Content creation as a vocation will move towards Decentralized Autonomous Organizations

FMCG major Hindustan Unilever delivered a lower-than-expected 8% growth in net profit for the first…

In 2021 Digital grew by 50% and in 2022 is expected to pip Television to become the largest contrib…

In 2021, television claimed the largest share of media spending at 42%

The Indian economy is showing resilience despite global headwinds. After the positive surprise in e…

Customised ads perform best on different platforms. The rural market in India is rapidly growing, w…

India's e-tailing or electronic retailing, grew 22% in FY23 to $60 billion in gross merchandise val…

The Google-parent was on track for its biggest one-day drop in market cap as Tuesday's earnings rep…

Industry leaders walk us through the innovations in the Radio industry and what the future holds

Meta's chief product officer warned in an internal memo that the company faces 'fierce' headwinds h…

India's media and entertainment (M&E) sector revenue grew by 19.9% in 2022 to INR2.1tn ($28bn), wit…

How OYO, a hospitality brand, managed to win a million hearts with its campaign promoting travel du…

Consumer goods majors have been hit hard by inflation over the last few quarters, with volume…

Streaming video is fast replacing traditional TV for sports content. Sports events airing at times …

How audio platforms are ramping up their pitch for podcast advertising in India

TV advertising has continued to expand in 2020, despite COVID, reaching Rs 35015 crore

Ad volume on television declines by 3% in Q1 2021: TAM AdEx

2020 became the year when the digital ecosystem acquired many new users

There has been a 21% constant currency growth in Marico’s International Business

Paytm’s focus on subscription services to create additional payment monetization continues to ex…