Best printers for Home

Best Mixer Grinder

Best wired Earphones

Best 43 Inch TV in India

Best Wi Fi Routers

Best Home Theatre in India

Smart Watch under 5000

Best Laptops for Education

Best Laptop for Students

Elon Musk's love for gaming isn't unknown. Be it streaming his gaming sessions on X (earlier called Twitter) or talking about his love for various games, the tech mogul has often made headlines for his connection with the gaming world. Musk, known for shaking up industries from space exploration to electric cars, has now announced plans to disrupt the gaming world. Through his AI startup xAI, Musk is launching a new game development studio that aims to challenge the dominance of large corporations in the gaming industry. Musk revealed his intentions in a social media exchange on X (formerly Twitter). Responding to a critique by Dogecoin co-creator Billy Markus about the state of modern gaming, Musk expressed dissatisfaction with corporate-owned game studios. He announced that xAI’s game studio would focus on making games “great again,” prioritising fun and innovation over ideological messaging. The new studio, powered by artificial intelligence, is expected to streamline game development processes while creating immersive experiences. Musk envisions games free from the “manipulative nonsense” he believes dominates today’s industry, offering an alternative for gamers seeking pure entertainment. While details remain sparse, the studio will operate under xAI, which has been at the forefront of developing artificial intelligence tools. The project aligns with Musk’s broader ambitions to use AI to transform industries. Gamers around the world are watching closely as Musk takes on yet another industry with his signature ambition and flair.

Elon Musk wants to make "gaming great again" with AI, here is how

<ul><li>The year 2020 pushed <keyword id="3658" type="COUNTRY" weightage="20" keywordseo="India">India</keyword> to the top position in <keyword id="3836614" type="PERSON" weightage="20" keywordseo="Mobile-game-downloads">mobile game downloads</keyword> with 7.3 billion installs.</li><li>From developing to designing games and programming, a job-seeker can craft his/her career by doing special courses available in this sector.</li><li>Here is a list of a few renowned colleges and institutions across India from where you can pursue <keyword id="8421297" type="UNKNOWN" weightage="20" keywordseo="gaming-courses">gaming courses</keyword>.</li><li>From animators to artists to producers — These are some of the career options for students who seek to build a career in the <keyword id="739806" type="PERSON" weightage="20" keywordseo="Gaming-industry">gaming industry</keyword>.</li></ul>According to the <keyword id="69007" type="ORGANIZATION" weightage="20" keywordseo="World-Economic-Forum">World Economic Forum</keyword> (WEF), India's soaring gaming industry was valued at $930 million, last year. As per the data revealed by WEF, the year 2020 pushed India to the top position in mobile game downloads with 7.3 billion installs. As India’s gaming sector gained momentum, youngsters have spotted it as a serious career choice too. From developing to designing games and programming, a job-seeker can craft his/her career by doing special courses available in this sector. These are some of the renowned colleges and institutions across India from where you can pursue gaming courses — <ul><li>Bharati Vidyapeeth Deemed University — Pune The college offers Bachelor of Science (BSc) in animation and gaming. This course covers both the production and animation aspects. One can directly enter the industry after completing this course of three years. The fees for the course is close to ₹1,00,000 per year.</li></ul><ul><li>Maya Academy of Advanced Cinematics (MAAC) — Mumbai The institute offers a variety of short term diploma and certification courses in visual effects (VFX), gaming, multimedia, design and many more. The courses will cover all key aspects of gaming. The fees can range from ₹62,000 to ₹1,08,000 depending on the course.</li></ul><ul><li>Arena Animation The institute, which is located at various locations across the country, offers various short term diploma courses in gaming which covers all aspects of game design and development. The fee structure for gaming courses can vary between ₹50,000 to ₹4,00,000 depending upon the course.</li></ul><ul><li>Zee Institute of Creative Arts — Bengaluru The academy provides various 6-12 months professional courses in game designing and development. The fee structure could vary between ₹45,000 to ₹1,10,000 depending on the course and duration.</li></ul><ul><li>ICAT Design and Media college The college, spread across cities, offers a wide range of courses — bachelor’s, master’s and professional programmes in designing, developing, programming, visual effects and many more. The fees structure can vary from ₹30,000 to ₹1,00,000 depending upon the course.</li></ul> These are some career options for students who seek to build a career in the gaming industry, according to Leverage Edu, an online career counselling and study abroad platform — 1. Game Animators Game animators are professional multimedia artists who specialise in <keyword id="25195" type="PERSON" weightage="20" keywordseo="video-games">video games</keyword>. The role of a game animator is to create interactive animated images using technology and art. According to Glassdoor, a game animator’s average salary is ₹18,000 per month. 2.Game Artists Game artists create 2D and 3D visual art of visual elements in a video game. They play a major role in making the storyboard a reality by giving expressions to the characters and backgrounds. A game artist can earn an average salary of ₹45,000 per month, according to Glassdoor. 3.Game Producers Game producers are basically owners of the project. The producers are responsible for coordinating with the designers, lead artists, lead programmers to work out characters and scenarios in the game. The average monthly salary of a game producer can be ₹51,000, according to Glassdoor. 4. Game Writers Game writing is an art of writing scripts and narratives for video games. The writer develops the plot and dialogues, and also works to design a storyline for the game. The average salary of game writers in India is ₹3,00,000 per annum, says Glassdoor. 5. Game Testers A tester sits for hours testing new games and locating bugs and flaws before the game is introduced in the market for customers. According to Linkedin, the average salary of a game tester is ₹16,000 per month. 6. Audio Engineers Audio engineers are responsible for adding realism to the video games with exotic sounds. Every game has its own unique sounds and music and the audio engineer needs to make it attractive for the customers. An audio engineer can earn nearly ₹6,00,000 per annum in India, according to Glassdoor. SEE ALSO: <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/careers/news/banking-jobs-hdfc-axis-icici-and-other-banks-are-hiring-across-the-country/articleshow/84666214.cms">Banking jobs: HDFC Bank, Axis Bank, ICICI Bank and more are hiring across the country for various roles</a> <a target="_blank" class="c-link c-message_attachment__title_link" href="https://www.businessinsider.in/education/news/these-are-some-of-the-universities-that-offer-free-education-for-international-students/slidelist/84463712.cms">Planning to study abroad? These are some of the universities that offer a free education for international student</a>

Gaming industry: Build your career in one of the fastest growing sectors in India

<ul class="summary-list"><li>Last year, over a dozen video-game companies announced an alliance to combat climate change in New York City.</li><li>"<keyword id="10017978" type="UNKNOWN" weightage="60" keywordseo="playing-for-the-planet">Playing For The Planet</keyword>" was designed to bring companies together to share knowledge and make commitments to curbing emissions and encouraging planet-friendly actions among the <keyword id="6357332" type="UNKNOWN" weightage="60" keywordseo="Gaming">gaming</keyword> community.</li><li>Dr. Trista Patterson, the author of the "Playing For The Planet" study that serves as the basis for the alliance, talked to Business Insider about the progress made since its debut last September, why it was formed in the first place, and the incredible opportunity that lies ahead for the industry.</li></ul>On September 23, 2019, 14 CEOs from some of the biggest video-game companies in the world met at the UN Headquarters in New York City to announce an alliance.Though many of the companies involved are competitors in the video-game space — <keyword id="6358540" type="UNKNOWN" weightage="60" keywordseo="sony">Sony</keyword> and <keyword id="10387" type="CITY" weightage="60" keywordseo="Microsoft">Microsoft</keyword>, for instance, the respective makers of the PlayStation and Xbox consoles — the "Playing For The Planet" alliance would allow these groups and other individuals across the industry to work together on promoting sustainability in gaming, and mobilizing the 2.3 billion people around the world who play <keyword id="25195" type="PERSON" weightage="60" keywordseo="video-games">video games</keyword> to combat climate change. Together, the alliance has agreed on a set of commitments — namely, curbing CO2 emissions, planting trees, finding ways to advance energy conservation, and making the acts of buying and playing games generally more sustainable."The alliance freed CEOs to be making stronger statements [on climate change]," said <a href="https://www.tristapatterson.com/">Dr. Trista Patterson</a>, a lead economist for non-profit <a href="https://www.grida.no/">GRID-Arendal</a> based in Norway. Patterson is the author of the "Playing For The Planet" <a href="https://playing4theplanet.org/playing-for-the-planet-how-video-games-can-deliver-for-people-and-the-environment/">study</a>, and a cofounder of the alliance. "And that meant the workforce could come forward with ideas about energy savings, or games, or whether commuting was affecting operations. The tech sector is enormously competitive, and games are competitive by nature," she said.Companies within the alliance are experimenting with ways to engage players so their in-game actions have real-world consequences: "Minecraft," for example, which is played by over 100 million people every month, challenged its players to create their own coral reefs. <a href="https://www.hollywoodreporter.com/heat-vision/minecraft-nature-conservancy-use-player-creations-help-real-world-coral-reefs-1123099">In just two days</a>, players placed 10 million coral blocks, which triggered "Minecraft" to donate to The Nature Conservatory to help protect coral reefs — and some of the players' coral reef designs were also recreated into real-life underwater "<a href="http://www.globalcoral.org/biorock-coral-reef-marine-habitat-restoration/">Biorock</a>" structures, which are self-repairing and help protect the ocean environments against global warming. <h2>How the alliance came to be</h2>The study, authored by Patterson, examined the potential impact of the video-game industry in addressing climate change."It was part of an effort led by the education unit out of Nairobi for UN Environment," Patterson told Business Insider. "The main question was finding out lower-cost ways to raise climate awareness for a more diverse population."Patterson worked on her study with London-based <a href="https://www.playmob.com/">Playmob</a>, which helps brands connect to gamers to take social action, like donating to charities. Together, they debuted the "Playing For The Planet" study in March 2019, at a dinner attended by other major gaming companies like "Angry Birds" maker Rovio. "The response was enormous," Patterson said. With clear interest in a global gaming alliance to tackle climate issues, <keyword id="10017980" type="UNKNOWN" weightage="60" keywordseo="playmob">Playmob</keyword> moved on that forward momentum by undertaking "a US publisher tour" to rally support from the big companies in gaming — notably Sony, Microsoft, and Google."Playmob are phenomenal networkers," Patterson said. "They were thinking about gaming for good for a long time so they, in conjunction with UN Environment, made an effort to reach directly to the companies to ask where they're at with commitments."Patterson said Sony was among the first big companies to get involved. It was Sony who actually proposed reaching out to peers that they had been competitive with in the past to join hands on climate change, she said. "We saw a flourishing of interest," she said. Gaming companies from all around the world have joined the alliance, representing countries like Kenya, Estonia, Finland, and Sweden, as well as the bigger countries known for gaming like the US, UK, and China. Patterson said alliance members are already coming up with unique ideas and challenging others to get their own to market. "It's a global phenomenon," Patterson said. "A lot of times I was thinking video games were relevant and exclusive to the developed world, but that's not the case. Even lesser-developed countries are accessing video games. People in the <keyword id="1758001" type="PERSON" weightage="60" keywordseo="games-industry">games industry</keyword> have heard about Silicon Valley companies over and over again.""It's easy to tune them out a little bit. But in order for change to happen, all of us have to cooperate. All of us have to think about the most diverse and most creative ideas possible. And the best ideas come from a diverse workforce and a diverse representation from geographic areas. Having companies that are culturally unique, representative of a unique biome and a totally different place — that's electric."<h2>One year later: Where is the alliance now?</h2>Shortly after the alliance's debut last September, Patterson said the group created a complete calendar to meet in person, even doing it in a way that lined up with dates that people were already traveling so no one needed to spend extra money and, more importantly, burn extra fuel."We laid that all out," she said. "And then COVID hit."The global pandemic has halted in-person meetings for the time being, but Patterson said there are monthly coordination calls and an advisory group of high-level individuals that are taking up specific work packages. Progress is reported out at the monthly calls."Some of those deliverables have to do with tools and those tools are then released to the broader alliance and then the general public," she said. "That's in addition to individual company momentum on things they're particularly passionate about, so there's time set aside in the monthly calls to talk about share learnings and particular successes they've had."Many companies are taking it upon themselves to curb their own carbon emissions. Sony told Business Insider (and has since announced <a href="https://www.sie.com/en/blog/playstations-one-year-update-on-playing-for-the-planet/">on its blog</a>) it has avoided about 17.5 million tonnes of emissions through energy-efficient architecture in its PlayStation 4 console, and estimates to save another 30 million tonnes by the end of the decade — partially through even smarter energy-saving systems on the upcoming PlayStation 5. Its low-power "suspend" mode, for example, will consume 72% less power compared to the previous-generation hardware.Aside from sharing updates on individual efforts, the alliance also works together to better understand "the consequences of something like, locating a data center in one ZIP code or another, or [raising awareness with] a gamer in one municipality versus another that's fossil-fuel intensive," according to Patterson. Companies within the alliance are also encouraged to implement "green nudges" in their games like "Minecraft" already has, where a component of the game is designed to raise awareness for certain causes and drive behavioral changes like picking up litter, preserving animal life, or being more energy-friendly."The alliance is a wonderful thing but it's only as strong as the excitement it generates in others," Patterson said.

The biggest gaming companies from around the world formed an alliance one year ago to combat climate change. Its architect explains how video games can save the planet.

Players in power: How gamers are redefining the industry

<ul><li>Indian gaming market to expect revenue of $1Billion by 2021.</li><li>Industry leaders seeking TDS clarifications &amp; GST incentives to foster market growth.</li><li>Lack of awareness around gaming as a career posing challenges to industry maturity.</li></ul>With <a href="https://in.pcmag.com/gaming/129946/esports-has-huge-potential-in-india-heres-what-the-experts-think">eSports</a> and <a href="https://in.pcmag.com/gaming/130231/the-success-of-esl-one-is-important-for-esports-in-the-country">gaming</a> expected to accrue revenues of $1 Billion in India by 2021, the Indian gaming industry is looking for considerations in the upcoming budget to help the sector grow rapidly. Prithvi Singh, the founder and chief technical officer at <keyword id="7337525" type="UNKNOWN" weightage="20" keywordseo="Gameskraft">Gameskraft</keyword> told Business Insider India, “When it comes to the online gaming sector, I believe the government should bring in some clarity around TDS deductions for real money games.” Speaking to <a href="https://www.moneycontrol.com/news/trends/sports-trends/budget-2019-a-look-at-what-the-gaming-industry-expects-4162021.html">Moneycontrol</a>, Kashyap Reddy, CEO and Co-founder of <keyword id="2563912" type="PERSON" weightage="20" keywordseo="Hitwicket">Hitwicket</keyword> believes that it’s time that the Indian Government takes a serious look at the Industry and provide support. Citing an example of Germany, which has established a national-level €50 million “Annual Gaming Fund”, Reddy says, “Lowering the goods and services tax (GST) on gaming revenue and cloud services to 5 per cent would also be a good initiative." Reddy believes there is immense scope for creating more jobs in this sector as gaming caters to a global market. Unlike traditional entertainment, mobile gaming is one of the cheapest forms of entertainment available to the public since most mobile games follow a “free to play” model. While the gaming industry has been recognised internationally, the lack of awareness around <a href="https://www.businessinsider.in/pubg-gamer-in-india-salary-sponsorships-and-opporutnities/articleshow/69952705.cms">gaming as a potential career</a> is a problem unique to developing markets like India. Traditional Indian households still look at gaming as a hobby, not a career that can translate to lucrative careers assured by medicine and engineering. The social-stigma surrounding gaming, with the activity often picked as a soft-target for violence, addition and poor academic performance is another concern around the development of the industry. Paavan Nanda, Co-founder of <keyword id="7830073" type="UNKNOWN" weightage="20" keywordseo="winzo">WinZO</keyword> games told Moneycontrol, “Favorable regulations” that help online gaming verticals can entice domestic and foreign institutional investors. He also believes that the Indian market is Nascent but strong and is “poised for strong growth surpassing China, owing to the growing youth population." Another area that can be improved on is digital payments and more initiatives from the government here would help push sales since most of these options are still locked away for a majority of Indians. See also: <a href="https://www.businessinsider.in/pubg-gamer-in-india-salary-sponsorships-and-opporutnities/articleshow/69952705.cms">Here’s what it’s like to be a gamer in India</a> <a href="https://www.businessinsider.in/google-games-india-new-feature-country-targeted-store-listings/articleshow/68473300.cms">Google arms mobile games with a new feature to target emerging markets like India</a> <a href="https://www.businessinsider.in/pubg-mobile-update-features-new-game-management-system-to-warn-users/articleshow/69351839.cms">Warning: You’ve been playing PUBG for far too long</a>

Budget 2019: Indian gaming industry wishlist

<ul class="summary-list"><li><a target="_blank" href="https://www.businessinsider.com/best-video-games-metacritic-2017-11">Video games</a> are a huge business — even bigger than Hollywood by some measures.</li><li>But if you dig into the numbers, you'll see the video game industry is in trouble.</li></ul>Even if you don't play video games, you probably know that <a target="_blank" href="https://www.insiderintelligence.com/insights/us-gaming-industry-ecosystem/">video games are a really big business</a>. And if you pay attention to the media business, you may also know that by some measures, the video game industry dwarfs Hollywood in terms of <a target="_blank" href="https://www.marketwatch.com/story/videogames-are-a-bigger-industry-than-sports-and-movies-combined-thanks-to-the-pandemic-11608654990">revenue</a>.But unless you're very deep into the games business, you may not know that the industry has hit a real rough patch in the last couple of years: Sales are down, usage is down, and <a target="_blank" href="https://www.businessinsider.com/microsoft-activision-xbox-gaming-job-cuts-2024-1">layoffs are spiking</a>. And there isn't an obvious solution showing up anytime soon.That's the picture painted by investor and analyst Matthew Ball in a 16,000-word industry deep-dive, which <a target="_blank" href="https://www.matthewball.vc/all/gaming2024">you can read for yourself</a>. But if you want a summary, I'm happy to oblige.First, the symptoms:Sales are slumping: Game sales shot up during the pandemic. But since then, after factoring in inflation, game revenues have been falling off. In 2023, US gaming revenue fell 2.3% over the previous year.<div type="image" title="A chart describing the gaming industry's sales slump" height="1268" width="2248" msid="107335126" hostid="261"></div>Gaming usage is down, too: In 2021, the average gamer was spending 16.5 hours a week on games. A year later, that number fell to 13 hours.Meanwhile, the share of the population that plays games has shrunk as well.<div type="image" title="A chart describing slumping game usage" height="1246" width="2234" msid="107335128" hostid="261"></div>Which leads to layoffs: The games industry shed 8,500 jobs in 2022 and a record 10,500 in 2023, Ball reports. That record could easily get eclipsed in 2024, which saw <a target="_blank" href="https://kotaku.com/game-industry-layoffs-how-many-2024-unity-twitch-1851155818">6,200 layoffs</a> in January alone.This is all a bit counterintuitive. If you know any kids, you know that gaming and gaming culture is a huge deal, even if you can't understand what they're doing or talking about.And even if the adults in your life don't identify as gamers, there's a good chance at least some of them are taking out their phone and playing some kind of Candy Crush-style timewaster when they're bored.So why the shrinkage? Ball has a couple of suggestions.It's a post-pandemic slump: This one is the easiest to understand and, in some ways, the most hopeful argument the industry could make: Gaming, like lots of other online activities — notably <a target="_blank" href="https://www.businessinsider.com/e-commerce-startups-where-experts-are-looking-for-investments-2023-4">e-commerce — spiked a lot in the early days of the pandemic</a> and is now falling back to a more normal rate.Apple blew up the mobile ad industry — and games along with it. In 2021, <a target="_blank" href="https://www.businessinsider.com/apple">Apple</a> introduced <a target="_blank" href="https://www.vox.com/recode/2020/8/26/21402457/apple-facebook-advertising-tracking-ios14">new rules</a> for its phones that made it incredibly difficult for app-makers to track user behavior as they moved around the web. That change has had a huge impact on the mobile ad business —<a target="_blank" href="https://www.vox.com/recode/22929715/facebook-apple-ads-meta-privacy"> just ask Meta</a>, which said it lost $10 billion in revenue because of the change in 2022. And that also affects the mobile games business, since game-makers use mobile ads to distribute their apps, and to advertise to players once they've downloaded the apps. Now, mobile game ads are more expensive and less precise, which makes it harder to find new customers and harder to make money from the customers they do have.Games are getting more expensive to make, which makes it harder for new games to break through. We're used to the idea that in a digital world, costs decline as technology improves. But Ball argues that as games get more complex and sophisticated, costs are ballooning.For example, Ball explains: The <a target="_blank" href="https://www.businessinsider.com/sony-spent-229-million-for-spider-man-insomniac-games-2020-2">original Spider-Man game</a> for the PlayStation, released in 2018, cost $100 million to build. A 2020 sequel cost $156 million. The newest version of the game, released last year, cost $315 million, and the next one coming down the line has a reported budget of $385 million. Meanwhile, the cost of building "live" games like <a target="_blank" href="https://www.businessinsider.com/category/fortnite">Fortnite</a>, which require huge staffs to build and maintain, is so prohibitive many developers bail on the games they've created or decide not to make them at all.All of which means that a handful of big-budget titles and sequels dominate the sales rankings year after year, and it's incredibly hard for new entrants to break through. The list of top-performing games in 2023 looks a lot like the list from the year before and the year before that.Ball: "Gaming's ossification creates a vicious cycle — studios don't take (or are sometimes punished for) risk-taking, which means less innovation … and less likelihood of expanding the market by appealing to new gamers or increasing engagement from occasional ones."Does that sound familiar? It does to me: It sounds a lot like most people's critique of <a target="_blank" href="https://www.businessinsider.com/predict-mergers-acquisitions-hollywood-dealmaking-after-strikes-2023-10">Hollywood, which is going through its own upheaval and consolidation</a> — and often points to the games business as its future.Maybe the media moguls will need a better idea.

The video game industry is in trouble. Here's why.

<ul><li>Gaming's ever-increasing influence on culture, coupled with the promise of the metaverse, has created limitless opportunities for marketers and advertisers. </li><li>Gaming has moved from individual play to spectator involvement with the meteoric rise of esports and streaming platforms.</li><li>Dentsu has launched a new platform for brands that aims to bring together the extensive gaming heritage and expertise of dentsu japan network with the global scale and specialist capabilities within <keyword id="10032656" type="General" weightage="20" keywordseo="dentsu-international" source="Orion">dentsu international</keyword>.</li></ul>Today, dentsu group announces the launch of <keyword id="12209792" type="General" weightage="20" keywordseo="dentsu-Gaming" source="Orion">dentsu gaming</keyword> – an integrated solution which brings together the extensive gaming heritage and expertise of dentsu japan network with the global scale and specialist capabilities within dentsu international. The dentsu gaming solution will be accessible in Asia Pacific through dentsu production, creative, CXM and media agencies, as well as globally via Carat, dentsu X, iProspect, Isobar, dentsumcgarrybowen, Merkle and the Content Business Design Centre (CBDC) within dentsu Inc. As a new global solution, dentsu gaming provides access to specialist strategy, activation and original intellectual property (IP) development for brands seeking to connect with and navigate the gaming ecosystem. Leading the global launch of dentsu gaming, Keiichi Yoshizaki, Executive Officer, dentsu Inc comments; “Our philosophy is that gaming is more than just advertising – it is about creating, amplifying and adding momentum to culture and the industry at large. With dentsu gaming we do this through our own in-house gaming studios, innovative business ventures, investing in gaming start-ups and through strategic partnerships at global scale and, this sets us apart from all others.” “Our unique gaming heritage in the Japanese market, coupled with the global scale of our international business ensures dentsu gaming is the ideal way in which we’re able to make authentic and meaningful progress for the betterment of the gaming community, our clients, our partners and of course our people and their passion for gaming.” Through its network of agencies and teams worldwide dentsu now provides bespoke game/IP development, in-game advertising, commerce, consumer promotions, native game integrations, Augmented Reality (AR), Virtual Reality (VR), talent activation, esports and experiential as its core capabilities through dentsu gaming. <keyword id="11986609" type="General" weightage="20" keywordseo="Peter-Huijboom" source="Orion">Peter Huijboom</keyword>, Global CEO, Media and Global Clients, dentsu international, and one of the primary executive sponsors of dentsu gaming, adds: “We have a truly integrated and borderless business model at dentsu which ensures a seamless sharing of insights, deep-knowledge and specialisms to benefit our clients, regardless of their geography – dentsu gaming is a perfect example of this.” “Bringing together the exceptional talent and deep gaming expertise from across the group, this new global solution makes it easier for clients and partners to leverage the potential of gaming for business growth through local market dentsu agency brands they already know and trust.” With a heritage of more than 35+ years in the gaming and entertainment space, dentsu has been working with pioneering brands and developers since the gaming industry’s infancy and continues to innovate and break new ground. For example, dentsu, a co-host of the “TOKYO GAME SHOW”, has been one of the key development partners in bringing a part of this year’s event into the virtual world, producing in partnership with ambr, the virtual reality (VR) application for TOKYO GAME SHOW VR 2021*. Powered by thousands of passionate people globally, dentsu gaming is led by its guiding principle of authentic and respectful engagement within the gaming community. Dentsu stands with the creators and players to make the future of gaming representative, inclusive and accessible for all.

Dentsu unveils dentsu Gaming in Asia Pacific: A new solution for brands to better engage with 3 billion gamers worldwide

From 5 companies in pre 2005 era to more than 200 in post 2010 era speaks clearly about the stellar growth in the Indian<a href="http://www.businessinsider.in/The-biggest-Xbox-One-exclusive-just-got-a-sequel-and-its-heading-to-the-PlayStation-4-too/articleshow/51785731.cms"> gaming market</a>. 27% of the companies have been recorded to have raked in average revenues of more than $1.6 million in 2014. Though most developers are focusing on the global market, 24% developers do see virtualisation and localisation as emerging trends. With India on the way to becoming one of the<a href="http://www.businessinsider.in/For-rockstar-good-looks-nothing-beats-an-all-metal-body-in-asmartphone-but-is-it-still-cool-when-action-hots-up-The-facts-vsmyths/articleshow/51782911.cms"> largest gamers’ markets</a> of the world by 2019, how lucrative is a career in this industry? In recent times, very!
 

	These infographs tell you why.

	 
	 
	(Image credits: indiatimes, Nasscom)

This is why it is the best time to become a full-time gamer

<ul><li>The gaming industry has been very responsive to the shifting consumers needs which has led to a widening of its consumer base.</li><li>Gaming is no longer just for kids, and this presents a huge opportunity for marketers.</li><li><keyword id="7705644" type="UNKNOWN" weightage="20" keywordseo="sandeep-balani">Sandeep Balani</keyword>, Head of India, <keyword id="1817861" type="COMPANY" weightage="20" keywordseo="Outbrain">Outbrain</keyword> writes about some of the <keyword id="6684484" type="UNKNOWN" weightage="20" keywordseo="biggest-trends">biggest trends</keyword> in the gaming industry and gives a few tips to marketers to make the most of this growing trend.</li></ul> Trends change the face of industries, but hardly any other has been as digital and responsive to shifting consumer needs as the gaming industry. The effort has certainly paid off, as interest in games isn’t ‘just for kids’ anymore. In fact, while physical game distribution has been on the decline for years, the industry has expanded its reach and made itself closer to the <a href="https://newzoo.com/insights/articles/newzoo-games-market-numbers-revenues-and-audience-2020-2023/">2.7 billion</a> gamers worldwide. Digital business models have not only changed who buys or the way people buy, but also the content of the game itself. As a result, it has created opportunities to optimise marketing and build stronger customer loyalty for brands. We look at the most important trends in the industry and give tips to marketers. 1. It’s not just the launch that counts In the past, big budget games were rushed to meet their release dates and make a return on investment. Marketing was carefully timed for the point of launch to make the most impact, as the majority of a game's revenues were generated in its first few weeks. Today, however, many publishers and developers incorporate <a href="https://scalexm.com/all-you-need-to-know-about-games-as-a-service-gaas-model/">Games as a Service</a> (GaaS) to continuously supply new content, as game revenue in the first few weeks after launch now account for only a small percentage of its total. In fact, the majority comes from in-game content; Grand Theft Auto (GTA) V, originally released for the Playstation 3, is the classic example with its spin-off version GTA Online. Seven years after the original GTA V release, it has become the most popular entertainment property of all time, thanks to its add-on content that makes up <a href="https://www.superdataresearch.com/2019-year-in-review/">78% of its $1.4 billion total revenue</a>. Still capable of topping the charts, the game is set to be re-released for <a href="https://blog.playstation.com/2020/06/11/grand-theft-auto-v-coming-to-playstation-5-in-2021/">Playstation 5</a>. What this means for marketing: Ideally, marketers not only promote the game through advertising, but are also involved in product development from the outset. The challenge is to find the right balance between long-term monetisation and an engaging gaming experience, because players will turn away if monetisation is the core of the game -- <a href="https://www.ccn.com/2k-gambling-children-nba-2k20-teaser/">NBA 2k20</a> being the most recent example. Visiting in-game shops should be an option to incentivise players to unlock special skills or benefits, not be the only way to advance in a game. 2. Earn money with a free-to-play model $1.8 billion in revenue, from a game that's free? Fortnite did just that last year as the highest earning game. Through this model, revenue comes primarily from in-game purchases, where players buy additional content for real money. Fortnite might now be a well-known game, but there’s a reason for that and it isn’t an isolated case. In fact, the four best-selling free-to-play games had a turnover of <a href="https://www.digitaltrends.com/gaming/fortnite-highest-earning-game-2019/#:~:text=Global%20phenomenon%20Fortnite%20retained%20its,staggering%20%241.8%20billion%20in%20revenue.">$6.5 billion last year</a>. <keyword id="9998643" type="UNKNOWN" weightage="20" keywordseo="popular-game-apps">Popular game apps</keyword> are in no way inferior, as the sales of <keyword id="1739317" type="PERSON" weightage="20" keywordseo="Candy-Crush-Saga">Candy Crush Saga</keyword> and Pokémon GO have now generated over <a href="https://gamedaily.biz/article/1432/report-candy-crush-soda-saga-breaks-2-billion-in-revenue-sensor-tower">$2 billion and $3 billion in lifetime revenue</a>. A mobile market where new app games are produced daily makes it all the more impressive that these publishers (and marketers) know how to get players to spend. What this means for marketing: Surprisingly only a small percentage of users make in-game purchases, with estimates ranging from 5% to 18% depending on the region. This makes it crucial for marketers to identify higher lifetime value customers, because it's not just the download that matters, but the revenue that a customer generates over time. Doing so depends on targeting ‘high-spenders’ over those who may download but move on to the next app that intrigues them. Marketers should test several channels, including social networks and advertising on the open web, in addition to App Store platforms. Secondly, invest in the gaming community to feed enthusiasm for your game over a longer period of time. Lastly, there’s the type of purchase; while some apps favour a subscription model, others rely on a one-off payment, for example to unlock additional levels. This can be of benefit, as players are introduced to in-game purchases without having to subscribe right away. 3. Time in the game is crucial In a game’s development phase, care is taken to ensure that customers play as much as possible to increase the probability of in-game purchases. This is done by implementing frequent daily rewards or time-limited events, under the notion that the longer players spend time on a particular game, the greater the probability that they will spend money. What this means for marketing: Marketers should learn from subscription apps, where the strategy includes a long-term plan that combines in-game content with ongoing marketing efforts, not just a plan for launch. The most successful game apps launch different "seasons" of a series following a release, thereby offering new content. This is communicated to gamers over a longer period of time, which can be done via earned and owned media. In-game events, or cross-promotions, can provide additional attention. 4. <keyword id="1615130" type="PERSON" weightage="20" keywordseo="Digital-Distribution">Digital distribution</keyword> is becoming increasingly important While there are still holdouts who <a href="https://nomorepeter.com/2020/01/24/the-reasons-why-some-gamers-still-prefer-physical-games-in-a-digital-world/">prefer to buy physical games</a> for reasons such as technical superiority or the personal desire to create a physical collection, the number of digital sales continue to rise. In the U.S., 83% of all video and computer games were sold digitally. Did you know the current <a href="https://www.xbox.com/en-US/consoles/xbox-one-s/all-digital-edition">Xbox One S</a> even has a cheaper, all-digital version? Yes, without a drive. Sony also has something similar in the works for its upcoming Playstation 5. What this means for marketing: As games move swiftly to digital, so must its marketing and communication, and why not when it only takes a few clicks from seeing an ad on the web to downloading and testing a game? Moreover, there are ad formats that perfectly replicate, and even enhance, the in-store feel for customers to get a sense of what a game is all about. Some game publishers also rely on digital launch events with additional incentives, or use crowdfunding simply to generate more attention, even when financing is already secured. 5. Stream or play? Tyler Blevins, the gaming streaming star also known as "Ninja", earned up to $30 million per year just to <a href="https://www.theverge.com/2020/6/23/21299479/mixer-closure-streaming-talent-war-ninja-shroud-twitch">exclusively play games on Microsoft’s Mixer over rival streaming platforms</a>, such as YouTube, Facebook, and Amazon’s Twitch. That alone should say enough about how important the streaming market has become to the gaming industry. What this means for marketing: Streamers are important because of their impact as influencers, but they are only affordable for a few gaming publishers. Focusing on certain niches and streamers with a smaller but loyal fanbase can be just as worthwhile. Ubisoft’s Hyper Scape video game took the combination of streaming and gaming to the next level in increasing viewership before the big reveal, as players could earn early access to the beta by watching Twitch streamers play with hopes of being the next randomly selected to join the game. Such collaborations can then be expanded via other media channels, which in turn attracts even more attention and brings other streamers onboard. Marketing within the gaming industry has become increasingly challenging because most games want to occupy the limited time customers have, for as long as possible. It means marketing should already be factored in during a game’s development, and be continued at product-level after its launch. Leveraging a long-term plan and relying on a mix of channels and collaborations are as important as ever for marketers to lead their brand to success.

A new player in the game: How 5 developments in the gaming industry influence marketing

<div class="KonaFilter image-container float_right"><div class="image on-image"><a href="http://en.wikipedia.org/wiki/File:Tomb_Raider_(1996).png">Tomb Raider cover</a>Lara Croft 1996</div></div>Blatant sexism in the video game industry was the subject of a lot of <a href="http://www.businessinsider.com/category/sexism">news stories in 2013</a>.
But it looks like many in the "male-dominated" industry, especially the journalists, still aren't getting the message, according to game developer Brianna Wu.
Wu is head of development at Giant Spacekat (GSK), which is perhaps the only full-time game development studio whose employees are all women, she says.
After reviewers at gamer site <a href="http://www.giantbomb.com/podcasts/giant-bomb-game-of-the-year-2013-day-one/1600-704/">Giant Bomb dissed the 2013 Tomb Raider</a>, Wu <a href="https://medium.com/the-magazine/1b56d8c8a1fb">wrote an impassioned essay</a> on why this video game isn't just good, it's an important milestone for women in the industry.
As many of us know from the game and the movies, Tomb Raider stars the fictional character Lara Croft, an English archaeologist who overcomes trouble as she explores hazardous tombs and ruins around the world.
<div class="KonaFilter image-container display-table float_right"><div><div class="image on-image"><a href="http://en.wikipedia.org/wiki/Lara_Croft">Wikipedia</a> Lara Croft 2013</div></div></div>That should make Croft a strong, awesome character appealing to women and men alike. But she didn't really begin that way, <a href="https://medium.com/the-magazine/1b56d8c8a1fb">writes Wu:</a>
Lara Croft started her gaming career in 1996 as a ridiculously large-breasted sex symbol, a trend that largely continued for the next eight sequels as Croft's main character traits were ... a figure meticulously sculpted to appeal to the male gaze.
However, the 2013 reboot, written largely by Rhianna Pratchett, changed everything.
... 2013's Lara Croft is one of the most empowered, well-written, kick-ass women in all of video-game history. ... She was still gorgeous, but so much more real and relatable.
... 2013 Tomb Raider isn't just a very good game, it's a historically important one. It's a game that shows the vastly improved product possible when including women in the process of writing women.
The industry desperately needs to overhaul its attitude toward women.
In 2013, we heard some horrible stories of women game developers <a href="http://www.businessinsider.com/women-programmers-stories-of-harassment-2013-3">putting up with harassment</a>.
For instance:
In March, an act of sexism at the Gamer's Developers Conference in March caused Brenda Romero to <a href="http://www.businessinsider.com/igdas-after-party-with-women-dancers-2013-3">resign her position</a> as the co-chair of the International Game Developer's Association's Women in Games group.
Later that month Meagan Marie, community manager at San Francisco gaming company Crystal Dynamics, <a href="http://meagan-marie.tumblr.com/">exposed the sexism that women endure</a> when they participate in "cosplay." Cosplay is when people dress up as video game characters.
And in September, Gamespot's Carolyn Petit "endured what was undoubtedly the most horrific moment in 2013 for women in the video-game industry," writes Wu.
As part of <a href="http://www.gamespot.com/reviews/grand-theft-auto-v-review/1900-6414475/">a glowing 2,300-word review of Grand Theft Auto V</a>, Petit wrote a paragraph that noted that the characters, billboards, radio ads were constantly spouting stuff that glorified "male sexuality while demeaning women."
The comments exploded attacking Petit. A petition was even signed by tens of <a href="http://gtaforums.com/topic/593763-fire-carolyn-petit-petition/">thousands to get her fired.</a>
Yeah, this industry needs some help. It needs a heroine like Lara Croft to rescue it from the dark.

Developer: Tomb Raider Is A 'Historically Important' Game For Women In The Sexist Game Industry

<div class="KonaFilter image-container display-table"><div><div class="image on-image">Apex Legends</div></div></div><ul class="summary-list"><li>"Apex Legends" and "Fortnite" have tens of millions of players and are transforming the video-game industry.</li><li>The two free-to-play, 'battle Royale' games have boosted their creators, Electronic Arts and Epic Games, as well as retailers and toy makers such as GameStop.</li><li>They have hurt other video-game publishers such as Activision Blizzard, and pushed some studios to shut down. </li><li>Watch <a href="https://markets.businessinsider.com/stocks/ea-stock">EA</a>, <a href="https://markets.businessinsider.com/stocks/gme-stock">GameStop</a>, and <a href="https://markets.businessinsider.com/stocks/atvi-stock">Activision-Blizzard</a> trade live.</li></ul>"Fortnite" and "Apex Legends" have shaken up the video-game industry, boosting their creators as well as retailers and toymakers, but hurting rival publishers and pushing some studios to shut down."Fortnite" is the the world's most popular game with <a href="https://www.businessinsider.com/how-many-people-play-fortnite-2018-11?r=US&amp;IR=T">around 250 million players</a>. It's signature, free-to-play mode drops 100 players on an island for a "battle royale" with only one winner. It generated <a href="https://www.businessinsider.com/how-much-money-does-fortnite-make-2019-1?r=US&amp;IR=T">close to $2.5 billion in revenue</a> from sales of virtual items in 2018, according to Nielsen's SuperData tracking arm. Creator Epic Games netted $3 billion in profit from "Fortnite" and its other games last year, <a href="https://techcrunch.com/2018/12/27/epic-fortnite-3-billion-profit/">according to Techcrunch</a>.Electronic Arts' entry in the battle-royale genre, "Apex Legends," was released in February and attracted more than <a href="https://www.businessinsider.com/apex-legends-downloads-2-million-first-day-2019-2?r=US&amp;IR=T">50 million players in its first month</a>. Nearly 30% of the game's players are new to EA, CEO Andrew Wilson said on the company's <a href="https://seekingalpha.com/article/4261270-electronic-arts-inc-ea-ceo-andrew-wilson-q4-2019-results-earnings-call-transcript?part=single">fourth-quarter earnings call</a>. The influx of fresh blood fueled a boost in total active players to more than 500 million in the year to March. "'Apex Legends' is easily the fastest-growing franchise we've ever had," said COO Blake Jorgensen on the call.He estimated the game drew between 7.5 million and 15 million players simultaneously - five to 10 times the largest number of users on FIFA at any one time.It also drove EA's net bookings - net revenue plus any change in deferred revenue - from live services up 24% to $854 million <a href="https://ir.ea.com/press-releases/press-release-details/2019/Electronic-Arts-Reports-Q4-and-Full-Year-FY19-Financial-Results/default.aspx">last quarter</a>. Management predicted "Apex Legends" would generate net bookings of $300 million to $400 million this fiscal year, driving overall live-services net bookings up 10% to 15%."Apex looks to have had an oversized impact on the quarter despite its short time on the market," Gerrick Johnson, an analyst at BMO Capital Markets, said in a research note. "Given that 'Apex Legends' is still a relatively new phenomenon, we believe the guidance for this free-to-play game is on the conservative side."However, Wilson warned the game's daily user count had "come down slightly" since February, and strongly suggested user spending was down. Those trends highlight a major headache with free-to-play games - pushing out enough content and virtual items for sale to keep players engaged and money rolling in."The biggest challenge on spend is having enough things that people could spend money on," he said.<h2>Other companies have benefited from the hype around "Apex Legends" and "Fortnite."</h2>GameStop's net sales of accessories surged 22% to $957 million last fiscal year. Customers snapped up headsets and controllers, reflecting the "ongoing popularity of battle-royale-genre games like 'Fortnite' and now 'Apex Legends,'" COO Robert Lloyd said on the video-game retailer's <a href="https://seekingalpha.com/article/4252488-gamestop-corp-gme-management-q4-2018-results-earnings-call-transcript?part=single">fourth-quarter earnings call</a>. Both games continue to drive sales of accessories and in-game currency in its stores, he added.Similarly, Turtle Beach CEO Juergen Stark described the "Fortnite effect" on the gaming-accessories group's <a href="https://seekingalpha.com/article/4261763-turtle-beach-corporation-hear-ceo-juergen-stark-q1-2019-results-earnings-call-transcript?part=single">fourth-quarter earnings call</a>. He argued most of the growth in headset sales in North America between 2017 and 2018 - from about 9 million to 14.7 million, according to Nielsen - was "attributable to the influx of new gamers and new headset users from battle royale games, especially Fortnite."Moreover, "Apex Legends is "keeping headset users engaged," and its lack of a price tag frees up money for gamers to spend on replacing and upgrading their headsets, Stark added.It's been a similar story at Logitech, the computer accessories group. Fortnite and PUBG - PlayerUnknown's Battlegrounds, another battle royale game - were "bringing new gamers into the market and driving upgrades to gaming-dedicated peripherals," CEO Bracken Darrell said on the <a href="https://seekingalpha.com/article/4169594-logitechs-logi-ceo-bracken-darrell-q4-2018-results-earnings-call-transcript?part=single">fourth-quarter earnings call last year</a>. "If you create something that has magnetic appeal...and it's fun to watch, like Fortnite, you have the potential to drive not only the existing players to move over, but even more important, new players to come in and new people to start watching," Darrell added."There are new games coming on that look like they're on track to be as big as Fortnite," he said on Logitech's <a href="https://seekingalpha.com/article/4258078-logitech-international-s-logi-ceo-bracken-darrell-q4-2019-results-earnings-call-transcript?part=single">fourth-quarter earnings call this year</a>, suggesting he thinks "Apex Legends" could provide a similar boost to the market.<h2>"Fortnite" obsession has also spread to the toy shelf.</h2>Funko, which <a href="https://markets.businessinsider.com/news/stocks/heres-how-funko-dodged-the-toys-r-us-disaster-2019-3-1028035533">makes pop-culture collectibles such as bobbleheads</a>, earned 10% of its revenue from "Fortnite" last quarter, <a href="https://seekingalpha.com/article/4259404-funko-inc-fnko-ceo-brian-mariotti-q1-2019-results-earnings-call-transcript?part=single">according to its latest earnings call</a>. Meanwhile, Hasbro executives reported "a very strong start" for "Nerf Fortnite" and said "Fortnite: Monopoly" was "performing well" on the toy giant's <a href="https://seekingalpha.com/article/4255973-hasbro-inc-ceo-brian-goldner-q1-2019-results-earnings-call-transcript?part=single">first-quarter earnings call</a>.Others are starting to see their "Fortnite" tailwind fade. Plantronics' sales of consumer headsets slowed to about $48 million last quarter - lower than in any of the previous three quarters - as "the Fortnite phenomenon is starting to play out a little bit," CEO Joseph Burton said on the audio-communications group's <a href="https://seekingalpha.com/article/4261239-plantronics-inc-plt-ceo-joseph-burton-q4-2019-results-earnings-call-transcript?part=single">fourth-quarter earnings call</a>.<h2>The success of "Apex Legends" and "Fortnite" has come at others' expense.</h2>Keywords Studios - which provides testing, localization, and other services to video-game companies - said in its <a href="https://www.keywordsstudios.com/content/uploads/2019/04/Keywords-Studios-Annual-Report-2018.pdf">latest annual report</a> that "the competitive effect and loss of player base" from "Fortnite" forced its clients to spend less on supporting their games and terminate games entirely. By vacuuming up too many dollars, the game may also have pressured studios such as <a href="https://www.businessinsider.com/telltale-games-layoffs-winding-down-operations-2018-9?r=US&amp;IR=T">Telltale</a> and Starbreeze into closing down, it added.Activision-Blizzard's franchises - which include "Overwatch," "Call of Duty," and "Warcraft" - suffered "some reach impact from competitors," COO Collister Johnston said on the company's <a href="https://seekingalpha.com/article/4259399-activision-blizzard-inc-atvi-ceo-robert-kotick-q1-2019-results-earnings-call-transcript?part=single">first-quarter earnings call</a>, referring to "Fortnite" and "Apex Legends." Total monthly active users fell by 3% to 345 million, <a href="https://investor.activision.com/static-files/3852b757-73e0-47a4-86e4-cda7d11bbce5">according to the group's earnings report</a>, pushing net bookings down about 9% to below $1.3 billion for the quarter.However, Johnson spied "real opportunity" for Activision-Blizzard in the combined battle royale and free-to-play space, particularly as the company is ramping up investment in its biggest franchises. A game that throws "Warcraft" or "Overwatch" characters into a battle royale could be around the corner."Fortnite" has popularized the battle royale format in video games, fueled demand for everything from gaming headsets to board games, eaten into others' sales, and perhaps even pressured competitors to shut up shop. "Apex Legends" and the inevitable copycats will hope to make a similar mark on the industry. <div class="margin-top"> <h3>NOW WATCH: <a href="https://www.businessinsider.com/game-of-thrones-season-8-episode-2-details-you-missed-2019-4">14 details you may have missed in 'Game of Thrones' season 8 episode 2</a></h3> <div> </div> </div>

How 'Apex Legends' and 'Fortnite' are transforming the video game industry

<div class="KonaFilter image-container display-table"><div><div class="image on-image">Nintendo</div></div></div><ul><li>The video-game industry is poised to change dramatically over the next decade.</li><li>Cloud gaming, digital distribution, fresh revenue models, new players, and greater regulation are likely to be some of the biggest trends.</li><li><a href="https://markets.businessinsider.com/">View Markets Insider's homepage for more stories</a>.</li></ul> The video-game industry is poised to change dramatically over the next decade. Cloud gaming, digital distribution, fresh revenue models, new players, and greater regulation are likely to be some of the biggest trends.Here are five ways the industry is likely to change over the next decade.<a href="https://www.businessinsider.com/intelligence/future-of-fintech?IR=T&amp;itm_source=businessinsider&amp;itm_medium=ctgr_bii&amp;itm_term=ctgr_leadgen&amp;itm_content=finance&amp;itm_campaign=future-of-fintech-2"></a>

You Searched For "gaming industry" and got 12 results

Elon Musk wants to make "gaming great again" with AI, here is how

BI India Bureau

Gaming industry: Build your career in one of the fastest growing sectors in India

Vaamanaa Sethi

The biggest gaming companies from around the world formed an alliance one year ago to combat climate change. Its architect explains how video games can save the planet.

Dave Smith

Players in power: How gamers are redefining the industry

Kapil Yadav

Budget 2019: Indian gaming industry wishlist

BI India Tech Bureau

The video game industry is in trouble. Here's why.

Peter Kafka

Dentsu unveils dentsu Gaming in Asia Pacific: A new solution for brands to better engage with 3 billion gamers worldwide

BI India Partner

This is why it is the best time to become a full-time gamer

Usha Rani Das

A new player in the game: How 5 developments in the gaming industry influence marketing

Guest Author

Developer: Tomb Raider Is A 'Historically Important' Game For Women In The Sexist Game Industry

Julie Bort

How 'Apex Legends' and 'Fortnite' are transforming the video game industry

Theron Mohamed

5 ways the video-game industry will change in the next decade

Theron Mohamed

Popular Keywords

Buying Guides

You Searched For "gaming industry" and got 12 results

Elon Musk wants to make "gaming great again" with AI, here is how

BI India Bureau

Gaming industry: Build your career in one of the fastest growing sectors in India

Vaamanaa Sethi

The biggest gaming companies from around the world formed an alliance one year ago to combat climate change. Its architect explains how video games can save the planet.

Dave Smith

Players in power: How gamers are redefining the industry

Kapil Yadav

Budget 2019: Indian gaming industry wishlist

BI India Tech Bureau

The video game industry is in trouble. Here's why.

Peter Kafka

Dentsu unveils dentsu Gaming in Asia Pacific: A new solution for brands to better engage with 3 billion gamers worldwide

BI India Partner

This is why it is the best time to become a full-time gamer

Usha Rani Das

A new player in the game: How 5 developments in the gaming industry influence marketing

Guest Author

Developer: Tomb Raider Is A 'Historically Important' Game For Women In The Sexist Game Industry

Julie Bort

How 'Apex Legends' and 'Fortnite' are transforming the video game industry

Theron Mohamed

5 ways the&#160;video-game&#160;industry will change in the next decade

Theron Mohamed

Popular Keywords

Buying Guides

5 ways the video-game industry will change in the next decade