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Star India Network garnered a cumulative reach of 352 million in the first 26 matches
BCCI suspended IPL on May 04
Broadcast industry: Trends to watch out for in 2021
After facing unprecedented turbulence in the year 2020, broadcasters are now looking forward to see…
IPL's opening match clocks 10 billion minutes viewership on Star India Network
The response is bigger than opening matches of all other IPL editions held previously other than Dr…
As India faces a second wave of COVID-19 infections, will VIVO IPL 2021 repeat last season's success?
VIVO ipl 2021 is just three days away and our country has surpassed 1 lakh mark in daily covid-19 c…
How India's loss at the T20 World Cup will affect Indian brands
India’s loss against New Zealand has pushed them towards the brink of a league stage exit
IPL 2023 to drive fantasy sports companies to ₹2,900-3,100 crore revenue, fueled by Tier-2 cities and exciting prizes
Fantasy sports companies like Dream11, My11Circle, MPL are set to receive a huge boost due to the o…
Throwback to some of the best IPL ads made over the years
Some IPL ads we have loved over the years
The IPL ecosystem value has decreased by 3.6% to Rs 45,800 crore in 2020 from Rs 47,500 crore in 2019: Duff & Phelp
CSK’s brand value has reduced from INR 732 crore to INR 611 crore
Disney+ Hotstar strengthens its content offering to attract new users as cricket lovers get ready for Vivo IPL 2021
Star acquired television and digital rights for Indian Premier League in 2017 for a 5 year period f…
As IPL gets suspended indefinitely, experts discuss the broad implications of the move on all stakeholders
Most experts felt the need of the hour was to focus on curbing the spread of the virus
What does Vivo coming back as IPL's title sponsor mean for BCCI and the brand?
IPL 2020 sponsorship crossed the ₹500 crore mark last season
Manchester United owners are getting drawn to the world's biggest cricket league – here's why
Another report also suggests that BCCI extended the deadline for picking up the tender documen…
We will be back on IPL media properties whenever the league returns: Abhishek Madhavan, Mobile Premier League
During IPL 2020, the number of fantasy gamers on MPL increased by 7 times compared to pre-IPL
IPL influences consumer actions in a big way: Havas' HI-CRICKET survey
The survey is aimed at understanding the impact of IPL 2021 in influencing brand health metrics acr…
Puma aims to fuel growth of the Rs 60 crore merchandise market in India through its partnership with Royal Challengers Bangalore
It is important for sports culture that India’s merchandise market grows: Puma’s Abhishek Ganguly
Coronavirus travel restrictions affect everything from the IPL to NRIs on vacation
India’s Ministry of Health issued a new travel advisory late last night, March 12, suspended all …
Zee horror show: Stock slumps over 32% after merger with Sony is called off
The stock of Zee Entertainment Enterprises slumped 9.9% in early morning trade, a day after Sony ca…
Trends that will shape the broadcast industry in 2022
New opportunities that 2022 will bring forth for the broadcast industry.
Indian Sports Industry in 2020 is estimated at Rs 5894 crore; cricket claims 87% share of sports sponsorship pie: GroupM ESP
Mobile Gaming saw accelerated growth in consumer engagement
Print and TV degrow by 13% and 36% respectively in 2020: FICCI - EY report
Digital media and online gaming were the only segments which grew in 2020 adding an aggregate of Rs…