You Searched For "genz shoppers" and got 20 results
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Nothing to wear? Bengaluru-based startup promises to deliver clothes in just 60 minutes. Here’s my experience!
Slikk aims to offer fresh collections from emerging fast fashion brands every week, along with a 60…
TikTok's plan to cash in on its popularity among Gen-Z shoppers has a big flaw
New Gen-Z data shows TikTok tied with Instagram as the most influential social platform for ecommer…
Nathan McAlone
Gen Z and Millennials increasingly willing to buy directly from brands, bypassing traditional retail channels: Report
New 2022 consumer trends report also reveals surge in ecommerce may have plateaued as more consumer…
GenZs, millennials are turning to thrift stores to upgrade their wardrobe while saving the environment
In an attempt to reduce fashion’s carbon footprint on Earth, young millennial and GenZ consumers ar…
Facebook unveils Festive Playbook to help brands build campaigns based on current consumer trends for Diwali and beyond
Consumers are now discovering and engaging with brands on their smartphones,
Etsy is buying social shopping app Depop for $1.6 billion, hoping to woo Gen Z shoppers
Depop, which launched in 2011, is a social shopping app that has been described as a mix of eBay an…
Mary Hanbury
Empowering India's e-commerce market
Under the Samarth program, rural entrepreneurs from across the country are onboarded to the platfor…
Gen Z is the 'dupe' generation
Business Insider data found that Gen Z is the most likely to buy dupes. It's easier than ever to b…
Jennifer Ortakales Dawkins
Quick, personal, live and immersive – this is how e-commerce will be in 2023
E-commerce has leapfrogged to a new era of high volume during the pandemic and has become the new n…
Reliance Retail’s new lifestyle store AZORTE goes high-tech with smart trial rooms, self-checkout kiosks
The store will contain various styles ranging from western and Indian wear, footwear, fashion acces…
The science behind selling a dress to an Indian woman, according to the CEO of Latin Quarters
Lifestyle brand Latin Quarters’ CEO Rahul Bhalla breaks down the “science behind dress shopping” in…
This festive season, e-commerce platforms are betting big on Tier II and III markets, which are likely to contribute $150 million to e-commerce growth this year
E-commerce platforms line up bumper offers and huge discounts for the upcoming festive season to wo…
Targeting young cricket fans? This year the avenues are more innovative with audience increasingly listening to official team podcasts
The cricket fans on Spotify are also high-intent customers. 91% of them are active online shoppers.…
Myntra signs up Hrithik Roshan, Vijay Deverakonda and Dulquer Salmaan as its newest brand ambassadors
Last year, Myntra partnered with Kiara Advani as Myntra’s nationwide face and Samantha Akkineni as …
Instagram unveiled new features aimed at helping creators earn money
The top influencer news of the week includes how much a YouTube creator with 1 million subscribers …
Amanda Perelli
Influencer Marketing: Trends to watch out for in 2022
We take a closer look at the year gone by and what lies ahead
Dollar Tree and Dollar General have a secret weapon for keeping their prices so low
Many private-label brands are heavily geared towards millennials and Gen-Z shoppers because millenn…
Jessica Tyler
Incoming Rep. Cori Bush is showing off her thrifted outfits to normalize secondhand fashion on Capitol Hill
Incoming Democratic Rep. Cori Bush of Missouri has joined other lawmakers in sharing tips for build…
Darcy Schild
Revolve, the Instagram-friendly millennial retailer, gets a boost after Wall Street analysts shower praise
This is a big deal as other retailers struggle to stay relevant to younger generations, and grapple…
Carmen Reinicke
Small businesses are seeing the biggest shift in how we shop since the Great Depression. Here's how entrepreneurs can reach the morally minded, Instagram-oriented customer.
Values, virtual tours, and algorithms: Small Business Saturday will never be the same.