IPL continues to carve a niche for itself in India while also keeping its fans engaged

India’s homegrown news app Dailyhunt has confirmed that it has signed on as an associate sponsor wi…

Mobile Gaming saw accelerated growth in consumer engagement

CSK’s brand value has reduced from INR 732 crore to INR 611 crore

The Board of Control for Cricket in India (BCCI) on Monday invited third parties to express their i…

Santosh N, Managing Partner D and P Advisory LLP and External Advisor, Duff & Phelps talks about th…

ESP Properties- the entertainment and sports division of GroupM India today released the 2020 repor…

BCCI collects massive revenues from broadcasters and Over-the-top (OTT) platforms by sel…

TVS Eurogrip clarifies it has not signed a 3-year deal with Chennai Super Kings

New Delhi, Aug 10 () Baba Ramdev's Patanjali Ayurved is considering to bid for the title sponsorshi…

There has been a high interest to watch Athletics and Gymnastics

The money associated with the deal is yet to be known and a Tata spokesperson, while confirmin…

As IPL’s secure bio bubble breaches, experts share how cancellation of IPL can impact brands

How to get your moment marketing right without taking away the focus from the trend