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Private equity giant KKR is in talks to acquire the adtech company Integral Ad Science
A take-private deal by a private equity firm like KKR could help IAS grow further without the quart…
Lara O'Reilly
Google is the latest company to land in Donald Trump's crosshairs
Donald Trump claims Google favors Kamala Harris in search results and has threatened to prosecute t…
Grace Eliza Goodwin
Cloth merchant loses ₹1.9 crore in share trading fraud in Thane district
The complainant has alleged that the accused got in touch with him and added him to a WhatsApp g…
PTI
Anupam Mittal hits out at Google — 'Tech bullies need one arm chopped off in the form of penalties'
Way before platform economy became a buzzword, Anupam Mittal built a platform for Indians seeking l…
Google has removed 2,500 fraudulent loan apps from its Play Store, says FM
The matter is also regularly discussed and monitored in the meetings of the Financial Stability…
PTI
Digital Ad Fraud is estimated to cost brands around $44 billion to fraudulent activities by 2022 and reach up to 45% of total spent: mFilterIt
Myths Prevailing in Ad Fraud & Brand Safety
Facebook and Google are failing to crack down on scam ads, new research suggests
Online fraud has skyrocketed over the past year, as COVID-19 lockdowns forced millions of people to…
Martin Coulter
The new ad fraud scheme that is costing advertisers an estimated $130 million
Here are the top media and advertising stories from Business Insider for July 27
Lauren Johnson
Installing a Microsoft mobile app might make ads show up all over your phone
Microsoft’s mobile apps in the Play Store might be in violation of Google’s policies with ads showi…
How Airtel’s AdTech platform is planning to deliver on the promise of ‘zero ad frauds’ to its clients
Bharti Airtel’s Chief Product Officer shares how Indian advertising industry can minimise its risin…
Trump, fraud, and minding the GAAP: A guide to the accounting rules at the heart of his NY trial, courtesy of 2 standup comics who happen to be CPAs
Insider asked a pair of CPAs who also do standup comedy to walk us through the wonky accounting pri…
Laura Italiano
Online ad fraud isn't going away, and advertisers themselves may be part of the problem
Schemes keep getting more sophisticated, and the industry seems powerless to stop them.
Lucia Moses
Things that are currently plaguing the mobile ad industry
Here are some of the techniques fraudulent actors use:
Companies from Google to Mastercard are close to killing off passwords forever
Tired of juggling hundreds of passwords? Major companies from Google to Mastercard are close to kil…
Shubham Agarwal
How Apple is pitching its new ad format
Insider's top advertising and media stories for April 27.
Lauren Johnson
Here is exactly how much I made at Google in a strategy role and why I chose to leave
Jerry Lee, a former strategy and operations manager at Google, shares the salary he made while work…
Aria Yang
Facebook files yet another lawsuit — This time against a Chinese company for tricking people into installing malware and stealing their account information
This time, Facebook has accused ILikeAd Media and its owners — Chen Xiao Cong and Huang Tao …
Dating app scammers are rampant, the government warns. Here's how to avoid getting duped, according to an expert.
Before you get on dating apps, find ways to scrub your data from the internet. It can prevent stalk…