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<ul><li>Flipkart got 70 billion views in six days. </li><li>More than 50% of Flipkart Plus shoppers came in from Tier-2 cities and beyond. </li><li>Over 20 models from various mobile brands sold over 100,000 units each during the sale.</li></ul> Walmart-owned Flipkart has wrapped up its annual Big Billion Days (BBD) Sale with 70 billion views in six days. The e-commerce giant also saw a 50% hike in the number of transacting consumers as compared to the last BBD. Interestingly, more than 50% of Flipkart Plus shoppers came in from Tier-2 cities and beyond. The company also said that the biggest hit for the sale season was the mobile segment. According to the company the total number of mobile phones doubled compared to last year's sale. “More than 20 models sold over 100K units each during TBBD’19, which is a first for any event,” said the company. 10 TVs were sold per second in the first hour of TBBD‘19. One in every 10 orders came from far flung cities. And Flipkart also managed to set a few records including a delivery to a village called Tezu in Arunachal Pradesh, 100 kms from Myanmar China border, in just 3 days. “Whether it is the uptake of the Hindi interface or the adoption of our affordability constructs, engagement constructs like gaming, consumers have engaged with brands they love like never before. We take immense pride in making e-commerce more inclusive through the introduction of some top categories which during this festive season, have been able to cater to the needs of Tier-2 markets and beyond,” Kalyan Krishnamurthy, CEO of Flipkart Group said in a statement,

Flipkart wraps up Big Billion Days, 10 TVs were sold per second in the first hour of the sale

<ul><li>A Redseer report says that e-commerce companies have hit a gross merchandise value or GMV of $1.8 billion in the first 3 days of their festive sales. </li><li>The Big Billion Days, Great Indian Festival sale, Snap-Diwali and others provide multiple offers and deals to consumers. </li><li>The e-commerce sector will now meet 80-100% of the forecasted target of $3.7 billion GMV from the sale time alone. </li></ul>It’s truly a festive season for Indian e-commerce players. A Redseer report says that e-retailers hit a gross merchandise value or GMV of $1.8 in the first 3 days of their sales. From Flipkart to Amazon to Snapdeal, every Indian e-commerce player is currently hosting their annual sales. The Big Billion Days, Great Indian Festival sale, Snap-Diwali and others provide multiple offers and deals across products to consumers. Redseer report further says that the e-commerce sector will meet 80-100% of the forecasted target of $3.7 billion GMV from their sales alone. “The first three days have been a strong success for e-tailers despite challenging macro environment, indicating that consumer sentiment on online shopping remains bullish. We expect the industry to continue to do well in the remaining days of the sales event and achieve 80-100% of the RedSeer forecasted numbers for the whole 6-day event,” said Anil Kumar, Founder and CEO, RedSeer Consulting. The mobile segment has led the sales, with 55% GMV coming from smartphones. Amazon said that OnePlus, Samsung and Apple crossed ₹750 crore in sales within 36 hours of the sale. In fact, OnePlus clocked in a record ₹500 crore revenue on the second day of Amazon Great Indian Festival. “We’re honoured by the overwhelming response received as this stands testament to the highest level of customer satisfaction and the strong trust in our brand. India is one of our most important markets and we will strive to ensure an unparalleled, superior experience for our users,”said Vikas Agarwal, General Manager, OnePlus India. This is gloom of an economic slowdown which has impacted the <a href="https://www.businessinsider.in/business/ecommerce/news/flipkart-and-amazon-sales-beat-slowdown-blues-to-lift-consumer-sentiment/articleshow/71384852.cms">consumer sentiment</a>. But the online sales seem to have altered it. Both Flipkart and Amazon managed to open up new markets as well. As much as 91% of Amazon’s new customers came from Tier 2 and 3 towns.Flipkart said that its number of transacting customers from Tier 2 and beyond doubled over last year’s sale on the first day.

Amazon, Flipkart, Snapdeal and others clock in $1.8 bn in revenue within 3 days of festive sales

<ul><li><keyword id="6354742" type="COMPANY" weightage="20" keywordseo="Flipkart">Flipkart</keyword> has received an infusion of nearly $500 million from a holding company in Singapore ahead of its <keyword id="3092441" type="PERSON" weightage="20" keywordseo="Big-Billion-Days">Big Billion Days</keyword> (BBD) sale in the second week of October. </li><li>This is apart from the $2 billion capital injection announced by Walmart when it purchased a 77% stake in Flipkart earlier this year. </li><li>Flipkart will focus on discounts for mobile phones, a category it currently dominates. It reportedly plans to account for 50% of all online phone sales in the month leading up to <keyword id="188" type="ENTERTAINMENT" weightage="20" keywordseo="Diwali">Diwali</keyword> in early November.</li></ul> India’s homegrown e-commerce giant is all prepared to defend its turf this festive season. Flipkart’s online retail platform, Flipkart Internet, has received an infusion of nearly $500 million (₹35 billion) from a holding company in Singapore ahead of its Big Billion Days (BBD) sale in the second week of October. When Walmart purchased a 77% stake in Flipkart for $16 billion earlier this year, it said that the deal would include an equity infusion of $2 billion. This $500 million investment seems to be the first tranche of that capital injection, which is aimed at boosting Flipkart’s many businesses in order to fend off inroads from <keyword id="18635" type="CITY" weightage="20" keywordseo="Amazon">Amazon</keyword> India and retain its market leadership in the e-commerce space. Amazon, meanwhile, has invested $2 billion in its Seller Services unit alone in 2017-18 and the current year so far. With regards to the upcoming festive season, Flipkart will use the cash infusion for a number of things. Offering deeper discounts for one, is a huge priority. Flipkart will focus on discounts for sales of mobile phones, a category it currently dominates. With the launch of 20 new models and a buyback guarantee scheme, it reportedly plans to account for 50% of all online phone sales in the month leading up to Diwali in early November. In addition, Flipkart will likely allocate a portion of the investment to logistics operations to ensure quicker delivery of goods. It is also planning a big push for the in-house labels on its retail platform like electronics brand SmartBuy and furniture label Perfect Homes. With roughly $1.5 billion worth of sales from its five-day long BBD programme in 2017, Flipkart was able to beat Amazon. However, the feat might be tougher to pull off this year. Amazon India is coming in guns ablaze. It just opened <a href="https://www.thehindubusinessline.com/news/amazon-opens-largest-fulfilment-centre-in-karnataka/article24980103.ece">a huge order fulfillment centre </a>in the state of Karnataka, its largest in the country, and held a national conference for its sellers this week in preparation for its Great Indian Sale. It recently launched <a href="https://www.livemint.com/Companies/j1WDvhVsx239I654qD1ssM/Amazon-India-unveils-Hindi-website-app-to-take-on-Flipkart.html">a Hindi version </a>of its retail platform to effectively target Tier III towns and villages and has also <a href="https://economictimes.indiatimes.com/small-biz/sme-sector/early-festival-for-amazon-sellers-as-fees-and-storage-charges-cut/articleshow/65836402.cms">cut seller fees</a> in a number of product categories such as clothing and electronics.

Flipkart has a $500 million war chest for this holiday season

Flipkart Big Billion Days sale went live yesterday with deep discounts on a range of products, right from fashion to electronics, home appliances and more. While today is the second day of the sale, Flipkart has unveiled plenty of discounts on a wide range of laptops and high-end smartphones today. Flipkart registers 2x sales growth The discounts in this year’s Big Billion Days sale are pretty good and that has reflected in Flipkart’s sales numbers. According to the e-commerce giant, Flipkart has registered 2x growth in its sales on the first day of The Big Billion Days sale when compared to the opening day of last year’s sale. In a statement, Flipkart has revealed that it has registered three times growth in the transactions during the Early Access sale when compared to last year. The Early Access sale allows Flipkart Plus customers to access sales before regular users. It is worth noting that the Flipkart Plus subscription is not paid, unlike Amazon Prime which costs ₹999 per year. Another interesting tidbit that Flipkart has revealed is that customers who value affordability have spent 2.5 times when compared to other customers. Big Billion Days sale: Best offers on Day 2 Flipkart is offering a total discount of ₹4,000 on Axis Bank debit and credit cards, as well as ICICI Bank credit cards. To avail the full discount of ₹4,000, the total transaction value of a single order should be more than ₹40,000. If it is below this limit, you can still get a 10% discount up to ₹2,000. Smartphones In the premium segment, the iPhone X is available at ₹40,999, while the iPhone XR is available starting at ₹35,999. Note that these prices include the ₹4,000 discount. The Galaxy S9 and Galaxy S9+ are available at ₹27,999 and ₹33,999 respectively after accounting for the maximum applicable discount of ₹2,000. The Redmi K20 and the Redmi K20 Pro are also noteworthy options, available at an effective price of ₹17,999 and ₹23,999 respectively. Laptops Flipkart has some good options if you are looking for laptops, with up to 50% discount on gaming laptops, premium laptops and more. If you are looking for gaming laptops, the Asus ROG Strix G Core with Intel Core i5 9th gen processor, 8GB RAM, 256GB SSD and 4GB Nvidia GeForce GTX 1650 graphics is a great deal. It is available at ₹59,990 after an extra discount of ₹16,000. There are plenty of <a href="https://www.flipkart.com/search?q=gaming+laptop&amp;as-show=on&amp;as=off&amp;marketplace=FLIPKART">other gaming laptops</a> available at great prices from the likes of Acer, Asus, MSI, HP and more. The starting price is ₹39,990. Apple’s MacBook Air and MacBook Pro are also available at discounts of up to 10% on the MRP. Other Windows laptops with Intel’s Core i5 8th gen processors are also available at <a href="https://www.flipkart.com/laptops/~cs-2z38grdfg8/pr?collection-tab-name=Best+Selling+Laptops+BBD&amp;iid=M_a495867b-3cb5-4c3c-b4bf-2006382053ea_1.VO7O5B69176J&amp;ppt=dynamic&amp;sort=price_asc&amp;ssid=z1zsecqrds0000001569768813861&amp;sid=6bo%2Cb5g&amp;ppn=dynamic&amp;cid=VO7O5B69176J">discounts of up to 40%</a>. Smart TVs Xiaomi launched four new Smart TVs in its Mi TV range earlier this month. The starting price of these new Mi TVs is ₹17,999. There are other Full HD and 4K UHD options available as well. In the <a href="https://www.flipkart.com/iffalcon-tcl-ai-powered-k31-108cm-43-inch-ultra-hd-4k-led-smart-android-tv-hdr-10/p/itmfhmr3ramjbwpy?pid=TVSFHMR3GTHCNH3E&amp;lid=LSTTVSFHMR3GTHCNH3EGKMHXW&amp;fm=neo%2Fmerchandising&amp;iid=M_83503d96-3cc9-48a0-986a-8d24647e2bed_10.TTN5ALCUITEB&amp;ppt=clp&amp;ppn=best-tv-deals-in-5-size-segments-store&amp;ssid=khiog8krcg0000001569750431431&amp;otracker=clp_omu_Mi%252C%2BThomson%252C%2BSony%2B%2526%2Bmore_8_10.dealCard.OMU_best-tv-deals-in-5-size-segments-store_best-tv-deals-in-5-size-segments-store_TTN5ALCUITEB_6&amp;otracker1=clp_omu_PINNED_neo%2Fmerchandising_Mi%252C%2BThomson%252C%2BSony%2B%2526%2Bmore_NA_dealCard_cc_8_NA_view-all_6&amp;cid=TTN5ALCUITEB">iFFALCON K31 series</a>, you can get a 43-inch 4K UHD HDR Smart TV running on Android 9.0 Pie for as low as ₹20,999. There are 50 and 55-inch options available as well. In addition to flat discounts, you can also get exchange discounts up to ₹8,500 on exchanging your old TV. Apart from budget options from iFFALCON and Xiaomi, several TVs from Samsung, LG, Sony and Vu are also <a href="https://www.flipkart.com/best-tv-deals-in-5-size-segments-store?otracker=clp_banner_1_3.bannerX3.BANNER_tvs-and-appliances-the-big-billion-days-sale-store_JQTEI394XWU9&amp;fm=neo%2Fmerchandising&amp;iid=M_2ebd6b9c-c92e-49b9-bef4-3dd49bd7812e_3.JQTEI394XWU9&amp;ppt=clp&amp;ppn=tvs-and-appliances-the-big-billion-days-sale-store&amp;ssid=khiog8krcg0000001569750431431">available at discounted prices</a>.

Flipkart Big Billion Days sale 2019 Day 2: Offers on Samsung Galaxy S9, iPhone X, Asus ROG Strix, Xiaomi Smart TV

<keyword id="6354742" type="COMPANY" weightage="20" keywordseo="Flipkart">Flipkart</keyword> on Wednesday said that it delivered 1 crore shipments in the first five days of its <keyword id="2546729" type="PERSON" weightage="20" keywordseo="Big-Billion-Day-sale">Big Billion Day sale</keyword> which is a massive 10 times growth compared to the last BBD when only 10 lakh deliveries were made by the ecommerce marketplace in the same period. The platform witnessed 110 orders placements per second and the momentum was across mobiles, fashion, electronics, BGMH (books, general merchandise and home) and home furnishing categories. In a cheer for MSMEs, over 66.6 crore visits were recorded during the Big Billion Days, with over 52 per cent of these visits coming from tier III cities and beyond. Out of 1 crore deliveries, more than 3.5 million deliveries were done through Kirana partners in the first five days of TBBD, the company announced. "The revival in demand and resurgence of consumption is expected to remain even after TBBD, as we continue to uplift the entire ecosystem," said Nandita Sinha, Vice President - Customer Growth &amp; Engagement, Flipkart. This year, the Flipkart BBD saw 1.5 times the number of transacting sellers compared to last year, among whom, more than 35 per cent witnessed 3 times more sales in comparison to last year. The number of crorepati sellers went up 1.5 times and the number of lakhpati sellers saw a 1.7 times jump. In the mobile category, the platform recorded two times growth in customers. The premium segment of smartphones saw a growth of 3.2 times, predominantly driven by Apple, Google and Samsung phones. The tier III customers drove the sale of large appliances with nearly 50 per cent demand coming from the region for this category, the company said.

Flipkart Big Billion sale report - over 100 orders per second, 10 million products delivered already

<ul><li>One of India’s newest smartphone makers <keyword id="6485927" type="ORGANIZATION" weightage="20" keywordseo="realme">realme</keyword> claims to have sold 5.2 million phones for the festival.</li><li>During the <keyword id="6354742" type="COMPANY" weightage="20" keywordseo="Flipkart">Flipkart</keyword> Big Billion Day sale, the company said that it will make way for discounts worth ₹300 crore.</li><li>According to Counterpoint statistics in Q3, 2019, realme got the 7th position in global smartphone shipments in India. </li></ul>Realme said that it sold over 5.2 million phones during the festival season. Its sales for the period also grew by 160% as compared to last year. Counterpoint ranked realme as the seventh largest smartphone seller for the third quarter. But the company claims that it sold over 10 million phones during the quarter and is amongst the top 4 smartphone brands in India. “Our 5.2 million smartphone sales figure is an actual and credible sell-out data which is different from the usual sell-in numbers, which other brands have been promoting,” said Madhav Sheth, CEO, realme India. This growth in sales could be an effect of the deep discounts that it offered. During the Flipkart Big Billion Day sale, the company said that it will make way for discounts worth ₹300 crore. realme 5 phone with a quad camera was sold out within 30 minutes of opening its flash sale on Flipkart in August. It sold a whopping 120,000 units. realme is over a year old in India, and launched over 12 products – realme 1, realme 2, realme 3, realme 2 Pro, realme 3 Pro, realme U1, realme C1, realme C2, realme 3i, realme X, realme 5 and realme 5 pro.

Realme sold 5.2 million phones during the festive season, thanks to massive discounts

(Photo Credits: maxpixel.net) <ul><li>According to a report by <keyword id="6386585" type="UNKNOWN" weightage="20" keywordseo="Barclays">Barclays</keyword>, <keyword id="18635" type="CITY" weightage="20" keywordseo="Amazon">Amazon</keyword> dominates Indian retail market with gross sales of $7.5 billion compared to that of <keyword id="6354742" type="COMPANY" weightage="20" keywordseo="Flipkart">Flipkart</keyword>, which recorded gross sales of $6.2 billion for FY18 excluding its subsidiaries – Myntra and Jabong. </li><li>However, industry experts point out that the two e-retailers can not be compared due to different parameters they use to evaluate growth. </li><li>In terms of revenues, Flipkart recorded a revenue of $3.8 billion, which was $600 million more than that of Amazon’s $3.2 billion.</li></ul>Online retailers Amazon and Flipkart have been competing neck and neck in India, but the jury is still out on who dominates the Indian market. That is because the online retailers usually rely on different parameters to evaluate their growth — gross merchandise value, and revenue. The two were recently evaluated on their gross sales they made for their most recent financial year. <a href="https://timesofindia.indiatimes.com/business/india-business/amazon-india-beats-flipkart-in-gross-sales-says-barclays/articleshow/66836692.cms">According to a estimates </a>by Barclays, Amazon surpassed Flipkart’s gross sales at $7.5 billion compared to latter’s $6.2 billion, Times of India <a href="https://timesofindia.indiatimes.com/business/india-business/amazon-india-beats-flipkart-in-gross-sales-says-barclays/articleshow/66836692.cms">reported</a> citing Barclays. The number, however, excludes gross sales of Flipkart’s subsidiaries – Myntra and Jabong, estimated to be around $2 billion, according to Times of India. However, in terms of revenues, Flipkart recorded a revenue of $3.8 billion, which was $600 million more than that of Amazon’s $3.2 billion. The overall growth rate of Amazon over the previous year saw an increase of about 82%, while Flipkart recorded a growth of 47%, in terms of revenue, according to BloombergQuint. For the current financial year, ending in March 2019, Amazon’s gross sales is<a href="https://www.bloombergquint.com/technology/amazon-beats-flipkart-to-become-indias-largest-online-retailer-by-gross-sales"> predicted</a> to increase to $11.2 billion, which is 30% more than that estimated for Flipkart — $8.7 billion, said the Barclays report. According to an analysis by LiveMint, while the Barclays report evaluated Amazon Pay, it did not include Flipkart’s payment company PhonePe. Flipkart has recently claimed that it is nearly double the size of Amazon. That estimate is based on numbers that show increasing revenues and market share in the past two years. Wal-mart acquired Flipkart earlier this year for $16 billion. With the backing of the US retail giant, it’s likely it will be a close race between the two.

Has Amazon overtaken Flipkart? New numbers reopen the debate

<keyword id="6354742" type="COMPANY" weightage="20" keywordseo="Flipkart">Flipkart</keyword> on Tuesday said it will help generate over 70,000 direct and lakhs of indirect seasonal <keyword id="11018" type="COMPANY" weightage="20" keywordseo="Jobs">jobs</keyword> this <keyword id="36208" type="PERSON" weightage="20" keywordseo="festive-season">festive season</keyword>. The direct jobs will be across supply chain -- delivery executives, pickers, packers and sorters -- while there will be additional indirect jobs at Flipkart's seller partner locations and kiranas, the company said in a statement. "We are focused on creating impactful partnerships that offer great consumer experience while creating additional opportunities for progress of the entire ecosystem as it scales for the Big Billion Days (BBD)," said Amitesh Jha, Senior Vice-President, Ekart and Marketplace, Flipkart. Filpkart said that onboarding of more than 50,000 kiranas for the last-mile delivery will also create thousands of seasonal jobs to deliver millions of packages. "By generating employment and enabling our sellers to scale their businesses during this time, we're doing our part to drive growth in the industry and the economy," Jha said. Flipkart is undertaking training programmes for its direct hires in various aspects of the supply chain through a mix of classroom and digital training, enhancing their understanding of supply chain management. The company said it is now enabling customers to get their GSTIN on their invoices, thereby allowing them to claim input tax credit on their purchases. "The capability to allow GSTIN on their invoices will help millions of business entities - to claim input tax credit on their business related purchases, saving up to 28 per cent on their purchases," the ecommerce leader said.

Flipkart's Big Billion Day sale will create 70,000 direct jobs, says the e-commerce giant

What could be the better bargain period than this when India's three biggest online market places – <a href="http://www.businessinsider.in/searchresult.cms?query=Flipkart%2C+Snapdeal+">Flipkart, Amazon India and Snapdeal</a> - touted discounts of as much as 80% during this festive season? 
 Alas! The enthusiasm of early birds was dampened somewhat as there were few eye-popping deals on the first day on <keyword id="6354742" type="COMPANY" weightage="100" keywordseo="Flipkart">Flipkart</keyword> or Amazon India on the latest gadgets and fashion brands. 
 
But brands were relieved that their efforts to rein in price cuts had worked, confirming the trend of <a href="http://www.businessinsider.in/searchresult.cms?query=e-Commerce+firms+">e-Commerce firms</a> moving away from extravagant discounts. 
 
Instead they are focussing on better financials. 
 According to industry executives, deep discounts were available on online only and e-Commerce-focused products such as those made by <keyword id="71696" type="COMPANY" weightage="60" keywordseo="Micromax">Micromax</keyword>, Onida, BPL and <a href="http://www.businessinsider.in/searchresult.cms?query=Motorola">Motorola</a>, and on older models of gadgets and smartphones. 
 
And a similar trend was witnessed in <a href="http://www.businessinsider.in/searchresult.cms?query=apparel+and+accessories">apparel and accessories</a>. This marked a sharp departure from last year, when the latest models of <keyword id="6354606" type="COMPANY" weightage="60" keywordseo="iPhone">iPhone</keyword>, <keyword id="173725" type="ORGANIZATION" weightage="80" keywordseo="Samsung-Galaxy">Samsung Galaxy</keyword> phones and Sony televisions were on sale. The e-Commerce firms offered maximum discounts on their in-house apparel brands where margins are twice that of other clothing. "None of our fresh merchandise is on discount except old or last-season stock," said J Suresh, chief executive of Arvind Lifestyle Brands, which sells brands such as Gap, US Polo, Wrangler and Calvin Klein. 
 Lets’ know how the big three – <keyword id="541988" type="COMPANY" weightage="100" keywordseo="SnapDeal">Snapdeal</keyword>, Flipkart and Amazon India – planned to rob customers this year! 
 
1. Conservative Approach: These companies are more conservative this year, ordering about 1.2 times the normal stock for the discount period unlike last year when they were targeting to grow sales by five times. "The focus is surely on margins and profitability," Suresh said. 
 
The chief of a leading shoe brand said deep discounting of 60-80%, which is usually offered during end-of-season sales by the ecommerce firms, was missing on the first day. "The madness was not there and even I was expecting good deals on international brands for my personal purchase where discounts were hardly 4-10%," he said, requesting anonymity. The absence of deep discounts on the hottest items is good news for brick and mortar retailers, who have been suffering on account of lower prices online. 
 
2. The Big E-tailing Rivalry: After Flipkart announced the October13-17 campaign, Amazon and Snapdeal announced similar exercises—a point that a company executive brought up. "Random thought: Checked out TOI. Looks like we set the dates for when others do their festival sales :)! Go BBD!," Flipkart chief product officer Punit Soni tweeted. Rohit Bansal, cofounder of Snapdeal, tweeted: "Looks like India has chosen @snapdeal as the app of their choice this festive season!" 
 
Flipkart said it "saw 25 items sold per second." The company said 10 lakh products were sold in the first 10 hours with 6 million visits from across the country. "This is pushing the limits, the volumes are much higher than last year," said Naman Sarawagi, cofounder and CEO of FindYogi, a chat-based shopping assistance app. 
 
On Monday, Snapdeal said that it sold five mobile phones every second as it racked up total sales of $100 million. Amazon India claimed that the first day of the festive sales was the biggest day in its history, four times bigger than the peak of last Diwali. Traffic from mobile was over 70% and lakhs of new customers came from cities like Aurangabad, Malappuram, Dhanbad, Kannur, Tiruchirappalli, Jamshedpur and others. 
 3. Ambulance On Standby: Most visitors were from cities like <keyword id="6354321" type="CITY" weightage="40" keywordseo="Bengaluru">Bengaluru</keyword>, Delhi and Chennai. Ludhiana, Lucknow and Bhopal were among the top cities from non-metros, said Flipkart, where employees have been working round the clock to keep systems stable. Flipkart set up shuttle services for employees to be picked up and dropped and even put an ambulance and masseurs on standby. 
 
"With over 20 million visits from across the country on the first day, the fashion sale has been a big hit amongst our customers. For electronics - it will be even bigger on 15th October as we have lined up a range of smartphone launches for our customers from brands like <a href="http://www.businessinsider.in/searchresult.cms?query=Google">Google</a>, <keyword id="11148" type="CITY" weightage="60" keywordseo="Motorola">Motorola</keyword>, <keyword id="6357456" type="CITY" weightage="80" keywordseo="Huawei">Huawei</keyword>, Intex and Micromax. All these new launches will have aggressive launch and exchange offers along with exciting bank discounts," a Flipkart spokesperson said. 
 
About 1.5 million shoppers bought goods worth over $100 million from Flipkart during the sale in 2014 but the site stuttered as a large number of people sought to access the site. This year's Billion Days sale is expected to be five times in size, according to one Flipkart employee who requested anonymity. 
 Amazon and Flipkart started their festive season sales on Tuesday while Snapdeal kicked things off on Monday. Discounts were attractive on online-exclusive smartphone brands such as Motorola, <keyword id="874458" type="COMPANY" weightage="80" keywordseo="Xiaomi">Xiaomi</keyword>, Yu Yuphoria and <keyword id="2210217" type="UNKNOWN" weightage="60" keywordseo="oneplus">OnePlus</keyword> 2. Price cuts were also offered on baby products, general merchandise, home decor and personal care products. The sale will carry on until the end of the week. 
 
Flipkart said there had been a surge in app downloads in anticipation of the sale. 
 
"It's great to see 1.6 million app installs in the last two days, which is a great indicator that India has been preparing well for The Big Billion Days," said Mukesh Bansal, head of commerce platform at Flipkart. The sale was off to a relatively glitch-free start. Flipkart, which was hit by glitches last year owing to heavy traffic, has staggered its app-only discounted sales over five days, across various categories such as fashion, home appliances, electronics and books. 
 
(Image: Indiatimes)

No extravagant discounts from Flipkart or Amazon this year!  They are focusing on stronger financials instead

<keyword id="3131348" type="UNKNOWN" weightage="100" keywordseo="Flipkart-Internet">Flipkart Internet</keyword>, which operates <keyword id="6354742" type="COMPANY" weightage="100" keywordseo="Flipkart">Flipkart</keyword>’s portal, has posted around four-time increase in its revenue and a 12-fold jump in its net worth in fiscal 2015. This hints at the unabated growth that both the firm and the country's online retail sector are enjoying. 
 
The company has posted a revenue of Rs 659 crore in the year ended March 31, while last year, the revenue was Rs 179 crore, according to a recent filing with the Registrar of Companies. This revenue comes from shipping fee, selling commission and advertisements. In fiscal 2014, the company had posted a loss of Rs 316 crore. 
 
Generally, online retailers disclose the gross value of goods sold on their portals, which doesn't necessarily tell about their financial performance, given that they sell products on high discounts in a bid to build market. 
 
From vendors that use its platform, Flipkart Internet charges a commission ranging from 4% to 25% of the selling price, depending on the category of products. The net worth of this company swelled to Rs 4,819 crore from Rs 415 crore a year earlier. During the year, the company raised nearly Rs 5,500 crore from Flipkart Marketplaces, its Singapore-based parent.

Flipkart Internet is making
money like never before, net worth jumps 12-fold!

<ul><li>In an interview with Business Insider, Rajneesh Kumar, Chief Corporate Officer, Flipkart shares why this Big Billion Day sale is going to be the biggest for the company. </li><li>Looking at the access and affordability construct, Flipkart has also launched Hindi language content in its app. </li><li>The e-commerce giant, now owned by Walmart, is looking to beat the consumption slowdown with a wider pool of sellers, better outreach, and discounts. </li></ul>Walmart-owned Flipkart is prepping for its biggest annual event – The Big Billion Day sale. There will be 50 new brands and a record number of sellers on its platform but the biggest question facing any brand or marketplace is -- where are the buyers? The 12-year old e-commerce startup that has grown into a giant in its own right is using at least three tools to get users to spend-- Hindi, loyalty discounts, and a wider pool of sellers and, therefore, more product offerings. “Almost 50-60% of our business comes from Tier-2 and Tier-3 cities. With Hindi content, the selection and range of offers has been updated and tens and millions of new consumers can access the app a preferred language,” Rajneesh Kumar, Chief Corporate Officer, told Business Insider, adding that he hopes the upcoming sale will surpass the previous highs. According to the firm, Hindi will be a formidable force in garnering the next 200 million users. The platform may bring in other languages too in the days to come. “We have deployed around 80-90 per cent of our resources towards Bharat with our Hindi interface being one of the biggest catalysts in this transition,” Kumar said. Content is not restricted to offers alone. Flipkart’s latest offering is video, much like the popular Amazon Prime. Flipkart video was recently launched in Android, and will offer regional content to users. Indian consumers love discounts. Moreso, in the current environment of gloom. Flipkart is hoping that its loyalty discounts, the supercoins, will come in handy in the Big Billion Day sale. “The loyalty programme is platform agnostic, so users can access different partners like Ola or buy from a different platform,” he explained. Consumption in India has slowed down across product categories The e-commerce giant has shifted its focus to smaller cities and towns, and that is where the cash crunch is the most acute at this point in time. “Even if the market is a bit slow, the marketplace does more listings at a time when the market is a bit slow,” Kumar said adding that, for the first time in the company’s history, there will be over 30,000 artisans, weavers, handicrafts sellers, as well as mom-and-pop stores looking to tap into the online demand during the ongoing festive season in Indian retail. Fashion is a key category for Flipkart in the Big Billion Day sale As many as 40% new customers, especially from cities and towns in Eastern part of India, have come to Flipkart to buy apparels and accessories. “Fashion is a huge play for us this festive season as well. Our recent partnerships with Lifestyle, H&amp;M and Nautica are testament to the fact that the consumption story is strong and brands are looking forward to capitalise on this festive season,” the company said. SEE ASO: <a data-type="tilCustomLink" target="_blank">Indians bought OnePlus 6T, Samsung Galaxy M10 and Apple XR within minutes during the Amazon Prime Day Sale</a>

Big Billion Day sale is clashing with a severe slowdown but here's why Flipkart is confident

Technology company <keyword id="5888620" type="General" weightage="20" keywordseo="kodak-tv" source="Orion">Kodak TV</keyword> on Monday forayed into the premium Matrix <keyword id="2899301" type="General" weightage="100" keywordseo="qled" source="Orion">QLED</keyword> Series with Google TV in India. With a starting price of ₹33,999, <keyword id="14965242" type="General" weightage="20" keywordseo="Matrix-QLED-tv" source="Orion">Matrix QLED TV</keyword> is available in three sizes -- 50-inch, 55-inch, and 65-inch on Flipkart as Big Billion Days Sale (BBD) Specials. "We are proud to be recognised as one of the premium Smart TV brands in India. <keyword id="96132" type="General" weightage="20" keywordseo="kodak" source="Orion">Kodak</keyword> has a history of introducing new technologies in the market and we believe that this launch will prove to be a game-changer in the future of technology," Avneet Singh Marwah, Director and CEO, Super Plastronics Pvt Ltd (SPPL), the official manufacturer of Kodak TVs, said in a statement. "We are highly excited to bring Kodak's new variants under the Matrix series, which are an outcome of investments that we made in technology research within India. With the 65-inch model, we will be a tough competitor in the premium QLED Smart TV segment," he added. The TVs have improved sound with DTS TruSurround sound, a QLED 4K display with 1.1 billion colours, Dolby MS12, HDR 10+ with 2GB RAM and 16GB of internal storage. SPPL said it will also be the first Indian manufacturing company in the country to introduce QLED TVs with Google TV. With an integrated Google Assistant, the Kodak TVs offer a large screen for Chromecast video meetings, documents and built-in apps, such as YouTube Learning and Google classroom, assisting in learning and upgradation. SEE ALSO: <a href="https://www.businessinsider.in/tech/mobile/news/a-woman-reportedly-died-after-a-redmi-6a-exploded-while-she-was-sleeping/articleshow/94150755.cms">A woman reportedly died after a Redmi 6A exploded while she was sleeping</a> <a href="https://www.businessinsider.in/business/auto/news/tata-tiago-electric-car-to-launch-soon/articleshow/94147690.cms">Tata Tiago EV to launch soon – could be the cheapest EV from the car maker</a> <a href="https://www.businessinsider.in/stock-market/news/pvr-inox-gain-650-crore-market-cap-after-brahmastras-100-crore-opening-weekend/articleshow/94154703.cms">PVR, Inox gain ₹650 crore market cap after Brahmastra’s ₹100 crore opening weekend</a>

You Searched For "flipkart bbd sale 2019 revenue" and got 12 results

Flipkart wraps up Big Billion Days, 10 TVs were sold per second in the first hour of the sale

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Amazon, Flipkart, Snapdeal and others clock in $1.8 bn in revenue within 3 days of festive sales

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Flipkart has a $500 million war chest for this holiday season

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Flipkart Big Billion Days sale 2019 Day 2: Offers on Samsung Galaxy S9, iPhone X, Asus ROG Strix, Xiaomi Smart TV

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Flipkart Big Billion sale report - over 100 orders per second, 10 million products delivered already

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Realme sold 5.2 million phones during the festive season, thanks to massive discounts

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Has Amazon overtaken Flipkart? New numbers reopen the debate

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Flipkart's Big Billion Day sale will create 70,000 direct jobs, says the e-commerce giant

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No extravagant discounts from Flipkart or Amazon this year! They are focusing on stronger financials instead

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Flipkart Internet is making money like never before, net worth jumps 12-fold!

BI India Bureau

Big Billion Day sale is clashing with a severe slowdown but here's why Flipkart is confident

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Kodak unveils Matrix QLED TVs in India starting at ₹33,999

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