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Josh app expands its musical library with 1.3 lakh songs from Saregama in 25 different languages
Music label Saregama on Tuesday said it has inked a music licensing deal with homegrown short-video…
Mediabrands launches Mediabrands Content Studio in India
The content division of Mediabrands India has been integrated with MBCS India
13 innovative AI tools that are changing content creators' work processes, from ideation to production to editing
"AI is creating more of a level playing field for creators," said Lindsey Gamble, associate directo…
Marta Biino,Shriya Bhattachar…
Dentsu International merges ‘The C'Lab with The Story Lab in India
The unification of these two agencies is aimed at simplifying clients’ needs in the content space
GroupM’s ESP Properties launches a playbook to help sporting ecosystem sustain in today’s uneven environment
Innovative content formats need to be thought of between the talent and broadcasters cohesively.
Laqshya Event Capital introduces new vertical to create original fiction and non-fiction content connected to its IPs
The digital content will be linked to LECs core event IPs; brand strategist Shyam Chhabria will lea…
Google Has A New Gameplan To Win More Internet Users In India
In order to provide Internet connectivity to 300 million by 2017, Google will also offer voice sear…
YouTube unveils year-end trends, here is what India watched in 2024
YouTube's 2024 trends in India showcased a blend of sports, culture, and entertainment. Cricket, t…
A WarnerMedia exec describes the challenges of uniting HBO, Turner, and Warner Bros. and launching the company's new innovation lab
The first step is combining the massive catalogs of content and data from HBO, Turner, and Warner B…
Ashley Rodriguez
How mobile giant EE's attempts to innovate in TV backfired spectacularly
An EE spokesman said: "EE TV is the UK's most advanced TV service and combines the best of live and…
Jake Kanter
Cannes Lions 2021: India gets 8 shortlists on Day 2
Dentsu Webchutney secured three shortlists for its ‘The 8-bit Journo’ campaign in the Digital Craft…
Indegene ties up with Microsoft to leverage generative AI for the Medical Industry, drive faster innovation
Indegene partners with Microsoft on Thursday to leverage generative AI for the medical industry, th…
ANI
Deadly game of online mobile video streaming decoded!
You can never understand an industry and its game better, unless you learn all the numbers asso…
This young director is helping one of the world's biggest media agencies to engage with startups
The new division is already working with a portfolio of UK startups including Seenit, an app that a…