The insights of this study on ICA were derived by Kantar and Orbit

Human reviewers remain essential to both removing content and training machine learning systems bec…

That's a battle that Apple will have to fight in every individual country it takes the new Apple TV…

Shaun Nanjappa Chendira of Discovery talks about the strategies that have worked in the network's f…

"We've got to hit people with lots and lots of content to get them," said Chris Tuff, executive vic…

Wojdynski said: "I think the advertisers are well aware that they benefit from some ambiguity in th…

Google will no longer include contextual content categories in the bid requests it sends to buyers …

BuzzFeed has been on a mission to diversify its revenue lately beyond its roots in branded content …

Meet e-generator.com, a native advertising network that focuses on brand promotion based on relevan…

"There are two ways to make money in this service: one is by owning the content, and one is by owni…

"Publishers that participate in Apple News put an RSS feed into Apple News. That feed is essentiall…

"Digital advertising is a cost-effective way for the government to engage millions of people in vit…

But so far, advertisers harbor doubts about whether the publisher can evolve its video offerings be…

"I think the way we're looking at it is, all these issues can get very conflated," Everson told Bus…

The week's TikTok drama revealed a lot about Walmart's e-commerce and advertising ambitions.

So unlike other anti-ad blocker solutions for publishers in the market - like Sourcepoint, which pu…

Market research group Kantar found more than a quarter of X advertisers surveyed planned to cut spe…

If television networks accept the terms YouTube is offering, the only way they can avoid giving up …

Musk said revenue has dropped "even though nothing has changed with content moderation and we did e…