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2 mins read

Woman loses ₹54 lakh in work-from-home scam! Here's what it is and how to protect yourself

Job hunting is something that most of us do online, be it on social media or various online job por…

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2 mins read

Consumers buy fakes due to peer pressure, love for luxury & more: CRISIL

Counterfeiting is a problem in India, where nearly 27% of consumers were unaware that the product t…

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3 mins read

SEBI report reveals the ugly truth of F&O trading in India – 93% of retail traders incurred losses

A report by the Securities Exchange Board of India (SEBI) on the profit and losses in the equity de…

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7 mins read

What brands should keep in mind while investing on Influencer Marketing

Despite more and more advertisers investing on influencer marketing, there are a few things they ne…

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2 mins read

Some South Indians on Twitter want to boycott Nothing phone (1) over a fake company note from a YouTube video

Carl Pei-led Nothing has launched the phone (1), the company’s first smartphone in India. While a l…

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3 mins read

YouTube and TikTok influencers beware — you can be sued up to ₹10 lakh for misleading your followers

It’s not uncommon to see social media ‘influencers’ flaunt their latest purchases or talk about the…

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2 mins read

WhatsApp rolls out brand campaign in India

"Throughout this year, the campaign will see multiple creative executions land in high profile cul…

PTI   


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8 mins read

April Fool’s Day: Brands that pulled the best pranks this year

Volkswagen, MTV India, Flipkart, Urban Company, Ola, Airpro -- here are a few April Fool’s Day camp…

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3 mins read

Sophos exposes 167 fake cryptocurrency and trading apps used by hackers to steal money

For example, researchers identified an instance in which an attacker found a victim on a datin…

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2 mins read

Amazon files lawsuit against scammers in India and US for making fake Amazon apps

Amazon has filed a lawsuit against an international ring in Washington State and India that develop…

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8 mins read

Experts share the ideal ways in which brands can advertise during the second Covid-19 wave in India

Should brands put their advertising on hold to give consumers space during the second wave of COVID…

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3 mins read

Volkswagen to bring its first EV in India next year

German carmaker Volkswagen plans to bring its first electric vehicle to India next year with the la…

PTI   


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4 mins read

Over a 100 mn Indians have tried products pushed by influencers and its growing

India has over 3.5-4 million influencers categorized into different types based on their followers.…

Kali Hays   


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1 min read

India plans on building text message-based medicine identification system

Initially, the government plans to build a data bank of 300 medicine brands and customers’ c…

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2 mins read

Google blocked over 99 million COVID-19 fake ads in 2020

Google blocked over 99 million Covid-related ads in 2020, including those for miracle cures, N95 ma…

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3 mins read

A startup manufacturing “romantic” incense sticks gets no love on Shark Tank India

Va Perfumes manufactures “night incense sticks” which, its founder claims, leave the room fragrant …