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Not a six, IPL hits a ten as it turns into a decacorn
The Indian Premier League (IPL) has become a decacorn as the overall combined brand value has cross…
Not just IPL championship, Dhoni’s CSK tops Rohit’s MI in brand value too
Here are the IPL teams that command the highest brand value as per the Houlihan Lokey Indian Premie…
Baadshah of Bollywood Shah Rukh Khan debuts on India's richest list with Rs 7,300 cr — here's how the King made his wealth
Shah Rukh Khan joins India's wealthiest with Rs 7,300 crores, driven by ventures in films, producti…
IPL media rights value can touch $50 billion: Chairman Arun Dhumal
IPL chairman Arun Dhumal believes that the media rights value of the league has the potential to to…
PTI
Decoding Rahul Dravid’s rising popularity among brands
The revival of brand Rahul Dravid
IPL brand value falls for first time in 6 yrs, says report
The brand value of the Indian Premier League (IPL) went down for the first time in six years - by 3…
Sachin Tendulkar’s brand value is the third-highest among all cricketers despite retiring 7 years ago from international cricket: Report
In terms of monetary value, Sachin Tendulkar stood at Rs 1.67 billion
Checkout IPL teams and their net brand value; Shahrukh Khan's KKR holds the third spot
According to Duff & Phelps, Mumbai Indians retained the top spot in the franchise brand rankings fo…
The IPL ecosystem value has decreased by 3.6% to Rs 45,800 crore in 2020 from Rs 47,500 crore in 2019: Duff & Phelp
CSK’s brand value has reduced from INR 732 crore to INR 611 crore
What makes Virat Kohli the most loved brand ambassador during IPL
Kohli is one of the most visible faces on television with more than 17 brands in his kitty
Campa has to go beyond invitation price to build the brand & distribution network
The launch of Campa-Cola is right not just from the season point of view but also because the heat …
Mumbai Indians, Chennai Super Kings and Delhi Capitals pick up brand value as KKR and Royal Challengers fall
Last year however it rose even more at 18.87% growth to ₹418 billion (₹41,800 crore). A dip in s…
What does Vivo coming back as IPL's title sponsor mean for BCCI and the brand?
IPL 2020 sponsorship crossed the ₹500 crore mark last season
MS Dhoni is the most popular celebrity endorser this IPL 2020 , shows report
The captain cool has emerged the top Celebrity
How IPL can make Indian brands #Atmanirbhar
IPL this year will prove to be a greater opportunity for the Indian brands to invest and gain visib…
With IPL around the corner, Virat Kohli bags another brand in his kitty -- Great Learning
Great Learning has announced the appointment of Virat Kohli as its brand ambassador.
ESPNcricinfo's campaign reinforces core value proposition of delivering wholesome cricket news and information
With the announcement of IPL 2020 in UAE, cricket fans finally have a reason to rejoice.