You Searched For "integrated marketing" and got 15 results
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1 min read
Apple is planning a major update for Siri to compete with ChatGPT, Gemini: All we know
Apple is gearing up to supercharge Siri with advanced AI, aiming to rival ChatGPT and Google’s Gemi…
2 mins read
Most organizations see AI as key to competitive advantage, notes a new report
AI's impact varies by sector; in mergers and acquisitions, 28% have seen benefits in personalized c…
PTI
2 mins read
Private equity giant KKR is in talks to acquire the adtech company Integral Ad Science
A take-private deal by a private equity firm like KKR could help IAS grow further without the quart…
Lara O'Reilly
3 mins read
One marketing firm is merging AI and account-based marketing to attract new businesses. It's already achieved a 20x ROI.
Jasper is using AI to create personalized marketing content to target companies that might be inter…
Erica Sweeney
4 mins read
UBS launches its experiential "House of Craft" campaign in New York as Credit Suisse integration continues
UBS's "House of Craft" campaign, which highlights artisanship, is the bank's first experiential bra…
Julia Hood
4 mins read
Indian smartphone shipments up 3% in Q3 – Vivo leads the market but Samsung wins the value game
Indian smartphone shipments have received a boost in Q3, recording a 3% year-on-year growth, which …
2 mins read
India's cement industry expected to grow to 5.09 billion tonnes by 2028-29 amid infrastructure push: Report
Driven by the growing government spending on infrastructure projects, the Indian cement industry is…
4 mins read
Worldwide tablet shipments grow by 20.4% in Q3 2024, Apple leads with over 31% market share
Worldwide tablet shipments continued to record good growth for the third consecutive quarter after …
3 mins read
Google Play announces best apps and games of 2024 in India: All you need to know
Google Play announced its Best of 2024 awards in India, highlighting the rise of Indian app develop…
Volkswagen is using AI to speed up and scale marketing, while also integrating ChatGPT into its vehicles, says CMO Susanne Franz
Volkswagen CMO Susanne Franz says AI is being used to scale and speed up marketing, while Chat GPT …
2 mins read
Groq CEO Jonathan Ross reveals strategy to lead AI chip market
Groq CEO Jonathan Ross aims to revolutionize AI inference using its unique LPU chips, challenging i…
Hugh Langley
3 mins read
The biggest stock market winners and losers of the US port strike
"The longer this goes, the more the impact scales, and really it starts to scale exponentially," St…
Matthew Fox
2 mins read
Adobe collaborates with Coursera and others to help people develop AI skills, announces new AI-powered marketing tool
Adobe introduced new initiatives at Adobe MAX 2024 to empower learners and marketers through advanc…
3 mins read
Apple jumps on the AI bandwagon – Apple Intelligence, ChatGPT integration, AI-powered Siri and more
Apple on Monday hosted the Worldwide Developers Conference (WWDC), where it announced iOS 18, macOS…
4 mins read
Market-making giant Citadel Securities is rebuilding the tech that powers its trades as it eyes growth
Two of Citadel Securities' top technology execs explain how the market maker is revamping its core …