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Kantar's guide for FMCD brands to help them navigate the ecosystem with sustainable solutions
Kantar unveils Sustainability Report: A roadmap for India’s FMCD sector
Making sustainable choices that don’t burn a hole in your pocket: Here’s how brands can help close The Value-Action Gap
Brands now have to put sustainability at the heart of their business; it is a non-negotiable: Paru …
10 themes that define how consumers are preparing themselves for 2022 as per Kantar
Consumers have realised the value of self-care and mindful living
Consumers expect healthcare sector to see an increased allocation in the 2022 budget as the pandemic rages on: Kantar report
Here's what consumers are expecting from the upcoming budget
Lessons brands can learn from the winners of Kantar's Creative Effectiveness Awards
Kantar tested more than 10,000 creatives for clients around the world
Is 2022 the year when Indian brands will get more serious about sustainability?
During the pandemic, brands like WOW Skin Science, Diageo and Dettol launched eco-friendly packagin…
Kantar’s Managing Directors tell us why ‘Purpose’ is an important contributor to brand equity in India
Lessons brands can learn from Kantar’s latest BrandZ report on most purposeful brands
TCS is India's most valuable brand worth $45.5 billion: Kantar
India’s top 75 brands are worth $393 billion - that’s 11% of India’s GDP
Covid-19 has led to brand loyalty taking a beating: Kantar report
The report covers a robust sample of 10,000 urban consumers ranging between 15-55 age groups; acros…
Alia Bhatt-owned Ed-a-Mamma has made sustainable fashion affordable, others can too, says company’s biz head
While there’s growing awareness for sustainable fashion and consumers are willing to make more e…
GenZs, millennials are turning to thrift stores to upgrade their wardrobe while saving the environment
In an attempt to reduce fashion’s carbon footprint on Earth, young millennial and GenZ consumers ar…
Brands that demonstrate they care for consumers, communities and the environment will find favor with today’s and tomorrow’s consumers: Preeti Reddy, Kantar
Preeti Reddy, CEO - South Asia, Insights Division, Kantar analyses the 2020 BrandZ Top 75 Most Valu…
As the world’s most valuable brands see their total brand value increase by 5.9% despite COVID-19 impacts, Amazon takes the top spot: BrandZ Top 100 Most Valuable Global Ranking
Amazon tops the list followed by Apple, Microsoft, Google and Visa
How Ocado went from understated British grocer to an $18.4 billion tech giant, as the coronavirus pandemic confirms the future of grocery shopping is online
While the coronavirus pandemic decimated economies and businesses, Ocado raised over $1 billion and…
Bill Bostock
Nearly 80,000 shipping containers are piled high in the Port of Savannah, a report says, as the supply chain crisis shows no sign of stopping
Some ships are having to wait at sea for nine days before they can get a spot in the port, the head…
Mary Hanbury
Hearst faces an age and gender discrimination lawsuit
Here are the top media and advertising stories from Business Insider for September 25.
Lauren Johnson
HUL spent Rs 1,193 crore on advertising between October and December 2021
HUL's Profit after tax before exceptional items at Rs 2,292 Crores was up 17%
FMCG: The trends to watch out for in 2021
Experts are now optimistic that the FMCG industry will see an appreciable improvement this year
Costco's Kirkland brand has become a secret weapon worth as much as $75 billion
Private-label brands have increasingly become a more popular choice as the stigma of "generic" good…
Mary Hanbury,Dennis Green
A new study shows JPMorgan and BofA are winning Wall Street's technological arms race - and smaller firms may have no choice but to merge to keep up
As for which of the biggest banks stands to benefit the most from their widening lead on smaller pl…