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3 mins read

Wall Street is bullish on Meta earnings as analysts eye an AI boost for the tech titan

Analysts are bullish on Meta earnings ahead of the Facebook parent's third-quarter report. BofA nam…

Jennifer Sor   


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3 mins read

'Reels, Messaging, and AI:' What Wall Street analysts expect from Meta as it gears up for first-quarter earnings

Wall Street is upbeat heading into Meta Platforms' first-quarter earnings, with analysts touting it…

Filip De Mott   


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3 mins read

'Potential boost from TikTok uncertainty': Here's what Wall Street expects from Meta's 2nd-quarter earnings

"Our 2Q advertising checks and time at Cannes suggest that the broader online advertising market is…

Matthew Fox   


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3 mins read

'Reels is outperforming TikTok': Here's what Wall Street expects from Meta's 3rd-quarter earnings

Investors are waiting to see how Meta balances its "year of efficiency" cost cuts with its need to …

Matthew Fox   


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6 mins read

Gen Z is fleeing Instagram. The platform has a dumb new plan to win them back.

Instagram has been letting creators earn "badges" for hitting certain milestones, but they add to t…

Emily Stewart   


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1 min read

Meta expands its monetisation feature 'Gifts' across US on Instagram

Gifts allow followers to show their appreciation through direct monetary support, the company sa…

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1 min read

Instagram creators can now earn up to $10,000 through Reels

According to 9To5Mac, creators will now have the chance to earn up to $10,000 by posting these s…

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2 mins read

Mark Zuckerberg says people spent 24% more time on Instagram after Meta launched AI-powered Reels

People are "resharing Reels more than 2 billion times every day, doubling over the last six months,…

Nidhi Pandurangi   


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1 min read

Instagram now lets you edit the cringey DMs that you immediately regret sending

Instagram is following in the footsteps of WhatsApp and rolling out new features that include allow…

Alexandra Bacon   


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1 min read

Meta to discontinue cross-app communication chats on Instagram

Meta will soon discontinue the "cross-app communication chats" feature that lets you chat with Face…

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1 min read

How to use Text to Speech and voice effects in Instagram Reels

The Text to Speech feature uses an automated voice to read the text that’s in the video. You mus…

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5 mins read

Instagram's crisis highlights the bigger issues the entire ad industry is facing

A report detailing issues with Instagram's Reels is demonstrative of the challenges the ad industry…

Dan DeFrancesco   


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2 mins read

Meta crosses $1 bn annual revenue run rate for Reels ads

Meta has crossed $1 billion annual revenue run rate for ads on its TikTok rival short-video making …

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8 mins read

From brand deals to selling merchandise, this is how much Indian social media influencers earn

It all starts with a barter. Like many of us who started with an internship wherein we were pai…

Business Insider Latest Story Image
7 mins read

How much money Instagram influencers make

Instagram influencers can make money from sponsored content, affiliate links, selling products, and…

Sydney Bradley   


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1 min read

Instagram launches education programme for creators in India to learn, earn and build communities

In a bid to empower content creators, Facebook-owned Instagram on Thursday announced its largest cr…

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4 mins read

How many followers you need on Instagram to get paid

Creators share how many followers they need to get paid on Instagram. This includes brand deals and…

Sydney Bradley,Shriya Bhattac…   


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2 mins read

'AI advancement driving engagement': Here's how Wall Street is reacting to Meta's 3rd-quarter earnings

"We believe Meta continues to execute well and remains disciplined, and we would be buying the pull…

Matthew Fox   


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1 min read

Spotlight, Snapchat's answer to TikTok and Instagram Reels launched in India

Snapchat rolls out its new user-generated platform in India

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4 mins read

The pivot in influencer content creation post-COVID

Ankit Agarwal, Founder – Do Your Thng writes how the pandemic has impacted influencer marketing