannotation type="cmsannotation" annotationid="Kareena Kapoor Khan" comment="subhead" text="Kareena Kapoor Khan">Kareena Kapoor Khan</cmsannotation> Regal and charismatic, Kareena Kapoor Khan charges between 8 crores to 18 crores per movie. From her iconic portrayal of Geet in "Jab We Met" to her bold performance in "Veere Di Wedding," she continues to reign supreme as Bollywood's leading lady. <cmsannotation type="cmsannotation" annotationid="Shraddha Kapoor" comment="subhead" text="Shraddha Kapoor">Shraddha Kapoor</cmsannotation> With her girl-next-door charm and versatility, Shraddha Kapoor commands a fee of 7 crores to 15 crores per movie. Her memorable roles in films like "Aashiqui 2" and the horror-comedy "Stree" have won her a special place in the hearts of audiences. <cmsannotation type="cmsannotation" annotationid="Vidya Balan" comment="subhead" text="Vidya Balan">Vidya Balan</cmsannotation> Renowned for her powerhouse performances, Vidya Balan charges between 8 crores to 14 crores per movie. Her transformative roles in movies like "The Dirty Picture" and "Kahaani" have set a new benchmark for excellence in Indian cinema. <cmsannotation type="cmsannotation" annotationid="Anushka Sharma" comment="subhead" text="Anushka Sharma">Anushka Sharma</cmsannotation> A blend of talent and grace, Anushka Sharma demands a fee ranging from 8 crores to 12 crores per movie. From her breakout role in "Rab Ne Bana Di Jodi" to her compelling performance in "NH10," she continues to captivate audiences with her on-screen presence and versatility. <cmsannotation type="cmsannotation" annotationid="Aishwarya Rai Bachchan" comment="subhead" text="Aishwarya Rai Bachchan">Aishwarya Rai Bachchan</cmsannotation> A timeless beauty and a powerhouse performer, Aishwarya Rai Bachchan commands a fee of 10 crores per movie. Her illustrious career boasts memorable performances in films like "Devdas" and "Jodhaa Akbar," making her an integral part of Indian cinema's legacy. <cmsannotation type="cmsannotation" annotationid="Frequently asked questions" comment="subhead" text="Frequently asked questions">Frequently asked questions</cmsannotation> 1. Who is currently the highest-paid actress in Bollywood? Deepika Padukone holds the title of the highest-paid actress in Bollywood, commanding a remuneration ranging from 15 crore to 30 crore per movie. 2. What factors contribute to an actress's remuneration in the Indian film industry? An actress's remuneration is influenced by various factors such as her box office success, popularity among audiences, critical acclaim for her performances, demand for her in the industry, and the scale of the movie production. 3. Can you provide examples of some notable works by these top-paid actresses? Certainly! Deepika Padukone is known for her roles in movies like "Padmaavat" and "Chennai Express". Kangana Ranaut has delivered outstanding performances in films like "Queen" and "Tanu Weds Manu". Priyanka Chopra Jonas gained international acclaim for her role in "Quantico" and has starred in Bollywood hits like "Bajirao Mastani". Katrina Kaif is recognized for her roles in "Tiger Zinda Hai" and "Bharat". Alia Bhatt's notable works include "Raazi" and "Gully Boy". SEE ALSO: <a href="https://www.businessinsider.in/thelife/personalities/article/top-10-highest-paid-actors-in-india-in-2024/articleshow/110940817.cms" data-type="tilCustomLink" target="_blank">Top 10 highest-paid actors in India</a> <a href="https://www.businessinsider.in/thelife/personalities/article/top-10-most-richest-women-in-the-world/articleshow/110941545.cms" data-type="tilCustomLink" target="_blank">Top 10 richest women in the world</a>

Top 10 highest-paid actresses in India in 2024

<ul><li><keyword id="6354714" type="PERSON" weightage="20" keywordseo="ajay-devgn">Ajay Devgn</keyword>’s new theatre in Ratlam has a time machine and a Jab We Met inspired train.</li><li>Ajay Devgn plans to invest as much as ₹600 crore (approx $87 million) to open concept driven theatres. </li><li>NY Cinemas, opened in Ratlam with a train-based theme, is named after Ajay Devgan’s daughter Nysa and son Yug. </li></ul>We would all have to agree that the star in the movie ‘Jab We Met’ was the train which Kareena Kapoor misses, kickstarting the story. Wouldn’t it be great if we could relive the experience in the theatre itself? Well, Ajay Devgan’s NY Cinema in Ratlam just did that. The Bollywood actor, who started his career in 1991 Phool aur Kaante, plans to invest as much as ₹600 crore (approx $87 million) to bring old-world charm of watching movies with unique concept theatres. Speaking about the NY Cinema, Rajeev Sharma, CEO told Business Insider India that people don’t spend much time in cinemas nowadays. “We go to the cinema, watch the movie, and come back right after it ends. Ajay is very fond of cinema-going experience and wants to offer the same to people of every age group.” Sharma believes that there are a few movies which will force us to step out of the house and go to the cinema. “We cannot watch an X-men or an Avengers movie at home. We will miss the aura.” 
	
	<div type="Slideshow" msid="70189853" hostid="261" title="Travel back in time to Bollywood’s iconic scene with Ajay Devgn’s NY Cinemas" firstImageMsid="70190030" slideCount="10"></div>

In pics: Check out Ajay Devgn's new theatre in Ratlam

New Delhi, <keyword id="10465578" type="UNKNOWN" weightage="20" keywordseo="bollywood-superstar-kareena-kapoor-khan">Bollywood superstar Kareena Kapoor Khan</keyword> is set to pen a comprehensive guide to <keyword id="6357793" type="UNKNOWN" weightage="20" keywordseo="pregnancy">pregnancy</keyword>, <keyword id="6933521" type="UNKNOWN" weightage="20" keywordseo="publisher-juggernaut">publisher Juggernaut</keyword> said on Sunday. The book, titled "Kareena Kapoor Khan's Pregnancy Bible", will come out next year. Kareena, who is expecting her second baby with husband actor Saif Ali Khan, made the announcement of her upcoming endeavour on the fourth birthday of the couple's first child Taimur Ali Khan. "Today is the perfect day to announce - 'Kareena Kapoor Khan's Pregnancy Bible' for all you moms-to-be. will talk about everything from morning sickness to diet and fitness and being a mom-on-the-go! can't wait for you to read it. To be published by <keyword id="3269125" type="COMPANY" weightage="20" keywordseo="Juggernaut-Books">Juggernaut Books</keyword> in 2021," the actor wrote on Instagram alongside the cover art of the book. The book will describe all the medical aspects of pregnancy with a focus on the mother and her symptoms, and include Kareena's tips on everything from managing morning sickness to diet, exercise, wellness and preparing a nursery. "I believe pregnancy is a natural process during which we should be active, healthy and happy. In this book I will tell you how I handled my own pregnancies and give you all the information you need to be happy in yours. This subject means a lot to me and I hope to create a book that will help and guide other women," the 40-year-old actor said. Talking about the upcoming book, Chiki Sarkar, co-founder of Juggernaut, said that India "badly needed" a one-stop book that mothers can use. "Whether it's continuing with acting or walking the ramp, Kareena Kapoor Khan is one of the few celebrities in this country who have helped normalize pregnancy and encouraged women to continue their usual lives during those 40 weeks. "We badly need a one-stop book that Indian <keyword id="6456647" type="UNKNOWN" weightage="20" keywordseo="Moms">moms</keyword> can use - for their health, fitness and emotional well-being - to navigate this important moment in their lives as well as reinforce this message. This book will be it," Sarkar said in a statement. SEE ALSO: <a href="https://www.businessinsider.in/business/news/ikea-india-cfo-says-she-still-has-3500-crore-to-be-spent-in-india-the-pandemic-has-changed-targets-but-not-the-investment-plan/articleshow/79790938.cms">INTERVIEW: Ikea CFO says she still has ₹3,500 crore to be spent in India⁠— the pandemic has changed targets but not the investment plan</a> <a href="https://www.businessinsider.in/science/health/news/india-will-produce-300-million-doses-of-the-russian-sputnik-v-covid-19-vaccine-next-year/articleshow/79795341.cms">India will produce 300 million doses of the Russian Sputnik V COVID-19 vaccine next year</a> <a href="https://www.businessinsider.in/stock-market/news/how-to-check-mrs-bectors-food-specialities-ipo-allotment-status-online/articleshow/79808672.cms">Mrs Bectors Food Specialities IPO allotment: Here’s how to check share allotment status</a>

Kareena Kapoor Khan to pen a complete guide to pregnancy, book to come out in 2021

<ul><li>Kareena joins the brand’s roaster of dynamic women personalities like Adriana Lima, Selena Gomez, Cara Delevingne, Sara Ali Khan, MC Mary Kom, and Dutee Chand. </li><li>Puma’s last campaign in India was <keyword id="8238661" type="UNKNOWN" weightage="20" keywordseo="Propah-Lady">Propah Lady</keyword>. It had started a conversation around redefining what a ‘proper lady’ is. It created a ripple effect on social media; women started sharing their ‘unconventional pictures,’ writing their own rules, and posing as ‘Propah Lady.’</li><li>After on-boarding Kareena Kapoor Khan, Abhishek Ganguly, General Manager, <keyword id="567332" type="COMPANY" weightage="20" keywordseo="Puma-India">PUMA India</keyword> and Southeast Asia says the brand aims to ignite a stronger women’s narrative.</li></ul>Global sports brand PUMA has teamed up with Kareen Kapoor Khan as its brand ambassador. With this association, Kareena joins the brand’s roaster of dynamic women personalities like Adriana Lima, Selena Gomez, Cara Delevingne, Sara Ali Khan, MC Mary Kom, and Dutee Chand. Known for her dedicated fitness routine, Kareena will be the face for PUMA’s soon-to-be launched Studio Collection – a low-intensity training apparel collection perfect for Yoga, Barre, and Pilates workouts. Channelling her sartorial workout looks, the collection is sure to keep one moving from the studio to the streets with a practice in style. “What I connected most with PUMA is that they have always been pushing boundaries, encouraging women to be their unapologetic self. This resonates deeply with me because it’s something I’ve always believed in and followed for myself, whether in my personal or professional life,” said Kareena Kapoor Khan who has been brought on board as the brand ambassador. Kareena adds, “This new partnership with PUMA gives me an opportunity to connect with and encourage more women to lead a fit and healthy lifestyle. Fitness is an essential, integral part of my life and I truly enjoy it in its various forms whether its Yoga, Pilates or even just a morning walk. I’m looking forward to everything Puma and I have planned in the coming months.” Speaking about the association, Abhishek Ganguly, General Manager, PUMA India and Southeast Asia says, “Kareena personifies our philosophy ‘where the gym meets the runway’. She is not only an inspiration but is also a true embodiment of what it means for women to maintain a healthy lifestyle while donning multiple hats. We are thrilled to have her join the PUMA family. Through this association, we aim to ignite a stronger women’s narrative for the brand.” PUMA’s Studio Collection will be available from April 2020 on PUMA.com, PUMA Stores and selected retailers.

Puma tries to ignite a stronger women’s narrative by on-boarding Kareena Kapoor Khan as its latest face

Mumbai, Bollywood star couple <keyword id="2165" type="PERSON" weightage="20" keywordseo="Kareena-Kapoor">Kareena Kapoor</keyword> Khan and <keyword id="333" type="PERSON" weightage="20" keywordseo="Saif-Ali-Khan">Saif Ali Khan</keyword> have become parents to their second child, a <keyword id="33462" type="ENTERTAINMENT" weightage="20" keywordseo="baby-boy">baby boy</keyword>, on Sunday. Kareena, who was admitted to the Breach Candy Hospital here, gave birth around 9 am. "She has delivered a baby boy in the morning around 9 am. I'll be visiting them soon," Kareena's father, veteran actor Randhir Kapoor told. Kareena and Saif had announced the pregnancy in August, thanking well wishers for their support. "We are very pleased to announce that we are expecting an addition to our family! Thank you to all our well wishers for all their love and support," they said in a joint statement. Kareena, 40, delivered their first child, son <keyword id="3977503" type="PERSON" weightage="20" keywordseo="Taimur-Ali-Khan">Taimur Ali Khan</keyword> on December 20, 2016. The toddler, now four years old, has been an Internet sensation ever since his birth and is followed by the paparazzi round-the-clock. Back then, soon after the baby boy was named Taimur, people on social media had started questioning the origins of the name. Saif, 50, tied the knot with Kareena in October 2012 after a five-year courtship. He was previously married to actor Amrita Singh, with whom he shares actor-daughter Sara Ali Khan (25) and son Ibrahim Ali Khan (19). SEE ALSO: <a href="https://www.businessinsider.in/entertainment/news/pewdiepies-lyrics-targeting-cocomelon-and-jk-rowling-that-may-have-gotten-youtube-angry-enough-to-pull-the-video-down/articleshow/81102941.cms">PewDiePie's lyrics targeting CocoMelon and JK Rowling may have gotten YouTube angry enough to pull the video down</a> <a href="https://www.businessinsider.in/business/ecommerce/news/flipkart-gets-leaner-with-a-300-million-jabong-write-off-as-ceo-kalyan-krishnamurthy-lists-out-the-priorities-for-2021/articleshow/81105083.cms">Flipkart gets leaner with a $300 million Jabong write-off as CEO Kalyan Krishnamurthy lists out the priorities for 2021</a> <a href="https://www.businessinsider.in/stock-market/news/happiest-minds-is-leveraging-its-partnerships-with-big-players-like-google-microsoft-aws-salesforce/articleshow/81105035.cms">Happiest Minds is a smaller company that does the same thing as MindTree and L&amp;T Infotech — but clearly it is doing it a lot better</a> <a href="https://www.businessinsider.in/tech/news/india-may-require-twitter-facebook-and-others-to-remove-unlawful-content-within-36-hours/articleshow/81104740.cms">India may require Twitter, Facebook and others to remove unlawful content within 36 hours</a>

Kareena Kapoor and Saif Ali khan blessed with baby boy

<ul><li>Bollywood star couple Saif Ali Khan and <keyword id="2169" type="PERSON" weightage="20" keywordseo="Kareena">Kareena</keyword> Kapoor Khan on Wednesday said they are expecting their second child. The duo announced the pregnancy in an official statement, thanking well wishers for their support. </li><li>Kareena, 39, delivered their first child, son Taimur on December 20, 2016. The toddler has been an Internet sensation ever since his birth and is followed by the paparazzi round-the-clock. </li><li>Saif, 49, tied the knot with Kareena in October 2012 after a five-year courtship. </li></ul>Bollywood star couple Saif Ali Khan and Kareena Kapoor Khan on Wednesday said they are expecting their second child. The duo announced the pregnancy in an official statement, thanking well wishers for their support. "We are very pleased to announce that we are expecting an addition to our family! Thank you to all our well wishers for all their love and support," they said in a joint statement. Kareena, 39, delivered their first child, son Taimur on December 20, 2016. The toddler has been an Internet sensation ever since his birth and is followed by the paparazzi round-the-clock. Back then, soon after the baby boy was named Taimur, people on social media had started questioning the origins of the name. Saif, 49, tied the knot with Kareena in October 2012 after a five-year courtship. He was previously married to actor Amrita Singh, with whom he shares actor-daughter Sara and son Ibrahim. SEE ALSO: <a href="https://www.businessinsider.in/politics/world/news/trump-was-rushed-from-the-briefing-room-by-secret-service-after-a-shooting-outside-of-the-white-house/articleshow/77474005.cms">Trump was rushed from the briefing room by Secret Service after a shooting outside the White House</a> <a href="https://www.businessinsider.in/careers/news/mckinsey-facebook-amazon-nokia-and-some-other-companies-looking-for-a-product-manager-right-now/slidelist/77464438.cms">McKinsey, Facebook, Amazon, Nokia — and some other companies looking for a product manager right now</a> <a href="https://www.businessinsider.in/business/startups/news/how-karan-bajaj-sold-his-less-than-18-month-old-startup-white-hat-jr-to-byjus/articleshow/77415329.cms">A WhatsApp message, six weeks of talks and a $300 million deal – how Karan Bajaj sold his less than 18-month old startup White Hat Jr to Byju’s</a>

Kareena Kapoor Khan and Saif Ali Khan are expecting their second child

<ul><li><keyword id="1377418" type="PERSON" weightage="20" keywordseo="Kareena-Kapoor-Khan">Kareena Kapoor Khan</keyword> echoes the frustration of many women who face stipulations and restrictions when pregnant in Lux's new ad. </li><li>The campaign is conceptualised by <keyword id="8761090" type="COMPANY" weightage="20" keywordseo="wunderman-thompson-south-asia">Wunderman Thompson South Asia</keyword>. </li></ul>Women are subjected to judgements, and pregnancy is no different. Though a special period in every woman’s life, more often than not, she doesn’t get to enjoy it and be her normal self. Her every action is thwarted, dictated and judged. Lux, the leading soap brand from the house of Unilever, decided to address this issue with actor Kareena Kapoor Khan in its new film conceptualised by <keyword id="7067090" type="PERSON" weightage="20" keywordseo="Wunderman-Thompson">Wunderman Thompson</keyword> South Asia. The film captures a conversation between star couple <keyword id="333" type="PERSON" weightage="20" keywordseo="Saif-Ali-Khan">Saif Ali Khan</keyword> and Kareena, where Kareena echoes the frustration of many women who face stipulations and restrictions when pregnant. When Saif reminds her that during her first pregnancy she was happiest when she just followed her heart and was unstoppable, she realises that the solution lies within her. She knows she should continue doing the things she loves, which make her truly ‘glow’. <div type="Youtube" id="qyzJnKn49RE" title="Kareena Kapoor Khan in Lux’s new film says it’s more than that pregnancy glow" thumbUrl="https://i.ytimg.com/vi/qyzJnKn49RE/mqdefault.jpg"></div> Lux Indian ambassador, actor Kareena Kapoor Khan, said, “This campaign with lux is special to me. This is my second pregnancy and I fully subscribe to the view that one should continue to break stereotypes and do what you love! At the end, doing what you love is really what makes you glow!!” Commenting on the campaign, Severine Vauleon, Global Brand Vice President, Lux, said, “Women are often bombarded with judgements that define how they should live, look or behave. Even during pregnancy, everyone has a say on how she should express or carry herself. But why can’t a woman be pregnant &amp; still lead a full glorious life? At Lux we believe that a woman should be able to do what makes her glow - at all stages of life, including while she’s pregnant! With this initiative we encourage women to celebrate being unstoppable!” Kishore Tadepalli, SVP &amp; Managing Partner, Wunderman Thompson, Mumbai said, “We wanted to create a conversation about the many societal biases women face. And when she is pregnant, these biases and judgements just increase. Kareena has been a torchbearer for the fact that pregnancy doesn’t stop a woman from doing what she wants to do. It helped us tell a real story about what she feels and represents. Lux as a brand has always shown a powerful, positive side of women. They are not just beautiful, they are strong individuals too. For when a woman wants to glow, nothing really can stop her.” The campaign is a true celebration of a woman's glow and the fact that she always finds a way to rise above judgements and find a way to express herself. The brand encourages women to rise above biases and find strength and happiness in doing what they love and in what makes them happy. As yesteryear Lux ambassador Audrey Hepburn once said, ‘Happy girls are the prettiest.'

Kareena Kapoor Khan aims to break stereotypes surrounding pregnancy in Lux's new campaign

Media and paparazzi love covering <keyword id="143" type="CITY" weightage="100" keywordseo="Bollywood">Bollywood</keyword> celebrities, but off lately, they have been boycotting celebs who display bad behaviour or pricey attitude. Let’s take a look at stars who have been boycotted by the press. 
 
<keyword id="6354583" type="PERSON" weightage="100" keywordseo="Salman-Khan">Salman Khan</keyword> 
During the promotional event of his last release Kick that Salman Khan’s bodyguards had a spat with photographers and the actor showed no sympathy. To make matters worse, he passed an apparently rude statement, “Those who want to cover the event are welcome to stay, the rest can leave if they wish." Naturally, this didn’t go down well with media, which decided to boycott the star till the release of the film. 
 
<keyword id="89958" type="PERSON" weightage="100" keywordseo="Shraddha-Kapoor">Shraddha Kapoor</keyword> 
According to reports, Aashiqui 2 actress allegedly made a group of photographers wait for two long hours and then finally refused to pose for photographs. This was after her last release Ek Villain became a hit. Though her father Shakti Kapoor came to her rescue but the media had already decided to ban her. The boycott continued till Shraddha personally met with the union of photographers and sorted the matter before the promotions of her upcoming movie, Haider began. 
 
Saif Ali Khan and Kareena Kapoor Khan 
The royal couple faced the ire of media way back in 2010, when they reached at a promotional event quite late. Though Saif came up with an apology citing traffic as the reason for being late, but the journalists and photographers chose to walk away from the event without covering it. 
 
<keyword id="6357912" type="PERSON" weightage="100" keywordseo="amitabh-bachchan">Amitabh Bachchan</keyword> 
Even the mega star Amitabh Bachchan wasn’t spared by the press. He faced media ban at a time which was the high point of Amitabh Bachchan’s career; this was when he was churning out hits after hits like Sharabi, Lawaaris and Deewar to name a few. The fact was recently revealed by Big B on his blog, in which he wrote that the ban came because the press apparently believed some sources, who claimed that Bachchan had supported the idea of Emergency and ban on press. During that period, media stringently decided to not cover AB in interviews, pictures and or news.

5 Bollywood Stars Who Share A Love-Hate Relationship With Press

<ul><li>The celebrity duo <keyword id="3801109" type="PERSON" weightage="20" keywordseo="Virat-Kohli-and-Anushka-Sharma">Virat Kohli and Anushka Sharma</keyword> are India’s leading power couple </li><li>Ranbir-Alia are the most stylish couple in India </li><li>Deepika Padukone and <keyword id="106133" type="PERSON" weightage="20" keywordseo="Ranveer-Singh">Ranveer Singh</keyword> are India's leading traditional couple </li></ul>The celebrity duo Virat Kohli and Anushka Sharma are India’s leading power couple, followed by Deepika Padukone and Ranveer Singh. The third leading power couple in India is <keyword id="5357" type="PERSON" weightage="20" keywordseo="Twinkle-Khanna">Twinkle Khanna</keyword> and <keyword id="2823" type="PERSON" weightage="20" keywordseo="Akshay-Kumar">Akshay Kumar</keyword>,<a href="https://www.business-standard.com/article/current-affairs/virat-kohli-anushkha-sharma-india-s-leading-power-couple-says-study-119110100022_1.html"> according to a study by Indian Institute of Human Brands</a> (IIHB). Virushka as Virat and Anushka were hailed to an advertiser’s dream come true as as they combine the best of both worlds---Bollywood and sports-- both of which Indians are obsessed with. Kohli is not just the captain of the Indian cricket team but also a youth icon while Sharma is an A-list actress. All the other couples in the list are both from the movie industry. One of their first ads together is Manyavaar-Mohey, a premium Indian clothing brand. Mumbai-based IIHB studied the popular power couples in India through a set of 24 brand attributes that includes how these couples perceive youth and what they represent to people. The other power couple studied by IIHM were Ranbir Kapoor and Alia Bhat, Abhishekh Bachchan and <keyword id="6366471" type="PERSON" weightage="20" keywordseo="Aishwarya-Rai">Aishwarya Rai</keyword> Bachchan and Saif Ali Khan and Kareena Kapoor Khan. Here are some of the other titles for Bollywood couples: The most stylish couple <div type="image" title="DE482B30-0CA1-446E-B17F-9794BE27406C" tempid="50174" msid="71847645" hostid="261"></div>

 Ranbir Kapoor and Alia Bhatt are the most stylish couple in India followed by Saif Ali Khan and Kareena Kapoor. Ranbir and Alia has just been roped in for an ad for Lays by Pepsi while Kapoor and Khan are yet to come together for a brand. The most traditional couple: <div type="image" title="80EFDDC8-90D4-422A-8DA6-31E29F751778" tempid="50180" msid="71847646" hostid="261"></div>

 Deepika Padukone and Ranveer Singh are India's leading traditional couple followed by Abhisekh Bachchan and Aishwarya Rai Bachchan. Abishek and Aishwarya had earlier come together for brands like Prestige but currently do not endorse a brand together. Deep-Veer together can be seen promoting Lloyd, an air conditioning brand The most distinctive couple: <div type="image" title="CF6EFDD4-135B-4FDB-9EF7-2DA4375D9274" msid="71847687" hostid="261"></div>

 Akshay and Twinkle Khanna are the most distinctive celebrity couple. While Akshay is a top grossing Bollywood actor, Twinkle too carved a niche for herself as a columnist and a writer who published two books. They both endorse Fortune Basmati Rice. The other celebrity couple who didn’t make it to the list was Gauri Khan and Shahrukh Khan. While Shah Rukh is the uncrowned king of Bollywood, Gauri too runs an interior design business. In fact it is her influence as a decorator that earned the couple an endorsement with premium furnishings brand --De D’cor. See Also: <div type="Article" hostid="261" msid="71818230" title="Five Netflix shows you shouldn’t watch while eating" mstype="2" mssubtype="0"></div>

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