Experts say the trial could result in a breakup of Google, which could boost rivals like The Trade …

Television ad spends will rise from US$171bn to US$178bn over the same period

Zenith forecasts that social media advertising will expand by 25% this year to reach $137 billion

Ad spend in Asia Pacific expected to grow 5.9% in 2021

Antonia Wade, global chief marketing officer of PwC, offers insights into how companies prepare for…

Global ad spend to grow by 11% in 2022 to reach USD 850 billion; Digital at 66% share

India is the fastest-growing market globally at 14.6%

The market would need to grow by 4.4% in 2022 to match 2019’s peak of $620.6 billion

Ad spends in India will rise by ₹20,000 crore in 2023 compared to a year ago, predits GroupM, a med…

Each of the top eight markets is expected to grow by nearly 2% and better in 2021

The new report follows revelations that Instagram's own research found the app is bad for teens' me…

India, the U.K., Brazil, Canada, Japan and China are forecast to grow between 6-8% annually, on ave…

Here are the key takeaways from the latest dentsu Ad Spend Report

Social media app Koo started with a big bang, garnering interest from users, investors and in some …

Digital advertising fared worse, with a 70% drop in advertisers on Day-1. On the opening day, the n…

Amazon, Walmart, and Instacart lead the retail media pack in the US.

According to GroupM's TYNY report, India is likely to regain its 9th rank this year

Increased viewing, content and competition mean ad spend by video entertainment brands will fall ju…

Ads will blend into the game environment

These forecasts assume that the global economy will start a sustained recovery as COVID-19 vaccines…