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Supreme Court dismisses plea seeking regulatory board to monitor, manage OTT platforms
The Supreme Court on Friday dismissed a PIL concerning the need for a regulatory board to monitor a…
ANI
Some Democratic political advertisers are still betting on X, despite Elon Musk's allegiance with Donald Trump
X has been successful for Democratic fundraisers and remains a go-to site for breaking news, ad exp…
Lara O'Reilly
Advertisers are scrutinizing the value of AI tools as some early efforts fall flat
Two years after OpenAI's ChatGPT and other chatbots launched, advertisers' excitement over generati…
Lucia Moses,Lara O'Reilly
Advertisers and publishers call on Apple CEO Tim Cook to suspend the iPhone's new Distraction Control feature
A group of French trade associations said the tool, released in iOS 18, could hit publisher ad reve…
Lara O'Reilly
Frontier Content: How to survive online in the age of AI
Vercel CEO Guillermo Rauch says 'frontier content' can help website owners survive amidst the rise …
Alistair Barr
Elon still isn't winning over advertisers
Market research group Kantar found more than a quarter of X advertisers surveyed planned to cut spe…
Jyoti Mann
AI-generated X-rated content is officially allowed on Musk's X
All adult content must be made and posted consensually, and cannot live in "highly visible places" …
Geoff Weiss
Elon Musk said former X advertisers may have violated the RICO Act. Here's what a RICO attorney thinks about that.
Elon Musk said a "boycott" by advertisers may have violated the RICO Act. But a RICO lawyer told BI…
Katie Balevic
Elon Musk really wants advertisers' money. But he also wants to keep tweeting. He can't have both.
Musk says he wants advertisers' money, after all. But he's not willing to make the changes they'd n…
Peter Kafka
3 influencers break down how they make money from gambling content, from YouTube ads to affiliate marketing
Micro influencers who create gambling content explain how they make money from affiliate marketing …
Tiara White
Check out the pitch decks these advertising startups have used to raise millions to try to shake up the industry
A new wave of startups like ID5 is trying to change the digital advertising industry.. Here are the…
Lauren Johnson
Facebook parent Meta’s systems fail to block anti-Muslim propaganda advertisements amid ongoing Lok Sabha elections, claims report
These ads contained violent rhetoric anywhere from targeting Muslim minorities, spreading disinform…
Elon Musk plans to build a new content moderation center for X in Austin
X plans to hire 100 workers for a new content moderation center focused on combatting child sexual …
Lakshmi Varanasi
How to use AI for content creation and digital marketing, according to creators
You can use AI for content creation and digital marketing. AI tools can help creators and influence…
Marta Biino
3 Advertising Trends to Watch in 2022
These are boom times for digital advertising. While the pandemic decimated the economy, the job mar…
Insider Intelligence
3 Advertising Trends to Watch in 2022
We forecast the US digital ad market will reach $239.89 billion this year, up 13.6% from 2021. To h…
Insider Intelligence
3 Advertising Trends to Watch in 2022
We forecast the US digital ad market will reach $239.89 billion this year, up 13.6% from 2021. To h…
Insider Intelligence
3 Advertising Trends to Watch in 2022
We forecast the US digital ad market will reach $239.89 billion this year, up 13.6% from 2021. To h…
Insider Intelligence
3 Advertising Trends to Watch in 2022
We forecast the US digital ad market will reach $239.89 billion this year, up 13.6% from 2021. To h…
Insider Intelligence
3 Advertising Trends to Watch in 2022
We forecast the US digital ad market will reach $239.89 billion this year, up 13.6% from 2021. To h…