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<keyword id="19906886" type="General" weightage="20" keywordseo="jio" source="keywords">Jio</keyword> continues the tradition of <keyword id="20440185" type="General" weightage="20" keywordseo="valentine" source="keywords">Valentine</keyword>'s Day banter with competition. In a bold and cheeky move this Valentine's Day, Jio has extended an unexpected invitation to <keyword id="19896909" type="General" weightage="20" keywordseo="airtel" source="keywords">Airtel</keyword> 'Ex'stream' users, playfully asking them to "switch to love" implying moving on to JioAirFiber. Under the guise of a romantic proposition, Jio's tweet cleverly uses the love language to propose that heart is where the home is and home is where JioAirFiber is. February 14 every year is celebrated as Valentine's Day. "Dear @airtelindia users, This Valentine's, don't ignore the 'RED' flags in your relationship. It's time to move on from your 'Ex'-stream. Here's my number 60008-60008. Call me maybe," Reliance Jio posted on X, tagging Airtel India's X handle. Needless to say the 'RED' flag in the tweet implies the red color of Airtel nudging its users to make Airtel its 'Ex' and choose JioAirFiber over <keyword id="20371132" type="General" weightage="20" keywordseo="xstream" source="keywords">Xstream</keyword>. The tweet has sparked a flurry of reactions across social media platforms, blurring the lines between a marketing pitch and a genuine challenge to its rival. This creative approach by Jio not only capitalizes on the spirit of Valentine's Day but also nudges a competitive edge over Airtel, suggesting that never ignore the Red flags in love and network choices. The inclusion of a direct contact number, alongside playful hashtags, adds a personal touch to the challenge, inviting users to reconsider their current network provider in favor of Jio's services. Last year, with 5G being the talk of the town, Jio's cheeky tweet on valentine's day was about choosing 'True' love and not settling with a 'Plus' one. The industry observers watch closely the evolving dynamics of telecom rivalry and customer engagement strategies. Is it merely a playful jest, or does it signify a deeper strategic challenge? Either way, Jio's Valentine's Day tweet has undoubtedly added an intriguing twist like always in the past to the tale of telecom giants, blending romance with rivalry in the spirit of competition and choice. In addition, RIL posted Valentine day invitation inviting social media users to show love by liking, following and subscribing to RIL on YouTube, X, Instagram, LinkedIn, and Facebook. SEE ALSO:<a href="https://www.businessinsider.in/tech/news/using-ai-to-impress-someone-this-valentines-nearly-50-say-they-will-be-offended/articleshow/107656212.cms" target="_blank"></a> <a href="https://www.businessinsider.in/tech/news/using-ai-to-impress-someone-this-valentines-nearly-50-say-they-will-be-offended/articleshow/107656212.cms" target="_blank">Using AI to impress someone this Valentine’s? Nearly 50% say they will be offended</a><a href="https://www.businessinsider.in/tech/mobile/news/poco-oneplus-top-indian-smartphone-shipment-growth-but-overall-reading-flat/articleshow/107681294.cms" target="_blank"></a> <a href="https://www.businessinsider.in/tech/mobile/news/poco-oneplus-top-indian-smartphone-shipment-growth-but-overall-reading-flat/articleshow/107681294.cms" target="_blank">Poco, OnePlus top Indian smartphone shipment growth but overall reading flat</a><a href="https://www.businessinsider.in/stock-market/news/entero-healthcare-solutions-ipo-allotment-how-to-check-allotment-gmp-listing-date-and-more/articleshow/107664277.cms" target="_blank"></a> <a href="https://www.businessinsider.in/stock-market/news/entero-healthcare-solutions-ipo-allotment-how-to-check-allotment-gmp-listing-date-and-more/articleshow/107664277.cms" target="_blank">Entero Healthcare Solutions IPO allotment – How to check allotment, GMP, listing date and more</a>

Love is in the air:  Jio asks out Airtel users on a Valentine's date

<ul><li>The Competition Commission of India has approved Facebook’s $5.7 billion acquisition in Jio Platforms.</li><li>The social media giant has acquired 9.99% in Mukesh Ambani-led Jio Platforms.</li></ul>The Competition Commission of India (<keyword id="47183" type="ORGANIZATION" weightage="20" keywordseo="CCI">CCI</keyword>) on Wednesday said it has approved Facebook's proposed acquisition of 9.99 per cent stake in Jio Platforms. In April, Facebook announced an investment of USD 5.7 billion (Rs 43,574 crore) in Jio Platforms. The acquisition was to be done through Jaadhu Holdings LLC. In a tweet, the CCI said it has approved "acquisition of 9.99 per cent stake in Jio Platforms by Jaadhu Holdings LLC". SEE ALSO: <a href="https://www.businessinsider.in/business/news/reliance-gets-1-5-billion-from-saudi-for-jio-even-as-the-15-billion-aramco-deal-waits-in-the-wings/articleshow/76444365.cms">Reliance gets $1.5 billion from Saudi for Jio even as the $15 billion Aramco deal waits in the wings</a> <a href="https://www.businessinsider.in/business/telecom/news/reliance-jio-airtel-share-price-may-gain-as-broadband-plan-rates-fall/articleshow/76525187.cms">Home broadband bills could come down if government cuts its share⁠ — big boost for Reliance Jio and Airtel</a> <a href="https://www.businessinsider.in/business/news/reliance-may-break-up-with-ipos-of-jio-retail-business/articleshow/76548936.cms">Reliance could soon be ready with the IPOs of Jio and its retail business</a>

Facebook's 9.99% stake purchase in Jio Platforms gets CCI nod

<ul><li><keyword id="8372" type="General" weightage="100" keywordseo="akash" source="Orion">Akash</keyword> <keyword id="10924" type="General" weightage="80" keywordseo="ambani" source="Orion">Ambani</keyword> is the elder son of one of India’s richest businessmen Mukesh Ambani; and the only Indian to debut on Time Magazine’s Next 100 List. </li><li>During the 2022 Reliance Industries’ annual general meeting, he announced the launch of Jiofibre and virtual PCs. </li><li>Akash Ambani will head India’s largest telecom operator and is one of the heirs of <keyword id="3820" type="General" weightage="50" keywordseo="mukesh-ambani" source="Orion">Mukesh Ambani</keyword>’s<a href="https://www.bloomberg.com/billionaires/profiles/mukesh-d-ambani/"> $80.5 billion empire</a>. </li></ul>He may have become the new boss of <keyword id="6354504" type="General" weightage="50" keywordseo="reliance-jio" source="Orion">Reliance Jio</keyword> – India’s largest telecom operator – recently, but Akash Ambani has been prepping for the top job from birth. As the grandson of <keyword id="6418409" type="General" weightage="50" keywordseo="dhirubhai-ambani" source="Orion">Dhirubhai Ambani</keyword> and son of Mukesh Ambani, the Junior Ambani has always had big shoes to fill, but he seems to be stepping into them quite effortlessly. He is also keeping the family tradition of breaking into lists by becoming the only Indian to enter the Time Magazine’s Next 100 list. Time’s Next 100 list essentially puts the spotlight on emerging leaders who are shaping the world of business, sports, finance, entertainment, politics, science, health, and activism. The list also features the likes of American singer SZA, actress Sydney Sweeney, basketball player Ja Morant, Spanish tennis player Carlos Alcaraz, actor and television personality <keyword id="945810" type="General" weightage="50" keywordseo="keke-palmer" source="Orion">Keke Palmer</keyword>, and environment activist Farwiza Farhan. Not surprisingly, the scion of the Ambani family has made it as an A-lister, given the mantle he holds as the Chairman of Reliance <keyword id="2003276" type="General" weightage="50" keywordseo="jio" source="Orion">Jio</keyword> with 426 million users. One of the heirs of <a href="https://www.bloomberg.com/billionaires/profiles/mukesh-d-ambani/">Mukesh Ambani’s $80.5 billion empire</a>, the 30-year-old has his work cut out, as the company looks to launch 5G services later this year. Akash is married to <keyword id="6296629" type="General" weightage="50" keywordseo="shloka-mehta" source="Orion">Shloka Mehta</keyword>, who hails from one of the richest diamond families of India. The Ambani family welcomed their first grandchild, <keyword id="10488859" type="General" weightage="50" keywordseo="prithvi-ambani" source="Orion">Prithvi Ambani</keyword>, in 2020. Reliance Jio has been touted as one of the fastest growing companies in the world and Akash has reportedly played a key role in bringing marquee investors and global giants like Facebook, Catterton, Silver Lake and General Atlantic to the company. Akash Ambani’s journey of becoming one of the most influential next-gen leaders began only four years ago, when he gave his first public address at the India Digital Open Summit. “Our chairman believes India is on a path to be a technology innovation leader and technology superpower. We are fortunate to be living in India, where we have a vision for Digital India. At Jio we believe AR/VR will grow at 50% CAGR for next 5 years,” said Akash Ambani, who was 26 years old at the time. On June 27 2022, Reliance Chairman Mukesh Ambani handed over the reins of the empire to his eldest son <a href="https://www.businessinsider.in/business/corporates/news/mukesh-ambani-steps-down-as-director-of-reliance-jio-akash-ambani-appointed-chairman/articleshow/92521472.cms">Akash Ambani</a>. Referring to the next generation Ambanis — Isha, Akash and Anant — Mukesh Ambani said at the company’s 45th annual general meeting, “All three have fully inherited our founder's mindset. They are first among equals in a young team of leaders and professionals who are already doing amazing things at Reliance.” Akash Ambani’s ambitious plan to launch virtual PCs in India Reliance Jio Infocomm (RJIL), a subsidiary of RIL, is the largest telecom operator in India. From less than 700 professionals a few years ago, the RJIL team has grown rapidly to over 10,000 professionals today. “With 5G being rolled out in India, the current 800 million connected internet devices will double to 1.5 billion connected internet devices in just a year,” said Akash Ambani at the latest annual general meeting. The 30-year-old also announced the launch of ‘<a href="https://www.businessinsider.in/tech/enterprise/news/jio-airfiber-to-offer-cloud-pc-services-soon/articleshow/93857295.cms">virtual PC</a>’ through the launch of Jio AirFiber giving a boost to AI-enabled services in India. “5G gives ultra-high fibre-like speed over the air without any wires. We are calling it JioAirFiber. With JioAirFiber, it will be really easy to quickly connect your home or office to Gigabit-speed Internet,” he said. Investing ₹2 lakh crore, the next-generation Ambani will also head the implementation of 5G services in India – the latest version called standalone 5G sans dependence on 4G network. Challenges for Ambani junior while heading Reliance Reliance Jio offers its services at affordable tariffs, a dream that the founder of Reliance Industries had of offering telecom services at the rate of a postcard. While Akash Ambani’s father delivered on that promise, the 30-year old scion will have his job cut out as the company looks to launch its ambitious 5G services this Diwali. The company faces competition from the Sunil Mittal-helmed Airtel. Interestingly, Airtel is a professionally run company and both of Mittal’s sons pursue their own business interests. An avid sports nut Apart from heading the most ambitious projects in the world, Akash is known to have a keen interest in sports and premium cars. Akash’s first public appearance was at a Mumbai Indians cricket match as the company bought the team <a href="https://www.republicworld.com/sports-news/cricket-news/ipl-mega-auction-which-teams-were-sold-in-the-2008-inaugural-edition-and-at-what-prices.html">for $111.9 million back in 2008</a>. He is an avid cricket fan and can be seen regularly leading auctions to filter through the players for the Mumbai Indians IPL league. Ambani Junior is also a fan of the Arsenal football club. In 2016, he got to play in his private football area with Arsenal’s former forward Thierry Henry. Alongside sports, Akash has a legion of premium cars like Bentley Bentayga, Range <keyword id="5160615" type="General" weightage="50" keywordseo="rover-vogue" source="Orion">Rover Vogue</keyword>, BMW 5-Series, Lamborghini Urus, Rolls Royce Phantom Drophead Coupe and Maybach 62 to list a few. The passion for fancy wheels comes from both his parents. The road to living up to the name of “industry royalist” is long but Akash Ambani’s blueprint for Reliance is being closely watched by the world. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/careers/news/9-in-10-indian-leaders-question-employees-productivity-in-hybrid-work/articleshow/94529650.cms">9 in 10 Indian leaders question employees' productivity in hybrid work</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/stock-market/news/adani-greens-54-rally-tempts-totalenergies-to-book-profits/articleshow/94529227.cms">Adani Green’s 54% rally this year tempts TotalEnergies to book profits</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/india/news/people-want-bigger-homes-and-reopening-offices-schools-hasnt-altered-this-trend/articleshow/94512938.cms">People want bigger homes and reopening offices, schools hasn’t altered this trend</a>

Akash Ambani’s keeping up the family tradition of breaking into global lists

<ul><li><keyword id="3820" type="PERSON" weightage="20" keywordseo="Mukesh-Ambani">Mukesh Ambani</keyword>’s <keyword id="2003276" type="PERSON" weightage="20" keywordseo="Jio">Jio</keyword> has partnered with <keyword id="6354576" type="UNKNOWN" weightage="20" keywordseo="facebook">Facebook</keyword> which many think is a bid to build the next <keyword id="3848715" type="PERSON" weightage="20" keywordseo="Super-app">super app</keyword> for India.</li><li>Historically, super app experiments in the country have not been sustainable.</li><li>Currently, it’s not known whether Jio or WhatsApp will be the new super app — or if it will be a new independent super app altogether.</li><li>Payments may be oil for e-commerce, but a lot of these uncertainties and questions will only be answered in the weeks and months to follow.</li></ul>In a bid to be India’s Alibaba, the country’s richest man Mukesh Ambani is attempting something where others have failed — building a super app. The <a href="https://www.businessinsider.in/tech/news/heres-why-facebooks-mark-zuckerberg-is-paying-top-dollar-for-a-stake-in-mukesh-ambanis-reliance-jio/articleshow/75286331.cms">$5.7 billion deal with Facebook</a> is another step by <keyword id="6354504" type="DEFINITION" weightage="20" keywordseo="reliance-jio">Reliance Jio</keyword> towards a super app — an idea that hasn’t worked in India so far. Even if it takes off this time, there will be other uncomfortable questions for Ambani as well as his new friend <keyword id="6354630" type="PERSON" weightage="20" keywordseo="mark-zuckerberg">Mark Zuckerberg</keyword> who is looking to capture a big chunk of the millions of Indians who are yet to use the internet. <div type="image" title="pjote grid (6)" msid="75343777" hostid="261" caption="&amp;lt;p&amp;gt;A WhatsApp super app, a Jio super app, or a third new super app altogether — nobody really knows. The bigger question is why attempt building a super app in a country where, historically, super apps haven&amp;#39;t worked out.&amp;lt;/p&amp;gt;"></div> The Mittal experience Facebook and Reliance are not the first to try out the super app in India. Hike, an eight-year-old startup with 2 million weekly active users as of December 2019, had to pivot away from the super app idea after working on it for six years. “Do consumers want a super app on a super app is the question that we asked and in 2017, we concluded that was not going to be the future,” said <a href="https://www.businessinsider.in/tech/apps/news/exclusive-kavin-mittal-says-hike-will-look-to-make-money-this-year-heres-how/articleshow/73924944.cms">Kavin Mittal</a>, the founder and CEO of Hike, told Business Insider during an interview in February. <div type="Article" hostid="261" msid="73924944" title="Exclusive: Kavin Mittal says Hike will look to make money this year —here's how" mstype="2" mssubtype="0"></div> “Given that India is not like China — in that it’s open to competition from the world — building a super app wasn’t the way to go forward. In a market with very cheap 4G and good smartphones, the smartphone becomes the super app,” Mittal went on to explain. However, Mittal didn’t have the wide array of businesses that could leverage each other or the deep pockets like Ambani does. The difference in context for Ambani Reliance Jio is just one of the many businesses that Ambani owns — refining, petrochemicals, and retail being the other major segments ⁠— and he wants the super app to complement his vast network of <a href="https://www.businessinsider.in/business/ecommerce/news/from-reliance-jiomart-to-unicorns-and-other-startups-all-line-up-to-serve-kiranas-indias-mom-n-pop-stores/articleshow/75324026.cms">10,901 retail stores and sourcing prowess</a> to beat his primary competitors Amazon, Walmart-owned Flipkart and Future Retail. <div type="Article" hostid="261" msid="75290132" title="Jio, a 3-year old telecom company, is now bigger than HDFC, Infosys and ITC – and India's largest bank" mstype="2" mssubtype="0"></div> Further, Ambani who has been touting the phrase ‘data is the new oil’ for a few years now wants access to as much information on his users as possible. In the process, Jio, which was born as a mobile service provider just 3 years ago, has quickly added everything from movies to music to the upcoming services like e-commerce, and even <a href="https://www.businessinsider.in/reliance-jio-fired-up-as-mukesh-ambani-joins-hands-with-satya-nadellas-microsoft-to-challenge-jeff-bezos-in-india/articleshow/70641754.cms">virtual reality (VR) shopping.</a> Now, Ambani wants to bring 30 million small shops and business owners onto his new commerce platform, JioMart, in the next one year. Facebook brings the missing piece of the puzzle — WhatsApp, India’s most-used messaging service, and a motherload of user data from its 400 million monthly active users (MAUs) in India. “Not many telecoms in the world have this kind of ecosystem control — right from content to music to movies as well as having all the different apps within that ecosystem. What was missing was the commerce piece of it,” Tarun Pathak, an associate director at research analytics firm Counterpoint, told Business Insider. Both Zuckerberg and Ambani have another common grouse too. Their respective e-payments service, Jio money and WhatsApp payments, have not taken off in a big way so far. And as Akhil Handa, head of fintech at Bank of Baroda, told Business Insider, “Payments is oil for e-commerce.” <div type="javascript" title="Custom" contenttype="Video"><cdata><![CDATA[]]></cdata></div> “In my mind, WhatsApp Pay and Jio Money will all hopefully get rolled into one,” Vikram Sud, an independent director at DBS told <a href="https://www.businessinsider.in/tech/news/whatsapp-is-the-secret-sauce-in-the-deal-between-facebook-and-reliance-jio/articleshow/75296172.cms">Business Insider.</a> Together, they will have the muscle to disrupt a crowded payments market both in terms of money and a mammoth data bank to market itself optimally. <table style="border-width: initial; border-style: none; width: 468pt; table-layout: fixed;"></colgroup><tbody><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Platform </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Users </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">WhatsApp </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">400 million MAU* </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Facebook </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">250 million MAU </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Jio </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">366 million subscribers </td></tr></tbody></table>*MAU: Monthly active users Size matters but not always Pathak believes that the success of the super app will depend on whether it can prove to be ‘sticky’ enough for users to stay. “In India, it’s about value for money. If I’m getting a good deal on a particular platform, it’s not going to matter whether I’m hooked to a particular super app or not,” explained Pathak. On the other hand, <a href="https://www.linkedin.com/in/vibar/?originalSubdomain=sg">Vibhu Arya</a>, the head partnerships &amp; big deals in South East Asia for Tencent-backed iPaylinks. predicts that the success of an app like this is pretty low. “A super app tied to a parent like Jio Telco and Reliance Retail defeats the very purpose of a super app ushering in conflict of interest for other sellers,” Arya told Business Insider. Right now, there isn’t clarity around the Reliance-Facebook concept of a super app. The world doesn’t know if it’s going to be on WhatsApp, if it’s going to be on Jio, or will it be an entirely new independent super app co-owned by both. “If WhatsApp becomes the super app and Reliance is only one of the many sellers, there’s no conflict. In an ideal scenario, if WhatsApp needs to build a super app — there is no advantage that Reliance brings to it,” Arya explained. Citing the example of WeChat, he said that anyone can set up a store on the platform — from a mom making pastries to international giants like Louis Vuitton. Consumers are chatting — they can build a relationship with a brand or a seller. Then they use payments within the app to complete the transaction. It’s essentially an operating system on a smartphone and customers don’t have any other options. A lot of these uncertainties and questions will only be answered in the weeks and months to follow. See also: <a href="https://www.businessinsider.in/tech/news/heres-why-facebooks-mark-zuckerberg-is-paying-top-dollar-for-a-stake-in-mukesh-ambanis-reliance-jio/articleshow/75286331.cms">Here's why Facebook's Mark Zuckerberg is paying top dollar for a stake in Mukesh Ambani's Reliance Jio</a> <a href="https://www.businessinsider.in/tech/news/whatsapp-is-the-secret-sauce-in-the-deal-between-facebook-and-reliance-jio/articleshow/75296172.cms">WhatsApp is the secret sauce in the deal between Facebook and Reliance Jio</a> <a href="https://www.businessinsider.in/business/startups/news/reliance-and-facebook-all-set-to-innovate-together-for-a-post-corona-world-their-startup-acquisitions-certainly-say-so/articleshow/75290353.cms">The Indian startups backed by Reliance Industries and Facebook have a lot in common</a>

To be India’s Alibaba, Mukesh Ambani wants a super app with Facebook⁠— but an all-in-one app is not known to work so far

(Eds: Adding details) New Delhi, Jun 24 () The Competition Commission on Wednesday said it has cleared Facebook's proposed acquisition of 9.99 per cent stake in Jio Platforms, the digital arm of Reliance Industries. The USD 5.7 billion (Rs 43,574 crore) deal -- the single largest FDI in the technology sector in India -- was announced in April. The US social-networking major had set up a separate entity -- Jaadhu Holdings LLC -- for making the investment. The Competition Commission of India (CCI) has approved "acquisition of 9.99 per cent stake in Jio Platforms by Jaadhu Holdings LLC", according to a tweet. Jio Platforms was created in October last year to house all-digital initiative of Reliance. The deal would bring together JioMart, the e-commerce venture of Asia's richest man Mukesh Ambani, and Facebook's WhatsApp platform to connect consumers with neighbourhood kirana stores. WhatsApp has over 400 million users in India while Jio has more than 388 million phone subscribers. Facebook has about 250 million users in India. Deals beyond a certain threshold require approval of the CCI, which seeks to prevent unfair business practices and promoter fair competition in the market place. RAM MKJ

Competition Comm approves Facebook-Jio deal

<ul><li>Facebook top advertisers have been pulling money away and the company is hoping that Jio and Novi will come to its rescue. </li><li>The job openings at the social network have dipped by 50% over the last six months, but Facebook continues to hire at senior level positions within its financial services. </li><li>GlobalData analysts believe this because Facebook is looking to strengthen its advertising platform to ensure revenue going forward. </li></ul>The Facebook boycott came to an end and barely managed to register on the social networking behemoth’s balance sheet. However, Facebook has its eye on the ball and is betting on its recent investment in <keyword id="3820" type="PERSON" weightage="20" keywordseo="Mukesh-Ambani">Mukesh Ambani</keyword>’s Reliance and digital wallet Novi — formerly known as Calibri — to continue bringing in ad revenue. The number of job openings at Facebook that used to pop up were down by nearly 50% at the end of July. GlobalData job analytics database estimates that there were about 1,102 job postings in January but only 551 in July. Even though the overall number of jobs at Facebook dipped, prominent openings were spotted for senior-level positions at the company within payments, e-commerce and advertising. “Though it has not yet had a big impact on the company's earnings, Facebook seems to be concerned that more companies will join the bandwagon, prompting the social media giant to hire senior personnel in the advertising space,” Autojyoti Bose, the lead analyst at GlobalData said in a statement. Facebook job openings at senior level positions Facebook investment in Jio Platforms is in conjunction with JioMart — an online grocery delivery platform. The deal is seen as a strategic move by Facebook to roll-out its payments platform, WhatsApp Pay, in India where other players have already established themselves like Google, Paytm, and PhonePe. In May, Facebook rebranded Calibra to Novi to distance itself from the bad press around its cryptocurrency project. While Libra will continue to operate independently from the company, Novi is purely a Facebook project. The plan is for Novi’s first product to be a cryptocurrency wallet. While one doesn’t need a Facebook or WhatsApp account in order to sign up for the digital wallet, it will be directly accessible from either app. In addition to Novi and Jio, Facebook Financial is a new division that was created to add payments and financial services to the company’s existing line of products. Researchers at GlobalData believe the underlying reason is the drive commerce and advertising bottom line — bring in more money. Here are some of the positions that Facebook was seen hiring for over the last three months: <table style="border-width: initial; border-style: none; width: 468pt; table-layout: fixed;"></colgroup><tbody><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Post </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Company </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;"><a href="https://www.linkedin.com/jobs/view/public-policy-director-novi-at-facebook-1967971811/">Public policy director</a> </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Novi </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;"><a href="https://www.linkedin.com/jobs/view/treasury-director-calibra-at-facebook-1832530539">Treasury director</a> </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Calibra </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;"><a href="https://www.linkedin.com/jobs/view/director-business-development-calibra-financial-services-at-calibra-1861218098">Director of business development</a> </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Calibra financial services </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;"><a href="https://www.facebook.com/careers/jobs/914933279022178/">Director of WhatsApp payments in India</a> </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">WhatsApp </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;"><a href="https://www.facebook.com/careers/jobs/745569989344909/">Product marketing director of payments and commerce in the US</a> </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Facebook </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;"><a href="https://www.facebook.com/careers/jobs/810262572713932/">Product marketing lead direct of e-commerce marketplace in the US</a> </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Facebook </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;"><a href="https://sg.linkedin.com/jobs/view/director-of-payment-partnerships-apac-at-facebook-1801485586">Director of payment partnership for the APAC region</a> </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Facebook </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;"><a href="https://www.glassdoor.com/job-listing/revenue-accounting-director-ads-facebook-JV_IC1147371_KO0,31_KE32,40.htm?jl=3580098354">Revenue account director of ads in the US</a> </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Facebook </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;"><a href="https://www.linkedin.com/jobs/view/data-engineering-manager-analytics-ads-business-platform-at-facebook-1855914307">Data engineering direct for ads</a> </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Facebook </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;"><a href="https://www.linkedin.com/jobs/view/product-management-lead-business-opportunities-at-facebook-1505199517/">Director of advertising onboarding programs and small business group</a> </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Facebook </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;"><a href="https://www.linkedin.com/jobs/view/1993138244/?eBP=NotAvailableFromVoyagerAPI&amp;recommendedFlavor=IN_NETWORK&amp;refId=4d53b561-3629-486d-8fbc-5813b92f871b&amp;trk=flagship3_search_srp_jobs">Product Growth Manager - India</a> </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Facebook </td></tr><tr><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;"><a href="https://www.linkedin.com/jobs/view/1975370693/?eBP=JOB_SEARCH_ORGANIC&amp;recommendedFlavor=SCHOOL_RECRUIT&amp;refId=4d53b561-3629-486d-8fbc-5813b92f871b&amp;trk=flagship3_search_srp_jobs">Small Businesses (SMB) Research Manager</a> </td><td style="border-left:solid #000000 1pt;border-right:solid #000000 1pt;border-bottom:solid #000000 1pt;border-top:solid #000000 1pt;vertical-align:top;padding:5pt 5pt 5pt 5pt;overflow:hidden;overflow-wrap:break-word;">Instagram </td></tr></tbody></table> The boycott, called #StopHateForProfit, led to over 1,000 companies pulling their millions from Facebook. Of the social network’s top 20 advertisers, five are keeping their money away. This includes Microsoft, Unilever, Diageo, Coca-Cola and CVS. In 2019, these companies combined spent a total of $237.4 million on ads on Facebook, according to data by Pathmatics. SEE ALSO: <a href="https://www.businessinsider.in/tech/apps/news/the-heat-is-on-mark-zuckerberg-in-india-as-facebook-and-whatsapp-incur-the-ire-of-modis-rivals/articleshow/77575358.cms">The heat is on Mark Zuckerberg in India as Facebook and WhatsApp incur the ire of Modi's rivals</a> <a href="https://www.businessinsider.in/business/startups/news/its-not-just-tiktok-its-clone-apps-in-india-too-have-a-beeline-of-investors/articleshow/77606019.cms">It's not just TikTok, its clone apps in India too have a beeline of investors</a> <a href="https://www.businessinsider.in/careers/news/it-and-media-employees-are-in-no-hurry-to-get-back-to-office-not-until-there-are-proper-policies-in-place/articleshow/77486082.cms">IT and media employees are in no hurry to get back to office — not until there are proper policies in place</a>

Facebook is hiring senior execs for its digital wallet Novi and its partnership with Jio

<ul><li><keyword id="6354576" type="UNKNOWN" weightage="20" keywordseo="facebook">Facebook</keyword> has invested $5.7 billion for a 9.9% stake in <keyword id="3820" type="PERSON" weightage="20" keywordseo="Mukesh-Ambani">Mukesh Ambani</keyword>’s <keyword id="6354504" type="DEFINITION" weightage="20" keywordseo="reliance-jio">Reliance Jio</keyword> which puts the pre-deal valuation at ₹4.4 lakh crore. </li><li>The reason <keyword id="6354630" type="PERSON" weightage="20" keywordseo="mark-zuckerberg">Mark Zuckerberg</keyword>’s investment makes sense is because <keyword id="2003276" type="PERSON" weightage="20" keywordseo="Jio">Jio</keyword> is likely to be the fastest-growing segment for Reliance in the post-COVID world. </li><li>It’s also a way for Facebook to gain an edge in the Indian market which has largely been a duopoly between Facebook and Google when it comes to digital solutions for over a decade — a duopoly that has come under pressure with ByteDance’s entry.</li></ul>Facebook announced that it has invested $5.7 billion for a 9.9% stake in Mukesh Ambani’s Reliance Jio platform — India’s largest telecom player by the <a href="https://www.businessinsider.in/mukesh-ambanis-reliance-jio-collaborates-with-mark-zuckerbergs-facebook-to-launch-digital-literacy-program-in-india/articleshow/70066803.cms">number of subscribers</a> ⁠— and in early trade, Reliance Industries (RIL) <a href="https://www.businessinsider.in/india/news/mukesh-ambanis-reliance-industries-stock-gets-a-50000-crore-facebook-boost/articleshow/75285485.cms">share price jumped up as much as 7.5%</a>. This is because Facebook’s Mark Zuckerberg has paid a certain premium for a stake in Reliance Jio. The investment has valued Jio at over half of RIL’s total market capitalisation as on April 21. Jio makes up for less than a tenth of RIL’s consolidated revenue which includes other segments like retail, petrochemicals, and oil and gas exploration to name a few. <div type="image" title="RIL" msid="75286310" hostid="261" caption="&amp;lt;p&amp;gt;Reliance Industries&amp;#39; share price today morning, April 22&amp;lt;/p&amp;gt;"></div> What is the real worth of Reliance Jio? On April 14, HDFC Securities valued Jio at ₹4.8 lakh crore. For every share of RIL which was worth around ₹1,400 then, JIo was estimated to be ₹811 — 57.9% of the market cap. Deven Choksey, the managing director of KR Choksey Shares &amp; Securities told Business Insider, on April 21, that he valued Jio at ₹550 rupees a share when RIL was trading at around ₹1200. Based on a market cap ₹7.8 lakh crore, Jio would be worth ₹3.4 lakh crore by Deven's estimate. At a <a href="https://www.businessinsider.in/business/news/facebook-picks-up-10-stake-in-jio-platform-for-rs-43574-cr/articleshow/75283937.cms">pre-deal value of ₹4.4 lakh crore</a>, Zuckerberg’s buy-in is about 33% higher than what Choksey had estimated on Tuesday. This explains why RIL’s shares have spiked in a market that’s bearing down due to the impact of Coronavirus. Why Facebook needs Jio The reason Zuckerberg’s investment makes sense is because Jio is likely to be the fastest-growing segment for Reliance in the post-COVID world. Even though the Reliance subsidiary is only three-and-a-half years old, it has stolen the top spot from others like Vodafone and Bharti Airtel to become the largest telecom player in the country making it an attractive buy-in for the US company. “The recent tariff hike should still allow Jio’s EBITDA (earnings before interest, tax, depreciation and amortization) to rise 78% YoY [year-on-year] in FY21. Strong telecom and a weaker rupee will offset big cuts in petrochemicals, refining and retail as FY21 EPS rises a small 1.6% YoY,” estimates capital market and investment group, CLSA. It’s also a way for Facebook to gain an edge in the Indian market which has largely been a duopoly between Facebook and Google when it comes to digital solutions for over a decade. The duopoly that has recently been threatened by ByteDance making inroads with its mobile apps like TikTok and Resso. Entering India hand-in-hand with Jio will give Facebook access to its 370 million subscribers. There are over 451 million active internet users in the country today with the number estimated to rise beyond 600 million in the coming year, according to Internet and Mobile Association of India (<a href="https://cms.iamai.in/Content/ResearchPapers/d3654bcc-002f-4fc7-ab39-e1fbeb00005d.pdf">IAMAI</a>). What does Asia’s second-richest man get from the deal? For Ambani, CLSA forecasts that big deals like the one between Ambani and Zuckerberg will help reduce the burden of debt on RIL, which was at about $22 billion ⁠— 2.7 times its EBITDA⁠— at the end of March 2019. CLSA expects that the ratio will fall to 1.7 times in FY22 even before the Jio-Facebook deal was announced. RIL’s plan to reduce its debt also included a stake sale in its energy business to Saudi Arabia’s Aramco. But the crash in crude oil prices has cast a shadow on the stake sale to Aramco. A fresh start for Facebook This could be a new chapter for Facebook who has been trying to crack the Indian market for a while, but precious ventures like FreeBasics and internet.org did not have the <a href="https://www.businessinsider.in/tech/news/mukesh-ambani-and-mark-zuckerberg-are-looking-to-create-a-wechat-like-super-app-says-report/articleshow/75174322.cms">expected outcome</a>. It also puts Facebook head-to-head against the likes of Japan’s SoftBank, which normally holds the title of being India’s largest tech investor with over $10 billion invested across the country in unicorns like Flipkart, Ola and OYO. See also: <a href="https://www.businessinsider.in/business/news/facebook-picks-up-10-stake-in-jio-platform-for-rs-43574-cr/articleshow/75283937.cms">Mark Zuckerberg's Facebook picks up 9.9% stake in Mukesh Ambani's Jio for $5.7 billion</a> <a href="https://www.businessinsider.in/india/news/mukesh-ambanis-reliance-industries-stock-gets-a-50000-crore-facebook-boost/articleshow/75285485.cms">Facebook’s investment in Reliance Jio boosts RIL share value by ₹50,000 crore</a>

Here's why Facebook's Mark Zuckerberg is paying top dollar for a stake in Mukesh Ambani's Reliance Jio

<ul><li><keyword id="3124726" type="General" weightage="100" keywordseo="eno" source="Orion">ENO</keyword> leverages the 4G wave to crack the big rural opportunity.</li><li>The campaign aimed to drive engagement and consideration through locally relevant digital content on Facebook and Jio’s KaiOS.</li><li>The first-of-its-kind initiative has already reached 35 million viewers.</li></ul>Antacid brand Eno is known for its depth of distribution and huge brand recall as the go to solution for acidity. Despite massive presence across town tiers and socio-economic groups, the big growth challenge remains increasing penetration in rural areas. Eno has addressed the dual challenge of reaching the rural audiences in relatively media dark areas and building communication with <keyword id="386317" type="General" weightage="20" keywordseo="rural-consumer" source="Orion">rural consumer</keyword>s at the heart with a new campaign.The 4G wave, driven by Jio’s aggressive expansion and the increasing ownership of phones has acted as an enabler for marketers, as it is now possible to capture the imagination of the rural consumer by serving audio-visual content through social platforms like Facebook and KaiOS, in the otherwise media dark clusters like UP, Bihar and other rural markets. <div type="javascript" title="Instagram" contenttype="Video"><cdata><![CDATA[ ]]></cdata></div> In September this year, the brand launched a new digital campaign on Facebook and Jio’s KaiOS platform, by targeting users in core rural markets of Bihar, Jharkhand, MP, Rajasthan, West Bengal and Orissa, garnering a massive reach of over 35 Mn viewers. The methodology to drive this initiative was a first for any brand on these platforms - The village pin codes obtained from India Postal data were mapped to the Census of India and then subsequently combined with internal business KPIs to identify the right villages to target. These pincodes were than shared with Facebook to map the audience size available on the platfrom. While reaching rural consumers was important, it was also critical to build communication that resonated with rural audiences. In a first-ever for Eno, and a rare industry practice, a new Digital Video ad was created specifically for rural consumers with a key rural insight. In doing so, Eno addressed the core brand of establishing superiority over common home remedies and also extending the very successful “Gadbad Gadbad” creative platform. Anurita Chopra, Head of Marketing, GSK Consumer Healthcare said “Growing Rural Penetration is one the key strategic tasks for Eno, something most brands have struggled with because the inherent challenges with traditional Media. Our idea was to expand our rural reach using the power of 4G Tech, in markets we never had before. Engaging with Rural audiences with relevant, localized content is a key pillar of the campaign.”

You Searched For "jio facebook" and got 8 results

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Facebook is hiring senior execs for its digital wallet Novi and its partnership with Jio

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Here's why Facebook's Mark Zuckerberg is paying top dollar for a stake in Mukesh Ambani's Reliance Jio

Prabhjote Gill

ENO's latest campaign for rural India reaches 35 million viewers through Facebook and Jio's KaiOS

BI India Partner

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