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Swiggy report says GenZ contributes to 40% of food consumption; highlights recent trend of binge-eating
The rise of online food delivery has revolutionized the way India eats.
Streamers have a Gen-Z problem
Young people prefer social video over TV shows and movies, and are more influenced by ads on social…
Lucia Moses
GenZ expresses their concern over shrinking wildlife habitat
To attain a better understanding of forest ecology in the urban landscape, Aaranyak organised an ev…
ANI
"Sit back and relax," said 33% of GenZ daters, as dating is going to get easier this 2024
Studies show that this year, the dating world will be undergoing a significant transformation, ushe…
Can you guess which generation works the hardest? It is the GenXers who stretch themselves at work not millennials
They’re neither millennials nor Boomers. In fact, the generation that’s now over 50 is so ignored t…
Most of the world’s youngest people, particularly Gen Zers, live in these countries
The world’s population is becoming older but some countries — especially the developing countries h…
A Princess Diana Facebook group is secretly populated by Gen-Z trolls mocking 'boomers,' members say
A Facebook group where users roleplay people mourning Princess Diana has nearly 50,000 members — e…
Charlotte Colombo
As more freshers are hired, GenZs share in IT workforce grows to 18-20%: Nasscom-Indeed
Over 79% of Gen Zs are willing to spend more than 2 years in their first job provided employers off…
Hawk-eyed Indian parents ensure digital well-being of GenZ kids, says Snapchat research
India topped the charts amongst six countries that were part of the research. This is due to greate…
While we've strengthened our online business, retail stores will continue to be important for us: Alisha Malik, Metro Brands
Alisha Malik, President Marketing and Ecommerce, Metro Brands tells us how 2021 has been for Metro …
Gen-Z is increasingly opting for brands that support the LGBTQ community, talk about mental health and stand for a bigger cause: Report
Over 75% of the Gen Z’s can be termed as a “brand loyal” generation
Are GenZ women suffering more from mental health issues?
A 21-year old girl, who recently graduated from Delhi University, says she has been facing anxi…
Gen Z decoded: MTV's latest report reflects Gen Z’s behavior patterns,mindsets, habits and perceptions
MTV Youth Study 2021 decodes Gen Z
Most effective ways to market to GenZ in 2020
Experts discuss the new ways of appealing to GenZ
Cryptocurrency exchange platform CoinDCX launches a new ad to encourage millennials and Gen-Z to invest
CoinDCX is incentivizing new users with Rs 100 worth of free bitcoin
After millennials, Gen Z is about to reshape businesses
A demographic shift in favour of a much younger population could upend how businesses reach their c…
Lithuania is the happiest place in the world for under-30s — Gen Zs say low rent, free university, and good nightlife are to thank
Lithuania tops the World Happiness Report 2024 for under-30s, with low rent, free education, and vi…
Joshua Zitser
Gen Z workers are freaking out about AI
AI has been touted as a way to save time and boost output at work, but the expectation that young p…
Beatrice Nolan
Marks and Spencer turns 100 in India – British retailer heads to the heartland as sales boom
Expansion in India is a part of the British retailer, Marks and Spencer's conscious strategy to g…
Wine vs Tea: India’s consumption trends show a sharp divergence
The categories of goods where price matters are seeing low growth in output – a reflection of deman…