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From spotlight on uncapped stars to big releases, a look at key takeways from latest IPL retention lists
The surprising retentions and releases by all ten franchises have laid down the foundation for what…
ANI
Gaikwad replaces Dhoni as CSK captain day before IPL opener
In a surprise move, Ruturaj Gaikwad on Thursday replaced the legendary M S Dhoni as the Chennai Sup…
PTI
TV viewership in India grew by 9% in 2020: BARC
Top 10 advertising sectors contributed 80% to total Ad Volumes in 2020
Five quirky trends of what Indians were Googling in 2020
The coronavirus pandemic, tensions along the India-China border, locust swarm attacks and now, the …
Prabhjote Gill
EXCLUSIVE: Dailyhunt founders confirm IPL 2020 associate sponsorship — promise new release for Josh ahead of India’s biggest cricket tournament
India’s homegrown news app Dailyhunt has confirmed that it has signed on as an associate sponsor wi…
IPL nail biters, munchies and the demand for ‘sides’
A closer look at the report shows that pan-India the growth in food ordering due to IPL this time a…
BCCI claims "in principle" government approval for IPL in UAE
A BCCI source told that the permission in writing is due to come any time in the next few days.
PTI
Dream11 wins IPL 2020 sponsorship – India’s first gaming unicorn bags the rights for ₹222 crore
This year, the IPL is set to take place in UAE.
IPL 2020 becomes its most successful edition, sets a new record with 400 billion minutes of consumption
Star India's regional offering has been received well by viewers and has increased the viewership b…
BCCI invites IPL 2020 title sponsors after bidding farewell to Vivo
The Board of Control for Cricket in India (BCCI) on Monday invited third parties to express their i…
How IPL can make Indian brands #Atmanirbhar
IPL this year will prove to be a greater opportunity for the Indian brands to invest and gain visib…
Merger with Reliance would boost company's profits and reduce risk in India: Disney CEO Bob Iger
"We had an opportunity to align with Reliance, which is obviously the company that has done ver…
PTI
The IPL ecosystem value has decreased by 3.6% to Rs 45,800 crore in 2020 from Rs 47,500 crore in 2019: Duff & Phelp
CSK’s brand value has reduced from INR 732 crore to INR 611 crore
Star Sports’ first campaign for Dream11 IPL 2020 talks about how the love of cricket unites India
The TVC puts a spotlight on the stories of hope and instances of people helping each other.
IPL 2020 postponed to April 15 as the game will have no ‘charisma’ without foreign players
The IPL 2020 was slated to begin on March 29 however visa restrictions by the government which will…
Our pick of the best IPL 2020 ads: Week 2
Here are our top picks from the previous week.
IPL will go on says BCCI president Sourav Ganguly even as coronavirus threat looms large
However, that may not be enough, especially because IPL matches attract huge crowds. Several s…
UAE might host Indian Premier League this year in September
With the T20 World Cup's postponement clearing the decks for a full-fledged IPL, the glitzy event…
PTI
IPL 2020: How first-time sponsor CRED plans to make the most of its IPL association
CRED shares its marketing strategies for Dream11 IPL 2020