You Searched For "hard seltzer" and got 20 results
Sort By:
2 mins read
SunnyD Vodka Seltzer and other alcohol that looks like juice is everywhere. Some states are cracking down to avoid confusing shoppers.
Boozy co-branded versions of juice drinks look too much like kid-friendly beverages to be next to t…
Alex Bitter
2 mins read
A Boston Beer exec explained that 'millions of cases' of Truly will be destroyed because discounting is 'just not what we do'
Growth has stopped when it comes to Truly sales, its parent company says. It's a symptom of a large…
Avery Hartmans
6 mins read
Brands like White Claw and Truly changed the way Americans drink. But a crowded market and changing consumer behavior may have officially ended the hard seltzer craze.
While hard seltzer sales may have boomed in 2020 during the pandemic, that momentum has ended in 20…
Avery Hartmans
2 mins read
Coca-Cola will launch a Fresca canned cocktail with the company behind Corona. It's part of a broader shift in the alcohol industry as hard seltzer's popularity fades.
Coca-Cola is one of several beverage-producers coming up with new ways to marry alcohol with popula…
Avery Hartmans
1 min read
I tried 5 brands of lime hard seltzer, and there's only one I really want to drink again
There are also so many interesting flavors out there. But in the interest of fairness, I decided to…
Chelsea Davis
1 min read
It's not just Bud Light: This is the worst year for beer in the past 25 years
Beer is falling out of favor with Americans: US beer shipments are reportedly expected to fall to t…
Sarah Jackson
1 min read
Coors is making a hard seltzer ice cream as sales of the alcoholic fizzy beverage explode
Hard seltzer sales have exploded and led to growth in canned cocktails and other niche alcohol.
Mary Meisenzahl
3 mins read
Hard-seltzer sales are surging. Here are the 3 most popular brands and 2 newcomers hoping to chip away at their dominance.
Analysts say the multibillion-dollar hard-seltzer industry is due for a shake-up, with dozens of br…
Mary Meisenzahl
1 min read
Sonic's new wine-flavored, alcohol-free slushies are the latest summer drinks to leave us scratching our heads
While other brands are boozing up unusual flavors, the drive-in burger joint is betting that alcoho…
Dominick Reuter
2 mins read
The cofounder of a hard-seltzer brand said a Delta employee 'robbed' him by charging a $200 baggage fee, but people online aren't on his side
Delta's website says bags that are overweight from 71 to 100 pounds on flights within the US, the U…
Marielle Descalsota
2 mins read
White Claw is launching Surge, a higher alcohol seltzer for summer 2021
Alcohol sales were up in 2020, especially hard seltzer and canned cocktails. Analysts say even as b…
Mary Meisenzahl
2 mins read
It seems White Claw doesn't want to be just White Claw anymore
The hard seltzer brand is tapping into the growing market for booze-free options with four 0% varie…
Kai Xiang Teo
2 mins read
Corona and Budweiser parent company sues US beer-maker over use of 'Corona' in hard seltzer name
AB InBev accused Constellation of violating a licensing agreement that allowed the US beer-maker to…
Shannen Balogh
1 min read
Travis Scott launches new tequila-inspired hard seltzer brand Cacti with Anheuser-Busch
The seltzer will be brewed in Los Angeles and will be available in lime, pineapple, and strawberry …
Tim Levin
1 min read
Guy Fieri says filming a Super Bowl commercial is like creating a recipe
The commercial introduces Bud Light's Hard Soda drinks, which come in cola, cherry cola, citrus, an…
Mary Meisenzahl
1 min read
Coca-Cola is getting into the hard-seltzer game
The drink will launch in select Latin American cities later this year, with a US release to come at…
Barbara Smith
2 mins read
Americans are drinking more alcohol in 2020, and a love of hard seltzer is fueling the rise
Americans have been drinking 14% more often since the start of the pandemic, another study found.
Isabella Jibilian
1 min read
Boston Beer Company crashes 26% as executives blame fizzling hard seltzer demand for steep earnings miss
Executives blamed the miss on an overestimate of demand for Truly, Boston Beer's hard seltzer brand…
Ethan Wu
2 mins read
Hard seltzer is about to have its its biggest summer yet as it completely changes the alcohol industry
Hard seltzer sales are at an all time high and set to peak over the fourth of July, analysts are pr…
Mary Meisenzahl
1 min read
I ate Blaze Pizza's new pizza crust made with Mango White Claw instead of water and liked it better than the original
For one day only, the pizza chain known for their oven-baked pies is offering customers a chance to…