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2 mins read

Private equity giant KKR is in talks to acquire the adtech company Integral Ad Science

A take-private deal by a private equity firm like KKR could help IAS grow further without the quart…

Lara O'Reilly   


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3 mins read

AI won't kill your computer science degree, professors say

Harvard computer science professor David Malan told BI that far from displacing software engineers,…

Kwan Wei Kevin Tan   


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2 mins read

Proposals sought to establish integrative health research centres at AIIMS

The Indian Council of Medical Research (ICMR) in collaboration with the Central Council for Researc…

PTI   


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3 mins read

Indian marketers rank mobile and social media as top priorities for 2022 but Ad Fraud remains a huge challenge, Integral Ad Science study finds

The IAS Industry Pulse Report provides insights into the emerging trends and priorities that will d…

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2 mins read

Ad fraud rates decrease in desktop and mobile web display in India: Report

Mobile campaigns in India deliver stronger results in H1 2021, According to IAS Media Quality Report

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4 mins read

Unlocking new marketing opportunities for the post-pandemic future

Marketers today need to focus on a holistic media quality approach, and utilizing insights to optim…

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1 min read

How much top adtech firms pay employees in the US

Insider analyzed data to show how much companies including Roku, The Trade Desk, and Integral Ad Sc…

Lauren Johnson   


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5 mins read

Instagram's crisis highlights the bigger issues the entire ad industry is facing

A report detailing issues with Instagram's Reels is demonstrative of the challenges the ad industry…

Dan DeFrancesco   


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2 mins read

Taboola and IAS partner to launch a Brand Safety Solution for Performance Advertisers

Taboola has worked with IAS for several years to build new products and optimize their publisher in…

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2 mins read

Delhivery acquires Pune-based Algorhythm Tech to strengthen its supply chain

Delhivery, India's fully-integrated logistics service provider, will acquire the Pune-based Algorhy…

Taiyler Simone Mitchell   


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1 min read

Novo Integrated Sciences soars 878% as it moves from over-the-counter trading to Nasdaq Capital Market

Novo Integrated Sciences stock soared Wednesday following its move to the Nasdaq Capital Market.

Carla Mozée   


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4 mins read

OPINION: As ESG disclosures turn mainstream, here’s a quick overview of challenges and approaches for Indian businesses

ESG disclosures have matured over time, and the seriousness on various disclosure elements is aptly…

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4 mins read

Indian tech majors to see uptick from next fiscal with added benefits from GenAI

The Indian IT sector is set for a slow year as global slowdown has made companies rethink their tec…

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2 mins read

The CEO of ad-tech firm Integral Ad Science has a plan to fix brand safety problems on OTT

IAS isn't alone in trying to solve OTT fraud and brand safety. Ad-tech firms like Pixalate and MadH…

Lauren Johnson   


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9 mins read

Science has found a simple way to free us from our addiction to social media

Trying to limit your screen time? A new app uses a simple, science-backed trick to break the bad ha…

Shubham Agarwal   


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2 mins read

High BP in men in their 30s linked with dementia risk in their 70s

Having high blood pressure in your 30s is associated with worse brain health around age 75 like hig…

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2 mins read

Scientists from Korea develop completely biodegradable paper straws

Researchers have developed eco-friendly paper straws that are 100 per cent biodegradable, perform b…

PTI   


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6 mins read

Integral Ad Science just won some big money backing - now it wants to launch an assault on the TV-measurement business

Knoll: There tends to be less inventory in Europe, so people have been focused on the quality over …

Lauren Johnson   


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2 mins read

Cognizant closes Q3 with $4.9 bn revenue, to acquire OneSource (Ld)

Nasdaq-listed Cognizant Technology Solutions (Cognizant) closed the third quarter with a 2.4 per ce…