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Photos of American aisles in UK grocery stores show what the rest of the world thinks the US eats
Popular US products are sold in many UK supermarkets.Grace Dean/Insider
Grace Dean
Hard-to-find Froot Loops and $50 Fantas: How one man went from peddling soda from his trunk to making millions fulfilling celebs' junk food needs
Exotic Pop racked up millions in profit for 2021, but the company had humble beginnings when the fo…
Jordan Hart
Billie Eilish says she once ordered 70 boxes of Froot Loops by accident because she doesn't know 'what things cost'
"I tried to order one box of Froot Loops and I was like, 'Oh yeah, sure. It's $35.' I didn't know t…
Callie Ahlgrim
Allison Williams breaks down the infamous Froot Loops scene in 'Get Out'
"This is our chance to see what it's like to be Rose every day," Williams said. "It drives home the…
Jason Guerrasio
Kellogg's faces a backlash after encouraging cash-strapped shoppers to eat cereal for dinner: 'What the hell kind of dystopian hellscape is this?'
Social-media users say cereal is no longer cheap anyway, and likened Pilnick's remarks to the infam…
Grace Dean
Kellogg's introduces 'just add water' portable cereal bowls containing instant milk powder for breakfast on-the-go
The new Instabowls are available in four varieties, including Frosted Flakes, Froot Loops, Apple Ja…
Bethany Biron
Kellogg is giving its Pringles and Cheez-It business a new name with classical Latin twist. It's the latest company name to incorporate the 'dead' language.
Pop Tarts, Pringles, and other food brands will be part of Kellanova, one of two companies being fo…
Alex Bitter
Selena Gomez is 'low-key freaking out' after Billie Eilish wore makeup from her brand on a magazine cover
Selena Gomez also described Billie Eilish as an "icon" and said she "looks stunning" on the magazin…
Amanda Krause
Banks, private-equity firms, and investing giants are enamored with Big Tech execs who have cloud experience
Here's 14 Silicon Valley execs that banks need to know when it comes to adapting to the public clou…
Aaron Weinman
I tried every flavor of Peeps I could find, and only 2 were better than the original
From the original marshmallow chick to the Hot Tamale version, I tried every Peeps flavor I could f…
Lucien Formichella
Starbucks still hasn't fixed its biggest problem in a time of 'disruption'
Starbucks CEO Kevin Johnson said in a call with investors that the new rewards program and the comp…
Kate Taylor
Starbucks' Unicorn Frappuccino looks shockingly different than its advertising
The Unicorn Frappuccino was made to be Instagrammed. So, it's puzzling that Starbucks, a brand with…
Kate Taylor
Here’s how the rupee’s nose-dive will affect you
While the rupee is expected to stabilise, the short-term impacts of its free-fall will be felt t…
People are transforming tiny food into cereal on TikTok — here are the best ones, from mini doughnuts to little eggs
They're turning everything from tiny blueberry muffins and French toast to bacon and pizza bagels i…
Anneta Konstantinides
McDonald's and M&M's are among fast food, candy brands spending $1.8 billion advertising to kids, increasingly via child influencers
The videos of children playing with McDonald's toys and pretending to work at drive-thrus could rea…
Grace Dean
One of New York's most popular food delivery start-ups is suddenly shutting down
Maple had a preset menu for lunch and dinner every day of the week, excluding Saturdays. Meals coul…
Madeline Stone
Taco Bell's sales are soaring thanks to this unexpected dish
The chicken trend has its roots in economic realities, as in 2016 chicken prices were significantly…
Kate Taylor
We tried Taco Bell's answer to the Chicken McNugget that's rolling out nationwide - here's the verdict
The nacho sauce pairing is another smart move from Taco Bell to distinguish the chicken chips from …
Kate Taylor
Amazon is about to surpass Costco on one crucial measure
Amazon Prime membership costs $99 per year. While a recent comparison by Business Insider found tha…
Kate Taylor
Ivanka Trump's brand scored a major victory that highlights the biggest problem with her White House role
"Several administration officials and people close to the family said the couple's move against Mr.…