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3 mins read

With an eye on IPL, Mukesh Ambani boosts his war chest with a ₹13,500 crore investment from Murdoch

Mukesh Ambani has set his eyes on the IPL broadcast and streaming rights auction, which is set to h…

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2 mins read

It’s Ambani vs Disney vs Sony as Amazon plans to back out on the eve of IPL broadcast rights auction

Earlier, two of the world’s richest men, Jeff Bezos and Mukesh Ambani were expected to clash o…

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6 mins read

There’s a silver lining for Hotstar in losing IPL digital rights – here is how it can strengthen its counter-strategy

In the recently concluded Indian Premier League media auctions, Star bagged the television rights a…

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1 min read

IPL Auction: Rovman Powell moves to Rajasthan for whopping sum, SRH breaks bank for Travis Head

West Indies power hitter Rovman Powell went for a whopping sum, while Australia's destructive opene…

ANI   


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5 mins read

Nine out of 11 IPL teams’ brand value crosses $100 million; Dhoni’s CSK top dog

According to a report by investment bank Houlihan Lokey, the brand value of all Indian Premier Leag…

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3 mins read

IPL nail biters, munchies and the demand for ‘sides’

A closer look at the report shows that pan-India the growth in food ordering due to IPL this time a…

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5 mins read

Monetising sports for sustained growth: A game every OTT platform can play

Streaming video is fast replacing traditional TV for sports content. Sports events airing at times …

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3 mins read

IPL 2023 scores over 1,300 crore video views on JioCinema in the first five weeks

The ongoing Indian Premier League (IPL) 2023 received over 1,300 crore video views on JioCinema in …

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2 mins read

Mukesh Ambani’s JioCinema to take on Disney+ Hotstar, and Amazon Prime with free 4K IPL streaming

JioCinema is a streaming platform that will offer free 4K streaming of the Indian Premier League ma…

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2 mins read

MS Dhoni set to play 250th IPL match of his career

The D-day approaches as Chennai Super Kings will be playing against Gujarat Titans in the finale of…

ANI   


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2 mins read

IPL 2023 opens with drop in advertisers: 40% drop for TV, 70% for digital

Digital advertising fared worse, with a 70% drop in advertisers on Day-1. On the opening day, the n…

ANI   


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2 mins read

IPL 2023: Happy for Dhoni, would be nice to meet him in the final, says Hardik Pandya

Gujarat Titans (GT) skipper Hardik Pandya expressed his delight over MS Dhoni's success after Chenn…

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2 mins read

The game will love you back: Sachin told Arjun Tendulkar before IPL debut

Having joined Mumbai Indians two years ago, 23-year-old Arjun Tendulkar made his IPL debut with the…

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4 mins read

Sports sponsorships jump 49% to ₹14,209 crore in 2022 on the back of big sporting events

Cricket accounts for 85% of total spends, as other emerging sports continue to be small in comparis…

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3 mins read

IPL 2023: Rajasthan Royals and Royal Challengers Bangalore emerge as experts' top picks

Rajasthan Royals and Royal Challengers Bangalore - who won their opening games quite convincingly a…

ANI   


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2 mins read

I had no belief, tank was empty: Kohli on quitting IPL captaincy after 2021

Star India batter Virat Kohli has opened up on his decision to step down as skipper of Royal Challe…

PTI   


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5 mins read

Without HBO and IPL, 15 million subscribers could flee Disney+ Hotstar in 2023

Bob Iger’s $5.5 billion cost-cutting plan could result in Disney+ Hotstar losing over a quarter of …

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4 mins read

How IPL Teams (Franchises) make money

From Mumbai Indians to SunRisers Hyderabad, here is how much money franchises will make after the r…

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4 mins read

BCCI’s money-spinner a curse for Mukesh Ambani’s Viacom18: Will IPL make profits for media winners this time?

However, IPL can be a curse of sorts for the winner as they have to foot a hefty bill for …