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1 min read
P&G India appoints Kumar Venkatasubramanian as CEO
Leading FMCG maker P&G India on Monday announced the appointment of Kumar Venkatasubramanian as CEO…
PTI
1 min read
Gillette’s 'Barber Parivar Suraksha' campaign is aimed at reviving India’s Barber Community post the nationwide lockdown
Gillette and P&G have also pledged 50 crores towards vaccinations, amounting to 10 lakh vaccines fo…
2 mins read
Just say pubic: Gillette's Venus launches a new global campaign to destigmatize pubic grooming
Gillette Venus has launched a global campaign to encourage women to just #SayPubic
2 mins read
Gillette slams the stereotype ‘Men can’t cry’ in its latest ad
On International Men’s Day, Gillette tries to break an enduring stereotype through its new campaign…
4 mins read
Warren Buffett bet $600 million on Gillette - and ended up owning Duracell. Here's how his razor wager led to him buying the battery titan.
Buffett sold his Gillette stake to Procter & Gamble for about $4 billion of stock in 2005, then swa…
Theron Mohamed
5 mins read
Warren Buffett parlayed a $600 million bet on Gillette into owning Duracell. Here's the story of how he swapped a razor wager for a battery giant.
When Procter & Gamble bought Gillette in 2005, Buffett received over $4 billion of P&G stock. He ex…
Theron Mohamed
5 mins read
The year of voice, Gillette's #MeToo ad, Amazon's influencers
You didn't have to be at CES to know that voice is shaping up to be one of the hottest areas for pu…
Lucia Moses
21 mins read
26. The Best a Woman Can Gillette
The reason women shave involves painted on nylons, some deadly rat poison, and a war that changed e…
Dan Bobkoff,Amy Pedulla,Sarah…
2 mins read
People are trashing their razors to protest Gillette's controversial ad about toxic masculinity
In a statement to the press, Gary Coombe, the president of the Gillette parent Procter & Gamble…
Mary Hanbury
8 mins read
Leg hair, don’t care: Why showing women’s body hair in Indian ads is long overdue
Veet’s latest ad starring Shraddha Kapoor and Ahsaas Channa targets school girls and offers ‘skin w…
4 mins read
Brand experts say Gillette has hit a home run with its latest ad addressing the #MeToo movement
"P&G has once again done something bold, relevant and important based on conviction that does n…
Tanya Dua
3 mins read
Gillette knew that its new #MeToo ad would prompt backlash. Here's why the company still went ahead with it.
"We Believe," which debuted on Monday, minces no words in attempting to address toxic masculinity. …
Tanya Dua
1 min read
Gillette India Dec qtr profit up 32 pc at Rs 71 cr
" In a challenging macro-economic environment, we delivered a resilient quarter by raising the bar …
PTI
2 mins read
Furious people are destroying their razors after watching Gillette's ad - but it gave the company a crucial advantage over some of its biggest competitors
A survey of 2,020 adults done by Morning Consult and released on Thursday showed that the majority …
Mary Hanbury
3 mins read
Gillette chastises men in a new commercial highlighting the #MeToo movement - and some are furious
"Gillette believes in the best in men; that by holding each other accountable, eliminating excuses …
Dennis Green
4 mins read
Big brands including Budweiser and Gillette are getting increasingly political with their advertising. Just not at the Super Bowl.
"At the end of the day, we felt that Toni's story was more compelling for audiences than any politi…
Tanya Dua
Brandon Wiggins
3 mins read
Warren Buffett's Berkshire Hathaway added Verizon and Chevron to its portfolio. Here's why that's surprising.
The billionaire investor previously avoided telecoms because he viewed the industry as unpredictabl…
Theron Mohamed
1 min read
After 80 Years, Gillette Has Decided It Needs A New Ad Agency [THE BRIEF]
BBDO lost the lead assignment on Gillette after 80 years: P&G moved the account to Grey. Ad Age…
Laura Stampler
5 mins read
Walmart and Gillette teamed up to create a women's shaving line that acknowledges what a chore it is to shave - but its affordable razors make it less of a pain
The shaving cream options are the Glee Mousse, a rich consistency in a Summer Lily scent, or the Gl…