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2 mins read

‘Gangsters are not heroes’: Meesho is selling Lawrence Bishnoi T-shirts and the internet is not happy about it

E-commerce platform Meesho is facing severe backlash for selling T-shirts featuring gangster Lawren…

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3 mins read

Trump's victory shows the flagging influence of mainstream media

Trump's online strategies, including podcast appearances, reflect the waning power of legacy media …

Lindsay Dodgson,Mikhaila Friel   


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4 mins read

How making money as an influencer has changed in a decade

Creators, who were once dependent on ad revenue, now have multiple streams of income. But their aud…

Lindsay Dodgson   


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3 mins read

Feminist celibacy movement 4B is trending in the US after Trump's win

The 4B movement started in South Korea as a response to sexism, violence, and a debate over birth r…

Julia Pugachevsky   


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4 mins read

The influencer middle class is getting squeezed as marketers turn to superstar creators and celebs

Influencer marketers are ditching deals with micro and nano influencers and hiring big stars as cam…

Dan Whateley,Sydney Bradley   


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2 mins read

India to shift to 'smartphone era' for cars embracing 5G, advanced AI in 2025: Report

India is expected to enter a new era of smart cars by 2025, a new report says. Cars will have 5G t…

PTI   


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5 mins read

Betting on the election is the hottest new trend. But can prediction markets keep the momentum going?

Platforms like Kalshi and Polymarket are reshaping election analysis through prediction markets, an…

Dan DeFrancesco   


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4 mins read

Micro-trends are taking over social media, and keeping up can be really expensive

A new aesthetic or core circulates on social-media feeds every couple of weeks, pressuring consumer…

Lindsay Dodgson   


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4 mins read

From models to influencers, here's what it costs to be 'hot'

TikTok trends and high-priced products are driving consumer spending on beauty and wellness. Hot pe…

Jordan Hart   


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7 mins read

These Mormon influencers turned their shocking scandal into a reality TV show. It's been good for business.

Mormon TikToker Taylor Frankie Paul got herself a Hulu reality show not by making content about her…

Palmer Haasch   


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2 mins read

Influencers are asking ChatGPT to roast their profiles. Here's what it said about mine.

Instagram users are asking ChatGPT to roast their profiles, and the AI chatbot's results are both f…

Jordan Hart   


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3 mins read

MrBeast's breakup with his talent manager is a wakeup call that influencers won't always need middlemen

Experts suggest this could signal a trend where influencers seek more control over their brand and …

Lindsay Dodgson   


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2 mins read

The UK might see an “AI candidate” this general election — here’s how that will work

AI Steve is an artificial intelligence candidate created by entrepreneur Steve Endacott to run for …

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7 mins read

TikTokers are taking 'aesthetic' photos of their TSA trays in the latest travel trend. But not everyone's on board.

"Airport tray aesthetic" is taking off on TikTok. Here's what it is ... and what the TSA thinks abo…

Priyanka Rajput   


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2 mins read

A small number of ‘superspreaders’ are propagating most of the misinformation on Twitter, study finds

Building on our understanding on the spread of misinformation on social media, a team of analysts a…

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4 mins read

MrBeast has broken the curse of influencer success

Many content creators have suffered from exponential growth followed by a dramatic nosedive. But Mr…

Lindsay Dodgson   


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9 mins read

A travel influencer said social media has become a 'copycat rabbit hole' with little support for original content creators

Bree Rose, a popular travel influencer, said she thinks social media favors trend-driven content an…

Kelsey Vlamis