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2 mins read

Supreme Court dismisses plea seeking regulatory board to monitor, manage OTT platforms

The Supreme Court on Friday dismissed a PIL concerning the need for a regulatory board to monitor a…

ANI   


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4 mins read

Some Democratic political advertisers are still betting on X, despite Elon Musk's allegiance with Donald Trump

X has been successful for Democratic fundraisers and remains a go-to site for breaking news, ad exp…

Lara O'Reilly   


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4 mins read

Advertisers are scrutinizing the value of AI tools as some early efforts fall flat

Two years after OpenAI's ChatGPT and other chatbots launched, advertisers' excitement over generati…

Lucia Moses,Lara O'Reilly   


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3 mins read

Advertisers and publishers call on Apple CEO Tim Cook to suspend the iPhone's new Distraction Control feature

A group of French trade associations said the tool, released in iOS 18, could hit publisher ad reve…

Lara O'Reilly   


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3 mins read

Frontier Content: How to survive online in the age of AI

Vercel CEO Guillermo Rauch says 'frontier content' can help website owners survive amidst the rise …

Alistair Barr   


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1 min read

Elon still isn't winning over advertisers

Market research group Kantar found more than a quarter of X advertisers surveyed planned to cut spe…

Jyoti Mann   


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1 min read

AI-generated X-rated content is officially allowed on Musk's X

All adult content must be made and posted consensually, and cannot live in "highly visible places" …

Geoff Weiss   


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2 mins read

Elon Musk said former X advertisers may have violated the RICO Act. Here's what a RICO attorney thinks about that.

Elon Musk said a "boycott" by advertisers may have violated the RICO Act. But a RICO lawyer told BI…

Katie Balevic   


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4 mins read

Elon Musk really wants advertisers' money. But he also wants to keep tweeting. He can't have both.

Musk says he wants advertisers' money, after all. But he's not willing to make the changes they'd n…

Peter Kafka   


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3 mins read

3 influencers break down how they make money from gambling content, from YouTube ads to affiliate marketing

Micro influencers who create gambling content explain how they make money from affiliate marketing …

Tiara White   


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2 mins read

Check out the pitch decks these advertising startups have used to raise millions to try to shake up the industry

A new wave of startups like ID5 is trying to change the digital advertising industry.. Here are the…

Lauren Johnson   


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3 mins read

Facebook parent Meta’s systems fail to block anti-Muslim propaganda advertisements amid ongoing Lok Sabha elections, claims report

These ads contained violent rhetoric anywhere from targeting Muslim minorities, spreading disinform…

Business Insider Latest Story Image
1 min read

Elon Musk plans to build a new content moderation center for X in Austin

X plans to hire 100 workers for a new content moderation center focused on combatting child sexual …

Lakshmi Varanasi   


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4 mins read

How to use AI for content creation and digital marketing, according to creators

You can use AI for content creation and digital marketing. AI tools can help creators and influence…

Marta Biino   


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1 min read

3 Advertising Trends to Watch in 2022

These are boom times for digital advertising. While the pandemic decimated the economy, the job mar…

Insider Intelligence   


Business Insider Latest Story Image
1 min read

3 Advertising Trends to Watch in 2022

We forecast the US digital ad market will reach $239.89 billion this year, up 13.6% from 2021. To h…

Insider Intelligence   


Business Insider Latest Story Image
1 min read

3 Advertising Trends to Watch in 2022

We forecast the US digital ad market will reach $239.89 billion this year, up 13.6% from 2021. To h…

Insider Intelligence   


Business Insider Latest Story Image
1 min read

3 Advertising Trends to Watch in 2022

We forecast the US digital ad market will reach $239.89 billion this year, up 13.6% from 2021. To h…

Insider Intelligence   


Business Insider Latest Story Image
1 min read

3 Advertising Trends to Watch in 2022

We forecast the US digital ad market will reach $239.89 billion this year, up 13.6% from 2021. To h…

Insider Intelligence   


Business Insider Latest Story Image
1 min read

3 Advertising Trends to Watch in 2022

We forecast the US digital ad market will reach $239.89 billion this year, up 13.6% from 2021. To h…

Insider Intelligence