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6 mins read

Instagram Reels are really, really weird lately, right? I think it's because of the 'Mythical Reel Pull.'

The Instagram "Mythical Reel Pull" is increasingly a thing. It's when content from a seemingly rand…

Katie Notopoulos   


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3 mins read

Startup stories: OpenAI to YouTube, companies that gained success overnight

Sam Altman-led OpenAI isn’t the only company which saw a sudden influx of wealth with its AI tool C…

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1 min read

Meta expands its monetisation feature 'Gifts' across US on Instagram

Gifts allow followers to show their appreciation through direct monetary support, the company sa…

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1 min read

Instagram to end live shopping feature on March 16

"Beginning on March 16, 2023, you will no longer be able to tag products in live broadcasts on I…

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1 min read

Instagram Reels APIs launched for developers to improve content publishing

The platform said that it is looking to improve its content publishing and consumption experienc…

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6 mins read

Some Gen Zers would rather take a chance on a new app than use 'embarrassing' Instagram if TikTok gets banned

Some Zoomers would rather take their chances with a new social media platform than suffer the "humi…

Lindsay Dodgson   


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3 mins read

I paid $150 to cuddle cows. I expected it to be like the Instagram Reels, but it was totally disappointing.

The author says the cows were more interested in the bucket of food than getting cuddled or offerin…

TJ Butler   


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2 mins read

Instagram expands its branded content capabilities and launches a new campaign

The photo-sharing app has also launched a new campaign to celebrate its creators.

Business Insider Latest Story Image
7 mins read

How much money Instagram influencers make

Instagram influencers can make money from sponsored content, affiliate links, selling products, and…

Sydney Bradley   


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4 mins read

Instagram isn't just hurting teenage girls - I'm an adult who deleted Instagram. Here's what I learned from my digital detox.

I deleted my Instagram account because I was getting addicted to Reels. Quitting Facebook's social …

Alyse Kalish   


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1 min read

Instagram is bringing ads to Reels in India; here are a few formats it is planning to add

Facebook-owned short video-making app Instagram Reels is bringing ads to Reels in few countries, in…

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4 mins read

Mark Zuckerberg can kiss 'Hot Zuck Summer' goodbye. Instagram is now in full crisis mode.

Mark Zuckerberg might have enjoyed a "Hot Zuck Summer," but the latest disturbing crisis at Meta me…

Katie Notopoulos   


Business Insider Latest Story Image
4 mins read

Mark Zuckerberg can kiss 'Hot Zuck Summer' goodbye. Instagram is now in full crisis mode.

Mark Zuckerberg might have enjoyed a "Hot Zuck Summer," but the latest disturbing crisis at Meta me…

Katie Notopoulos   


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4 mins read

How many followers you need on Instagram to get paid

Creators share how many followers they need to get paid on Instagram. This includes brand deals and…

Sydney Bradley,Shriya Bhattac…   


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2 mins read

Meta expanding child safety measures as scrutiny mounts

Amid an increased scrutiny over the alleged proliferation of sexual abuse content about children on…

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1 min read

Instagram adds new feature to display upcoming livestreams on profiles

Once the banner is up, followers can subscribe to get reminded about the live stream. Users ca…

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1 min read

Instagram continues its TikTok emulation by launching 'Remix' on Reels

In its bid to further take on Chinese short-form video app TikTok, Facebook-owned Instagram has ann…

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1 min read

Spotlight, Snapchat's answer to TikTok and Instagram Reels launched in India

Snapchat rolls out its new user-generated platform in India

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2 mins read

Ad agencies are hiring again

Insider's top advertising and media stories for May 25.

Lauren Johnson   


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2 mins read

Instagram's Twitter rival, Threads, is destined to become a boring playground for brands

Threads has surged to over 100 million users in less than a week, riding a hype wave. But the Meta …

Nathan McAlone