You Searched For "insights division at kantar" and got 20 results
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2 mins read
Kantar Marketplace platform expands to Creative and Media effectiveness solutions in India
Kantar Marketplace is a market research platform that empowers insights professionals, marketers an…
6 mins read
TCS retains No 1 spot as India’s top brand but tech sector takes a hit
The combined value of Kantar BrandZ’s top-75 Indian brands shed 4% of their value to $379 billion i…
2 mins read
Summer vacations are here, and parents are worried about kids sticking to screens
Ahead of the summer vacation, 85 cent parents are worried about kids spending excessive screen time…
PTI
2 mins read
Creativeland Asia launches a specialized research division, Crossbow Insights
Shalini Sinha, CEO, Consumer Intelligence & Director of Strategy, will spear the consumer insights …
3 mins read
TCS is India's most valuable brand worth $45.5 billion: Kantar
India’s top 75 brands are worth $393 billion - that’s 11% of India’s GDP
3 mins read
Indians are saving more and working longer hours to meet living expenses, says study
Urban consumers are putting less money into their piggy banks as savings have taken a hit due to in…
3 mins read
Kantar's guide for FMCD brands to help them navigate the ecosystem with sustainable solutions
Kantar unveils Sustainability Report: A roadmap for India’s FMCD sector
4 mins read
Parle is the most chosen brand in India: Report
Brand Footprint 2020 report from Worldpanel Division of Kantar launches its top brands list.
5 mins read
Making sustainable choices that don’t burn a hole in your pocket: Here’s how brands can help close The Value-Action Gap
Brands now have to put sustainability at the heart of their business; it is a non-negotiable: Paru …
10 mins read
Lessons brands can learn from the winners of Kantar's Creative Effectiveness Awards
Kantar tested more than 10,000 creatives for clients around the world
3 mins read
Consumers expect healthcare sector to see an increased allocation in the 2022 budget as the pandemic rages on: Kantar report
Here's what consumers are expecting from the upcoming budget
1 min read
Kantar completes acquisition of Numerator, creating a global leader in shopper behaviour
Numerator extends Kantar’s leadership in shopper insights into the U.S. and Canada
8 mins read
Kantar’s Managing Directors tell us why ‘Purpose’ is an important contributor to brand equity in India
Lessons brands can learn from Kantar’s latest BrandZ report on most purposeful brands
3 mins read
Internet usership in rural India grew much faster than urban cities, clocks 13% growth to 299 million internet users in 2020: IAMAI-Kantar ICUBE 2020 Report
India is likely to have 900 million active Internet users by 2025 against 622 million in 2020, a 45…
3 mins read
Online is the second largest consumed media after television in rural India: Kantar and GroupM report
WhatsApp and Facebook are the most used social media/ messenger platforms
6 mins read
Despite the growth of digital, consumers are more positive about offline ad platforms like cinema, sponsored events, magazine ads: Kantar
TikTok tops the Ad Equity charts for a second year
3 mins read
Kantar India launches a marketplace to provide Innovation and Product Development solutions
Kantar rolls out a new suite of Innovation and Product Development solutions on Kantar Marketplace.
2 mins read
Covid-19 has led to brand loyalty taking a beating: Kantar report
The report covers a robust sample of 10,000 urban consumers ranging between 15-55 age groups; acros…
3 mins read
Rural India likely to bounce back faster than urban: Kantar and GroupM report
Despite the differential impact of COVID across the country, consumers in rural parts of the countr…
4 mins read
Both men and women buy an average of 9 beauty products every month: Report
9 out of 10 beauty consumers today are influenced by digital