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The spending on sports celebrity endorsements grew by 11% year-on-year in 2021: GroupM ESP’s Sporting Nation Report 2022

2021 got our Sporting Nation back to a billion-dollar scale with a 62% growth over 2020

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Global advertising to exceed $1 trillion in 2026: GroupM's mid-year TYNY forecast

The report has stated that the market is growing much faster than expected and from a larger base t…

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Top 10 trends that would shape the ad industry in 2021: GroupM TYNY report

Here are the 10 trends according to GroupM that will shape the next year of the industry

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Ad spends in India to grow at the rate of 12-13% YoY til 2024: GroupM Report

The report reveals that India is the world leader among other larger media markets in advertising a…

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Global advertising expected to grow by 12.3% in 2021: GroupM's TYNY forecast

Each of the top eight markets is expected to grow by nearly 2% and better in 2021

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11 mins read

WPP hits its 2023 revenue target in 2021

WPP reports revenue of £12,801 million for 2021; growth driven by e-commerce, digital and technolog…

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5 mins read

54% of businesses have been impacted by covid in India, of which retail, travel and tourism have been hardest hit: Report

With the various shifts that have happened in 2020, the report focuses on two major perspectives – …

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Inside WPP's volatile 2023

The company has been undergoing a massive transformation that has involved merging agencies.

Lara O'Reilly   


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Global advertising economy will fall by 11.8% this year: GroupM Report

Several mid-size or larger markets are expected to decline by more than 20% this year.

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Vivo India is back as title sponsor for Indian Premier League 2021

IPL 2020 sponsorship crossed the ₹500 crore mark last season

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Global digital advertising accounted for 64.4% of all advertising in 2021, up from 60.5% in 2020: GroupM report

India, the U.K., Brazil, Canada, Japan and China are forecast to grow between 6-8% annually, on ave…

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Online shoppers in India expected to reach 500 million by 2030: MMA and GroupM report

India today has 622 million internet users (8% growth over 2019) and is expected to touch 900 milli…

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Bharat users are as affluent and digitally savvy as India users: ShareChat and GroupM report

Bharat users are at par with India users when it comes to participating in online financial activit…

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Meet the 25 power players who are trying to turn around WPP, the world's biggest ad holding company

These are some of the most powerful people helping drive Read's strategy, listed in alphabetical or…

Patrick Coffee   


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Video did not kill the Indian radio star – not yet

Leading radio stations have reported a great year with revenue hikes and expect higher momentum …