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5 mins read

Fabric of a nation: Sustaining India's handloom legacy in modern times

The industry is largely unorganised, and the wages are shockingly low. 67% of handloom workers are …

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2 mins read

Immense opportunities for foreign stylists to work with Indian weavers says fashion designer Prasad Bidapa

Indian designer Prasad Bidapa wants India's hand-made khadi and handlooms recognised globally, sayi…

PTI   


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1 min read

JioMart rolls out Craft Mela to empower the weaver and artisan community in India

Through Craft Mela, JioMart said it would impact the lives of more than 10,000 artisans and weavers…

ANI   


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4 mins read

Empowering India's e-commerce market

Under the Samarth program, rural entrepreneurs from across the country are onboarded to the platfor…

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9 mins read

What's inside G20 gift bags? Kashmiri Pashminas, Zighrana Ittar and more

The Government of India presented special gift hampers to the G20 Heads of State, leaders and their…

ANI   


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2 mins read

500 saree clad women to take part in a London walkathon to promote handlooms

Around 500 women are set to participate in a first-of-its-kind saree walkathon, which will be held …

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2 mins read

The untold crisis to befall India’s artists, artisans and weavers

But just as many if not more artists and artisans are caught in the economic spiral with less…

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1 min read

‘Achhe Din’ for carpet makers! Government planning standards and trademark for indigenous carpets

The government is in the process of developing a trademark to reinforce India's position as the to…

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2 mins read

Arunachal Pradesh's eagle sanctuary has woodpeckers, flycatchers and more - but no eagles

The Eagle Nest Wildlife Sanctuary in Arunachal Pradesh is considered a bird watchers' paradise beca…

PTI   


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8 mins read

How dance marketing helped The Indian Ethnic Co. grow by 200-300% post-lockdown

The Indian Ethnic Co, a brand that sells saris through dance videos, is close to hitting a Rs 10 cr…

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1 min read

Indian crafts, weaves and others will now be on sale on Flipkart, as a part of its new initiative

Walmart-owned Flipkart today announced a new initiative called ‘Samarth’ to help Indian artisans, w…

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1 min read

Dutee Chand becomes the first Indian woman to win 100m Gold in World Universiade

India’s champion sprinter, Dutee Chand made headlines again by becoming the first Indian woman to…

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2 mins read

Amazon and Flipkart have the same strategy when it comes to wooing India's 20 million small business owners

India’s biggest e-commerce companies Amazon and Flipkart are now competing to – woo over 20 million…

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2 mins read

India's carpet industry which employs 2 million people and exports $1.8 billion every year has stagnated in the last five years

Indian hand-crafted carpets and floor coverings which are popular globally, has stagnated in the la…

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1 min read

Indians bought OnePlus 6T, Samsung Galaxy M10 and Apple XR within minutes during the Amazon Prime Day Sale

Millions of cartons with Amazon stamp will travel far and wide across the country, as users from ov…

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4 mins read

This NGO has been single-handedly empowering the women of Kutch for the last 46 years

Shrujan Trust has been economically empowering the women of Kutch for the last 46 years.

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1 min read

Your Friday Office dress-code could soon be only Khadi

If your father was a government employee who didn’t have a uniform, you probably remember him ditch…

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3 mins read

This startup with an all-women board is taking beautiful creations born in India’s bylanes to a global audience

Two years ago, all three women Smita Lathi, Ruchi Jhawar and Neha Baheti, came together to create …

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15 mins read

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3 mins read

I'm a mom of 2 and take my kids to see art all the time. Whether they love it or have a tantrum in front of a Picasso, I never regret the experience.

The author shares how she didn't grow up seeing art. Now, as an artist and a mom, she takes her kid…

Sumitra Mattai