You Searched For "genz marketing" and got 20 results
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4 mins read
I am a GenZ Indian woman who spent five years in the dating game. Here’s why I am choosing an arranged marriage now.
Being a hopeless romantic, I spent the better part of the last five years on and off dating apps. N…
3 mins read
Majority Gen Z employees feel job satisfaction is more important than salary, say work-life balance is crucial
A new survey reveals that Gen Z values job satisfaction and work-life balance over high salaries. C…
2 mins read
India's apparel retail will continue to grow with rising incomes, increased demand for affordable fashions: Centrum
As per a research report by the financial advisory firm Centrum, looking ahead, the apparel market …
ANI
2 mins read
What is 'underconsumption core'? A new trend on TikTok aims to get GenZ to buy less.
Some Gen Z users have grown tired of the constant product promotion on social media and are turning…
Hannah Getahun
6 mins read
Date hunting? You better know your Yerba from your Mojito, says Tinder’s year end report
Tinder, the world’s leading dating app, released its Year in Swipe Report for 2023 that shows what …
3 mins read
Decoding GenZ: Highly individualistic and low on regrets - this generation has what it takes
Experts say GenZs are more family-oriented than they are self-absorbed. Unlike previous generations…
4 mins read
What’s in a word — Millennials and Gen Z believe KISS is better than jargon
Have you ever felt left out during water cooler sessions? Or have you ever scratched your head when…
3 mins read
2022: The year of GenZ creators
Viraj Sheth, Co-Founder and CEO, Monk Entertainment on what makes GenZ creators so relatable
3 mins read
From engagement to involvement: Is Gen Z rewriting rules of brand engagement?
This generation is surrounded by a barrage of information online, spoilt for choice and skip ads th…
1 min read
Gen-Z homebuyers are flocking to these 3 cities the most - and avoiding California and New York
Out of the top metro areas in the US, Salt Lake City has the largest share of mortgage requests fro…
Phil Rosen
7 mins read
Good grades and top honors don't cut it anymore. Welcome to the Gen-Z Battle Royale: Internship Edition.
Stacking all the internships one possibly can is, for some, a non-negotiable rite of passage to sec…
Kwan Wei Kevin Tan
4 mins read
Talking the Gen-Z talk: How to market to them
Most effective ways to market to GenZ
4 mins read
Empowering India's e-commerce market
Under the Samarth program, rural entrepreneurs from across the country are onboarded to the platfor…
2 mins read
TikTok's plan to cash in on its popularity among Gen-Z shoppers has a big flaw
New Gen-Z data shows TikTok tied with Instagram as the most influential social platform for ecommer…
Nathan McAlone
3 mins read
Gen-Z is increasingly opting for brands that support the LGBTQ community, talk about mental health and stand for a bigger cause: Report
Over 75% of the Gen Z’s can be termed as a “brand loyal” generation
6 mins read
Most effective ways to market to GenZ in 2020
Experts discuss the new ways of appealing to GenZ
3 mins read
As more freshers are hired, GenZs share in IT workforce grows to 18-20%: Nasscom-Indeed
Over 79% of Gen Zs are willing to spend more than 2 years in their first job provided employers off…
2 mins read
It's TikTok meets Spotify meets Robinhood: Investing app Alinea is going after Gen-Z women with Silicon Valley backing
The Y-Combinator-backed startup aims to raise the next generation of investors by using an attracti…
Natasha Dailey
3 mins read
Picnic dates over lavish gifts: 47% of GenZs prefer a budget-friendly Valentine’s day
An estimated 47% of daters prefer to have a budget-friendly Valentine's day date over fancy dining …
5 mins read
GenZs, millennials are turning to thrift stores to upgrade their wardrobe while saving the environment
In an attempt to reduce fashion’s carbon footprint on Earth, young millennial and GenZ consumers ar…