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You Searched For "gen z research" and got 18 results


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4 mins read

Gen Z is ushering in the all-inclusive era

All-inclusive resorts are seeing a surge in demand in part driven by Gen Z, who value luxury, conve…

Kelsey Vlamis   


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5 mins read

Gen Z is obsessed with manifesting their way to riches and romance

On TikTok, Zoomers are turning to a higher power to guide them through uncertainty.

Amanda Hoover   


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8 mins read

Gen Z's latest obsession: smelling good

The luxury fragrance industry is booming thanks to TikTok and teen boys.

Eve Upton-Clark   


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2 mins read

Weekend wrap: Nvidia’s AI-driven surge, Indian banks’ steady growth and more

Nvidia has become the world's largest company amidst an AI boom, surpassing Apple. Meanwhile, the U…

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2 mins read

The app data has spoken, and Gen Z's love for Temu is real

Users between 18 and 24 downloaded the app 41.98 million times in the first 10 months of the year.

Aditi Bharade   


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4 mins read

Job-hunting in 2024 has a modern dating element — ghosting!

Ghosting, the abrupt end of communication without explanation associated with modern dating, is now…

Business Insider Latest Story Image
3 mins read

Why Gen Z college grads are feeling increasingly pessimistic about entering the workforce

More than half of the current college class of 2025 feels pessimistic about entering the workforce,…

Erin Snodgrass   


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3 mins read

Here's what's on Gen Z's 'micro-spending' wish list

Gen Z is spending money on more instant forms of gratification over traditional milestones like buy…

Jordan Hart   


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6 mins read

Gen Z turns to TikTok to find the perfect school. Some college students are cashing in.

TikTok has emerged as a way for Gen Zs to scrutinize prospective colleges from the eyes of other st…

Erin Liam   


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6 mins read

Gen Z strikes back

Companies reneged on their job offers. Now college students are getting even.

Aki Ito   


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6 mins read

Boomers had Jobs. Millennials had Zuck. Where are Gen Z's tech founders?

Silicon Valley has long been obsessed with young, disruptive founders. But Gen Z is less sure about…

Amanda Hoover   


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9 mins read

Samsung Galaxy Z Fold 6 review – the complete package

Samsung recently launched the Galaxy Z Fold 6, the company’s latest foldable smartphone in India. S…

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2 mins read

Fast food has a Gen Z problem

Gen Z diners were less likely than other generations to say that fast-food restaurants were a good …

Alex Bitter   


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3 mins read

Gen Z college grads are bearing the brunt of today's tricky job market

Recent college graduates are more likely to be unemployed than workers overall. This isn't typical.

Jacob Zinkula,Madison Hoff,An…   


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2 mins read

Costco's members are getting younger as millennial and Gen Z shoppers flock to wholesale clubs

Costco is the latest warehouse club to tout its growing popularity with younger shoppers who are lo…

Dominick Reuter   


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6 mins read

Young people think Gen Z stereotypes are holding them back at work. That could be a big problem.

Gen Zers missed out on formative experiences that generations before them took for granted. Dismiss…

Lindsay Dodgson   


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3 mins read

Meta's Gen Z secret weapon is Facebook Marketplace

Facebook Marketplace could help Meta draw in Gen Z users looking for a bargain and who might have s…

Jordan Hart,Sarah Jackson   


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3 mins read

AI skills could help professionals seize more job opportunities, accelerate Gen Z careers: Microsoft-LinkedIn report

Although AI taking over jobs seems far off, the real and present danger is humans leveraging AI aga…