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<keyword id="20594409" type="General" weightage="20" keywordseo="gupshup" source="keywords">Gupshup</keyword>, the conversational engagement pioneer, today announced the launch of <keyword id="20832751" type="General" weightage="20" keywordseo="conversation-cloud" source="keywords">Conversation Cloud</keyword>, a comprehensive suite of SaaS tools that are set to revolutionize business-to-customer interactions. AI-powered conversations represent the next major paradigm shift in user interfaces after web and app, and the Conversation Cloud provides businesses with the essential tools for customer engagement in this new era. Gupshup enables businesses to drive customer acquisition, engagement, commerce, and support, on conversational channels such as WhatsApp, RCS, Instagram, Voice, etc, helping them achieve substantial ROI increase (6-10X). The Conversation Cloud consists of three key modules, Converse, Advertise, and Communicate, that enable conversational relationship management across the full customer lifecycle. <keyword id="20832754" type="General" weightage="20" keywordseo="gupshup-converse" source="keywords">Gupshup Converse</keyword> helps businesses build rich two-way conversational journeys across the customer lifecycle. Business users can leverage advanced no-code tools to configure customer journeys, bot flows, and auto-trigger contextual messages. Interactions across the customer funnel leverage Gupshup Customer360's unified profiles based on customer attributes and real-time conversational events. Marketers can create granular segments and engage customers better with personalized experiences. The Converse product comes packed with conversational commerce modules such as catalogs, payment integrations, and agent-assist to enable automated or human-assisted commerce. Converse also includes ACE LLM, Gupshup's domain-specific large language model to build AI bots that can handle all kinds of natural language queries while operating within safety guardrails appropriate for a business conversation. "For our 2023 Switch-off campaign, we leveraged WhatsApp in partnership with Gupshup to amplify the message and engage people through a conversational survey. The results have been quite encouraging, helping us not only connect one-on-one with customers but also gain valuable insights. Gupshup has been a great partner and enabler for us to tap into the power of conversational messaging through this innovative campaign. We wish them good luck on the launch of their Conversation Cloud", said <keyword id="20832753" type="General" weightage="20" keywordseo="mayank-prabhakar" source="keywords">Mayank Prabhakar</keyword>, Head of Digital Marketing at smartphone maker Vivo's India office. Gupshup Advertise enables marketers to acquire, qualify, and convert customers by leveraging Click to WhatsApp and Click to Instagram Ads. This significantly enhances new customer acquisition, and campaign ROI while empowering brands to build their first-party database. Brands leveraging Advertise have seen 60-70% lower cost per qualified lead and 1.6X sign-ups compared to traditional channels. <keyword id="20832755" type="General" weightage="20" keywordseo="gupshup-communicate" source="keywords">Gupshup Communicate</keyword> is a significant step up from traditional CPaaS, and has smart capabilities such as Gen-AI powered automatic message translation, optimized scheduling to maximize open rates, and omnichannel message failover, in addition to its pre-existing capability to send messages across 30+ channels. "The Conversational Internet is among the biggest trends shaking up the customer experience. It is rapidly digitizing the mobile-first countries in emerging markets. Every business and brand will need new tools to build and manage conversational experiences. Gupshup builds on its reputation for innovation by launching the first such comprehensive platform, the Conversation Cloud, that transforms customer experiences and delivers substantial ROI to businesses", said Beerud Sheth, Co-founder and CEO of Gupshup. "Messaging continues to emerge as a leading channel for brands to authentically connect with customers, far and wide. We are excited to see partners like Gupshup further enhancing the tools and solutions that will help brands drive even more value in customer interactions", said <keyword id="20832752" type="General" weightage="20" keywordseo="ravi-garg" source="keywords">Ravi Garg</keyword>, Director, Business Messaging, Meta India. To know more about our Conversation Cloud and why brands should leverage the Conversational Internet, watch this video. Chat with Guppy, our new Gen AI-powered virtual assistant - Ask him anything about Conversation Cloud and witness Guppy in action! SEE ALSO: <a href="https://www.businessinsider.in/business/auto/news/passenger-vehicles-record-11-3-growth-in-february-2024-two-wheelers-record-35-growth/articleshow/108204817.cms">Passenger vehicles record 11.3% growth in February 2024, two-wheelers record 35% growth</a> <a href="https://www.businessinsider.in/business/telecom/news/reliance-jio-and-airtel-add-subscribers-as-vis-subscriber-base-continues-to-decline/articleshow/107934565.cms">Reliance Jio and Airtel add subscribers as Vi’s subscriber base continues to decline</a> <a href="https://www.businessinsider.in/tech/news/from-usernames-to-secret-codes-for-locked-chats-here-are-the-upcoming-whatsapp-features/articleshow/107885651.cms">From usernames to secret codes for locked chats, here are the upcoming WhatsApp features</a>

Gupshup launches Conversation Cloud, AI-powered tool for businesses

<ul><li><keyword id="755674" type="COMPANY" weightage="20" keywordseo="GupShup">Gupshup</keyword> is a smart messaging platform that helps companies reach out to their consumers. </li><li>Its turnover stands upwards of ₹700 crore and is growing at the rate of upwards of 30% year-on-year. </li><li>It is founded by <keyword id="272913" type="PERSON" weightage="20" keywordseo="Beerud-Sheth">Beerud Sheth</keyword>, who had co-founded the now US-listed Upworks.</li></ul>In a world of Internet-led communication run by the likes of WhatsApp and WeChat, a smart messaging platform Gupshup is transforming the humble text message. From the OTP you receive as a text to the ticket confirmation you get, many tech startups and platforms like Zomato, Oyo etc., use Gupshup to reach out to their consumers. “The messaging app hasn’t changed over the years, right from the feature phones to the latest smartphones, it’s still just a simple list of plain text messages. That was okay 20 years ago, but now there’s a ton of messages that come in. Though personal messages have shifted to WhatsApp, enterprise messages still find their place in text,” said Beerud Sheth, founder, Gupshup. Gupshup was the first company that <keyword id="4936066" type="PERSON" weightage="20" keywordseo="whatsapp-business">WhatsApp Business</keyword> tied up with globally as an enterprise messaging partner. Gupshup's turnover stands upwards of ₹700 crore and is growing at the rate of upwards of 30% year-on-year. For Sheth, this is not his first startup. He is a serial entrepreneur and co-founded Elance (Upwork), the poster boy of the gig economy, that recently went public on Nasdaq as Upwork. Riding on <keyword id="107950" type="TECHNOLOGY" weightage="20" keywordseo="artificial-intelligence">Artificial Intelligence</keyword> The messaging platform has now turned to AI, to clear the clutter in messaging. The AI software looks at enterprise messages and classifies them as banking, real estate, e-commerce or others and then extracts the important information to show you in a simple card. “It’s like having a personal assistant that goes through your texts and gives you the important information. Gupshup is taking the mess out of messaging,” said Sheth. It partnered exclusively with OnePlus to launch the AI-powered <keyword id="6742428" type="UNKNOWN" weightage="20" keywordseo="Smart-SMS">Smart SMS</keyword>. Through this it creates buckets for people on the messaging app like OTP, transactional, promotional etc. Where’s the privacy then? But when an AI-led software is looking into your texts and extracting information out of it, it evidently raises the question of privacy. It wasn’t something that slipped Sheth’s mind. “The AI software runs entirely on the device, it does not send any data to the server whether it’s Gupshup’s or OnePlus server. Each device will have its own software,” said Sheth.

This startup is taking the mess out of messaging, and turning texts smart

<ul class="summary-list"><li>Gupshup is an AI startup that helps businesses quickly sort through and organize text messages, and transform them into easy-to-understand visual cards. </li><li>"It reads every message, extracts the key information and then displays it as a rich visualized card," co-founder and CEO Beerud Sheth told Business Insider.</li><li>Gupshup says its "smart messaging" platform, which is used by such companies as Facebook, Twitter, WhatsApp and Citibank, handles 4.5 million messages a month.</li><li>The startup is profitable, generating up to $100 million in revenue a year, it says. Here's the pitch deck it used to raise $50 million from investors, including CRV, Globespan Capital Partners and Helion Ventures.</li><li><a href="https://www.businessinsider.com/prime?module=article&amp;area=summary">Click here for more BI Prime stories.</a></li></ul>Text messages are now an important part of running a business. But sorting through massive numbers of messages from customers, partners and even employees can be tedious and time-consuming.That's the problem entrepreneur Beerud Sheth, co-founder and CEO of Gupshup, has taken on by using AI to quickly manage all that traffic, and to even make text messages a more valuable business tool."More and more enterprises are sending messages because they find it's so convenient," Sheth told Business Insider. "The more they come in the harder it is to manage them."<a href="https://www.gupshup.io/developer/home">Gupshup</a>, a Hindi word for "socializing" or "chatting," uses AI to automatically sort and classify text messages on any device, organizing them into folders similar to the system used by Google's Gmail. The tool then transforms each message into a more compelling and easy-to-understand visual card. Sheth calls it smart messaging."It reads every message, extracts the key information and then displays it as a rich visualized card," Sheth, who was also the founder of Elance, the freelance platform now known as Upwork, told Business Insider. "It looks like a boarding pass of a plane ticket or a credit card statement rather than a plain text message."Gupshup, which was founded in 2005 and is based in Palo Alto, is used by major companies, including Facebook, Twitter, WhatsApp, Citibank and LinkedIn. The company says its platform handles 4.5 billion messages a month.Gupshup has raised $50 million in five rounds from investors, including CRV, Globespan Capital Partners and Helion Ventures. Its last funding round was in 2011 when it raised $10 million. Sheth says the startup has been profitable since then, generating up to $100 million in revenue a year.Here's the pitch deck Gupshup used to raise its most recent funding round in 2011:

Here's the pitch deck AI startup Gupshup used to raise $50 million to help businesses send better, more fun text messages to customers

Rohan Shravan was 24 years old when he founded Notion Ink, a <keyword id="138263" type="UNKNOWN" weightage="100" keywordseo="startup">startup</keyword> that designed India’s first tablet computer Adam. The device was launched five months before Apple placed the first version of the iPad on store shelves. 
 
At its international debut in the Consumer Electronics Show at Las Vegas in January 2010, one of the first to place an order for Adam was an employee at Apple headquarters in Cupertino. However, in the ensuing months as the iPad gained iconic status, Adam dropped by the wayside, felled by the lack of risk capital to grow the business. 
 “When I told venture capitalists that our product will be a challenger to <keyword id="10591" type="CITY" weightage="40" keywordseo="Samsung">Samsung</keyword> and Apple, they laughed at me,” said Shravan, a mechanical engineer from the Indian Institute of Technology in Kharagpur who initially bootstrapped the firm with personal savings of around Rs 6 lakh. 
 
Shravan’s experience is hardly unique. In the midst of an unprecedented entrepreneurial boom, several of those starting up say there are more hurdles than advantages in the Indian startup sector. Apart from the red tape and the lack of policy support there is also a shortage of true risk capital that can back edgy new ideas. 
 
Customers are unwilling to pay for untested products and many entrepreneurs choose the middle path fearing failure. “I was very aggressive, arrogant and fought like a warrior, the so-called experts advised me to tone down and be nice, which led to our downfall,” said Shravan who trained engineering students to work on Adam as a way to minimise staff costs. “Around 80 per cent of the employees were final year students; they were later snatched by Samsung and Motorola.” 
 
In recent years, several ventures including short messaging service GupShup, personalised news service Frrole and language keypad maker Luna Ergonomics have altered business models when faced with regulatory hurdles or the fear of rejection from investors and customers. 
 This at a time when many global technology companies including WhatsApp, <keyword id="6354576" type="CITY" weightage="40" keywordseo="Facebook">Facebook</keyword>, caller identification service Truecaller, home rental marketplace Airbnb, and question and answer site Quora count India as one of their fastest growing markets. 
 
Nearly 40 million of WhatsApp’s global user base of 450 million is in India. “India is our largest market with about 30 million users and continues to demonstrate great opportunities for us,” said Nami Zarringhalam, cofounder of Sweden’s Truecaller. When Amarpreet Kalkat started his company Frrole in 2011, he wanted to build a product that was tailored to a user’s area of interest. 
 
“I believed it could rival Google News,” said the 35-year-old entrepreneur. Eight months later, Kalkat started looking for funds and he had to answer the dreaded question, over and over again: “How do you make money?” Two years of running the company without external funding almost made him bankrupt. Kalkat was forced to start a new by changing his model to an enterprise product. 
 
At about the same time when Frrole was launched in Silicon Valley, a text and photo sharing app called Snapchat was born. It received $60 million (Rs 361 crore) in initial funding and was handling 150 million photos every day. 
 
Last year, the company rejected a $3 billion (Rs 18,000 crore) buyout deal from Facebook. “There is a very high chance that Frrole would still have been a social newspaper, if we were based in Silicon Valley,” said Kalkat whose company now has a dozen of enterprise customers. 
 
Parag Dhol, managing director at Inventus Capital Partners, said he has some sympathy with the entrepreneurs’ point of view. “But let me throw the question back at them—let us find at least one product from India where there are at least 100 million users,” said the investor who has backed firms such as Savaari Car Rentals, online bus ticketing site redBus and technology company TELibrahma. 
 
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Angel investor Sharad Sharma, who pushed Kalkat to alter his business model, is of the view that in Silicon Valley entrepreneurs can afford to not have a paying business. “Because they have the confidence that they will get bought over, here there is no such scene. It’s all about viability of the business,” said Sharma who participated in a $245,000 angel (Rs 1.4 crore) funding round in Frrole this April. 
India has a far worse ratio of venture capital exits as compared to Israel and the US, according to data compiled by think tank iSpirt and investment bank Signal Hill. Few large companies are interested in buying out startups or using their products, impeding growth of local companies. 
 
“We had all the ingredients to become a large global company,” says Abhijit Bhattacharjee, 43-year-old founder of Luna Ergonomics, the maker of the Indian language keypad Panini. 
 
Named after an ancient Sanskrit grammarian, the technology makes it possible to type quickly and easily in all Indian languages on the mobile phone. The company which has received patents for its Korean language interface did not find takers amongst Indian telecom companies. 
 
“Supporting Indian scripts on digital devices does not suit the strengths and roadmaps of these companies,” said Bhattacharjee, whose company last released an Urdu keypad for iOS, Android, and PC in 2013. “Which large enterprise buys cutting edge technology from startups? When there are not early customers, how can you expect to have $1 billion companies?” asked Ashish Gupta, a senior managing director at Helion Venture Partners that backed group text messaging service GupShup. 
 
The Mumbai-based firm was launched just six months after microblogging site Twitter was launched in the US in July 2006. Within a year of inception the service had racked up 15 million users. 
 GupShup was a free, social, short messaging service that allowed users to communicate and connect with family, <keyword id="343" type="ENTERTAINMENT" weightage="40" keywordseo="Friends">friends</keyword> and followers using ordinary mobile handsets. But the telecom ecosystem and policies were a problem. 
 
“The regulations did not allow advertising. The operators kept the short messaging service rates high,” said Beerud Sheth, cofounder of Webaroo maker of GupShup product. The company had to shift focus from retail consumers and instead offer the messaging platform for enterprises. 
 
“They (government) should invest money in big ideas. They need to stop protecting big industries and start encouraging disruption and risk taking,” said Rahul Sood, partner at Microsoft Ventures and a technology entrepreneur, who sold the luxury computer business VodooPC to Hewlett Packard in 2006. 
 
Compare this to China, where the startup ecosystem is accelerating faster than anywhere in the world. There are around 1300 incubators and accelerators across the country compared with about 35 active accelerators in India. Shravan of Notion Ink has not lost hope yet. 
 
The entrepreneur is placing another bet. This time a personal computing robot called EVE, which he thinks will disrupt the market and will be in the market by 2017. “I will be jealous of my kids, they will be enjoying the rewards our hard work and same is true for the next generation of entrepreneurs,” he said.

Indian Startup Sector: Why New Businesses Face More Hurdles Than Advantages

<a href="http://www.businessinsider.in/searchresult.cms?query=Facebook&amp;sortorder=effectivedate">Facebook</a> is opening its floodgates. 
 
Last year at its F8 conference, <a href="http://www.businessinsider.in/searchresult.cms?query=Facebook&amp;sortorder=effectivedate">Facebook</a> merely teased the prospect of businesses hopping onto Messenger. This year <a href="http://www.businessinsider.in/searchresult.cms?query=Facebook&amp;sortorder=effectivedate">Facebook</a> founder <a href="http://www.businessinsider.in/searchresult.cms?query=Mark+Zuckerberg&amp;sortorder=effectivedate">Mark Zuckerberg</a> is likely to announce many more business plans with its 1 billion monthly active users. 
 
Gupshup, an offering by Webaroo is a smart messaging platform that companies like <a href="http://www.businessinsider.in/searchresult.cms?query=Ola&amp;sortorder=effectivedate">Ola</a>, <a href="http://www.businessinsider.in/searchresult.cms?query=MakeMyTrip&amp;sortorder=effectivedate">MakeMyTrip</a>, <a href="http://www.businessinsider.in/searchresult.cms?query=Flipkart&amp;sortorder=effectivedate">Flipkart</a>, <a href="http://www.businessinsider.in/searchresult.cms?query=Snapdeal&amp;sortorder=effectivedate">Snapdeal</a>, Axis Bank, and many more you to send you SMSes. 
 
With global players like <a href="http://www.businessinsider.in/searchresult.cms?query=Facebook&amp;sortorder=effectivedate">Facebook</a> and Slack already realizing the potential of smart messaging, Business Insider caught up with co-founder and CEO of GupShup to discuss the future of smart messaging in India. 
 
How has the enterprise messaging scenario changed since back in 2010? 
From 2010 to now, our journey reflects how the messaging platform has evolved. In the feature phone world, all messaging was SMS. 
 
We built the largest SMS based messaging platform with over 4 billion messages. That includes messages from e-commerce companies, banks, taxi companies and so on. Most of that volume in India goes through our platform. 
 
Meanwhile, new channels have emerged. 
 
Today there’s <a href="http://www.businessinsider.in/searchresult.cms?query=WhatsApp&amp;sortorder=effectivedate">WhatsApp</a>, <a href="http://www.businessinsider.in/searchresult.cms?query=Facebook&amp;sortorder=effectivedate">Facebook</a>, WeChat and Line. Unlike the telco ecosystem that was very location specific, the IT based channels transverse national boundaries. 
 
Where does the bulk of the enterprise messaging platforms lie? 
P2P has moved substantially from SMS to <a href="http://www.businessinsider.in/searchresult.cms?query=WhatsApp&amp;sortorder=effectivedate">WhatsApp</a>, etc. Enterprise messaging, not so much. That has primarily been via SMS. 
 
Do you see that trend changing anytime soon? 
It’s going to change soon. With the <a href="http://www.businessinsider.in/searchresult.cms?query=Facebook&amp;sortorder=effectivedate">Facebook</a> F8 conference, that change has already begun. 
 
I can bet at about this time next year, IP based messages will be growing much faster. 
 
How does IP-based messaging get an edge over SMS? 
SMS mechanism in India is totally messed up. It’s messed up at a regulator and operator level alike. 
 
The cost per message on <a href="http://www.businessinsider.in/searchresult.cms?query=Facebook+Messenger&amp;sortorder=effectivedate">Facebook Messenger</a> is zero. Also, the sender ID on SMS is not a regular number, so you can’t reply. On <keyword id="790242" type="UNKNOWN" weightage="40" keywordseo="WhatsApp">WhatsApp</keyword> or <a href="http://www.businessinsider.in/searchresult.cms?query=Facebook&amp;sortorder=effectivedate">Facebook</a> you can. 
 
Also, these are world-class platforms where developers can build to APIs. 
 
For SMSes, there are complicated rules about who can send messages, what messages they can send. There are penalties if you violate these rules. They can even shut you down, and it’s difficult to argue against that. 
 
SMS has been rendered completely sub-optimal. Messaging can be a lot more. It’s currently only used for one-way broadcasting. It should be a two-way interactive channel. 
 
SMS in India is nowhere close to that. 
 
There’s an alternate view that telemarketers will be even more difficult to control. 
I trust <a href="http://www.businessinsider.in/searchresult.cms?query=Facebook&amp;sortorder=effectivedate">Facebook</a> and WhatsApp to handle spam better than any regulator anywhere. 
 
Spam is a highly technical issue, and most regulators tend to have a black-or-white point of view. They have a clear and simple rule of what’s spam and what’s not. 
 
The reality is it’s not easy to define spam. If a brand sends me random marketing messages every day, its spam. If I go to that store every weekend, it’s not spam. 
 
You can’t have a one-line rule that defines what’s spam, what’s not. The regulator has no idea whether you’ve been to the store or not. 
 
Image credit: Indiatimes

Flipkart, Snapdeal and Ola SMS
you today. That may change, and soon!

<ul><li>The Ministry of Consumer Affairs has made it easier to file consumer complaints.</li><li>You can now use WhatsApp to file consumer complaints, check the status of your complaint and read FAQs.</li><li>Here is how to file a <keyword id="461597" type="General" weightage="100" keywordseo="consumer-complaint" source="Orion">consumer complaint</keyword> using WhatsApp.</li></ul> As a customer, when you receive a substandard product or service, you may think about filing a consumer complaint but give up on the idea thinking about the cumbersome process. The Ministry of Consumer Affairs has made filing consumer complaints easier. The Ministry of Consumer Affairs has partnered with Gupshup, a conversational engagement platform, to introduce a WhatsApp chatbot that allows consumers to easily file complaints with the National Consumer Helpline (NCH), check complaint status, and read the frequently asked questions (FAQs). The WhatsApp chatbot is currently available in English and Hindi languages. <cmsannotation type="cmsannotation" annotationid="How to file a consumer complaint using WhatsApp" comment="subhead" text="How to file a consumer complaint using WhatsApp">How to file a consumer complaint using WhatsApp</cmsannotation> <div type="image" title="1" msid="98807196" hostid="261" sizebytes="92716" caption="&amp;lt;p&amp;gt;WhatsApp chatbot to file a consumer complaint&amp;lt;/p&amp;gt;"></div> <ul><li>To begin, save 8800001915 in your contacts or click<a href="https://api.whatsapp.com/send/?phone=918800001915&amp;text=Hi"> here</a>.</li><li>Then, go to the chat and send “Hi”.</li><li>Then, select the language from English and Hindi.</li><li>Now, click on “Register Grievance” if you want to file a complaint against any company.</li><li>If you wish to check the status of a filed complaint, click on “Grievance Status”.</li><li>If you have any questions about the process, filing complaints or the redressal process, click on “FAQ”.</li></ul>If you click on Register Grievance, you will be asked to submit the following information – <ul><li>Your full name</li><li>Gender</li><li>OTP</li><li>State</li><li>City</li></ul>Once you have submitted the above information, you will be asked to submit information relating to the company – <div type="image" title="2" msid="98807244" hostid="261" sizebytes="135142" caption="&amp;lt;p&amp;gt;Details regarding the company you wish to complaint against&amp;lt;/p&amp;gt;"></div> <ul><li>Industry the company belongs to.</li><li>Category the company operates in.</li><li>Then, you will be able to select a company from the list.</li></ul>Once you have selected a company, you will be asked to select the nature of the grievance or why you are filing the complaint against the company. There are 27 reasons for you to select from, including a misleading advertisement, delivery of a defective product, paid amount not refunded, and more. SEE ALSO: <a href="https://www.businessinsider.in/tech/how-to/how-to-read-instagram-messages-without-being-seen/articleshow/98535023.cms">How to read Instagram messages without being seen</a> <a href="https://www.businessinsider.in/finance/news/how-to-use-credit-card-to-make-upi-payments/articleshow/98090488.cms">How to use credit card to make UPI payments</a> <a href="https://www.businessinsider.in/personal-finance/news/how-to-check-your-credit-score-for-free/articleshow/96050534.cms">How to check your credit score for free</a>

How to file a consumer complaint against a company using WhatsApp

In the ever-evolving communication landscape, more than 70 per cent of Indians prefer to message businesses rather than sending an email, calling or visiting their website, a new report said on Friday. Nearly 75 per cent of Indians surveyed said that they are more likely to do business with/purchase from a company that they can contact via messaging. People in <keyword id="3658" type="General" weightage="20" keywordseo="india" source="Orion">India</keyword> increasingly prefer messaging over other forms of communication, the same way they chat with their friends and family, according to the research by <keyword id="1199021" type="General" weightage="50" keywordseo="kantar" source="Orion">Kantar</keyword> commissioned by <keyword id="399907" type="General" weightage="100" keywordseo="meta" source="Orion">Meta</keyword> (formerly <keyword id="6354576" type="General" weightage="20" keywordseo="Facebook" source="Orion">Facebook</keyword>). "Today, customers not only want a quick and easy way to connect with brands, but they also want to engage with a brand to learn more about their product while considering a purchase," said Ravi Garg, Director <keyword id="3807245" type="General" weightage="50" keywordseo="business-messaging" source="Orion">Business Messaging</keyword> at Meta. The findings of the report showed that 86 per cent of adults message a business at least once a week, which is considerably higher than the global average of 66 per cent. Majority (83 per cent) of the people surveyed expect businesses to deploy quick and easy modes of communication, such as messaging. About 72 per cent of the people surveyed in India said they message with a business more often ever since the start of the pandemic. Interestingly, 75 per cent are more likely to do business with/purchase from a company that they can contact via messaging. "Conversational messaging is not only helping brands connect with consumers but also build brand experiences that grow their business," said Ravi Sundararajan, Chief Operating Officer, Gupshup. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/tech/news/metas-metaverse-app-has-several-quality-issues-admits-head/articleshow/94696811.cms">Meta's metaverse app has several quality issues, admits head</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/business/ecommerce/news/flipkart-group-leads-e-commerce-festive-sales-meesho-is-second-largest-contributor-in-order-volume-redseer/articleshow/94701015.cms">Flipkart group leads e-commerce festive sales, Meesho is second largest contributor in order volume: Redseer</a>

Over 7 in 10 Indians now prefer to chat with businesses: Meta report

Leading US asset manager <keyword id="174755" type="General" weightage="70" keywordseo="vanguard" source="Orion">Vanguard</keyword> has further slashed its holding in ride-hailing major <keyword id="6354720" type="General" weightage="100" keywordseo="ola" source="Orion">Ola</keyword> by more than half, which takes the Bhavish Aggarwal-run company's valuation down to nearly $3.5 billion from $7.3 billion at the end of 2021. According to a TechCrunch report, citing Vanguard's filings, the investment firm has cut the worth of its shares in Ani Technologies, Ola's holding firm, by 51.6%. "The asset manager marked down the holding of its Ola shares to $25 million, from the $51.7 million purchase price years ago, the filings showed," according to the report. Vanguard had valued its Ola's shares at about $33.8 million in February this year. In May, Vanguard had slashed Ola's valuation by 35% amid global macroeconomic conditions, reducing its valuation to about $4.8 billion. Ola has raised more than $3.9 billion over the years, according to public data. IPO-bound Ola Electric has also recorded an operating loss of $136 million (roughly Rs 1,116 crore) and revenue of $335 million (roughly Rs 2,750 crore), missing its revenue goal disclosed publicly. The company reported sales of over 1,50,000 electric scooters for FY23, according to a Reuters report. In the first two months of FY23, Ola Electric claimed to have surpassed Rs 500 crore in revenue and was on track to surpass $1 billion by year's end. In January, Ola laid off 200 employees from its <keyword id="6362049" type="General" weightage="80" keywordseo="ola-cabs" source="Orion">Ola Cabs</keyword>, Ola Electric and Ola Financial Services verticals as part of the "restructuring" exercise. Ola joins a growing list of Indian unicorns who have significantly lost their valuations. Invesco lowered Swiggy's valuation by almost half to $5.5 billion in earlier this year while leading US investment firm Fidelity reportedly slashed the estimated worth of its holding in homegrown conversational engagement platform Gupshup by over 20% in a month.

You Searched For "gupshup" and got 8 results

Gupshup launches Conversation Cloud, AI-powered tool for businesses

ANI

This startup is taking the mess out of messaging, and turning texts smart

Sanchita Dash

Here's the pitch deck AI startup Gupshup used to raise $50 million to help businesses send better, more fun text messages to customers

Benjamin Pimentel

Indian Startup Sector: Why New Businesses Face More Hurdles Than Advantages

Economic Times

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