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Ogilvy names Piyush Pandey as Chairman of Global Creative, Liz Taylor named Global Chief Creative Officer
Pandey will continue to serve as Chairman of Ogilvy India
Ogilvy’s Piyush Pandey voices and pens Fevicol’s latest social media campaign
Adhesive brand Fevicol has launched a powerful social media campaign to remind people to stay strong
Fanta launches a new campaign featuring Kartik Aaryan for its new offering, Apple Delite
The addition of this flavor by Fanta will enhance the brand portfolio in India to a two-flavor range
Here’s what experts have to say about Cadbury Dairy Milk’s latest ad that has taken the internet by storm
Mondelez India and Ogilvy India gave reimagined one of their popular ads from the 90s
Dentsu Creative appoints Ajay Gahlaut as Group Chief Creative Officer
Dentsu India initiated the formation of a new structure for its Creative service line in June this …
Cadbury Dairy Milk recreates its iconic stadium advertisement, with a wonderful twist
The year 1994 introduced India to Cadbury Dairy Milk’s iconic campaign ‘Asli Swad Zindagi ka’.
Thums Up partners with Jasprit Bumrah for ICC Men’s T20 World Cup 2021
Thums Up has partnered with ICC (International Cricket Council) as an exclusive non-alcoholic bever…
Thums Up wants to celebrate the resilience of ordinary and extraordinary heroes alike: Arnab Roy, Coca-Cola India
The brand wants to evolve from celebrating the the sense of physical strength to ‘real world herois…
Lessons brands can learn from the winners of Kantar's Creative Effectiveness Awards
Kantar tested more than 10,000 creatives for clients around the world
We don’t merely want to be our client’s communication, digital or brand partner, we want to be their business partner: Abhik Santara, ^ a t o m
The agency is currently present in Mumbai, Gurgaon and Bangalore
Tata Motors pays a tribute to truckers, essential workers and their families with an endearing story
Tata Motors salutes those who have chosen to serve in the holy month of Ramadan.
UNEP India and Masaba Gupta launch a clothing line to help phase out single-use plastic in the country
The collection will be available in The House of Masaba stores in eight metro cities and online.
Cannes Lions announces 2020 Jury Presidents; for the first time, 50% Presidents are women
Ogilvy's Sonal Dabral will head Direct Lions
Looking back, looking forward
As the current decade approaches a close, it is worth reminiscing how it started on January 1, 2010.
How music has become the real social connector, and technology has helped democratize music in today’s digitally connected world
The panel discussion was a part of Business Insider's Global Trends Festival 2020
Nestle’s 2020 vision: To become a "nutrition, health and wellness" company
So here’s one story where moral comes before the tale begins. It’s simple. When in crisis, be a vis…
Tata Sky Tells A New Love Story, Which Unfolds Everyday!
Available as a scratch coupon, the recharge is also available in higher denominations of Rs. 10, 20…
A Google executive creative director explains what he does for a living and why it's nothing like an ad agency
You have these people that couldn't think of anything worse than a full-time job. We have people at…
Lara O'Reilly
From CRED’s Indiranagar ka Gunda to Cadbury’s reimagined Kuch Khaas Hai, here are a few campaigns that stood out in 2021
A trip down memory lane: Campaigns that stood out in 2021
As Fanta comes up with Rang Ja, a celebration song for the ICC Men’s T20 World Cup, Piyush Pandey and Arnab Roy tell us all about the colorful campaign
Fanta has come up with a high-decibel campaign after almost 5 years