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You Searched For "future of advertising industry" and got 17 results


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8 mins read

The TV industry seems to have no plan for the future of advertising

"TV remains an extraordinarily efficient way of connecting brands and retailers to consumers," said…

Mike Shields   


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4 mins read

Sprint's CMO on the future of the telecom industry, the implications of 5G on advertising, and the changing role of marketers

Solé: If content is going to be a priority, we'd probably need to hire differently in terms of peo…

Tanya Dua   


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3 mins read

ASCI unveils a new brand identity to reflect the agenda of becoming future-facing and more inclusive

Advertising Standards Council of India (ASCI) has unveiled a new brand identity

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2 mins read

YouTube has paid over $1 billion to the music industry from advertising alone in the last year

"In 2015, fans listened to hundreds of billions of audio and video music streams through on-demand …

Nathan McAlone   


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2 mins read

10 Things In Advertising You Need To Know Today

5. AOL has created what it claims is the industry's first programmatic marketplace for television. …

Lara O'Reilly   


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2 mins read

BuzzFeed's CEO laid out how the future of TV will be ruled by companies like Netflix and Facebook

It's been a big debate in the industry whether the dual-revenue model will carry over to digital. T…

Nathan McAlone   


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2 mins read

What you need to know in advertising today

Oath CEO Tim Armstrong slightly backed off his claim of challenging Google and Facebook in online a…

Tanya Dua   


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1 min read

Seeking nominations for the top ad industry recruiters

Insider is looking to highlight the top headhunters who are helping staff up the ad industry.

Ryan Joe   


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1 min read

India: Can many a Maggi slip through?

There has been a huge public outcry about how Maggi was allowed to advertise as a ‘healthy’ food al…

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3 mins read

Facebook's European chief: Creative industries need 'a seat at the top table' in Brexit talks

"Getting this right means we will ensure our highly innovative creative companies - from video game…

Oscar Williams-Grut   


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3 mins read

It’s safe to touch the now

Advertising in the new decade will expand from communication & content to real action

Business Insider Latest Story Image
1 min read

These Are The 36 Most Creative Women In Advertising Right Now

In order to put this list together, we asked adbiz insiders to nominate the women they believed are…

Katie Richards   


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3 mins read

The ad industry may be bracing for some wild deals, says a new industry report - including AT&T buying an agency

With Time Warner and AppNexus under its belt, AT&T has pieced together both content and the tec…

Tanya Dua   


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1 min read

Join Publicis Groupe CEO Maurice Levy at IGNITION 2015

Lévy's Publicis Groupe is back on the upswing with high expectations after its $3.7 billion cash ac…

Yasir Salem   


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1 min read

Seeking nominations for the most important insiders shaping the future of TV advertising

Advertisers are working to balance their spending on linear TV with digital video. Publishers like …

Lauren Johnson   


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1 min read

The 8 Digital Trends That Will Change The Future Of Advertising

That's why we chose to shed some light on seven major trends we're following right now. We promise,…

Aaron Taube   


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2 mins read

AAAI opens its doors to Digital agencies

Digital agencies will now be allowed to become full-fledged independent members of the industry body