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Srinivasan Swamy elected Chairman of The Asian Federation of Advertising Associations
Srinivasan Swamy has been elected as the AFAA Chairman for a term of four years
Sunil Kataria elected as the Chairman of The Indian Society of Advertisers for the sixth consecutive term
The ISA’s plans to work with BARC to create a Multimedia Measurement are progressing in good shape,…
In FY 20-21, only 12 out of 322 Covid-related ads monitored were able to substantiate the claims they made: ASCI
ASCI picked up ads of categories like paints, apparel, detergents, ACs and fans, amongst others, al…
Here’s how Indian ad agencies are improving Diversity, Equity and Inclusion within their organisations
Creative agencies tell us all they are doing to strengthen their DEI policies
From Indian Air Force to DRDO – Government jobs up for grab in August
We look at Government vacancies available in the month of August 2023. India Post Payments…
BYJU’s latest advertisement for Gandhi Jayanti aims to spread positivity and celebrate Indians who embody Gandhiji’s values
Veteran actor, Padma Shri Manoj Kumar makes a comeback on the screen after 25 years
Indian advertising industry's first ever queer mascots are here as Dunzo introduces two new characters to its Duniverse
"We hope that this little step helps open up some hearts and minds to embrace variety with Pride," …
Trends 2022: Where advertising is headed in the year to come
Our creative experts tell us what to expect from 2022
Betting on festive season: How advertising industry is re-strategizing everything by doing it differently
Priya Jacob, President-Media, Network Advertising on how festive season will be different this year.
Indian digital media will grow at 20% to reach a market size of Rs 18,938 crore by 2021: dentsu Digital Report 2021
The Indian advertising industry is expected to reach Rs 62,577 crore by the end of the year 2021
Advertising: The trends to watch out for in 2021
How are creative agencies changing their process as we move forward this year
Women in leadership across media, brands and advertising on improving gender representation and retaining women in the workforce
In the work-from-home era, the responsibility of unpaid domestic work and raising kids has fallen o…
Mohey's advertisement starring Alia Bhatt urges the audience to relook at the practice of Kanyadaan
Mohey celebrates the happy union of marriage with Kanyamaan
From 6 weeks leave in case of miscarriage to 16 weeks off for surrogate parents, this group of agencies has introduced parental policies that we need today
The policy applies to any team member who has worked with the company for 90 days
People trust ads on newspapers, TV and Radio the most: ASCI
TV (94%) was the most common medium for consumption of advertising
Here’s how the advertising and marketing industry reacted to Union Budget 2021
How the budget will impact different sectors
Pride Month: How ad industry can drive change in the society
In the last feature of our Pride Month series, we try to understand how ad industry can further dri…
Leading women from the advertising, marketing and media world on making the industry more inclusive
On International Women's Day, Women in leadership roles shared with us how can we make our industry…
How Adtech is helping to optimize revenue streams to monetization content for media & advertising during this age of online boom post COVID-19
Keeping a razor-sharp focus on the customer’s wants is the best way to play the game
Our differentiated approach to advertising has nudged consumers to challenge the status quo and question claims around standard beauty practices: Shashi Ranjan, Sebamed
Sebamed has grown its marketing budget by 3X over the last 3 years and aims to grow 10X in the next…