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Top 10 social media influencers who turn their fame into billions
Top 10 social media influencers who turn their fame into billions
TikTok once planned to use content posted by its users to influence Mitch McConnell, lawsuit reveals
Documents found in a lawsuit reveal how TikTok planned to influence lawmakers during the congressio…
Kenneth Niemeyer
Let's call it the YouTube election
Donald Trump won the election with the help of personalities like Joe Rogan. He's a podcaster, but …
Peter Kafka
Trump's victory shows the flagging influence of mainstream media
Trump's online strategies, including podcast appearances, reflect the waning power of legacy media …
Lindsay Dodgson,Mikhaila Friel
How making money as an influencer has changed in a decade
Creators, who were once dependent on ad revenue, now have multiple streams of income. But their aud…
Lindsay Dodgson
TikTok's innovative new idea: printing books on paper
TikTok's publishing company, 8th Note Press, is teaming up with independent publisher Zando to prin…
Kenneth Niemeyer
Even high school interns were able to use common AI tools to bypass security and launch bots on X, Facebook and other social media: report
Social media platforms like X and Facebook are facing increasing scrutiny over their ineffective bo…
TikTok and its owner ramped up their hiring of Chinese employees, even as Congress raised national security concerns
TikTok and its owner ByteDance sought to hire 669 Chinese employees in the US through the H-1B prog…
Dan Whateley
Gen Z turns to TikTok to find the perfect school. Some college students are cashing in.
TikTok has emerged as a way for Gen Zs to scrutinize prospective colleges from the eyes of other st…
Erin Liam
TikTok heads to court to fight for its life
TikTok is headed to federal court in Washington, DC on Monday to fight a law that would ban it nati…
Geoff Weiss
Influencers are swiping a new black card at restaurants, spas, and fitness studios
OTH Network is the latest influencer-marketing platform wooing influencers and harnessing gifting a…
Amanda Perelli
The influencer middle class is getting squeezed as marketers turn to superstar creators and celebs
Influencer marketers are ditching deals with micro and nano influencers and hiring big stars as cam…
Dan Whateley,Sydney Bradley
TikTok's next big move: Helping creators launch product lines by connecting them with suppliers
TikTok has begun connecting manufacturers directly with creators to make custom goods to sell on Sh…
Dan Whateley
TikTok knew its algorithm harmed kids, accidentally revealed internal documents show
Officials across 14 states are suing TikTok for what they say is an addictive algorithm that endang…
Kenneth Niemeyer,Laura Italia…
I left my 6-figure corporate banking job, and now, I'm a food influencer. I support my family by doing what I love.
Daniel Chung, 36, left his corporate banking job and pursued a career acquiring restaurants. Now he…
Cailey Griffin
Ozempic influencers are angry after TikTok's crackdown on weight loss content
Ozempic influencers could soon be extinct on TikTok due to a new set of community guidelines.
Jordan Hart
A top TikTok shopping exec explains its US growth strategy, from partnering with agencies to building up livestreaming
Nicolas Le Bourgeois, head of US operations at TikTok Shop, talked through live shopping, influence…
Dan Whateley
Beauty YouTube creators turned TikTok into QVC
Influencers like Jeffree Star and Tati Westbrook once ruled the beauty side of YouTube. Now, they s…
Amanda Krause
Influencers and vloggers are showing off their lives in Saudi Arabia's Neom. It's falling flat.
Users mocked Saudi Arabia's still-developing Neom city after a vlogger showed off what it's like to…
Grace Eliza Goodwin
TikTok is training its e-commerce partners on what's worked in China as it doubles down on live selling
TikTok hosted its first US summit for e-commerce agency partners, where it focused on livestream se…